This document provides instructions for creating a Facebook shop page in Serbian. It outlines 16 steps to set up the business page and add a shop tab. These include clicking on Pages and Create, selecting a category, adding contact information, then clicking on the page settings to add a shop tab. From there it describes adding products by uploading photos, and inputting names, prices and descriptions. The final steps are to edit instant reply and away messages before the shop is ready to use.