If you think of Facebook as a town, think of Twitter as a town square.
People (who may also be on Facebook) congregate to share news, commentary and gossip in real time, as things are happening.
All in bursts of 140 characters or less.
Trendspotting technics have evolved thanks to social media. Identifying signals, consolidating concrete manifestations of new habits and ultimately proving an insight can be pushed to new limits, thanks to the number of elements that people share online. However, defining precisely what "trend" means can be tricky. This presentation aims to define what it can be and how cool hunting can help analysts in understanding the digital signals.
Read more on RE-UP agency:
http://thisisreup.com
Social strategy for global brand during the new normalFreedman
We're all scrolling through social more than ever. Brands - now's the time to be brave and try out new social media channels and formats. Here's our top tips.
Trendspotting technics have evolved thanks to social media. Identifying signals, consolidating concrete manifestations of new habits and ultimately proving an insight can be pushed to new limits, thanks to the number of elements that people share online. However, defining precisely what "trend" means can be tricky. This presentation aims to define what it can be and how cool hunting can help analysts in understanding the digital signals.
Read more on RE-UP agency:
http://thisisreup.com
Social strategy for global brand during the new normalFreedman
We're all scrolling through social more than ever. Brands - now's the time to be brave and try out new social media channels and formats. Here's our top tips.
Why Mobile Social Media Matters - Statistics, Trends, TechnologiesDavid Berkowitz
This is a primer on mobile social media, including statistics, how people are using it, why people use it, and the future of mobile social media. While specific technologies and stats will change with any given month, the trends should prove to be more enduring.
Your feedback is welcome, whether via email (dberkowitz@360i.com), Twitter (@dberkowitz & @360i), or however else you choose.
This presentation is a roundup of emerging consumer behaviors and innovations most likely to shape industries over the next couple of years. There are good reasons to be optimistic about the future. As the digital world continues to rapidly evolve, industries are seeing both disruption and vast potential for growth. This presentation examines not just possibilities for new digital companies, but also powerful new opportunities for more traditional outlets.
Redesign Media To Combat Fake News. By Adam Harrell. #RockitWAWDigiComNet
Adam Harrell is a Founder at Nebo Agency and Executive Director of Startup Atlanta where he is focused on growing, connecting and promoting the local startup ecosystem.
IFM (Institut Français de la Mode) invited me to talk about what creative ideas are in advertising.
This is the support deck of the great open discussion we've had with the students.
More about RE-UP agency:
http://thisisreup.com
This material has been created & developed by Shankar Balan, Independent Management Consulting Professional. Material is under copyright but can be referenced.
Responsible for the creative approach and execution for the project. Project consisted of a 24 page full color advertising plans book for Twitter. I was responsible for designing page templates, overseeing overall design of book, and overall design fluidity. Also responsible for assigning and monitoring other group member's assignments/tasks for the book. Andrey Levkiv helped with the marketing and data management of the entire project. Two other team members helped with this project.
I am accountable for the marketing and data management of the entire project. I also am responsible for the media planning strategy and strategies to bring the most ROI for Twitter. Project consisted of a 24 page full color advertising plans book for Twitter. Sam Koester was responsible for designing page templates, overseeing overall design of book, and overall design fluidity as well as assigning and monitoring other group member's assignments/tasks for the book. Nikki and Brandon helped gather research and provided creative ideas, for the overall look and feel of the plans book. The four of us formed #Advertising (for the purpose of this capstone project).
Rise of the machines: Social media meets Artificial intelligenceArmend Ukshini
How does social media use our data to make money from us? How does AI influence our buying decisions through ad targeting? How are bots used in customer service? How is Youtube fighting terrorism? Does social media know us better than our friends? How is Facebook trying to prevent suicide? How has Pinterest visual search transformed itself from a social media into an e-commerce? How will the social media of the future be based on a virtual environment?
Trying to give an answer to the questions of one of the hottest topics on technology and media ‘Rise of the machines: Social media meets Artificial intelligence’ at KosbitTalks.
Why Mobile Social Media Matters - Statistics, Trends, TechnologiesDavid Berkowitz
This is a primer on mobile social media, including statistics, how people are using it, why people use it, and the future of mobile social media. While specific technologies and stats will change with any given month, the trends should prove to be more enduring.
Your feedback is welcome, whether via email (dberkowitz@360i.com), Twitter (@dberkowitz & @360i), or however else you choose.
This presentation is a roundup of emerging consumer behaviors and innovations most likely to shape industries over the next couple of years. There are good reasons to be optimistic about the future. As the digital world continues to rapidly evolve, industries are seeing both disruption and vast potential for growth. This presentation examines not just possibilities for new digital companies, but also powerful new opportunities for more traditional outlets.
Redesign Media To Combat Fake News. By Adam Harrell. #RockitWAWDigiComNet
Adam Harrell is a Founder at Nebo Agency and Executive Director of Startup Atlanta where he is focused on growing, connecting and promoting the local startup ecosystem.
IFM (Institut Français de la Mode) invited me to talk about what creative ideas are in advertising.
This is the support deck of the great open discussion we've had with the students.
More about RE-UP agency:
http://thisisreup.com
This material has been created & developed by Shankar Balan, Independent Management Consulting Professional. Material is under copyright but can be referenced.
Responsible for the creative approach and execution for the project. Project consisted of a 24 page full color advertising plans book for Twitter. I was responsible for designing page templates, overseeing overall design of book, and overall design fluidity. Also responsible for assigning and monitoring other group member's assignments/tasks for the book. Andrey Levkiv helped with the marketing and data management of the entire project. Two other team members helped with this project.
I am accountable for the marketing and data management of the entire project. I also am responsible for the media planning strategy and strategies to bring the most ROI for Twitter. Project consisted of a 24 page full color advertising plans book for Twitter. Sam Koester was responsible for designing page templates, overseeing overall design of book, and overall design fluidity as well as assigning and monitoring other group member's assignments/tasks for the book. Nikki and Brandon helped gather research and provided creative ideas, for the overall look and feel of the plans book. The four of us formed #Advertising (for the purpose of this capstone project).
Rise of the machines: Social media meets Artificial intelligenceArmend Ukshini
How does social media use our data to make money from us? How does AI influence our buying decisions through ad targeting? How are bots used in customer service? How is Youtube fighting terrorism? Does social media know us better than our friends? How is Facebook trying to prevent suicide? How has Pinterest visual search transformed itself from a social media into an e-commerce? How will the social media of the future be based on a virtual environment?
Trying to give an answer to the questions of one of the hottest topics on technology and media ‘Rise of the machines: Social media meets Artificial intelligence’ at KosbitTalks.
Pittsburgh Nonprofit Summit - Technology & Social Media GPNP
You are probably aware of the Pittsburgh Day of Giving through Pittsburgh Gives, and you have heard that there are online tools out there that can help you raise money; but how can you optimize your Pittsburgh Gives opportunity and where do you find those online tools? Online funding platforms are becoming increasingly popular and mobile networks are also entering this realm. Join our panel of experts and learn about the various ways you can use funding platforms and mobile networks to increase giving.
Getting Social - Social Media in the CourtroomLaura Click
Social media has invaded courtrooms across the country. This presentation provides an overview of the impact of social media, why it's important to the courts and how to integrate it into the court's communication strategy.
Take advantage of today's media platforms when you promote your business.
This presentation provides a nutshell guideline as to how you can leverage any business with transmedia platforms. You don't need a massive budget to make a splash, and you're likely going to see better SEO tactics using transmedia than straight-up buying media.
Social Media 101: Things Have Changed Since School Let Out - John BlueJohn Blue
This presentation was shared via a National Agri-Marketing Association webinar on September 14, 2017. This SlideShare contains the slides and notes of the presentation, typos and all.
Links mentioned in the presentation can be found at http://bitly.com/some-101-ref-info
John Blue, with Truffle Media Networks, offers information on how social media from the last couple of years has changed and what those changes mean to your practices in public relations, marketing, and advertising.
Additionally, John provides strategic digital planning information on monitoring & measuring the social spaces of the future, along with approaches to understanding a social channel's value for campaigns.
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3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
1. ERWIN PENLAND PRESENTS
FOOD FOR THOUGHT
Putting Twitter in Perspective
October 2013
Erwin Penland - Proprietary and Confidential
2. Twitter
16% of all Internet users are on Twitter –
roughly 500 million people worldwide
Age Group
the stats
Population
In the last year, Twitter’s user base has grown
approximately 30%
Twitter’s user demo skews slightly female, with
18 to 39-year-olds representing the single
largest age group
Gender
SLIGHTL
Y
500million
female
Education
Location
urban
college
Income
Ethnicity
hispanic
african
american
&
Source:
expandedramblings.com/index.php/by-the-numbers-17-amazing-Twitter-stats
18-39
< $30k
or $50-75k
Erwin Penland - Proprietary and Confidential
3. &
me the world around me
If you think of Facebook as a town, think of Twitter as
a town square.
People (who may also be on Facebook) congregate
to share news, commentary and gossip in real time, as
things are happening.
All in bursts of 140 characters or less.
socialTIMELINE
PAST
PRESENT
FUTURE
Erwin Penland - Proprietary and Confidential
4. Twitter is real time
Twitter’s mission is to serve as a global
platform for public self-expression and
conversation in real time.
Over the last few years, it has evolved from a
simple, text-based service into something
richer and fuller.
Users can now embed everything from photos
to Vines and even mini-apps in their Tweet.
The stream, so to speak, has become a raging
river of content.
As this has happened, Twitter has transitioned
from being a technology company to a
powerful global media company.
Erwin Penland - Proprietary and Confidential
5. The place for news
Because Twitter’s focus is real-time, users
increasingly participate using mobile devices
rather than their computers. Another result
of this mobile effect is that Twitter is quickly
becoming a primary source for news.
Twitter is like CNN, TMZ and ESPN rolled into
one, curated by 100 million daily active users
(often attempting to draft clever tweets).
When big news breaks around the world –
whether in politics, entertainment, sports or
other events – digital news junkies head to
Twitter. It is also a second screen for major
news outlets, businesses and large-scale
event leaders.
Source: fanpagelist.com/category/brands
Erwin Penland - Proprietary and Confidential
6. Brands winning
Brands are leveraging Twitter to interact with
other content in real time, most notably with
“appointment-driven” television.
Breaking Bad season five opened in a Denny’s
diner – with a scene that set up the season.
@DennysDiner jumped on the opportunity,
posting original, relevant, authentic Tweets in real
time, and building their own relationship with the
BB audience.
@Delta and @DeltaAssist have fully incorporated
Twitter into their Customer Service functions,
using it to respond to customers’ questions and
address delay issues, flight cancellations and lost
bag tracking requests in real time.
@VictoriasSecret now has close to 3M followers
thanks to weekly Angel Chats and promotions on
Twitter. They also post product images and video
content, and announce upcoming
Model appearances.
Source: fanpagelist.com/category/brands
Erwin Penland - Proprietary and Confidential
7. Future is mobile
Smart phone penetration at its highest rate ever;
people are on the go and want news/info real-time.
That is the perfect environment for Twitter
to thrive.
What’s coming next is a more graphically-intense
Twitter, marked by fundamental transformation of
its core experience on mobile devices.
The company has come around to the idea that its
apps should be custom-designed for each and
every platform, in order to take as much advantage
as possible of what each one has to offer.
Within the company, the decision has been to
prioritize mobile over any other medium, including
the Web, so that experience will see the most
rapid change.
Erwin Penland - Proprietary and Confidential
8. Food for Thought
Food For Thought is Erwin Penland's thought
leadership platform.
It began six years ago with a three-day annual
symposium celebrating the intersection of
food, creative thinking, entrepreneurialism and
social responsibility through events,
discussions and of course, dining.
The fully experiential gathering is crafted to
inspire dialogue and debate among prominent
entrepreneurs, business leaders and creative
thinkers from around the country – showcasing
how creativity is paramount to success in every
organization, and in fact, in life.
For more information:
Joe Saracino
Chief Marketing Officer
Erwin Penland
joe.saracino@erwinpenland.com
Erwin Penland
erwinpenland.com
@erwinpenland on Twitter, Instagram and Vine
Twitter.com/erwinpenland
Food for Thought Conference
foodforthoughtconference.com
@fftconference on Twitter
Twitter.com/fftconference
The platform itself has been extended into
quarterly client sessions, internal agency
training programs, research and marketing
trend presentations.
Erwin Penland - Proprietary and Confidential