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DSC MENA ‘24
April 2024
Strictly Private & Confidential
Building a Data Driven Culture in Your
Organization
2
DSC MENA ‘24
April 2024
Strictly Private & Confidential
Leveraging the full potential of
your Data Assets
3
DSC MENA ‘24
April 2024
Strictly Private & Confidential
Data is a strategic asset
Data is the new form of capital
4
DSC MENA ‘24
April 2024
Strictly Private & Confidential
Structured Unstructured
Semi Structured Quasi-Structured
• Data having
a defined
data model,
format, and
structure
• Textual data files
with irregular
patterns that can
be formatted with
effort and
software tools
• Data that has
no inherent
structure and is
usually stored
as different
types of files
Data – it’s not just for data scientists!
• Textual data
files with an
apparent
pattern,
enabling
analysis
“The future belongs to those who can capture all this data,
and derive meaning from it”
5
DSC MENA ‘24
April 2024
Strictly Private & Confidential
Accuracy
Timeliness
Usage
Relevance Ease / Speed of Access
Cost
Security
Compliance / Risk
Privacy / Ethics
The 4 W’s
6
DSC MENA ‘24
April 2024
Strictly Private & Confidential
The Data Lifecycle
Source: Harvard Business School Online, Forbes
7
DSC MENA ‘24
April 2024
Strictly Private & Confidential
“A day in the not-too-distant future when data will be an asset reported and
accounted for in a company’s balance sheet and reflected in its market cap. This
means that every CEO must be as strategic about acquiring, growing, refining,
safeguarding and deploying their data as they are with their human, financial and
intellectual capital.”
Accenture Global Data & Applied Intelligence
Source: Accenture Research
8
DSC MENA ‘24
April 2024
Strictly Private & Confidential
Data-driven Organization
9
DSC MENA ‘24
April 2024
Strictly Private & Confidential
“Being a data-driven organization means culturally
treating dataas a strategic asset and then building
capabilities to put that asset to use not just for big
decisions but also for everyday action on the frontline.”
We are a multi-disciplinary team on the journey of data-
driven business transformation …
We employ state-of-the-art Artificial Intelligence and
Machine Learning (AI/ML) techniques … to harness the
power of data and solve our most challenging business
problems.
The key is to unlock the trapped value in Data.
10
DSC MENA ‘24
April 2024
Strictly Private & Confidential
Data embedded in every decision,
interaction, and process
Data is processed and delivered in
real time
Flexible data stores enable integrated,
ready-to-use data
Data as a product !
Data science function is
expanded to generate value
What it means to be “data-driven” is rapidly evolving …
Source: McKinsey Insights – The Data-Driven Enterprise of 2025
11
DSC MENA ‘24
April 2024
Strictly Private & Confidential
Key Takeaways
12
DSC MENA ‘24
April 2024
Strictly Private & Confidential
At a conceptual level, nothing in the data science domain
is out of reach for any executive’s understanding ...
Source: Harvard Business Review, Forrester Market Insights
The world needs more data science, but it needs business leaders who
understand the potential of data science even more.
Keep in mind that there is no magic!
13
DSC MENA ‘24
April 2024
Strictly Private & Confidential

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[DSC MENA 24] Basma_Rady_-_Building_a_Data_Driven_Culture_in_Your_Organization.pdf

  • 1. 1 DSC MENA ‘24 April 2024 Strictly Private & Confidential Building a Data Driven Culture in Your Organization
  • 2. 2 DSC MENA ‘24 April 2024 Strictly Private & Confidential Leveraging the full potential of your Data Assets
  • 3. 3 DSC MENA ‘24 April 2024 Strictly Private & Confidential Data is a strategic asset Data is the new form of capital
  • 4. 4 DSC MENA ‘24 April 2024 Strictly Private & Confidential Structured Unstructured Semi Structured Quasi-Structured • Data having a defined data model, format, and structure • Textual data files with irregular patterns that can be formatted with effort and software tools • Data that has no inherent structure and is usually stored as different types of files Data – it’s not just for data scientists! • Textual data files with an apparent pattern, enabling analysis “The future belongs to those who can capture all this data, and derive meaning from it”
  • 5. 5 DSC MENA ‘24 April 2024 Strictly Private & Confidential Accuracy Timeliness Usage Relevance Ease / Speed of Access Cost Security Compliance / Risk Privacy / Ethics The 4 W’s
  • 6. 6 DSC MENA ‘24 April 2024 Strictly Private & Confidential The Data Lifecycle Source: Harvard Business School Online, Forbes
  • 7. 7 DSC MENA ‘24 April 2024 Strictly Private & Confidential “A day in the not-too-distant future when data will be an asset reported and accounted for in a company’s balance sheet and reflected in its market cap. This means that every CEO must be as strategic about acquiring, growing, refining, safeguarding and deploying their data as they are with their human, financial and intellectual capital.” Accenture Global Data & Applied Intelligence Source: Accenture Research
  • 8. 8 DSC MENA ‘24 April 2024 Strictly Private & Confidential Data-driven Organization
  • 9. 9 DSC MENA ‘24 April 2024 Strictly Private & Confidential “Being a data-driven organization means culturally treating dataas a strategic asset and then building capabilities to put that asset to use not just for big decisions but also for everyday action on the frontline.” We are a multi-disciplinary team on the journey of data- driven business transformation … We employ state-of-the-art Artificial Intelligence and Machine Learning (AI/ML) techniques … to harness the power of data and solve our most challenging business problems. The key is to unlock the trapped value in Data.
  • 10. 10 DSC MENA ‘24 April 2024 Strictly Private & Confidential Data embedded in every decision, interaction, and process Data is processed and delivered in real time Flexible data stores enable integrated, ready-to-use data Data as a product ! Data science function is expanded to generate value What it means to be “data-driven” is rapidly evolving … Source: McKinsey Insights – The Data-Driven Enterprise of 2025
  • 11. 11 DSC MENA ‘24 April 2024 Strictly Private & Confidential Key Takeaways
  • 12. 12 DSC MENA ‘24 April 2024 Strictly Private & Confidential At a conceptual level, nothing in the data science domain is out of reach for any executive’s understanding ... Source: Harvard Business Review, Forrester Market Insights The world needs more data science, but it needs business leaders who understand the potential of data science even more. Keep in mind that there is no magic!
  • 13. 13 DSC MENA ‘24 April 2024 Strictly Private & Confidential