Mission to Achieve, Meats with Delectable Flavor and Buttery Tenderness!! No steroids, tenderizers, or preservatives, the perfect fundraiser, no handling of orders, deliveries, or worries about inventory, High quality meats that are cost effective and will raise money in the easiest way for any non-profit or cause.

2. Goal:
When we created our business, we asked ourselves one question:
how do we create a business that gives back more than it takes
and makes our country a better place?

3. CHALLENGE:
• A growing number of non-profit organizations are in need of funds.
• Less people in todays economy have the extra available funds to help out.
• Non-profit organizations, due to budget cuts don’t have the work force
or time to do an effective job raising funds for their organization.

4. THE SOLUTION: Build a “Turnkey Fundraising Machine”
• Find a product that is wanted and appreciated by almost all people.
• Something people are already buying.
• An “Exclusive” product. (Can’t get anywhere else)
• Highest quality product in its class.
• A system that will raise money all year long.
• Effective marketing to help organizations easily introduce it to their supporters.
• A simple way fro people to purchase and receive their order.
• An easy and effective way to automatically keep track of all sales.
• A turnkey system that needs very little to no administrational time.
• A way to raise unlimited amounts of money without having to worry
about orders, products, deliveries, inventory, and collecting of money.

6. Our Passion:
Elite’s “Mission to Achieve Program” is more than just great meats, It’s
A movement! A movement to bring together those who desire to eat
high quality, great tasting, healthy meats with organizations that have a
pressing need to raise money to support a great cause!

7. Why Meats?
FACTS: The meat industry is the largest industry in the USA.
• 9 out of 10 people eat meat or poultry and everybody knows
someone who eats meat!
• A small meat company in Omaha hit 5 Billion in sales.
(people want and do buy these products.) Recession proof!
In 2008 (540 Billion dollars spent on meats retail
and another 540 Billion spent on meats in restaurants in the US)

8. What is Elite Specialty Meats?
• Your provider of 5 Star Quality Meats
delivered directly to your door
• Your “Turnkey”
year round, fundraising System

9. Delectable Products
Since 1913 these delectable products were sold almost exclusively to
White table cloth restaurants and top country clubs across the country.
Through our company, Elite Specialty Meats, we can get them
delivered directly to your door!
• All Products “Choice” Grade “A” or higher rated by the USDA
• All Mid-Western grain fed steer
• No Steroids
• No Preservatives
• No Tenderizers
• Cut by master meat cutters
Our Steaks are ALL rated “CHOICE” Grade
”A” by the USDA and are in the
top 2% of all steaks in the world!!

10. Products To Be Desired!
•Known for their buttery tenderness & melt in your mouth flavor
•Marbled to excellence
•Wet aged at least 28 days
to perfection
• Robust in taste
• Portion controlled
•Flash frozen sealing all
the juices inside
Simply Irresistible!

11. Satisfaction Guaranteed
Your Mission to Achieve Program is a
Turnkey Fundraising Money Generating Machine.
You will be able to offer these high quality, exclusive
products to your supporters, to enjoy them in the comfort of
their own home. Every time products are purchased your
organization makes money from every box sold!

12. Benefits of Your Program
1. Raise money all year long
2. Almost no administration effort needed
3. Costs nothing to participate
4. No inventory
5. No processing orders
6. No handling of products
7. No collecting of money
8. Simple, easy, and effective with no down side

13. 4 Ways You Generate Revenue
1. Buy or sell the products
2. Have an Elite Steak Out
3. Have a fundraising drive (sale) at your location
4. Receive referral revenue benefits

14. 1. Buy or sell your products
You will be provided:
• A complete turnkey system
• All of the inventory
• Your own Elite Website
• A visual icon link to go on your current website
leading to your Elite site
• A branded email-able landing page introducing the fundraiser
• A complete e-mail campaign to support your sales efforts
• Other communication and marketing materials
• A full back office showing sales and commissions due

15. Additional Capabilities
•Private label or branded boxes with your organization’s name,
logo or message
•Insert a brochure into every purchase to make people aware
of your cause
•A personalized greeting or message on every order

16. Personalized
Letter

17. Box Labels

18. How to Promote Your Elite Store
•Have an Elite Steak Out
•Reach out to your current supporters
• Place our logo link on your current website
• Email (custom email campaign to keep people informed)
• Twitter
• Face Book
• Posters
• Newsletters, bulletins

19. Communication
Tools

20. Sample sites
http://www.eatelitemeats.com/heim
http://www.eatelitemeats.com/dyouville
http://www.eatelitemeats.com/cougars

21. Your “Elite Steak Out” can
be a launching pad for your
fundraising campaign
2. Have an Elite Steak Out
• Raise money with every pre-sale ticket sold
• Silent Auction
• 50/50 split club
• Dunk tanks
• Any other way to raise money at the Steak Out
• Introduce people to the outstanding food
• Tell them how they can order, and continue to support the cause.

22. 3. Have a fundraising drive (sale) at your location
• We would set up our booth and have our inventory at your
location ready to sell these great products to all of your
supporters you invite and ask to participate!
• Your supporters will love buying these high quality products at
incredible prices and support a great cause at the same time!
• Your organization will earn 10% of all sales and 5% residuals
going forward.

23. 4. Referral Revenue Benefits:
•We believe word of mouth advertising and helping Non-profit
organizations raise the money they need is the best way to build
and continue to grow!
•The money we save by not having to pay for television
commercials and print media is paid out to charities,
fundraisers and affiliates

24. 4. Referral Revenue Benefits:
By helping other organizations get started with Elite you will earn
“Referral Revenue Benefits” for every box of product sold by
those organizations without affecting profits from their sales.
“Referral Revenue Benefits” are paid by Elite Specialty Meats to
your organization directly.

25. 4. Referral Revenue Benefits:

26. 4. Referral Revenue Benefits:
* Example shows sales for Steak & Seafood only

27. Competition: Omaha Steaks
5 Billion Dollar Company
http://www.omahasteaks.com/
• In business since 1917
• Their meats are NOT USDA graded
• Products are sold for mostly gifting purposes
• A marketing machine
• Use words like “Omaha Brand” or “Private Reserve”
to disguise what they are selling

28. Competition: Omaha Steaks (standard product)

29. Competition: Omaha Steaks (Private Reserve still not USDA Graded)

30. Competition:
Omaha Steaks
Dear Omaha Steaks Customer:
Thank you for your inquiry.
Omaha Steaks are produced to exacting specifications using only the
highest quality, grain-fed beef available. All our beef is aged, hand-
trimmed and vacuum sealed at the peak of freshness and
tenderness.
We have never designated the USDA grade on our products; however, we
assure you that Omaha Steaks are always superior quality and we stand
behind all of our products with a 100% guarantee.
If we can be of further assistance, please feel free to contact us via
email or at 1-800-329-6500.
Sincerely,
Julie Davis
Omaha Steaks Customer Care

31. Competition:
Omaha Steaks
Comments from
their blog
Comments
Mary snodgrass January 9, 2010
Mediocre. Save your bucks for the grocery store
admin January 10, 2010
Have you tested their 100% money back guarantee?
sus mcq January 24, 2010
The quality of Omaha Steaks has dropped considerably
during the last couple of years. I’ll never order from them
again and I used to be a huge fan of their filets. They
weren’t trimmed correctly and they used to be smaller in
diameter and thicker than they are now. Save your money.

32. Competition:
Omaha Steaks
Comments from
their blog
Comments
Charles Barter March 5, 2010
I recently ordered a promo package, after several years of
curiosity; The meat was good, but not at all spectacular. I
think after years of reading their own praise, I expected too
much. At that price, Publix can’t be beat! I do not regret
doing it, but never again!!!
I surmise they have changed quality since I previously
ordered as gifts. The only time I suppose the steaks might be
worthwhile is if one lived far from a store where good meat
was available.
CDF April 14, 2010
A final note. My family has refused to eat the hamburgers.
The texture is off as is the taste.

33. Elite Specialty Meats
•Our purveyor in business since 1913
(4 years older than Omaha Steaks)
•Different marketing model - selling to
5 Star quality restaurants and top
country clubs almost exclusively (until NOW!)
• All meats are USDA grades “Choice” grade “A” or higher

34. Elite Specialty Meats
Comparison Chart
Don’t be fooled by “creative words” like
Premium, Premiere, Blue Label or “Our
own Brand”. These words are great for
“marketing” but are extremely
misleading. There are only 8 USDA
Grades of Meats. If it’s not marked USDA
“CHOICE” Grade “A” then it’s NOT!

35. More often than not, things are not as they appear to be! Comparing
Elite Steaks to a grocery stores meat is as big a difference as comparing these
men and their physical conditioning. Stores do not wet age their
Meats! There is a difference!
Elite Specialty MeatsCompetition

36. Why People will buy Elite Specialty Meats!
1. Curious – to see what we have and how we compare
2. Want to try something new
3. Want to eat healthy
4. Just want to be a part of it
5. Support their Charity or Fundraiser
6. Word of mouth. Once people eat the product they will tell others!
7. Gifting Purposes
8. Price – Overall Value
9. Some will buy for some or ALL of the reasons above

37. Quality vs. Price
Can you find steaks that are less expensive? Yes. But, can you buy steaks
anywhere near this quality for less? NO WAY!! Elite’s products are the VERY
BEST value for the money spent! Not all people buy based only on price. If
people bought based only on price, every parking lot would look similar to this.
Fact: People buy for many reasons. Give everybody an
opportunity to enjoy and discover! ***(We now Have Elite Homestyle
Meats available for quality dining at everyday eating prices.***

38. View comparison chartView comparison chart

39. Here are the facts:
• Anyone can participate
• No cost to get started
• No monthly fee to stay active
• Generate income based on your own efforts
• No recruiting needed to be successful
• No breakage
• Nobody gets hurt or loses money -- ever
• Our program is based on working together and shared success
• 70% of all profits are paid out to charities, fundraisers or affiliates in 7 levels
• Simple, easy and effective

40. What About Our Other Fundraising Programs?
That is the great thing about the MTA program. We are not asking you to change any
of the fundraising you are currently doing!
1. Candy bars and top of the line food are totally different. People buy candy bars and
people also buy great steaks!
2. Your organization has an opportunity to purchase and share with your supporters
exclusive 5 Star quality foods for a very reasonable price, while raising funds for your
cause with every box purchased.
These foods cannot be purchased in any
stores unlike everything else being sold
as a fundraiser

41. Your Elite Specialty Meats
“Mission To Achieve Program”
can raise the income you need
for your organization all year long!
Don’t Wait - Start selling NOW!!!

42. Next Steps
1. Decide if you want to participate in the “Mission To Achieve” program.
2. Go to the website and set up your account.
3. Make your first purchase in your account.
4. We will create a logo link and landing page that will attach to your website.
5. Think about how you plan to promote the program.
6. Decide if you want a custom box label or our stock Elite box labels.
7. Decide if you want a brochure or something inserted into every box sold.
8. If you do want an insert please supply us what you would like inserted.
9. Plan an Elite Steak Out!
10. Make a list of organizations you are associated with & Create Referral Revenue.

43. Important for Momentum and Overall Success!!
Purchasing product from your site will…
1. Show you how easy it is to place an order.
2. Show you how easy and convenient it is to add a personal message.
3. You will see how and when your packaged is delivered.
4. You will taste the Elite difference for yourself and be able to share your thoughts
with others.
5. You will see your back office and how the commissions go into your account.
6. You will have already put something in motion. Positive action leads to more
positive action!

44. Important for Momentum and Overall Success!!
Creating a list of other organizations you wish to connect with.…
1.Creating your list is important in building long term residual income for your cause.
2.We will work on your behalf to help bring these organizations aboard and foster the
“working together” and helping each other success concept.

45. Thank You!

46. Here are a few key links to view.
www.elitespecialtymeats.org/makeawish
www.missiontoachieve.com (Introduction to other non-profits)
http://www.eatelitemeats.com/dyouville (Splash Page – email-able)
https://www.youtube.com/watch?v=7l8BKYgTabw (Don’t be fooled)
https://www.youtube.com/watch?v=MU8it18HMz4 (fundraising)
https://www.youtube.com/watch?v=XL8FEc5VU_0 (Affiliate)
https://www.youtube.com/watch?v=Cb_TZ0vWYno (About Elite)