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- 1. GRAPHIC DESIGN / ILLUSTRATION
- 2. INDEX 01INDEX CRAFTY MIMOSA / PAGE 05 LIVE STOCK / PAGE 08 BASKERVILLE / PAGE 11 COOP HAIR ADVERT / PAGE 20 TRAVEL STARTER KIT / PAGE 14 MUG CAKE / PAGE 17 D&AD COMPETITION NSPCA CAMPAIGN TYPE SPECIMEN BOOKLETS ILLUSTRATED HAIR ADVERT TYPO PROMOTIONAL PACKAGING FOOD PHOTOGRAPHY 01 02 03 04 07 05 08 09 06 BLIK BIER / PAGE 23 ORGAN TRAFFICKING / PAGE 26 CRAFT BEER PACKAGING INFO- GRAPHIC KEZ / PAGE 02 SELF PROMOTION
- 3. 02SELF PROMOTION SELF PROMOTION 01 My self-promotional identity showcasing my logo design and corporate identity. KEZ
- 4. 03 SELF PROMOTION My self promotional identity is inspired by simplicity and the South African enamel tin cup. The abstract typographic logo “KEZ”, contrasts with the tin cup.
- 5. 04SELF PROMOTION The corporate identity of the mint tin cup and white is kept constant throughout all the stationary elements.
- 6. 05D&AD COMPETITION D&AD COMPETITION 02 A campaign inspired by the pantone colour mimosa, representing Durban and it’s craft culture. CRAFTY MIMOSA
- 7. 06 D&AD COMPETITION Crafty Mimosa Durban reveals the hipster trend of cultural spots. The use of various advertising platforms, such as the bicycle, which is well used on the weekends. As well as sign posts, which would be located at the various promoted spots.
- 8. 07D&AD COMPETITION The Crafty Mimosa App would be used to locate the promoted hipster food spots. An icon represents each spot. Once you have visited the spot, the icon will highlight and highlight a path to all the spots visited.
- 9. 08 NSPCA CAMPAIGN 03 NSPCA campaign promoting live stock abuse, with a print advert and billboard. LIVE STOCK NSPCA CAMPAIGN
- 10. 09 NSPCA CAMPAIGN The NSPCA campaign promotes the abuse of livestock, where for example, a pig is represented as a shipping crate. This bold imagery enhances the sadness of this situation that needs to be stopped.
- 11. 10NSPCA CAMPAIGN A storyboard illustrating a TV Advert. The advert shows the pig transform into a shipping crate and back to a pig again. With strong use of text stamped to the pig to enhance the cruelty.
- 12. 11 TYPE SPECIMEN BOOKLET 04 Baskerville type specimen booklet, with a theme of “classical chaos”. BASKERVILLE TYPE SPECIMEN BOOKLET
- 13. 12 TYPE SPECIMEN BOOKLET The Baskerville type specimen booklet has a cut-out on the cover revealing the chaotic background. The background is made up of the layered word “Baskerville”.
- 14. 13TYPE SPECIMEN BOOKLET A simplistic poster for the type font Baskerville perfectly highlighting the “classical chaos” theme.
- 15. 14 TYPO PROMOTIONAL PACKAGING 05 TRAVEL STARTER KIT TYPO PROMOTIONAL PACKAGING Travel Starter Kit by the brand “Typo”, with a vintage suitcase inspired packaging.
- 16. 15 TYPO PROMOTIONAL PACKAGING The Travellers Starter Kit is a gift set that compliments the “Typo” brand. The gift set consists of the basic elements needed when travelling.
- 17. 16TYPO PROMOTIONAL PACKAGING TravelJournal ManufacturedatTypo storeManufacturers. Tel:(031)5661203 Website:www.cottonon/ AU/shop-by-brand/typo/ The packaging template folds up to create a suitcase and it opens up to reveal all the travel items. The Handle is cut out the top, and folds down to sit flush with the box when stacking.
- 18. FOOD PHOTOGRAPHY 06 A gluten-free mug cake photographed with a sepia photographic print finish. MUG CAKE 17FOOD PHOTOGRAPHY
- 19. 18 FOOD PHOTOGRAPHY The series of photographs captures the process of making the mug cake from the start through to the end result.
- 20. 19FOOD PHOTOGRAPHY With a sepia photographic finish, it gives the photographs a “cafe shop” feel. Enhancing warm emotions and memories.
- 21. ILLUSTRATED HAIR ADVERT 07 An illustrated hair advert inspired by telling the story of a journey through the desert. COOP HAIR ADVERT 20ILLUSTRATED HAIR ADVERT
- 22. 21 ILLUSTRATED HAIR ADVERT A hair advert with the caption “Make sure you have your own story to tell”, is telling the story of a journey through the desert.
- 23. 22ILLUSTRATED HAIR ADVERT The flat version of the Hair advert, which has been illustrated with fine liner pens.
- 24. 23 CRAFT BEER PACKAGING 08 “Blik bier” craft beer packaging inspired by South African enamel cups. BLIK BIER CRAFT BEER PACKAGING
- 25. 24 CRAFT BEER PACKAGING Blik Bier craft beer comes in a selection of four flavours, which includes; Burnt Porter, Dry Lager, Fruity Ale and Sweet Pilsner. DRY LAGERFRUITYALE
- 26. 25CRAFT BEER PACKAGING Blik Bier poster, inspired by the South African enamel tin cup, uses integrated typography to display information.
- 27. 26 INFO- GRAPHIC 09 A INFOGRAPHIC DISPLAYING SOUTH AFRICAN INFORMATION ON ORGAN TRAFFICKING. ORGAN TRAFFICKING WINE PACKAGING
- 28. 27 INFOGRAPHIC ORGAN TRAFFICKING IN SOUTH AFRICA HAS BECOME A MAJOR CONCERN WHERE CHILDREN AND FEMALES ARE MAINLY TARGETED. Lungs Definition Crime A vital human organ. There is unclear investigations as to whether one has to be living to harvest this organ. 10% of heart transplant patients are younger than 18 years old. - 2013 : 7 Adult transplants. - S.A : A heart R1000000. A vital human organ that is harvested from adults, willingly and unwillingly. Through investigation, it is unclear whether the organs are taken from living individuals. - 2013 : 7 adult transplants. - S.A : one lung R80000 The practice of selling organs for transplant, legally or illegally. It is typically done to living individuals, where they undergo the removal of an organ. Criminal networks engage in kidnapping people, especially chilren and teens. They are taken to locations with medi- cal equipment where they are murdered and their organs harvested for illegal trade. A vital human organ. This organ is mainly taken from adults, but adolescents are becoming more in demand. Through investigation, it is unclear whether the organs are taken from living individuals. - 2013 : 37 adults, 2 adolescents transplants. - S.A : R80000 Daily there are an estimated 18 people waiting for a vital organ transplant. The global increase in kidney diseases and the diminishing supply of kidneys have contributed to a spike in illegal kidney trade. - 2013 : 222 adults, 4 adolescents transplants - S.A : one kidney is R5000 to R20000 Liver Kidney Heart organ traffickingSouth Africa is one of the world’s most targeted countries for organised crime syndicates, resulting in an increase in organ trafficking. 18 people, waiting daily for vital organ transplants in South Africa. With an estimated 900 000 people smuggled across S.A for organ trade. Many of the people are females and minors. Organ Trafficking and Human Trafficking has increasinly become hand in hand. These people’s organs are used as muti or the organs are sold to the highest bidder. Lungs Crime A vital human organ. There is unclear investigations as to whether one has to be living to harvest this organ. 10% of heart transplant patients are younger than 18 years old. - 2013 : 7 Adult transplants. - S.A : A heart R1000000. A vital human organ that is harvested from adults, willingly and unwillingly. Through investigation, it is unclear whether the organs are taken from living individuals. - 2013 : 7 adult transplants. - S.A : one lung R80000 The practice of selling organs for transplant, legally or illegally. It is typically done to living individuals, where they undergo the removal of an organ. Criminal networks engage in kidnapping people, especially chilren and teens. They are taken to locations with medi- cal equipment where they are murdered and their organs harvested for illegal trade. A vital human organ. This organ is mainly taken from adults, but adolescents are becoming more in demand. Through investigation, it is unclear whether the organs are taken from living individuals. - 2013 : 37 adults, 2 adolescents transplants. - S.A : R80000 Daily there are an estimated 18 people waiting for a vital organ transplant. The global increase in kidney diseases and the diminishing supply of kidneys have contributed to a spike in illegal kidney trade. - 2013 : 222 adults, 4 adolescents transplants - S.A : one kidney is R5000 to R20000 Liver Kidney Heart 18 people, waiting daily for vital organ transplants in South Africa. With an estimated 900 000 people smuggled across S.A for organ trade. Many of the people are females and minors. Organ Trafficking and Human Trafficking has increasinly become hand in hand. These people’s organs are used as muti or the organs are sold to the highest bidder. Lungs Crime A vital human organ. There is unclear investigations as to whether one has to be living to harvest this organ. 10% of heart transplant patients are younger than 18 years old. - 2013 : 7 Adult transplants. - S.A : A heart R1000000. A vital human organ that is harvested from adults, willingly and unwillingly. Through investigation, it is unclear whether the organs are taken from living individuals. - 2013 : 7 adult transplants. - S.A : one lung R80000 or illegally. It is typically done to living individuals, where they undergo the removal of an organ. Criminal networks engage in kidnapping people, especially chilren and teens. They are taken to locations with medi- cal equipment where they are murdered and their organs harvested for illegal trade. A vital human organ. This organ is mainly taken from adults, but adolescents are becoming more in demand. Through investigation, it is unclear whether the organs are taken from living individuals. - 2013 : 37 adults, 2 adolescents transplants. - S.A : R80000 Daily there are an estimated 18 people waiting for a vital organ transplant. The global increase in kidney diseases and the diminishing supply of kidneys have contributed to a spike in illegal kidney trade. - 2013 : 222 adults, 4 adolescents transplants - S.A : one kidney is R5000 to R20000 Liver Kidney Heart 18 people, waiting daily for vital organ transplants in South Africa.
- 29. 28INFOGRAPHIC The use of illustrations are made over the black and white photograph. The illustrations are of the main organs trafficked. A tag is is linked to each organ where it gives information and statistics of organ trafficking. Lungs Definition Crime A vital human organ. There is unclear investigations as to whether one has to be living to harvest this organ. 10% of heart transplant patients are younger than 18 years old. - 2013 : 7 Adult transplants. - S.A : A heart R1000000. A vital human organ that is harvested from adults, willingly and unwillingly. Through investigation, it is unclear whether the organs are taken from living individuals. - 2013 : 7 adult transplants. - S.A : one lung R80000 The practice of selling organs for transplant, legally or illegally. It is typically done to living individuals, where they undergo the removal of an organ. Criminal networks engage in kidnapping people, especially chilren and teens. They are taken to locations with medi- cal equipment where they are murdered and their organs harvested for illegal trade. A vital human organ. This organ is mainly taken from adults, but adolescents are becoming more in demand. Through investigation, it is unclear whether the organs are taken from living individuals. - 2013 : 37 adults, 2 adolescents transplants. - S.A : R80000 Daily there are an estimated 18 people waiting for a vital organ transplant. The global increase in kidney diseases and the diminishing supply of kidneys have contributed to a spike in illegal kidney trade. - 2013 : 222 adults, 4 adolescents transplants - S.A : one kidney is R5000 to R20000 Liver Kidney Heart 18 people, waiting daily for vital organ transplants in South Africa. With an estimated 900 000 people smuggled across S.A for organ trade. Many of the people are females and minors. Organ Trafficking and Human Trafficking has increasinly become hand in hand. These people’s organs are used as muti or the organs are sold to the highest bidder. Lungs A vital human organ. There is unclear investigations as to whether one has to be living to harvest this organ. 10% of heart transplant patients are younger than 18 years old. - 2013 : 7 Adult transplants. - S.A : A heart R1000000. A vital human organ that is harvested from adults, willingly and unwillingly. Through investigation, it is unclear whether the organs are taken from living individuals. - 2013 : 7 adult transplants. - S.A : one lung R80000 A vital human organ. This organ is mainly taken from adults, but adolescents are becoming more in demand. Through investigation, it is unclear whether the organs are taken from living individuals. - 2013 : 37 adults, 2 adolescents transplants. - S.A : R80000 Daily there are an estimated 18 people waiting for a vital organ transplant. The global increase in kidney diseases and the diminishing supply of kidneys have contributed to a spike in illegal kidney trade. - 2013 : 222 adults, 4 adolescents transplants - S.A : one kidney is R5000 to R20000 Liver Kidney Heart 18 people, waiting daily for vital organ transplants in South Africa. With an estimated 900 000 people smuggled across S.A for organ trade. Many of the people are females and minors. Organ Trafficking and Human Trafficking has increasinly become hand in hand. These people’s organs are used as muti or the organs are sold to the highest bidder.
- 30. +27 82 294 6500 keziahs29@gmail.com www.behance.net/keziahsearle