SlideShare a Scribd company logo
digital
marketing
digital
marketing
services in order to
reach consumers
the use of digital channels to
market products and
t00ls
content
marketing
social
media
markeing
email
marketing SEO
PPC
affliate
marketing
re-
purpose
content
marketing
listen &
buyer
persona`s
decide on
theme
topics
create
content
promote
content
measure
and
evaluate
affiliate
marketing
affiliate puts your
ad on their
websites
customer clicks &
converts
conversation
tracked
affiliate gets
commision, you
get a sale!
search
engine
optimization
keyword
analysis
meta tags &
description
backlink
indexing
website content
optimization
submit to
search
engine
get high
ranking
social
media
marketing
social seeding
live
tweeting
video
promotions
social posting
for all platforms
link campaigns
sponsored
post
pay per
click
strategy keyword
analysis
ad
creation
account
setup
tracking
campaign
launch
monitoring
analysis
reporting
name a
campaign
name a
subject enter
details
test through
browsers
email clients
deliver
immediately or
send at
scheduled time
opens a click
recipent
activity
worldview ,etc
email clients
usage bounce
summary
social sharing,
etc
email
marketing
define test send measure report
WHY DIGITAL
MARKETING
reach large audience
target the right audience
cost effective
high ROI
scale the business very fast
create brand reputation
target consumers proactively

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