SlideShare a Scribd company logo
Two simple ways...
For Self Storage Pros
...to maximize your next
  direct mail campaign.
1) Include a coupon
71% of adults respond to
direct mail with coupons


     Vertis Customer Focus study of 2,000 U.S. Adults
2) Time it
   right
67% said timing of direct
mail coinciding with their
need was the reason they
         opened

      Vertis Customer Focus study of 2,000 U.S. Adults
Using life-triggers to meet
 the needs of prospects
  is your most effective
 Certain triggers prompt people to seek out
 storage options: A residential move, home
 remodeling, divorce, new business or kids home
 after college.

 By creating highly focused, ongoing direct
 response campaigns, you’ll enjoy notable
Did you know?
A highly effective direct mail campaign that includes
a targeted list of local residents, relevant creative
design with a compelling message and call-to-action
coupon, printing, mail house services and zip-sorted
U.S. Postal Service mailing can be under a dollar a
piece?

And it can all be done with a single phone call?
Let’s get your 2010 direct
marketing started today...

              Contact paul@dwadvertising.com
               Or, call Paul at 952.470.1014




© 2009, Designwrite Advertising, Inc. The content and recommendations contained
in this document are the sole property of Designwrite Advertising, Inc.

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Effective Direct Marketing for Self-Storage Pros

  • 3. ...to maximize your next direct mail campaign.
  • 4. 1) Include a coupon
  • 5. 71% of adults respond to direct mail with coupons Vertis Customer Focus study of 2,000 U.S. Adults
  • 6. 2) Time it right
  • 7. 67% said timing of direct mail coinciding with their need was the reason they opened Vertis Customer Focus study of 2,000 U.S. Adults
  • 8. Using life-triggers to meet the needs of prospects is your most effective Certain triggers prompt people to seek out storage options: A residential move, home remodeling, divorce, new business or kids home after college. By creating highly focused, ongoing direct response campaigns, you’ll enjoy notable
  • 9. Did you know? A highly effective direct mail campaign that includes a targeted list of local residents, relevant creative design with a compelling message and call-to-action coupon, printing, mail house services and zip-sorted U.S. Postal Service mailing can be under a dollar a piece? And it can all be done with a single phone call?
  • 10. Let’s get your 2010 direct marketing started today... Contact paul@dwadvertising.com Or, call Paul at 952.470.1014 © 2009, Designwrite Advertising, Inc. The content and recommendations contained in this document are the sole property of Designwrite Advertising, Inc.