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difference between digital and non - digital marketing
- 1. sangam pandey 1 How New and Old Tactics Differ Comparing Digital and Traditional Approaches
- 2. sangam pandey 2 Welcome everyone. Thank you for joining us today to learn about digital and non-digital marketing approaches.
- 3. sangam pandey 3 How brands select the right mix for their goals and audience. Traditional avenues like print, television, and events. Digital methods to reach customers online and on devices. Marketing Channels Explained
- 4. sangam pandey 4 These policies establish guidelines for the appropriate use of personal data in online advertising. They seek to give users transparency and control over how their information is collected and used, while still allowing advertisers to effectively target audiences. Policies aim to balance privacy and personalization
- 5. sangam pandey 5 2.5 million users 80% engagement $100 million revenue 45% increase
- 6. sangam pandey 6 Recommendations Leverage digital for lower costs Comparison benefits Digital outperforms traditional methods Digital alternatives Metrics provide prompt accessibility Traditional methods Estimation and examination lack precision Cost Analysis Overview
- 7. sangam pandey 7 $15 CPM video ads $2.50 average cost per click 70% of ads personalized $50 billion yearly spend Advanced Advertising Costs
- 9. sangam pandey 9 Policies ensure fairness. A well-designed policy framework establishes guidelines for consistent, impartial decisions and actions.
- 10. sangam pandey 10 50 million engaged users 80% increase in ROI Advanced Advertising Strategies
- 11. sangam pandey 11 57% sales from mobile 2.5 trillion searches per year $100 billion yearly spend 80% of time spent Digital vs Traditional Marketing Digital marketing uses websites and apps to reach customers. Traditional uses print, TV, and radio.
- 12. sangam pandey 12 Digital marketing utilizes technology and online channels to connect with customers Digital marketing allows companies to test campaigns, track results, and adjust strategies in real-time to optimize engagement and sales.