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Don’t	leave	money	at	the	fuel	pump!		
LOWER	FUEL	COSTS	AND	REDUCE	EMISSIONS	BY	IMPROVING	
DRIVING	BEHAVIOR	
Ar#cle	by	Andy	Cozens,	Global	Director	of	Sales	for	Bus	and	
Coach	Solu#ons	at	GreenRoad
You invest in fuel-efficient coaches, have checked out
alternative fuels, and keep your engines in tip-top
shape for best performance. But did you know that you
can reduce your fuel bills by up to 8% by helping your
drivers tune up their driving performance?
Reducing	Your	Fuel	Bill
Your drivers have a huge impact on your bottom line
that goes way beyond just wages.
Specific driving behaviors and maneuvers cost your
company dearly in fuel consumption, collisions,
insurance premiums, wear and tear on vehicles, and
importantly, reputation.
Idling and personal use of company vehicles and fuel
can also take a sizeable bite out of your bottom line.
Most importantly, with up to 90% of accidents caused
by drivers, improving driving behavior can save the
lives and limbs of your drivers, passengers and others
with whom they share the road.
Safe driving is socially and environmentally responsible
as well as fuel efficient. By reducing risky behaviors
such as sharp breaking, rapid acceleration and high
speed driving, your company can establish real
environmental bona fides by decreasing emissions by
up to 33%, lengthening vehicle lives, and reducing fuel
use.
Safe	Driving
To be successful, changing driver behavior must be a
structured process that has buy-in from your drivers
and is based on reliable data and insights that both they
and their managers can act on.
GreenRoad Driver Behavior System was purpose-built
to facilitate deep, lasting change, incorporating real-
time in-vehicle feedback, advanced fleet analytics and
reporting. Effective educational tools help drivers
internalize safer, more efficient driving behaviors.
Changing	Diver	Behavior
A non-intrusive, 2-inch LED dashboard display alerts
drivers in real-time if they are driving safely (green
light), taking a slight risk (amber) or performing a
dangerous maneuver (red). The online GreenRoad
Central portal offers each driver full transparency into
data collected about his on-road behavior.
A single clear Safety Score summarizes overall
performance for fast benchmarking. Easy-to-use
dashboards and in-depth reports help him identify
problematic areas that he needs to work on and provide
tangible evidence that reinforces improvement.
Driver	Behavior	System
Fleet and operation managers must balance a huge
number of factors to make sure that passengers are
safely transported to their destinations comfortably,
on time, and on budget.
Customizable GreenRoad alerts for safety issues,
excessive idling and out-of-range vehicles enable
management by exception, without adding
additional report-checking to managers’ to-do lists.
Significantly lowering fuel costs for your fleet is simpler
than you think, and does not require costly capital
investment. In fact, the key is sitting right in the driver
seat of your buses and coaches!
Empowering your drivers to develop safe,
environmentally sound and cost-saving driving
behaviors is a win-win proposition that benefits your
company, its drivers, passengers and the community at
large.
The	Result

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Dont Leave Money at the Fuel Pump

  • 2. You invest in fuel-efficient coaches, have checked out alternative fuels, and keep your engines in tip-top shape for best performance. But did you know that you can reduce your fuel bills by up to 8% by helping your drivers tune up their driving performance? Reducing Your Fuel Bill
  • 3. Your drivers have a huge impact on your bottom line that goes way beyond just wages. Specific driving behaviors and maneuvers cost your company dearly in fuel consumption, collisions, insurance premiums, wear and tear on vehicles, and importantly, reputation. Idling and personal use of company vehicles and fuel can also take a sizeable bite out of your bottom line.
  • 4. Most importantly, with up to 90% of accidents caused by drivers, improving driving behavior can save the lives and limbs of your drivers, passengers and others with whom they share the road. Safe driving is socially and environmentally responsible as well as fuel efficient. By reducing risky behaviors such as sharp breaking, rapid acceleration and high speed driving, your company can establish real environmental bona fides by decreasing emissions by up to 33%, lengthening vehicle lives, and reducing fuel use. Safe Driving
  • 5. To be successful, changing driver behavior must be a structured process that has buy-in from your drivers and is based on reliable data and insights that both they and their managers can act on. GreenRoad Driver Behavior System was purpose-built to facilitate deep, lasting change, incorporating real- time in-vehicle feedback, advanced fleet analytics and reporting. Effective educational tools help drivers internalize safer, more efficient driving behaviors. Changing Diver Behavior
  • 6. A non-intrusive, 2-inch LED dashboard display alerts drivers in real-time if they are driving safely (green light), taking a slight risk (amber) or performing a dangerous maneuver (red). The online GreenRoad Central portal offers each driver full transparency into data collected about his on-road behavior. A single clear Safety Score summarizes overall performance for fast benchmarking. Easy-to-use dashboards and in-depth reports help him identify problematic areas that he needs to work on and provide tangible evidence that reinforces improvement. Driver Behavior System
  • 7. Fleet and operation managers must balance a huge number of factors to make sure that passengers are safely transported to their destinations comfortably, on time, and on budget. Customizable GreenRoad alerts for safety issues, excessive idling and out-of-range vehicles enable management by exception, without adding additional report-checking to managers’ to-do lists.
  • 8. Significantly lowering fuel costs for your fleet is simpler than you think, and does not require costly capital investment. In fact, the key is sitting right in the driver seat of your buses and coaches! Empowering your drivers to develop safe, environmentally sound and cost-saving driving behaviors is a win-win proposition that benefits your company, its drivers, passengers and the community at large. The Result