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SCRIPT
TITLE: Energy Awareness – Transforming Green
VERSION: Final
DATE: Monday, 3 October 2011, 8:35 PM
CLIENT: XXXXXX XXXXXXXX
PRODUCER: Mary Beth Roberts (MLB) c: 300-5825 p: 231-1079
DESIGNER: XXX XXXXX
XXXXX XXXXXXX
LENGTH: 11 min 24 sec (main script, 16 min 39 sec with Vignettes)
Sc # Video Audio
1 Visuals:
AMythbuster’spaperdollapproachwiththe
backgroundstayingthesamethroughout. 2Dcutout
imagesdisplayonscreenwithsomeanimation.
Perhapsthebackgroundisjustwhitethroughout.
GFX: Video footage in a retro TV
screen of demolition of several
buildings onsite and then new
buildings being build
:08
Voice-over (VO)
Toneisyoung,relaxed,light-heartedandveryinformal-attimesrather
"tongue-in-cheek." Leaningtothevoicebeingfemale.
MUS: Talentsingsthefirstlineofthechorusof"Changes"byDavidBowie
VO:
No question, things are changing at Y-12....
new buildings... demolition of old buildings...
and new procedures that streamline our
mission...
SFX:
Buildingscomingdown,buildingsbeingbuilt
2
GFX: Retro TV transitions (perhaps
by spinning) to a new TV HD flat
screen
:05
VO:
Okay, Y-12-ers, if you didn't notice any of
this... well, then (whispered) you need to get
out more...
3 MUS: TBDbutsomethingdepictingthemoremodernandsimplerY-12,
undernarration
Rev 2 - 10.3.11 8:35 PM
Page 2 of 25
GFX: Video footage of work at Y-
12 that has changed
GFX: and then transitioning to the
composite PhotoShopped image
of the 2030 Y-12 as green plants
pop up around the TV.
:18
VO:
The mission is the same, it's just the way we
meet that mission that's shifting.
We're switching things up... transforming
into a Y-12 that runs more efficiently... with
more productivity... and with less of an
impact on the environment. Doing more,
but using less. Transforming us into a
cleaner, leaner, and greener Y-12.
SFX:
Plantspoppingup.
4
TEXT: to read the complete
Executive order 13514, click
here.
VO:
You see... we have a new executive order...
VO with SFX ofcomingfromaspeakerapplied:
Executive order 13514...
VO:
and that order requires all Federal Agencies
and their contractors, all of us, to reduce
greenhouse gas emissions by 2020.
5
:04
VO:
Okay, I know... but, here’s a little science
Rev 2 - 10.3.11 8:35 PM
Page 3 of 25
GFX: illustrating the Greenhouse
Effect. Landscape scene...
...with car driving through
...then someone fanning
themselves
TXT: To find out more about
Greenhouse Gas and the
Greenhouse Effect, click here.
:04
:13
lesson for you...
SFX: “Cla-a-ass,listenup!”
VO with SFX ofcomingfromaspeakerapplied:
Greenhouse gases are gases that trap heat
in our atmosphere...
VO:
...like carbon dioxide, methane, and nitrous
oxide...
and creates the feeling of being in a
greenhouse where the sun heats up the air
around us... This is called a greenhouse
effect.
SFX: cardrivingthrough,thenvoice"Whew,it'shot!"
6
GFX: wind comes through
"clearing the air" plants begin
releasing gas, person walks
through, a dinosaur walks through
or one of the plants in scene falls
over shows releasing gas.
:10
VO:
Now, some of these gases are created
everyday naturally - like when we breathe,
we release carbon dioxide; wetlands give
off methane gas, and as plants and animals
decay, methane gas is also released.
SFX: persontakinginairandreleasingitasasigh,Soundofdinosaur
walkingintoframe,thenthudofadinosaurfallingoverdead
7
GFX: cars returning to scene
releasing gases as with other
pollutants as a big right shoe with
:22
VO:
But, it's not those naturally released gas
sources that we are talking about... we
Rev 2 - 10.3.11 8:35 PM
Page 4 of 25
Carbon written on the side steps in
on top of everything then leaves
revealing a huge right footprint
Perhaps revealing the barefoot
print with the energy usage info.
TEXT: Click here to find out more
about Energy and the Types of
Energy.
can’t do much about those. But, we can
control the sources of greenhouse gases
that aren’t released naturally. And, it’s
these energy sources that we want
control... by using less, we can shrink our
carbon footprint.
SFX: shoecrunchingobjectsandstompingonground,thenvoice"Man,
whatisthat?Asize20?"
8
GFX: TV with green plants
surrounding it images of scenics of
Y-12
:06
VO:
The idea behind this is to conserve our
natural resources... to become sustainable...
and stop using so much water and energy...
SFX:
OfimagesseenintheTVscreen,eveniftheimagesendupbeingstills
9
TEXT: Renewable and
Nonrenewable with Renewable
having the appearance of wind
or solar and Nonrenewable
having the appearance of oil and
looking "old"
:04 VO:
See, energy sources are either Renewable
or Nonrenewable...
10
GFX: bringing Renewable full
screen as actions surrounding the
word follow narration with wind
turbine, solar panels, water wheel,
switch grass and corn
:09
VO:
Renewable energy sources can be
replenished in a short amount of time - like
wind, solar, hydropower, and ethanol.
SFX: followsnarrationwithwindblowing,wateronawheel,andavoice
says"yummy,corn!"
11
GFX: Nonrenewable enters screen
as a small rattling skeleton and
falls over, as a lump of coal falls
through screen (as we hear
:12
VO:
Nonrenewable are energy sources that
aren't replenished in a short time... these
Rev 2 - 10.3.11 8:35 PM
Page 5 of 25
Santa’s sleigh and his laugh) take thousands of years to recreate - like
fossil fuels, natural gas, coal and even
uranium.
SFX: followsnarrationwithbonesrattlingandfalling,Santasaying"Ho-
ho-ho!"andsoundofcoalhittingfloor,thenvoicesays"Ooooo!"
12
GFX: Bones from “Nonrenewable”
slowly begin to turn to something
that resembles coal or fuel as
switch grass or corn begin to pop
up quickly around it
:11
VO:
Because these take so long to replenish, you
can see why there's such a push to focus
our energy reliance on renewable sources.
Plus, renewable energy sources generate
fewer greenhouse gases...
13
GFX: Water flowing in a stream or
waterfall...
Water drains to reveal a portion of
the Earth with great bodies of
water
VO:
Water is a renewable resource... and 75
percent of the earth’s surface is covered by
water...
14 VO:
But, did you know that only 1 percent of the
earth’s water is fresh water... the water that
Rev 2 - 10.3.11 8:35 PM
Page 6 of 25
GFX: oceans and ice caps “grey
out” leaving fresh water lakes,
rivers and streams in brighter
blue...
left big shoe with Water written on
the side steps in on top of
everything then leaves revealing
a huge left muddy footprint that
dries up to cracking terrain.
.
people can use...
SFX: recordplayerneedlescratch
It’s true... The rest is either salt water or
frozen in polar ice caps and glaciers. Which
makes our water a limited renewable
resource... and one that we need to
conserve and protect. In fact, there are
States that anticipate running out of water
by 2013... if we don’t start conserving our
water resources.
SFX: soundsthatsimulatethewatercycleateachstagecontinue,then
shoestompingonground,butthisonehasasquishysoundofsteppingon
wetearth... thenvoice"Awe,man!Notanotherone..."
12e
GFX: Camera pans right to reveal
the Carbon right footprint next to
the Water left footprint, which is
no longer dried
VO:
Okay, so, that’s two footprints to shrink...
our carbon footprint and our water
footprint... just by choosing daily activities
that don't have such an impact on the
environment.
13
GFX: Signs and banners saying:
TEXT: Live Green
Go Green
Clean and Green
Live Green
:13
VO:
Yeah, I know... you're hearing it everywhere
- "Live Green," "Go Green," "Clean and
Green" - on TV, the internet, in newspapers,
even our children are coming home telling
us what we need to be doing to "Live
Green."
SFX: voiceofchild,whinny"Mom.... youleftthelightoninthebathroom
again..." Mom’svoice“oh,sorry...“thenwehearaclick.
14
GFX: White House transitions onto
screen with the “green” signs and
banners still on screen but
:06
VO:
And now, we’re hearing it from
government. With this new Executive
Rev 2 - 10.3.11 8:35 PM
Page 7 of 25
seemingly out of and on the
White House...
TEXT: using 2008 as the baseline :07
Order...
SFX:“HailtotheChief”under
VO with SFX ofcomingfromaspeakerapplied:
...all federal agencies are required to cut
greenhouse gas emissions by twenty-eight
percent by the year 2020...
15
GFX: Y-12 logo bulging with pride
:10
VO:
But, because we are part of the
Department of EN-ER-GY, we have to lead
by example.
SFX:“o-o-oh..,Cuzwe’retheEnergyDep(voicetrailsoff,then)...so,we’re
supposetoconservemoreenergy... Makessense!”
VO:
That’s right... we are the roll models for all
Federal Agencies. So, our goal is a bit more
aggressive. We are required to cut our
greenhouse gas emissions by twenty-eight
percent... but in less time... we have to do
it by the end of fiscal year 2020 .
SFX:“Ilikeachallenge... ”
VO: with SFX of coming from a speaker applied:
Cutting back by twenty-eight percent?
That’s the same as taking over 17,000 cars
off the road!
16
GFX: camera pans down to
“ground in time for “feet” or boots
stomp in full screen and then step
:12
VO:
This means that we Y-12-ers must reduce our
carbon footprint on everything... from less
Rev 2 - 10.3.11 8:35 PM
Page 8 of 25
out to show the usage footprints
for carbon and water... as VO
continues values in the usage
footprint decrease accordingly.
fuel consumption and emissions of
vehicles... to less water and electricity
usage... from building new sustainable
structures and selecting sustainable
products that we purchase. Closing that
loop.
17
GFX: camera pans back up to Y-
12 logo with money flying out to
electric company, coal mine,
water company, and gas pump.
:20
VO:
No small task, considering that Y-12's electric
bill alone runs about 15 million dollars a
year... and we shell out another 3 million for
fuel to generate steam, and another million
and a half for potable water and a third of
a million for automotive fuel. And, that's just
where it hits Y-12's wallet.
SFX: "cha-ching"witheachmilliondollarpoint,then"OUCH!"
18
GFX: Y-12 logo emanating gas
:11
VO:
As a result of our energy consumption, Y-12
throws out more than 250 million tons of
carbon dioxide into the earth's atmosphere
each year.
SFX: "That'sonebigcarbonfootprint."
19
GFX: Y-12 logo filling up with
water and bulging
VO:
And, did you know that Y-12 uses 1.2 billon
gallons of water each year. That’s enough
Rev 2 - 10.3.11 8:35 PM
Page 9 of 25
water to fill the reflecting pool on the
National Mall about 177 times!
SFX: water filling a container, then voice gurgling water or gulping.
20
GFX: "Energy Management"
under the Y-12 logo
Y-12 logo begins to jump up and
down as confetti falls
:18
VO:
And, the job of tracking and reporting our
water and carbon footprints falls to Y-12's
Energy Management Team. So far, we Y-
12-ers have been doing a pretty good job
of reducing our greenhouse gas emissions.
SFX: "Hello"asEnergyMgtcomesin. Thenapplause.
21
GFX: "Carbon Footprint" steps
back in front of Y-12 logo and
leaves a smaller one... and when
the shoe steps out the Y-12 logo is
gone. Or the Energy barefoot
print transitions in and the values
and the footprint size reduces
following VO
:21
VO:
Since 2003, we have reduced our electricity
consumption by 22 percent... our coal
usage has been lowered to more than 16
percent.... And, our natural gas
consumption has gone down by 51
percent. Not only helping to reduce Y-12's
carbon footprint, but saving us thousands of
dollars each month.
SFX: "That'smuchbetter!"
VO:
That’s enough energy saved to light up 739
homes in Oak Ridge for 365 days!
22
GFX: bring back the HD TV and
have video of New Hope, more
demolition, processes of work,
laying in new water lines (if we
:16
VO:
Some of this savings are due to our
transformation... the building of new energy
Rev 2 - 10.3.11 8:35 PM
Page 10 of 25
have it) or of the new chiller
system, E85 vehicles, employees
leaving the plant or footage of
work on a Friday.
efficient sustainable buildings, demolition of
old energy hog buildings, taking steps to
make our existing buildings more sustainable
and energy efficient, streamlining our
productivity in our processes, a new
infrastructure of utility lines, converting a
large portion of our vehicles to alternative
fuels and by shortening our work week to
four ten-hour days.
23
GFX: transition out HD TV to...
:04
VO:
Not a bad head start to being the national
roll model in energy conservation. But,
we're not resting to pat ourselves on the
back... uh, uh...
SFX: "Noway!"
24
GFX: Polaroid photos transition in
and are tacked to the
background one on top of
another.
:13
VO:
We're looking at continuing to build
sustainable buildings and facilities –
rainwater capture systems for irrigation of
landscaping,
continuing to examine our current buildings
for more ways to make them more energy
efficient and sustainable,
replacing our coal fired steam plant with a
new natural gas powered facility,
and generating our own renewable power.
SFX: ofsomethingbeingtackedonthewall
25
GFX: graph showing original usages
of electricity, then bars decrease to
show savings.
:16
VO:
Also, Y-12's implementing energy setbacks in
many buildings. Setbacks automatically
Rev 2 - 10.3.11 8:35 PM
Page 11 of 25
adjust a building's thermostat settings during
off-shift times - like nights and weekends.
26
Will get with designer to see what
they might think for visuals here.
VO:
And, installing low flow toilets and faucets in
many buildings to reduce our usage of
water.
This will make a difference, but there's more
that can and needs to be done.
Need chiller information
27
Will get with designer to see what
they might think for visuals here.
:15
VO:
And, this is where you come in... We need
your help in looking out for ways to conserve
as you go about your workday and help in
reducing our water and carbon footprints....
You see, when it comes to conserving, the
smallest things really can make a huge
difference.
SFX: "oh,Isee..."
28
Will get with designer to see what
:26
VO:
Things like, lights out...
Just turning off your office lights at the end
Rev 2 - 10.3.11 8:35 PM
Page 12 of 25
they might think for visuals here. of your work day can cut costs and our
carbon footprint by as much as two-thirds.
And, in rooms like restrooms, break rooms,
conference rooms, and labs that aren't
used as much installing motion sensor lights
that automatically turn off when no one is
using them.
29
Will get with designer to see what
they might think for visuals here.
VO:
Live in a new light... those incandescent
lights can burn a lot of energy. Just
switching out a single incandescent lamp
with either a Compact Fluorescent Lamp,
CFL, or even Light Emitting Diodes, or LED
can save as much as $25 dollars a year.
Think of the savings if every office at Y-12
changed to LEDs or CFLs...
VO with SFX of coming from a speaker applied:
Woah!
30
Will get with designer to see what
they might think for visuals here.
:20
VO:
And like, power down the peripherals...
Turning off monitors and any other devices
connected to your computer at the end of
the day. Turning off your network printers if
you are the last of your crew to leave for the
day.
VO with SFX of coming from a speaker applied:
Uh,exceptleaveyourunclassifiedcomputersonfor"I-T"todotheirupdates-
butbesuretologoffbeforeyouleave.
31
GFX: examples of these with bat
wings flying into screen a couple
plugging into a power source..
Carbon Foot comes in and kicks
VO:
Beware of vampires... these guys are the
things that suck energy even when you
aren’t using them... like coffee makers,
Rev 2 - 10.3.11 8:35 PM
Page 13 of 25
the winged example’s cord out of
socket.
power supplies... you know those power
strips that you plug everything into,
rechargers for anything from cell phones to
laptops, and ballasts’ for halogen or sodium
vapor lights... unplug these bad-boys from
the source when you don’t need them and
keep thousands of tons of greenhouse gas
from being released into the atmosphere!
SFX:“Ivanttodrinkyourelectricity!”
32
Will get with designer to see what
they might think for visuals here.
VO:
And, limit the flow... only turn on the faucet
when you are ready to use it... don’t just let
it flow freely. Also, don’t turn the faucet on
all the way when you can wash your hands
with half the flow of water. And, only use
hot water when it is necessary... like you
don’t need hot water to fill up the coffee
maker.
33
Will get with designer to see what
they might think for visuals here.
:22
VO:
Also, invest in green...
This doesn't mean just buying recycled
products... it means getting the most
Rev 2 - 10.3.11 8:35 PM
Page 14 of 25
TEXT: click here to read more
about the Y-12 Environmentally
Preferable Purchasing Program
energy efficient products available - which
means doing a bit of research before you
put the money down. Look for products
that have the “Energy Star” mark... and
products that are considered “Water
Sense,” and products that use energy
efficient and sustainable methods for
manufacturing - like made using solar
power and products made with recovered,
recycled, bio-based, or natural materials.
34
GFX: Y-12 logo becomes thinner,
turns green, and then the “Y”
begins to sprout leaves.
:16
VO:
See, these aren't hard. These are simple,
easy things that can save thousands of kilo
watts and hundreds of thousands of dollars
each year - and will make our Y-12 even
leaner, cleaner, greener and sustainable!
SFX: poppingofleavessprouting
35
Will get with designer to see what
they might think for visuals here.
:23
VO:
You might like to know that the cost savings
isn't going to waste... we have a place lined
up. We signed an Energy Savings
Rev 2 - 10.3.11 8:35 PM
Page 15 of 25
Performance Contract with Johnson
Controls to use the money we save from our
energy improvements and conservation to
pay for our energy-saving improvements at
Y-12...
That's right, we're working to close the
"green" loop and making our footprints on
this earth even smaller for future
generations.
36
Will get with designer to see what
they might think for visuals here.
TXT: home1.y12.doe.gov/energy/
:16
VO:
Now, each department uses energy
differently. So, know that the energy
management team is here to help you and
your department to find more ways to save
energy... and to answer any questions that
you might have. Just visit the energy
management website at home 1 dot “y”
“12” dot “d” “o” “e” dot “g” “o” “v”
backslash energy backslash
37
Will get with designer to see what
they might think for visuals here.
:07
VO:
And, if you want to monitor our progress
toward our energy and water goals, check
out the Y-12 Energy Management website.
38
Will get with designer to see what
they might think for visuals here.
:07
VO:
No question, we've already made
awesome headway toward our goal... but
let's do more than meet that goal, Become
Rev 2 - 10.3.11 8:35 PM
Page 16 of 25
a part of Y-12’s transformation by
transforming our behavior at work... to a
new sustainable Y-12 way of life. And, let's
shatter that goal before 2015!
39
GFX: green Y-12 logo full screen
again
Sending money out and receiving
a box with the recycled content
logo on the box.
A bat flies out from behind the
logo as the “atom” of the logo hits
it
Transition in computer and the
monitor goes off
Camera tilts up to reveal a CFL
light bulb from “ceiling”, pull string
pulls and go to black (perhaps
leaving a light source that
appears to come from an open
door, then...)
TEXT: Get a Y-12 Energy
Management Checklist by
clicking here.
:13
VO:
Remember, it's simple...
Invest in green - in the products and services
that you buy...
Limit the Flow... only turn it on when you
need it...
Beware of Vampires... unplug when not in
use...
Power down - monitors and any peripherals
to your computers...
Live in a New Light – change incandescent
to CFLs or LEDs...
And Lights out - turn 'em off when the room
isn't in use.
SFX:screechofabat,thudofthehitthenitscreechesasifwoundedthen
issilent;clickoflightturningoff
40
GFX:
In black screen
(... the open door closes as the
SFX line is delivered.)
:05
VO:
Now, if we can save that much here at
work, think about what you could save at
home...
SFX:“hmmm.... Hun,dowehaveanyCFLs?”
End of Script
trt: 11:24
Energy vignette
Sc # Video Audio
1
TEXT: Energy
:06
VO:
So, what is energy exactly?
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Page 17 of 25
GFX: Blackboard transitions up
behind the text and the text
transitions to chalk written word
::04
To answer that, we have to go back to
science class... so bear with me...
SFX:
Teachercallingclasstoorder“Okayclass,(soundofrulertapingondesk)turn
topage53inyourtextbook...”
VO with SFX ofcomingfromaspeakerappliedorcouldbedelivered
withtheteacher’svoicefromabove:
Energy is the power taken from using
physical or chemical resources...
2 GFX: ball bouncing through screen
(dog following behind), then a
match burning (different from
scene 5)
Then dog returning across the
screen.
:10
VO:
like throwing a ball...
SFX:ballflyingthroughtheair,orbounding
or burning a match...
SFX: matchlighting
or calling out to someone...
SFX:"(whistle)Comehere,Max!Hereboy!(arf,arf)"
3
TEXT: British thermal units then
letters fall out or fade out leaving
only Btu
GFX: Btu remains on screen as a
container of water comes on
screen hanging from a scale
showing 1 lb then a fire is lit below
and the water container "pops" out
a 1˚F and the Btu "pops" out a 1
before it.
:06
:06
VO:
Okay so, energy's measured in British
thermal units, or Btu's - which is:
VO with SFX of coming from a speaker applied:
Theamountofheatthatisneededtoraiseonepoundofwatertoone
degreeFahrenheit.
SFX:scaleregisteringandbouncing,fireigniting,popfor1˚Fand1Btu,
thenvoicesaying"Nowwhat?"
4
GFX: match burning completely to
ashes (different from scene 3)
:08
VO:
I know, I know... so what does that mean
exactly, right? Well, it takes 1 Btu to
completely burn a single match.
SFX: soundofmatchlightingandfallingasashtoground
Rev 2 - 10.3.11 8:35 PM
Page 18 of 25
5
GFX: Potential and Kinetic with
Potential having the appearance
of gravity or stored power and
Kinetic having motion like
electricity or waves or radiating.
:12
VO:
So basically, there are two types of energy -
Potential and Kinetic...
6 GFX: bringing Potential full screen
as word seems to be about to burst
with energy
VO:
Potential energy is energy that is stored...
and that stored energy has potential if
prompted...
7 GFX: Potential remains full screen
and action follows narration - either
the examples are shown within the
word, or around the word.
VO speeding up as the list goes on, then slowing
down with the last:
like the nucleus of an atom... SFX: tbd
Coal... SFX: Santa’svoice“Oh,Billy’snotonthenicelist...”
Natural gas... SFX: gaseyebeinglit
Petroleum... SFX: 18-wheelerdrivingpast
Biomass... SFX: voiceshouting“Timber!”&treehittingtheground
Hydropower... SFX: waterfalling
A battery... SFX: cellphoneringingorturningon
Compressed springs... SFX: thebingofcoilswithtension
A stretched rubber band... SFX:rubberbandbeing
released
And as ole Ben Franklin confirmed...
SFX: crackoflightning,thenclashofthunder
lightning.
8 GFX: bringing Kinetic full screen by
zooming it into screen, as if the
word is blown in by a high wind
VO:
Now, Kinetic energy is a bit different. This
type of energy is motion...
9 GFX: Kinetic remains full screen
and action follows narration - either
the examples are shown within the
VO:
Rev 2 - 10.3.11 8:35 PM
Page 19 of 25
word, or around the word.
Like radio waves... SFX: talkradio
The sun... SFX: tbd
Gamma and x-rays... SFX: Drsaying“okayholdstill”
thenthesoundofanx-raybeingtaken
Geothermal... SFX: tbd
Fire... SFX: woodfirecrackingasitburns
Wind... SFX: windblowingthroughawindmill
Sound... SFX: windcontinuesaswindchimessound
A bicycle racing down a hill... SFX: bikerolling
byaschildridersays“woo-hoo!”
And as Sir Isaac Newton discovered...
SFX: thudofapplehittingahead,“Ouch!”
An apple falling from a tree.
SFX: “ah-ha!”
End of Vignette
trt: 01:02
Greenhouse Gases and the Greenhouse Effect vignette
Sc # Video time Audio
1
GFX: Greenhouse Effect, inside the
VO:
Okay, so... it’s time to go back to the
Rev 2 - 10.3.11 8:35 PM
Page 20 of 25
word we see “gasses” trying to
escape out of the word. Outside
the word we see the sun
emanating energy.
science classroom...
SFX: teacher’svoice... “Nowclass,focus!”
VO:
The definition of the greenhouse effect is...
VO with SFX of coming from a speaker applied:
theriseintemperaturethattheEarthexperiencesbecausecertaingasesin
theatmospheretrapheatfromthesun.
2
GFX: camera pans away from
Greenhouse Effect to a
greenhouse with the door open...
lush green plants inside... Sun
follows camera pan.
Inside “heat” is bouncing off the
top of greenhouse
VO:
You’ve probably been inside a greenhouse,
right? It might be winter outside, but inside
green plants thrive in the warmth and
sunshine. The glass in greenhouses is
designed to hold the Sun’s energy inside.
This causes the greenhouse to heat up - just
like inside a parked car in sunlight.
3
GFX: camera “zooms out” to
reveal the greenhouse on the top
of the earth showing
“atmosphere.” Sun follows again.
Energy entering atmosphere,
bounces off and goes back up to
atmosphere and bounces back
down, with some passing through
atmosphere.
VO:
Our planet's atmosphere traps energy just
like a greenhouse. Energy from the Sun can
enter the Earth’s atmosphere, and not all of
it finds its way out again.
4
GFX: camera zooms back in slightly
to the atmosphere to reveal
molecules (perhaps color coded
to different types of gasses in the
atmosphere, see block 10). Sun
VO:
So, what is it that blocks the Sun’s energy
from escaping from the Earth? Well...
molecules in our atmosphere, or
Rev 2 - 10.3.11 8:35 PM
Page 21 of 25
follows camera greenhouse gasses, absorb the heat.
5 Continued from 4 VO:
Greenhouse gases in the atmosphere acts
like the glass in a greenhouse...
6
GFX: just like with Greenhouse
animation, show energy entering
through molecules...
VO:
Sunlight enters the Earth's atmosphere,
passing through the blanket of greenhouse
gases.
7
GFX: energy hitting Earth’s
surface... rays being absorb by
land and water...
VO:
As it reaches the Earth’s surface... land and
water absorb the sunlight’s energy.
8
GFX: energy rising back up to
atmosphere... some passing
through the molecules of gas,
some bouncing off and back
down...
VO:
Then, that energy is sent back into the
atmosphere. Some of the energy passes
back into space... some of it does not.
9
GFX: energy bouncing up and
down between Earth surface to
atmosphere
VO:
That energy remains trapped in the
atmosphere by greenhouse gases, causing
our world to stay nice and warm.
SFX: “Ah-h-h-h”
10
GFX: camera zooms into
atmosphere to a closer look at the
molecules...
Molecules color coded to each
VO:
Greenhouse gasses are...
VO with SFX of coming from a speaker applied:
...anygasthatabsorbsinfra-redradiationintheatmosphere
Rev 2 - 10.3.11 8:35 PM
Page 22 of 25
type of gas, maybe each has the
corresponding chemical symbol
within the color coded molecules
VO:
Water vapor, methane, ozone, nitrous
oxide, and carbon dioxide are all
greenhouse gases. There may not be much
of some of these gasses in our atmosphere,
but they can have a huge impact.
11
GFX: camera zooms in further to
just a handful of molecules to
reveal atoms... energy being
absorbed... atoms begin to
vibrate... energy released and
absorbed by another molecule...
cycle continues...
VO:
Each greenhouse gas molecule is made of
three or more atoms that are bonded
loosely together. These molecules are able
to absorb heat... which makes them vibrate.
Then, eventually they release the heat
energy and it’s often absorbed by another
greenhouse gas molecule.
12 GFX: camera zooms back out to
the animation in scene 3. But,
atmosphere is thinner, energy is
escaping through the atmosphere
and the Earth and greenhouse are
covered with snow and ice.
VO:
See, without these gases, heat would
escape back into space and Earth’s
average temperature would be about,
well... 60 degrees Fahrenheit colder.
SFX: “Brrrr... canyousay‘IceAge’?”andsoundofwindblowing
13 GFX: dissolve out snow and ice... as
the land around the green house
greens up with flowers blooming,
butterflies and birds
VO:
Okay, I know you’ve heard people talking
about the greenhouse effect as if it is bad...
It’s not bad... The greenhouse effect is
Rev 2 - 10.3.11 8:35 PM
Page 23 of 25
GFX: atmosphere thickens, energy
enters atmosphere, hits the surface,
then bounces up to the
atmosphere and bounces off...
none of the energy escapes...
green plants turn brown and
whither, no birds or butterflies
useful. It keeps the temperatures on our
planet mild and suitable for all living things.
SFX: birdssinging,dogbarking,childrenlaughing
But, it’s a balancing act... too many
greenhouse gases can cause the
temperature to increase out of control.
Even a little extra warming may cause
problems for humans, plants, and animals.
SFX: sizzlingsound
14
GFX: camera pans quickly over
(sun follows) to Venus. Similar
angle on Venus like the one we’ve
seen of the Earth, greenhouse, sun,
and atmosphere.... Surface is
baron.
Atmosphere is very, very thick,
energy enters atmosphere, hits the
surface, then bounces up to the
atmosphere and bounces off...
none of the energy escapes...
VO:
That’s what’s going on with our celestial
neighbor - Venus.
There are so many greenhouse gases in the
planet’s atmosphere that the average
temperature on the surface is more than
855 degrees Fahrenheit... and nothing can
live there...
SFX: “That’ssohot!”(inaParisHiltonvoice)
15
GFX: swoosh pan back over to
Earth, Sun follows. Surface of the
Earth has streets with cars giving off
gasses, planes in the air, giving off
gases, etc.
VO:
That’s why people are concerned... the
Earth’s greenhouse is warming up very
rapidly. And, it’s believed to be happening
Rev 2 - 10.3.11 8:35 PM
Page 24 of 25
Camera pans back over to
Greenhouse Effect.
because of our modern way of life... that
we are adding more greenhouse gases to
our atmosphere with our planes, trains,
automobiles, boats, and even our lawn
mowers... It’s believed by many that the
increased Greenhouse Effect is causing
changes in our planet that can affect our
lives... and all life on our home planet.
End of Vignette
trt: 03:25
Water cycle vignette
Sc # Video time Audio
1
VO:
Rev 2 - 10.3.11 8:35 PM
Page 25 of 25
GFX: Zoom into landscape for 12a
of host script
Nature has a way of moving water through
the air and land... so that water is
constantly recycled... this recycling is
known as the hydrologic cycle, or water
cycle. And, it goes something like this:
2
GFX: landscape with mountains,
flat land, and river or ocean with
sun in the sky
Gas rising from water...
Gas changes to water droplets
rising to sky forming clouds...
Clouds diminish as rain falls from
them...
Water running down mountain into
water source...
Some of the water on the land
seeps down, dissolve in
underground with aquifers as
seeping water collects in them.
VO - delivery is sped up:
Our sun heats water in rivers, lakes, and
oceans, which turns it into vapor, or steam,
which rises into the air...
Then that vapor is cooled and is turned into
tiny little water droplets that attach to each
other and form clouds...
Then that water in the clouds falls as rain,
snow, sleet, or hail....
Some of that water stays on the earth’s
surface and flows back into the rivers, lakes,
and oceans...
But some of that water seeps down into the
earth’s natural underground aquifers...
SFX: soundsthatsimulatethewatercycleateachstage.
3 GFX: camera pans back up,
dissolving the underground...
As cycle continues...
VO – delivery returns to slower pace:
Whew! Then the cycle begins all over
again...
End of Vignette
trt: 00:49

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EMP script_Final

  • 1. SCRIPT TITLE: Energy Awareness – Transforming Green VERSION: Final DATE: Monday, 3 October 2011, 8:35 PM CLIENT: XXXXXX XXXXXXXX PRODUCER: Mary Beth Roberts (MLB) c: 300-5825 p: 231-1079 DESIGNER: XXX XXXXX XXXXX XXXXXXX LENGTH: 11 min 24 sec (main script, 16 min 39 sec with Vignettes) Sc # Video Audio 1 Visuals: AMythbuster’spaperdollapproachwiththe backgroundstayingthesamethroughout. 2Dcutout imagesdisplayonscreenwithsomeanimation. Perhapsthebackgroundisjustwhitethroughout. GFX: Video footage in a retro TV screen of demolition of several buildings onsite and then new buildings being build :08 Voice-over (VO) Toneisyoung,relaxed,light-heartedandveryinformal-attimesrather "tongue-in-cheek." Leaningtothevoicebeingfemale. MUS: Talentsingsthefirstlineofthechorusof"Changes"byDavidBowie VO: No question, things are changing at Y-12.... new buildings... demolition of old buildings... and new procedures that streamline our mission... SFX: Buildingscomingdown,buildingsbeingbuilt 2 GFX: Retro TV transitions (perhaps by spinning) to a new TV HD flat screen :05 VO: Okay, Y-12-ers, if you didn't notice any of this... well, then (whispered) you need to get out more... 3 MUS: TBDbutsomethingdepictingthemoremodernandsimplerY-12, undernarration
  • 2. Rev 2 - 10.3.11 8:35 PM Page 2 of 25 GFX: Video footage of work at Y- 12 that has changed GFX: and then transitioning to the composite PhotoShopped image of the 2030 Y-12 as green plants pop up around the TV. :18 VO: The mission is the same, it's just the way we meet that mission that's shifting. We're switching things up... transforming into a Y-12 that runs more efficiently... with more productivity... and with less of an impact on the environment. Doing more, but using less. Transforming us into a cleaner, leaner, and greener Y-12. SFX: Plantspoppingup. 4 TEXT: to read the complete Executive order 13514, click here. VO: You see... we have a new executive order... VO with SFX ofcomingfromaspeakerapplied: Executive order 13514... VO: and that order requires all Federal Agencies and their contractors, all of us, to reduce greenhouse gas emissions by 2020. 5 :04 VO: Okay, I know... but, here’s a little science
  • 3. Rev 2 - 10.3.11 8:35 PM Page 3 of 25 GFX: illustrating the Greenhouse Effect. Landscape scene... ...with car driving through ...then someone fanning themselves TXT: To find out more about Greenhouse Gas and the Greenhouse Effect, click here. :04 :13 lesson for you... SFX: “Cla-a-ass,listenup!” VO with SFX ofcomingfromaspeakerapplied: Greenhouse gases are gases that trap heat in our atmosphere... VO: ...like carbon dioxide, methane, and nitrous oxide... and creates the feeling of being in a greenhouse where the sun heats up the air around us... This is called a greenhouse effect. SFX: cardrivingthrough,thenvoice"Whew,it'shot!" 6 GFX: wind comes through "clearing the air" plants begin releasing gas, person walks through, a dinosaur walks through or one of the plants in scene falls over shows releasing gas. :10 VO: Now, some of these gases are created everyday naturally - like when we breathe, we release carbon dioxide; wetlands give off methane gas, and as plants and animals decay, methane gas is also released. SFX: persontakinginairandreleasingitasasigh,Soundofdinosaur walkingintoframe,thenthudofadinosaurfallingoverdead 7 GFX: cars returning to scene releasing gases as with other pollutants as a big right shoe with :22 VO: But, it's not those naturally released gas sources that we are talking about... we
  • 4. Rev 2 - 10.3.11 8:35 PM Page 4 of 25 Carbon written on the side steps in on top of everything then leaves revealing a huge right footprint Perhaps revealing the barefoot print with the energy usage info. TEXT: Click here to find out more about Energy and the Types of Energy. can’t do much about those. But, we can control the sources of greenhouse gases that aren’t released naturally. And, it’s these energy sources that we want control... by using less, we can shrink our carbon footprint. SFX: shoecrunchingobjectsandstompingonground,thenvoice"Man, whatisthat?Asize20?" 8 GFX: TV with green plants surrounding it images of scenics of Y-12 :06 VO: The idea behind this is to conserve our natural resources... to become sustainable... and stop using so much water and energy... SFX: OfimagesseenintheTVscreen,eveniftheimagesendupbeingstills 9 TEXT: Renewable and Nonrenewable with Renewable having the appearance of wind or solar and Nonrenewable having the appearance of oil and looking "old" :04 VO: See, energy sources are either Renewable or Nonrenewable... 10 GFX: bringing Renewable full screen as actions surrounding the word follow narration with wind turbine, solar panels, water wheel, switch grass and corn :09 VO: Renewable energy sources can be replenished in a short amount of time - like wind, solar, hydropower, and ethanol. SFX: followsnarrationwithwindblowing,wateronawheel,andavoice says"yummy,corn!" 11 GFX: Nonrenewable enters screen as a small rattling skeleton and falls over, as a lump of coal falls through screen (as we hear :12 VO: Nonrenewable are energy sources that aren't replenished in a short time... these
  • 5. Rev 2 - 10.3.11 8:35 PM Page 5 of 25 Santa’s sleigh and his laugh) take thousands of years to recreate - like fossil fuels, natural gas, coal and even uranium. SFX: followsnarrationwithbonesrattlingandfalling,Santasaying"Ho- ho-ho!"andsoundofcoalhittingfloor,thenvoicesays"Ooooo!" 12 GFX: Bones from “Nonrenewable” slowly begin to turn to something that resembles coal or fuel as switch grass or corn begin to pop up quickly around it :11 VO: Because these take so long to replenish, you can see why there's such a push to focus our energy reliance on renewable sources. Plus, renewable energy sources generate fewer greenhouse gases... 13 GFX: Water flowing in a stream or waterfall... Water drains to reveal a portion of the Earth with great bodies of water VO: Water is a renewable resource... and 75 percent of the earth’s surface is covered by water... 14 VO: But, did you know that only 1 percent of the earth’s water is fresh water... the water that
  • 6. Rev 2 - 10.3.11 8:35 PM Page 6 of 25 GFX: oceans and ice caps “grey out” leaving fresh water lakes, rivers and streams in brighter blue... left big shoe with Water written on the side steps in on top of everything then leaves revealing a huge left muddy footprint that dries up to cracking terrain. . people can use... SFX: recordplayerneedlescratch It’s true... The rest is either salt water or frozen in polar ice caps and glaciers. Which makes our water a limited renewable resource... and one that we need to conserve and protect. In fact, there are States that anticipate running out of water by 2013... if we don’t start conserving our water resources. SFX: soundsthatsimulatethewatercycleateachstagecontinue,then shoestompingonground,butthisonehasasquishysoundofsteppingon wetearth... thenvoice"Awe,man!Notanotherone..." 12e GFX: Camera pans right to reveal the Carbon right footprint next to the Water left footprint, which is no longer dried VO: Okay, so, that’s two footprints to shrink... our carbon footprint and our water footprint... just by choosing daily activities that don't have such an impact on the environment. 13 GFX: Signs and banners saying: TEXT: Live Green Go Green Clean and Green Live Green :13 VO: Yeah, I know... you're hearing it everywhere - "Live Green," "Go Green," "Clean and Green" - on TV, the internet, in newspapers, even our children are coming home telling us what we need to be doing to "Live Green." SFX: voiceofchild,whinny"Mom.... youleftthelightoninthebathroom again..." Mom’svoice“oh,sorry...“thenwehearaclick. 14 GFX: White House transitions onto screen with the “green” signs and banners still on screen but :06 VO: And now, we’re hearing it from government. With this new Executive
  • 7. Rev 2 - 10.3.11 8:35 PM Page 7 of 25 seemingly out of and on the White House... TEXT: using 2008 as the baseline :07 Order... SFX:“HailtotheChief”under VO with SFX ofcomingfromaspeakerapplied: ...all federal agencies are required to cut greenhouse gas emissions by twenty-eight percent by the year 2020... 15 GFX: Y-12 logo bulging with pride :10 VO: But, because we are part of the Department of EN-ER-GY, we have to lead by example. SFX:“o-o-oh..,Cuzwe’retheEnergyDep(voicetrailsoff,then)...so,we’re supposetoconservemoreenergy... Makessense!” VO: That’s right... we are the roll models for all Federal Agencies. So, our goal is a bit more aggressive. We are required to cut our greenhouse gas emissions by twenty-eight percent... but in less time... we have to do it by the end of fiscal year 2020 . SFX:“Ilikeachallenge... ” VO: with SFX of coming from a speaker applied: Cutting back by twenty-eight percent? That’s the same as taking over 17,000 cars off the road! 16 GFX: camera pans down to “ground in time for “feet” or boots stomp in full screen and then step :12 VO: This means that we Y-12-ers must reduce our carbon footprint on everything... from less
  • 8. Rev 2 - 10.3.11 8:35 PM Page 8 of 25 out to show the usage footprints for carbon and water... as VO continues values in the usage footprint decrease accordingly. fuel consumption and emissions of vehicles... to less water and electricity usage... from building new sustainable structures and selecting sustainable products that we purchase. Closing that loop. 17 GFX: camera pans back up to Y- 12 logo with money flying out to electric company, coal mine, water company, and gas pump. :20 VO: No small task, considering that Y-12's electric bill alone runs about 15 million dollars a year... and we shell out another 3 million for fuel to generate steam, and another million and a half for potable water and a third of a million for automotive fuel. And, that's just where it hits Y-12's wallet. SFX: "cha-ching"witheachmilliondollarpoint,then"OUCH!" 18 GFX: Y-12 logo emanating gas :11 VO: As a result of our energy consumption, Y-12 throws out more than 250 million tons of carbon dioxide into the earth's atmosphere each year. SFX: "That'sonebigcarbonfootprint." 19 GFX: Y-12 logo filling up with water and bulging VO: And, did you know that Y-12 uses 1.2 billon gallons of water each year. That’s enough
  • 9. Rev 2 - 10.3.11 8:35 PM Page 9 of 25 water to fill the reflecting pool on the National Mall about 177 times! SFX: water filling a container, then voice gurgling water or gulping. 20 GFX: "Energy Management" under the Y-12 logo Y-12 logo begins to jump up and down as confetti falls :18 VO: And, the job of tracking and reporting our water and carbon footprints falls to Y-12's Energy Management Team. So far, we Y- 12-ers have been doing a pretty good job of reducing our greenhouse gas emissions. SFX: "Hello"asEnergyMgtcomesin. Thenapplause. 21 GFX: "Carbon Footprint" steps back in front of Y-12 logo and leaves a smaller one... and when the shoe steps out the Y-12 logo is gone. Or the Energy barefoot print transitions in and the values and the footprint size reduces following VO :21 VO: Since 2003, we have reduced our electricity consumption by 22 percent... our coal usage has been lowered to more than 16 percent.... And, our natural gas consumption has gone down by 51 percent. Not only helping to reduce Y-12's carbon footprint, but saving us thousands of dollars each month. SFX: "That'smuchbetter!" VO: That’s enough energy saved to light up 739 homes in Oak Ridge for 365 days! 22 GFX: bring back the HD TV and have video of New Hope, more demolition, processes of work, laying in new water lines (if we :16 VO: Some of this savings are due to our transformation... the building of new energy
  • 10. Rev 2 - 10.3.11 8:35 PM Page 10 of 25 have it) or of the new chiller system, E85 vehicles, employees leaving the plant or footage of work on a Friday. efficient sustainable buildings, demolition of old energy hog buildings, taking steps to make our existing buildings more sustainable and energy efficient, streamlining our productivity in our processes, a new infrastructure of utility lines, converting a large portion of our vehicles to alternative fuels and by shortening our work week to four ten-hour days. 23 GFX: transition out HD TV to... :04 VO: Not a bad head start to being the national roll model in energy conservation. But, we're not resting to pat ourselves on the back... uh, uh... SFX: "Noway!" 24 GFX: Polaroid photos transition in and are tacked to the background one on top of another. :13 VO: We're looking at continuing to build sustainable buildings and facilities – rainwater capture systems for irrigation of landscaping, continuing to examine our current buildings for more ways to make them more energy efficient and sustainable, replacing our coal fired steam plant with a new natural gas powered facility, and generating our own renewable power. SFX: ofsomethingbeingtackedonthewall 25 GFX: graph showing original usages of electricity, then bars decrease to show savings. :16 VO: Also, Y-12's implementing energy setbacks in many buildings. Setbacks automatically
  • 11. Rev 2 - 10.3.11 8:35 PM Page 11 of 25 adjust a building's thermostat settings during off-shift times - like nights and weekends. 26 Will get with designer to see what they might think for visuals here. VO: And, installing low flow toilets and faucets in many buildings to reduce our usage of water. This will make a difference, but there's more that can and needs to be done. Need chiller information 27 Will get with designer to see what they might think for visuals here. :15 VO: And, this is where you come in... We need your help in looking out for ways to conserve as you go about your workday and help in reducing our water and carbon footprints.... You see, when it comes to conserving, the smallest things really can make a huge difference. SFX: "oh,Isee..." 28 Will get with designer to see what :26 VO: Things like, lights out... Just turning off your office lights at the end
  • 12. Rev 2 - 10.3.11 8:35 PM Page 12 of 25 they might think for visuals here. of your work day can cut costs and our carbon footprint by as much as two-thirds. And, in rooms like restrooms, break rooms, conference rooms, and labs that aren't used as much installing motion sensor lights that automatically turn off when no one is using them. 29 Will get with designer to see what they might think for visuals here. VO: Live in a new light... those incandescent lights can burn a lot of energy. Just switching out a single incandescent lamp with either a Compact Fluorescent Lamp, CFL, or even Light Emitting Diodes, or LED can save as much as $25 dollars a year. Think of the savings if every office at Y-12 changed to LEDs or CFLs... VO with SFX of coming from a speaker applied: Woah! 30 Will get with designer to see what they might think for visuals here. :20 VO: And like, power down the peripherals... Turning off monitors and any other devices connected to your computer at the end of the day. Turning off your network printers if you are the last of your crew to leave for the day. VO with SFX of coming from a speaker applied: Uh,exceptleaveyourunclassifiedcomputersonfor"I-T"todotheirupdates- butbesuretologoffbeforeyouleave. 31 GFX: examples of these with bat wings flying into screen a couple plugging into a power source.. Carbon Foot comes in and kicks VO: Beware of vampires... these guys are the things that suck energy even when you aren’t using them... like coffee makers,
  • 13. Rev 2 - 10.3.11 8:35 PM Page 13 of 25 the winged example’s cord out of socket. power supplies... you know those power strips that you plug everything into, rechargers for anything from cell phones to laptops, and ballasts’ for halogen or sodium vapor lights... unplug these bad-boys from the source when you don’t need them and keep thousands of tons of greenhouse gas from being released into the atmosphere! SFX:“Ivanttodrinkyourelectricity!” 32 Will get with designer to see what they might think for visuals here. VO: And, limit the flow... only turn on the faucet when you are ready to use it... don’t just let it flow freely. Also, don’t turn the faucet on all the way when you can wash your hands with half the flow of water. And, only use hot water when it is necessary... like you don’t need hot water to fill up the coffee maker. 33 Will get with designer to see what they might think for visuals here. :22 VO: Also, invest in green... This doesn't mean just buying recycled products... it means getting the most
  • 14. Rev 2 - 10.3.11 8:35 PM Page 14 of 25 TEXT: click here to read more about the Y-12 Environmentally Preferable Purchasing Program energy efficient products available - which means doing a bit of research before you put the money down. Look for products that have the “Energy Star” mark... and products that are considered “Water Sense,” and products that use energy efficient and sustainable methods for manufacturing - like made using solar power and products made with recovered, recycled, bio-based, or natural materials. 34 GFX: Y-12 logo becomes thinner, turns green, and then the “Y” begins to sprout leaves. :16 VO: See, these aren't hard. These are simple, easy things that can save thousands of kilo watts and hundreds of thousands of dollars each year - and will make our Y-12 even leaner, cleaner, greener and sustainable! SFX: poppingofleavessprouting 35 Will get with designer to see what they might think for visuals here. :23 VO: You might like to know that the cost savings isn't going to waste... we have a place lined up. We signed an Energy Savings
  • 15. Rev 2 - 10.3.11 8:35 PM Page 15 of 25 Performance Contract with Johnson Controls to use the money we save from our energy improvements and conservation to pay for our energy-saving improvements at Y-12... That's right, we're working to close the "green" loop and making our footprints on this earth even smaller for future generations. 36 Will get with designer to see what they might think for visuals here. TXT: home1.y12.doe.gov/energy/ :16 VO: Now, each department uses energy differently. So, know that the energy management team is here to help you and your department to find more ways to save energy... and to answer any questions that you might have. Just visit the energy management website at home 1 dot “y” “12” dot “d” “o” “e” dot “g” “o” “v” backslash energy backslash 37 Will get with designer to see what they might think for visuals here. :07 VO: And, if you want to monitor our progress toward our energy and water goals, check out the Y-12 Energy Management website. 38 Will get with designer to see what they might think for visuals here. :07 VO: No question, we've already made awesome headway toward our goal... but let's do more than meet that goal, Become
  • 16. Rev 2 - 10.3.11 8:35 PM Page 16 of 25 a part of Y-12’s transformation by transforming our behavior at work... to a new sustainable Y-12 way of life. And, let's shatter that goal before 2015! 39 GFX: green Y-12 logo full screen again Sending money out and receiving a box with the recycled content logo on the box. A bat flies out from behind the logo as the “atom” of the logo hits it Transition in computer and the monitor goes off Camera tilts up to reveal a CFL light bulb from “ceiling”, pull string pulls and go to black (perhaps leaving a light source that appears to come from an open door, then...) TEXT: Get a Y-12 Energy Management Checklist by clicking here. :13 VO: Remember, it's simple... Invest in green - in the products and services that you buy... Limit the Flow... only turn it on when you need it... Beware of Vampires... unplug when not in use... Power down - monitors and any peripherals to your computers... Live in a New Light – change incandescent to CFLs or LEDs... And Lights out - turn 'em off when the room isn't in use. SFX:screechofabat,thudofthehitthenitscreechesasifwoundedthen issilent;clickoflightturningoff 40 GFX: In black screen (... the open door closes as the SFX line is delivered.) :05 VO: Now, if we can save that much here at work, think about what you could save at home... SFX:“hmmm.... Hun,dowehaveanyCFLs?” End of Script trt: 11:24 Energy vignette Sc # Video Audio 1 TEXT: Energy :06 VO: So, what is energy exactly?
  • 17. Rev 2 - 10.3.11 8:35 PM Page 17 of 25 GFX: Blackboard transitions up behind the text and the text transitions to chalk written word ::04 To answer that, we have to go back to science class... so bear with me... SFX: Teachercallingclasstoorder“Okayclass,(soundofrulertapingondesk)turn topage53inyourtextbook...” VO with SFX ofcomingfromaspeakerappliedorcouldbedelivered withtheteacher’svoicefromabove: Energy is the power taken from using physical or chemical resources... 2 GFX: ball bouncing through screen (dog following behind), then a match burning (different from scene 5) Then dog returning across the screen. :10 VO: like throwing a ball... SFX:ballflyingthroughtheair,orbounding or burning a match... SFX: matchlighting or calling out to someone... SFX:"(whistle)Comehere,Max!Hereboy!(arf,arf)" 3 TEXT: British thermal units then letters fall out or fade out leaving only Btu GFX: Btu remains on screen as a container of water comes on screen hanging from a scale showing 1 lb then a fire is lit below and the water container "pops" out a 1˚F and the Btu "pops" out a 1 before it. :06 :06 VO: Okay so, energy's measured in British thermal units, or Btu's - which is: VO with SFX of coming from a speaker applied: Theamountofheatthatisneededtoraiseonepoundofwatertoone degreeFahrenheit. SFX:scaleregisteringandbouncing,fireigniting,popfor1˚Fand1Btu, thenvoicesaying"Nowwhat?" 4 GFX: match burning completely to ashes (different from scene 3) :08 VO: I know, I know... so what does that mean exactly, right? Well, it takes 1 Btu to completely burn a single match. SFX: soundofmatchlightingandfallingasashtoground
  • 18. Rev 2 - 10.3.11 8:35 PM Page 18 of 25 5 GFX: Potential and Kinetic with Potential having the appearance of gravity or stored power and Kinetic having motion like electricity or waves or radiating. :12 VO: So basically, there are two types of energy - Potential and Kinetic... 6 GFX: bringing Potential full screen as word seems to be about to burst with energy VO: Potential energy is energy that is stored... and that stored energy has potential if prompted... 7 GFX: Potential remains full screen and action follows narration - either the examples are shown within the word, or around the word. VO speeding up as the list goes on, then slowing down with the last: like the nucleus of an atom... SFX: tbd Coal... SFX: Santa’svoice“Oh,Billy’snotonthenicelist...” Natural gas... SFX: gaseyebeinglit Petroleum... SFX: 18-wheelerdrivingpast Biomass... SFX: voiceshouting“Timber!”&treehittingtheground Hydropower... SFX: waterfalling A battery... SFX: cellphoneringingorturningon Compressed springs... SFX: thebingofcoilswithtension A stretched rubber band... SFX:rubberbandbeing released And as ole Ben Franklin confirmed... SFX: crackoflightning,thenclashofthunder lightning. 8 GFX: bringing Kinetic full screen by zooming it into screen, as if the word is blown in by a high wind VO: Now, Kinetic energy is a bit different. This type of energy is motion... 9 GFX: Kinetic remains full screen and action follows narration - either the examples are shown within the VO:
  • 19. Rev 2 - 10.3.11 8:35 PM Page 19 of 25 word, or around the word. Like radio waves... SFX: talkradio The sun... SFX: tbd Gamma and x-rays... SFX: Drsaying“okayholdstill” thenthesoundofanx-raybeingtaken Geothermal... SFX: tbd Fire... SFX: woodfirecrackingasitburns Wind... SFX: windblowingthroughawindmill Sound... SFX: windcontinuesaswindchimessound A bicycle racing down a hill... SFX: bikerolling byaschildridersays“woo-hoo!” And as Sir Isaac Newton discovered... SFX: thudofapplehittingahead,“Ouch!” An apple falling from a tree. SFX: “ah-ha!” End of Vignette trt: 01:02 Greenhouse Gases and the Greenhouse Effect vignette Sc # Video time Audio 1 GFX: Greenhouse Effect, inside the VO: Okay, so... it’s time to go back to the
  • 20. Rev 2 - 10.3.11 8:35 PM Page 20 of 25 word we see “gasses” trying to escape out of the word. Outside the word we see the sun emanating energy. science classroom... SFX: teacher’svoice... “Nowclass,focus!” VO: The definition of the greenhouse effect is... VO with SFX of coming from a speaker applied: theriseintemperaturethattheEarthexperiencesbecausecertaingasesin theatmospheretrapheatfromthesun. 2 GFX: camera pans away from Greenhouse Effect to a greenhouse with the door open... lush green plants inside... Sun follows camera pan. Inside “heat” is bouncing off the top of greenhouse VO: You’ve probably been inside a greenhouse, right? It might be winter outside, but inside green plants thrive in the warmth and sunshine. The glass in greenhouses is designed to hold the Sun’s energy inside. This causes the greenhouse to heat up - just like inside a parked car in sunlight. 3 GFX: camera “zooms out” to reveal the greenhouse on the top of the earth showing “atmosphere.” Sun follows again. Energy entering atmosphere, bounces off and goes back up to atmosphere and bounces back down, with some passing through atmosphere. VO: Our planet's atmosphere traps energy just like a greenhouse. Energy from the Sun can enter the Earth’s atmosphere, and not all of it finds its way out again. 4 GFX: camera zooms back in slightly to the atmosphere to reveal molecules (perhaps color coded to different types of gasses in the atmosphere, see block 10). Sun VO: So, what is it that blocks the Sun’s energy from escaping from the Earth? Well... molecules in our atmosphere, or
  • 21. Rev 2 - 10.3.11 8:35 PM Page 21 of 25 follows camera greenhouse gasses, absorb the heat. 5 Continued from 4 VO: Greenhouse gases in the atmosphere acts like the glass in a greenhouse... 6 GFX: just like with Greenhouse animation, show energy entering through molecules... VO: Sunlight enters the Earth's atmosphere, passing through the blanket of greenhouse gases. 7 GFX: energy hitting Earth’s surface... rays being absorb by land and water... VO: As it reaches the Earth’s surface... land and water absorb the sunlight’s energy. 8 GFX: energy rising back up to atmosphere... some passing through the molecules of gas, some bouncing off and back down... VO: Then, that energy is sent back into the atmosphere. Some of the energy passes back into space... some of it does not. 9 GFX: energy bouncing up and down between Earth surface to atmosphere VO: That energy remains trapped in the atmosphere by greenhouse gases, causing our world to stay nice and warm. SFX: “Ah-h-h-h” 10 GFX: camera zooms into atmosphere to a closer look at the molecules... Molecules color coded to each VO: Greenhouse gasses are... VO with SFX of coming from a speaker applied: ...anygasthatabsorbsinfra-redradiationintheatmosphere
  • 22. Rev 2 - 10.3.11 8:35 PM Page 22 of 25 type of gas, maybe each has the corresponding chemical symbol within the color coded molecules VO: Water vapor, methane, ozone, nitrous oxide, and carbon dioxide are all greenhouse gases. There may not be much of some of these gasses in our atmosphere, but they can have a huge impact. 11 GFX: camera zooms in further to just a handful of molecules to reveal atoms... energy being absorbed... atoms begin to vibrate... energy released and absorbed by another molecule... cycle continues... VO: Each greenhouse gas molecule is made of three or more atoms that are bonded loosely together. These molecules are able to absorb heat... which makes them vibrate. Then, eventually they release the heat energy and it’s often absorbed by another greenhouse gas molecule. 12 GFX: camera zooms back out to the animation in scene 3. But, atmosphere is thinner, energy is escaping through the atmosphere and the Earth and greenhouse are covered with snow and ice. VO: See, without these gases, heat would escape back into space and Earth’s average temperature would be about, well... 60 degrees Fahrenheit colder. SFX: “Brrrr... canyousay‘IceAge’?”andsoundofwindblowing 13 GFX: dissolve out snow and ice... as the land around the green house greens up with flowers blooming, butterflies and birds VO: Okay, I know you’ve heard people talking about the greenhouse effect as if it is bad... It’s not bad... The greenhouse effect is
  • 23. Rev 2 - 10.3.11 8:35 PM Page 23 of 25 GFX: atmosphere thickens, energy enters atmosphere, hits the surface, then bounces up to the atmosphere and bounces off... none of the energy escapes... green plants turn brown and whither, no birds or butterflies useful. It keeps the temperatures on our planet mild and suitable for all living things. SFX: birdssinging,dogbarking,childrenlaughing But, it’s a balancing act... too many greenhouse gases can cause the temperature to increase out of control. Even a little extra warming may cause problems for humans, plants, and animals. SFX: sizzlingsound 14 GFX: camera pans quickly over (sun follows) to Venus. Similar angle on Venus like the one we’ve seen of the Earth, greenhouse, sun, and atmosphere.... Surface is baron. Atmosphere is very, very thick, energy enters atmosphere, hits the surface, then bounces up to the atmosphere and bounces off... none of the energy escapes... VO: That’s what’s going on with our celestial neighbor - Venus. There are so many greenhouse gases in the planet’s atmosphere that the average temperature on the surface is more than 855 degrees Fahrenheit... and nothing can live there... SFX: “That’ssohot!”(inaParisHiltonvoice) 15 GFX: swoosh pan back over to Earth, Sun follows. Surface of the Earth has streets with cars giving off gasses, planes in the air, giving off gases, etc. VO: That’s why people are concerned... the Earth’s greenhouse is warming up very rapidly. And, it’s believed to be happening
  • 24. Rev 2 - 10.3.11 8:35 PM Page 24 of 25 Camera pans back over to Greenhouse Effect. because of our modern way of life... that we are adding more greenhouse gases to our atmosphere with our planes, trains, automobiles, boats, and even our lawn mowers... It’s believed by many that the increased Greenhouse Effect is causing changes in our planet that can affect our lives... and all life on our home planet. End of Vignette trt: 03:25 Water cycle vignette Sc # Video time Audio 1 VO:
  • 25. Rev 2 - 10.3.11 8:35 PM Page 25 of 25 GFX: Zoom into landscape for 12a of host script Nature has a way of moving water through the air and land... so that water is constantly recycled... this recycling is known as the hydrologic cycle, or water cycle. And, it goes something like this: 2 GFX: landscape with mountains, flat land, and river or ocean with sun in the sky Gas rising from water... Gas changes to water droplets rising to sky forming clouds... Clouds diminish as rain falls from them... Water running down mountain into water source... Some of the water on the land seeps down, dissolve in underground with aquifers as seeping water collects in them. VO - delivery is sped up: Our sun heats water in rivers, lakes, and oceans, which turns it into vapor, or steam, which rises into the air... Then that vapor is cooled and is turned into tiny little water droplets that attach to each other and form clouds... Then that water in the clouds falls as rain, snow, sleet, or hail.... Some of that water stays on the earth’s surface and flows back into the rivers, lakes, and oceans... But some of that water seeps down into the earth’s natural underground aquifers... SFX: soundsthatsimulatethewatercycleateachstage. 3 GFX: camera pans back up, dissolving the underground... As cycle continues... VO – delivery returns to slower pace: Whew! Then the cycle begins all over again... End of Vignette trt: 00:49