A company profile can show investors and stakeholders the value of a company, along with its mission, goals and performance. Discovering what to include in a company profile can help you write a profile that engages readers and promotes a company's image.
In this article, we define the company profile and discuss its importance, deliver steps for writing a company profile, list tips for a strong profile and offer a template and example of a typical company profile, plus we take a look at Indeed’s Company Pages.
What is a company profile?
A company profile is a written introduction to a company that tells the reader about its activities, mission, goals and strengths. Often, a company profile includes the story of the company's founding and describes its products or services.
In smaller businesses, the company owner may write a company profile. However, larger companies can assign an employee to this task. Company profiles can fulfill the following purposes:
Funding: Company profiles can give potential investors the information they need to decide whether to provide funding for a company.
Brand building: You can use a company profile to inform website and social media users about your company's mission, values and origin.
Recruitment: A company profile, similar to a Company Page on Indeed, helps you to promote your company to prospective talent and highlight what makes your company unique.
There is no set length for company profiles. Some profiles are as short as two pages while others span 10 or more. This length can depend on a number of factors, including the audience for the company profile, the company's age and its size.
Related: What are Organization Values?
Importance of writing a company profile
There are several benefits to writing a profile for a company:
Communicate culture and values: Writing a company profile that emphasizes a positive company culture and strong values can help companies attract employees and investors.
Public image: A strong company profile can give a company a positive public image in its community.
Growth: Company profiles can act as a plan for growing business operations and revenue.
Related: Company vs. Brand: What Are the Differences?
How to create a company profile
Below is a list of steps you can take to write a company profile:
1. Identify a purpose for the profile
Before you begin writing the company profile, it's important to identify its purpose. Company profiles can include different elements depending on their target audience and end goal.
Once you have identified the profile's purpose, you can think about elements to incorporate that emphasize that purpose. Here are some elements to consider including in the profile:
Company values: Whether you're writing the profile to recruit investors or engage customers, you can include language that describes the company's values.
Value of products: Especially if you're writing a company profile for investors, you can use the profile as an opportunity to
3. Domesttu Design Studio is a creative and innovative architectural firm that caters to
high-end clients in the residential, commercial, hotel, and corporate sectors. We design
spaces that reflect the personality and preferences of our customers while respecting the
context and culture of each project. We have a team of skilled and experienced professionals
who offer comprehensive services from planning to execution. We have successfully
completed many projects and earned the trust and loyalty of our clients.
We are passionate about architecture and interior design, and we constantly explore new
forms, push the boundaries, and evolve with technology. We do not compromise on the
authenticity and originality of our work. We are known for our expertise in contemporary
interior design, and we take full responsibility to achieve our client’s goals. We create places
that tell stories, not just designs.
our vision aims to shape timeless designs and want to be a globally recognized design
studio, providing solutions in the field of high-end corporate, commercial, hotel, and
residential design.
Our mission is to positively impact the lives of all clients we have the pleasure of working
with, leaving a lasting impression on their minds and imaginations. Our designs should
inspire and lift the hearts and minds of all who lay their eyes on them. Our long-term goals
are always aligned with our core values. Our mission is to always go the extramile
to provide exclusive customer service to our customers.
01 Domesttu portfolio2023
About Us Vision
Mission
4. Maher Elorbany
Mohammed El Hagrasy
CEO Managing Director
Mohammed is the CEO of DOMESTTU and an interior designer with
a bachelor's degree in applied arts. He has been working in the hotel
field since 2012 with Rixos Hotels, where he designed various
projects in Sharm El Sheikh, the North Coast, and Hurghada. He also
worked for Pickalbatros Hotels and Resorts which owns a group of
hotels in Egypt and the Middle East, where he designed restaurants,
hotel rooms, high-end suites, and main buildings. He was also
involved in defining the concept and feasibility study for the new
hotels as well. Founded the DOMESTTU design studio in June 2021.
Maher is the Managing Director of Domesttu. He holds a bachelor's
degree in applied arts and more than 10 years of experience in the
field of design and construction. He designed and supervised many
residential and commercial projects, and then moved to work at
Pickalbatros Hotels & Resort, where he designed many projects in
Hurghada and Sharm El-Sheikh. He also worked in SUNRISE Resorts
& Cruises and worked in the design of many hotels in Sharm
El-Sheikh, and after that, he worked as a developer in Madar Real
Estate Development. Domesttu was founded in June 2021 with a
vision to create innovative and stylish design solutions for its clients
02 Domesttu portfolio2023
About Founder
7. Area 7800 m2
Location Al Ain Alsokhna
Client Orbit Developments
includes the dynamic aesthetic dimension of each zone. We have designed a unique multi-level open
space that minimizes disruption to customers.
The project covers 10000 square meters of landscape and 7800 square meters of built-up area. We
have used a sophisticated approach to the materials and detailing, focusing on coziness and visual
calmness. The commercial area has four floors, connected by stairs, elevators, and escalators.
We have specified various uses of space in our architectural design. The division of the units shows the
size, dimensions, shape, flow, and flexibility of the area. The indoor and outdoor spaces are seamlessly
connected. The sunny outdoors and sea view create a lively natural habitat for the guests. The lighting
is all over the place with shaped lamp poles to set the perfect mood and maximize the view.
Mall AlSokhna is a luxury commercial project by Orbit Development in Alain AlSokhna. DOM ESTTU
Design Studio has created a modern and elegant design with a creative and innovative philosophy. We
offer trend-setting projects with unique concepts and designs.
Our scope of work
Description
05 Domesttu portfolio2023
MALL AL-SOKHNA
11. The Athena complex is a stunning example of contemporary architecture that harmonizes
with the local context and culture. The design uses glass, metal, and wood in creative ways
to create a modern and elegant look that showcases the technical installations and
landscaping. The entrances are clear and luxurious, inviting visitors to explore the mall and
its identity. The interior spaces are filled with natural light and freshness, thanks to the
skylights, fountains, and green spaces. The mall is also integrated with mixed-use projects
that include offices and public spaces, creating a vibrant and dynamic urban destination.
Description
Area 5300 m2
Location Cairo
Client Ahmed Fakhry
9 Domesttu portfolio2023
ATHENA COMPLEX
14. Redesigning La Piazza restaurant, established in 2008, was a thrilling challenge. We wanted
to preserve its identity and create a distinctive design that could be replicated in future
branches. The interior design combines natural woodwork and gold metal accents,
contrasting classic and modern elements. The earthy tone of the walls and furniture
enhances the elegant ambiance.
Description
Area 480 m2
Location Sahl Hasheedh, Hurghada
Client Lapiazza
12 Domesttu portfolio2023
Lapiazza Sahl Hasheh
12 Domesttu portfolio2023
18. Lapiazza Hurghada
16 Domesttu portfolio2023
La Piazza restaurant gives an earthy tone which matches the contrast
of woodwork and the gold accents metal, creating a classic
yet timeless modern interior design.
Area 350 m2
Location Hurghada, Egypt
Client Lapiazza
Description
22. Kana Cafe
20 Domesttu portfolio2023
Kana Cafe is offers a luxurious and cozy atmosphere with its dark wood
tones and gold metal accents. The interior design is innovative and
varied, featuring different vibes and colors in each space. The cafe also
showcases a collection of patterned and textured tiles from different
brands, creating a rich and intriguing visual effect
Area 560 m2
Location Cairo, Egypt
Client Kana Cafe
Description
24. 12 Domesttu portfolio2023
23 Domesttu portfolio2023
Gravity Bay
Gravity Hurghada
Apartment Hotel
Pramisa Sharm
Royal Suite Romance
Hospitalty
22 Domesttu portfolio2023
25. Gravity Bay
23 Domesttu portfolio2023
Our resort design concepts include creating a unique and memorable experience for
guests. This can be achieved through the use of themed rooms or suites, multiple custom
restaurants and public spaces, unique architecture to make landscaping spaces and take full
advantage of the beach, and creative use of lighting. In addition, the use of technology such
as smart home systems and virtual reality can also enhance the guest experience. Finally,
the use of sustainable materials and practices can help create an environmentally friendly
and socially responsible resort.
Description
Area 34800 m2
Location Hurghada, Egypt
Client Gravity Hotel
30. Gravity Hurghada
28 Domesttu portfolio2023
We carried out a complete redesign of the main building of the hotel, and a reception and
lobby bar were made, paying attention to the basic design concept of the hotel is
characterized by contemporary architectural design
that blends oriental style with modern architecture and is designed
According to modern design principles and standards
Description
Area 32750 m2
Location Hurghada, Red Sea
Client Gravity Hotel
35. Apartment Hotel
33 Domesttu portfolio2023
The design of a modern hotel apartment building combines the functionality and comfort
of a hotel with the flexibility and privacy of an apartment. The building consists of several
units that vary in size, layout, and amenities, depending on the needs and preferences of the
guests. The units are designed to be spacious, bright, and cozy, with large windows,
balconies, and smart furniture. The building also features common areas such as a lobby, a
lounge, a gym, and a rooftop terrace, where guests can socialize, relax, or work. The
building has a contemporary architectural style that reflects the urban context and the local
culture. The facade is composed of geometric shapes, contrasting materials, and colorful
accents that create a dynamic and inviting appearance. The building is also designed to be
sustainable and energy-efficient, using renewable sources, natural ventilation, and green
roofs
Description
Area 2400 m2
Location Safaga, Red Sea, Egypt
Client Pro Hospitality
38. Pramisa Sharm
Fruit de mer
36 Domesttu portfolio2023
Fruit de mer seafood restaurant gives an earthy tone which matches the contrast
of woodwork, creating a classic
yet timeless modern interior design.
Description
Area 320 m2
Location Sharm Elsheikh ,Egypt
Client pyramisa hotels & resorts
41. Pramisa Sharm
Precription Suite
39 Domesttu portfolio2023
A royal suite designed on a modern basis with an open-layout plan
that joins multiple spaces into one, promoting an airy ambiance.
With the use of wood veneers, fabric upholstery, Leather, and
metal as a popular finishes for modern furniture.
Description
Area 250 m2
Location Sharm Elsheikh ,Egypt
Client pyramisa hotels & resorts
46. Royal Suite Romance
44 Domesttu portfolio2023
A royal suite designed on a modern basis with an open-layout plan
that joins multiple spaces into one, promoting an airy ambiance.
With the use of wood veneers, fabric upholstery, Leather, and
gold metal as a popular finishes for modern furniture.
Description
Area 230 m2
Location Sahl Hashesh , Hurghada ,Egypt
Client Romance Hotel
49. 12 Domesttu portfolio2023
23 Domesttu portfolio2023
Media Land Group
Orbit Group
Orbit Develepments
Corporate
48 Domesttu portfolio2023
50. Media Land Group
49 Domesttu portfolio2023
Designing the administrative headquarters of the Media Land Group, a modern and diverse
entity in Egypt and the Middle East, was a thrilling and inventive process. The design
produced a unique and contemporary architectural masterpiece using modern design
methods and sustainable materials.
Description
Area 1024 m2
Location Badr, Egypt
Client Media Land Group
53. Orbit Group
52 Domesttu portfolio2023
Designing the administrative building of orbit group, a modern and diverse entity in Egypt
and the Middle East, was a thrilling and inventive process. The design produced a unique
and contemporary architectural masterpiece using modern design methods and sustainable
materials.
Description
Area 1000 m2
Location Cairo, Egypt
Client Orbit Group
57. Orbit Develepments
56 Domesttu portfolio2023
Orbit Development sales office in Cairo, A company designed with
a balance, proportion and goes for a symmetrical furniture arrangement
and with functionality at its core.
Description
Area 300 m2
Location Almaza Avenue, Cairo, Egypt
Client Orbit Development
61. Villa Layan
Villa Legenda
Cleopatra Residence
Sky Condos Residence
Villa Seashel
Hacienda Bay Chalet
Alola Chale
Residential
60 Domesttu portfolio2023
62. 61 Domesttu portfolio2023
Villa Layan
Residential Villa emphasis on Modern thinking,
functionality, stark and simple forms. Using A palette of natural,
earthy tones includes Warm woods, primary colors, shades of
black, and lustrous metals contrasting the Intentional decor.
Description
Area 490 m2
Location Layan Compound, New Cairo
Client Villa Layan
72. Villa Legenda
71 Domesttu portfolio2023
villa legenda combines comfort, elegance and modernity. This villa features a
contemporary interior design that reflects the refined taste and strong personality of its
owners. The villa consists of three floors, each of which has spacious and bright rooms
thanks to the large windows that allow natural light to enter. The colors, fabrics and
furniture were carefully chosen to create a warm, cozy and harmonious atmosphere. You
can enjoy stunning views of the landscape from the balconies of the villa or from its green
garden that contains a swimming pool and a barbecue area. Villa Legenda is a place where
you can live in style and luxury like no other
Description
Area 850 m2
Location Legenda Compound , El-sheikh Zayed,Cairo
Client Villa Legenda
Domesttu portfolio2023
76. Cleopatra Residence
Cleopatra Residence features a modern interior design that is all about creating a functional
and elegant space that reflects the client's personality and lifestyle. With clean lines, warm
woods, bold colors and textures, and simple furnishings, we manage to incorporate modern
elements into the home
Description
Area 350 m2
Location Cleopatra Compound , El-shorouk ,Cairo
Client Cleopatra Residence
75 Domesttu portfolio2023
