SlideShare a Scribd company logo
1 of 12
Company Profile
Development Mar  2006   ePanel was officially founded May  2006  Joined China Marketing Research Association ( CMRA ) Nov  2006   Granted the “Certification of Foreign Related Investigations”  by National Bureau of Statistics, China Sep  2007  Set up office in Shanghai Oct  2007  elected as executive member of CMRA Council Aril  2008  Joined ESOMAR Dec  2008  Joined  Asian Pacific Internet Researching Association(APIRA)
Service Media  Research Data  Collection Expertise ePanel  Access Panel Operational   Team
Company Structure Marketing Print Media Research TV Media Research Ad-hoc 1 Offline CATI  Public Relations Shanghai Branch Office Panel Management Center Operation Online  Research and develop Ad-hoc Ⅱ Data Processing Support
Media Research TV Media Research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Media Research Print Media Research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],    Print media researches, which base on the content of papers like articles or ads,  is made by professional researching system to analyze readership, readers’ structure, and market effect generated by them. Print Media Page Readship
Media Research Web Media and New Media Research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],       Base on large amount of spot sampling in netizens, , ePanel offers its customers impersonal, neutral, and professional researching report concerning internet media and netizen, which has great value for signifying the importance of online media ads and optimizing online ads design..  Internet Media Research
Data Collection Service Area : IT/communication 、 Automobile 、 Financial banks 、 Advertisement 、 Marketing Research Services
Data Collection Service S peed  ・ C ost-effective ・ Q uality CATI ,[object Object],[object Object],[object Object],[object Object],[object Object],Traditional survey ,[object Object],[object Object],[object Object],[object Object],Online Survey Customized panel Access Panel
Resources&Technology C ontact--- V erify--- R enew Access Panel Number  (as of Aug,2009 ) General 1,223,952 Contact ways E-mail Mobile Phone Address 1,122,808 546,918 252,363 379,585 Information Classifications Main Attributes(including but not limited to) Basic Information gender 、 age 、 area 、 contact ways 、 income… Household Status Marital status 、 Children  、 residence… Occupation/education Industry 、 occupation 、 Position 、 education level… Consumer Goods Owned mobile 、 computer 、 vehicle 、 DC 、 home appliance… Media Contact TV Media 、 Print Media 、 Web Media…
Resourses&Technology On-line researching system ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],▲ Safety control -Firewall and password protection ▲ Stability management -Safekeeping in IDC ( Internet Data Center ) - 7×24 hours monitoring and maintenance ▲ System access management - access limitation and monitoring
ePanel Marketing Consultant Co. Beijing Address: Room 1105, Anhua Development Mansion No.35 Anding Rd, Chaoyang District  Post code: 100029 Tel : +86-10-62225238  Fax : +86-10-62254893 As a bridge among public, media and corporation,  ePanel is changing our life by your opinions.

More Related Content

Viewers also liked

Bo I Pr Li P 02.16
Bo I Pr Li P 02.16Bo I Pr Li P 02.16
Bo I Pr Li P 02.16guest24f9e7
 
Provincia Della Spezia
Provincia Della SpeziaProvincia Della Spezia
Provincia Della Speziaguest24f9e7
 
Provincia Della Spezia
Provincia Della  SpeziaProvincia Della  Spezia
Provincia Della Speziaguest24f9e7
 
Provincia Della Spezia
Provincia Della SpeziaProvincia Della Spezia
Provincia Della Speziaguest24f9e7
 
Provincia Della Spezia
Provincia Della SpeziaProvincia Della Spezia
Provincia Della Speziaguest24f9e7
 

Viewers also liked (6)

Nyrej May 26, 2009
Nyrej May 26, 2009Nyrej May 26, 2009
Nyrej May 26, 2009
 
Bo I Pr Li P 02.16
Bo I Pr Li P 02.16Bo I Pr Li P 02.16
Bo I Pr Li P 02.16
 
Provincia Della Spezia
Provincia Della SpeziaProvincia Della Spezia
Provincia Della Spezia
 
Provincia Della Spezia
Provincia Della  SpeziaProvincia Della  Spezia
Provincia Della Spezia
 
Provincia Della Spezia
Provincia Della SpeziaProvincia Della Spezia
Provincia Della Spezia
 
Provincia Della Spezia
Provincia Della SpeziaProvincia Della Spezia
Provincia Della Spezia
 

Similar to ePanel China data collection

Focus Company Summary 2011
Focus Company Summary 2011Focus Company Summary 2011
Focus Company Summary 2011tonyji73
 
Acrobat Research Master Short
Acrobat Research Master ShortAcrobat Research Master Short
Acrobat Research Master Shorttsinke
 
Emarketing strategies for success
Emarketing strategies for successEmarketing strategies for success
Emarketing strategies for successRalph Paglia
 
Mashups Ensight offline event analytics
Mashups Ensight offline event analyticsMashups Ensight offline event analytics
Mashups Ensight offline event analyticsMashups
 
Social Network Analysis Helps Telecommunication Firms
Social Network Analysis Helps Telecommunication FirmsSocial Network Analysis Helps Telecommunication Firms
Social Network Analysis Helps Telecommunication FirmsMohammed Al Babeli
 
E business and the it revolution-how to benefit
E business and the  it revolution-how to benefitE business and the  it revolution-how to benefit
E business and the it revolution-how to benefitSKALI Group
 
Equs Company Overview Feb 2009
Equs Company Overview Feb 2009Equs Company Overview Feb 2009
Equs Company Overview Feb 2009alnazareli
 
Acquity Group Overview
Acquity Group OverviewAcquity Group Overview
Acquity Group Overviewdmccobb
 
Benchmarking Your Online Impact: From Stats to Reputation Management
Benchmarking Your Online Impact: From Stats to Reputation ManagementBenchmarking Your Online Impact: From Stats to Reputation Management
Benchmarking Your Online Impact: From Stats to Reputation ManagementNSI Partners, LLC
 
Delivering the extended frictionless customer experience
Delivering the extended frictionless customer experience Delivering the extended frictionless customer experience
Delivering the extended frictionless customer experience BSP Media Group
 
Real Opinions Middle East Internet Users DH090821
Real Opinions Middle East Internet Users DH090821Real Opinions Middle East Internet Users DH090821
Real Opinions Middle East Internet Users DH090821Dan Healy
 
Data and Analytics In The Digital Age
Data and Analytics In The Digital AgeData and Analytics In The Digital Age
Data and Analytics In The Digital AgeNigel Wright Group
 

Similar to ePanel China data collection (20)

Focus Company Summary 2011
Focus Company Summary 2011Focus Company Summary 2011
Focus Company Summary 2011
 
Automotive after sales firm
Automotive after sales firmAutomotive after sales firm
Automotive after sales firm
 
Acrobat Research Master Short
Acrobat Research Master ShortAcrobat Research Master Short
Acrobat Research Master Short
 
Emarketing strategies for success
Emarketing strategies for successEmarketing strategies for success
Emarketing strategies for success
 
eMarketer
eMarketereMarketer
eMarketer
 
Aaum case studies
Aaum case studiesAaum case studies
Aaum case studies
 
Mashups Ensight offline event analytics
Mashups Ensight offline event analyticsMashups Ensight offline event analytics
Mashups Ensight offline event analytics
 
Social Network Analysis Helps Telecommunication Firms
Social Network Analysis Helps Telecommunication FirmsSocial Network Analysis Helps Telecommunication Firms
Social Network Analysis Helps Telecommunication Firms
 
Sbci Marketing Roi
Sbci Marketing RoiSbci Marketing Roi
Sbci Marketing Roi
 
E business and the it revolution-how to benefit
E business and the  it revolution-how to benefitE business and the  it revolution-how to benefit
E business and the it revolution-how to benefit
 
Equs Company Overview Feb 2009
Equs Company Overview Feb 2009Equs Company Overview Feb 2009
Equs Company Overview Feb 2009
 
Acquity Group Overview
Acquity Group OverviewAcquity Group Overview
Acquity Group Overview
 
Benchmarking Your Online Impact: From Stats to Reputation Management
Benchmarking Your Online Impact: From Stats to Reputation ManagementBenchmarking Your Online Impact: From Stats to Reputation Management
Benchmarking Your Online Impact: From Stats to Reputation Management
 
Future space solution_briefing
Future space solution_briefingFuture space solution_briefing
Future space solution_briefing
 
Delivering the extended frictionless customer experience
Delivering the extended frictionless customer experience Delivering the extended frictionless customer experience
Delivering the extended frictionless customer experience
 
James dascole resume 2015
James dascole resume 2015James dascole resume 2015
James dascole resume 2015
 
The Web Untangled
The Web UntangledThe Web Untangled
The Web Untangled
 
Real Opinions Middle East Internet Users DH090821
Real Opinions Middle East Internet Users DH090821Real Opinions Middle East Internet Users DH090821
Real Opinions Middle East Internet Users DH090821
 
Data and Analytics In The Digital Age
Data and Analytics In The Digital AgeData and Analytics In The Digital Age
Data and Analytics In The Digital Age
 
Medallia VoC in action .pdf
Medallia VoC in action .pdfMedallia VoC in action .pdf
Medallia VoC in action .pdf
 

ePanel China data collection

  • 2. Development Mar 2006   ePanel was officially founded May 2006 Joined China Marketing Research Association ( CMRA ) Nov 2006   Granted the “Certification of Foreign Related Investigations” by National Bureau of Statistics, China Sep 2007 Set up office in Shanghai Oct 2007 elected as executive member of CMRA Council Aril 2008 Joined ESOMAR Dec 2008 Joined Asian Pacific Internet Researching Association(APIRA)
  • 3. Service Media Research Data Collection Expertise ePanel Access Panel Operational Team
  • 4. Company Structure Marketing Print Media Research TV Media Research Ad-hoc 1 Offline CATI Public Relations Shanghai Branch Office Panel Management Center Operation Online Research and develop Ad-hoc Ⅱ Data Processing Support
  • 5.
  • 6.
  • 7.
  • 8. Data Collection Service Area : IT/communication 、 Automobile 、 Financial banks 、 Advertisement 、 Marketing Research Services
  • 9.
  • 10. Resources&Technology C ontact--- V erify--- R enew Access Panel Number (as of Aug,2009 ) General 1,223,952 Contact ways E-mail Mobile Phone Address 1,122,808 546,918 252,363 379,585 Information Classifications Main Attributes(including but not limited to) Basic Information gender 、 age 、 area 、 contact ways 、 income… Household Status Marital status 、 Children 、 residence… Occupation/education Industry 、 occupation 、 Position 、 education level… Consumer Goods Owned mobile 、 computer 、 vehicle 、 DC 、 home appliance… Media Contact TV Media 、 Print Media 、 Web Media…
  • 11.
  • 12. ePanel Marketing Consultant Co. Beijing Address: Room 1105, Anhua Development Mansion No.35 Anding Rd, Chaoyang District  Post code: 100029 Tel : +86-10-62225238 Fax : +86-10-62254893 As a bridge among public, media and corporation, ePanel is changing our life by your opinions.