Een bijzondere biotoop deze maand: niet een leraar maar een ouder centraal. Thomas Bernhardt mobiliseerde ouders en bedrijven voor een low-budget renovatie van de Barbaraschool in Amsterdam.
Ik ben een renovatieman in hart en nieren, het renoveren en opknappen van woningen zit in mijn bloed.
Ik heb in de loop van de jaren een ruime ervaring opgedaan met een breed scala van projecten.
En iets van de oude glorie terugbrengen of gebouwen up to date maken geeft mij een goed gevoel.
Wat betekent duurzaam werken onder verschillende klimatologische en geografische omstandigheden? Hoe bespaar je energie met het verduurzamen van gebouwen in verschillende landen in Europa. Dat zijn de 2 kernvragen van het internationale project Old Buildings, New Technology waar de opleiding bouw van ROC Friese Poort aan deelneemt. Dinsdag 6 oktober 2015 kwamen alle 8 partnerlanden met docenten en studenten bij elkaar op de locatie van Centrum Duurzaam in Leeuwarden. Studenten uit Nederland, Noorwegen, Polen, Hongarije, Slowakije, Griekenland en Turkije presenteerden hun duurzame invalshoek op het verduurzamen van gebouwen.
Klik hier voor het volledige persbericht:
http://www.centrumduurzaamfriesland.nl/nieuws/roc-friese-poort-wisselt-duurzame-ervaringen-uit-met-europese-partners/
Stuwwal Nijmegen zorgt met landschappelijke tegenstellingen als het contrast tussen hoog en laag voor een bijzondere schoonheid. De complexe ondergrond zorgt voor een grote diversiteit in flora en fauna. Deze buitengewone schoonheid dreigt verloren te gaan door de toenemende klimaatverandering. Het heuvellandschap reikt tot het stadscentrum van Nijmegen waar deze het meest is aangetast door naoorlogse occupatie. Een vernieuwde infrastructuur van schoon water is het ingrediënt voor de transformatie tot nieuw biologisch leven. Een vruchtbare ondergrond wordt gecreeërd voor de paviljoens door een stapsgewijze transformatie van de bestaande gebouwen op plint niveau.
Presentation of our first prize awarded Europan 11 competition entry at the contemporary art center in Vilnius by Egle Suminskaite. The three prize-winning teams with Lithuanian team members were asked by the Lithuanian Foundation of Architecture to present their projects 'at home' in Vilnius. A full video (in Lithuanian) of the presentations and more pictures are published on their website (www.archfondas.lt). Thanks for watching! Please contact us for more information about us and/or our project.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
Ik ben een renovatieman in hart en nieren, het renoveren en opknappen van woningen zit in mijn bloed.
Ik heb in de loop van de jaren een ruime ervaring opgedaan met een breed scala van projecten.
En iets van de oude glorie terugbrengen of gebouwen up to date maken geeft mij een goed gevoel.
Wat betekent duurzaam werken onder verschillende klimatologische en geografische omstandigheden? Hoe bespaar je energie met het verduurzamen van gebouwen in verschillende landen in Europa. Dat zijn de 2 kernvragen van het internationale project Old Buildings, New Technology waar de opleiding bouw van ROC Friese Poort aan deelneemt. Dinsdag 6 oktober 2015 kwamen alle 8 partnerlanden met docenten en studenten bij elkaar op de locatie van Centrum Duurzaam in Leeuwarden. Studenten uit Nederland, Noorwegen, Polen, Hongarije, Slowakije, Griekenland en Turkije presenteerden hun duurzame invalshoek op het verduurzamen van gebouwen.
Klik hier voor het volledige persbericht:
http://www.centrumduurzaamfriesland.nl/nieuws/roc-friese-poort-wisselt-duurzame-ervaringen-uit-met-europese-partners/
Stuwwal Nijmegen zorgt met landschappelijke tegenstellingen als het contrast tussen hoog en laag voor een bijzondere schoonheid. De complexe ondergrond zorgt voor een grote diversiteit in flora en fauna. Deze buitengewone schoonheid dreigt verloren te gaan door de toenemende klimaatverandering. Het heuvellandschap reikt tot het stadscentrum van Nijmegen waar deze het meest is aangetast door naoorlogse occupatie. Een vernieuwde infrastructuur van schoon water is het ingrediënt voor de transformatie tot nieuw biologisch leven. Een vruchtbare ondergrond wordt gecreeërd voor de paviljoens door een stapsgewijze transformatie van de bestaande gebouwen op plint niveau.
Presentation of our first prize awarded Europan 11 competition entry at the contemporary art center in Vilnius by Egle Suminskaite. The three prize-winning teams with Lithuanian team members were asked by the Lithuanian Foundation of Architecture to present their projects 'at home' in Vilnius. A full video (in Lithuanian) of the presentations and more pictures are published on their website (www.archfondas.lt). Thanks for watching! Please contact us for more information about us and/or our project.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
De Barbaraschool: Een Participatiesprookje!
1. november 201530
Ouders pakten kwast en
roller ter hand voor een
mooiere school
‘Een verbouwing zou
tonnen kosten, dus
besloten we: we doen
het zelf’
D
it is een waargebeurd verhaal waarin
geen plaats is voor Dikke Ikken. Wel
voor veel doe-het-samen-ouders, enkele
maatschappelijk betrokken bedrijven en een
schoolhoofd met visie. Premier Mark Rutte zal er
zijn vingers bij aflikken.
Het speelt zich af op het Eikenplein in
Amsterdam-Oost. Daar staat een neoclassicistisch
kloostergebouw waarin een van de oudste
basisscholen van de hoofdstad is gehuisvest:
de katholieke Barbaraschool. Er staat een fijn
trapgeveltje op de punt van het gebouw, de
dakkapellen dragen een puntmuts van leisteen
met elk een trotse piek erop en onder de dakgoten
ligt een band van gemetselde ornamenten. Het
gebouw is eigenlijk te groot voor de 88 leerlingen
dat het schooltje telt. Een mooie plek voor een hip
hotel, zou een achteloze
voorbijganger kunnen
denken.
Enkele jaren geleden
ging het niet al te best
met de school. Het
leerlingenaantal liep
terug, de wijzers van
de inspectierapporten
stonden op rood en van
binnen was het gebouw
tot op de draad versleten. De lokalen waren wel
huiselijk en liefdevol ingericht, maar het waren
minibiotoopjes in een beroerde context. De hal,
de gangen, de trappenhuizen en de toiletten waren
donker, stoffig en vies. Er viel nauwelijks tegenop
te poetsen en budget voor een goede opknapbeurt
was er niet. De dagen leken geteld voor de
Barbaraschool.
Dat was ook de eerste indruk
van Thomas Bernhardt (40),
architect en vader van twee
jonge kinderen. Hij was
in 2005 in deze populaire
buurt komen wonen, kreeg
kinderen en was op zoek
naar een school. ‘Het liefst
natuurlijk een buurtschool,
samen met kinderen uit de straat,’ zegt hij. Maar
hij aarzelde, en met hem veel ouders met jonge
kinderen die relatief nieuw waren in de buurt.
Toch besloot hij, samen met enkele buurtgenoten,
te kiezen voor de Barbaraschool. Tegelijkertijd
begonnen zijn architectenhanden te jeuken.
‘Het gebouw had alles om er echt iets moois
van te maken, maar de school was naar binnen
gekeerd. Lokalen bevonden zich op de eerste
etage, bij binnenkomst had je niet het gevoel
dat hier een school was. De muren waren grauw,
de trapleuningen jaren-80-oranje.’ Een goede
verbouwing zou tonnen kosten, maar, dacht
Bernhardt, waarom doen we het niet gewoon zelf?
Van klusdag naar renovatie
En zo ontstond het project Pimp My School. Het
begon met een bescheiden klusdag waarop een team
van ouders het speellokaal aanpakte met rollers,
kwasten en een heerlijke Surinaamse lunch. Daarna
groeiden de ambities van het klusteam. Bernhardt
schreef een creatief renovatieplan dat stapsgewijs
werd uitgevoerd. Enkele leslokalen verhuisden naar
de begane grond, de wanden en plafonds in de hal
en gangen werden wit. Er kwam nieuwe verlichting
en de vloer werd belegd met lichtgrijs linoleum.
Aan de wanden werd in mooie lijsten kleurrijke
Een bijzondere biotoop deze maand: niet
een leraar, maar een ouder centraal. Thomas
Bernhardt mobiliseerde ouders voor een
renovatie van de Barbaraschool in Amsterdam.
Participatie-
sprookje
PO BIOTOOP
november 2015 31
Schoolhoofd
Cilia van
Oostveen
is volgens
Thomas
Bernhardt
‘de juiste
vrouw op
het juiste
moment’
P
AREN
T
kreeg er weer zin in. We hebben keihard gewerkt
om het onderwijs, de leerlijnen en de onderlinge
samenwerking hier op orde te krijgen. We zijn nu
ook meer naar buiten gericht,’ zegt Van Oostveen.
‘Vorig jaar hadden we een instroom van zeventien
nieuwe leerlingen, dit jaar zitten we al op 25.’
Het is allemaal niet onopgemerkt gebleven. Het
bestuur van de school maakte middelen vrij om de
opknapbeurt in fasen te faciliteren, bedrijven uit de
buurt leverden mankracht en materialen met grote
kortingen, de buurtbank deed een gift en Stadsdeel
Oost heeft inmiddels ook het participatieproject
omarmd.
Gulden Feniks
Ook in de architectuurwereld heeft het project hoge
ogen gegooid. Het bureau van Thomas Bernardt
– Network of Architects and Planners (NAP) –
ontving onlangs de prestigieuze Gulden Feniks. Dat
is dé nationale renovatieprijs voor duurzaam gebruik
van de bestaande omgeving. Het juryrapport
juicht: ‘De Barbaraschool is een “schoolvoorbeeld”
van hoe bevlogen ouders zich opwerpen om de
onvervangbare kwaliteit van een buurt niet teloor
te laten gaan. Slimme en mooie bouwkundige
ingrepen die een verloederde school nieuw cachet
geven en indirect de kwaliteit van onderwijs en
aanzien verbeteren, dat zijn de noodzakelijke
stappen om iets unieks te behouden.’
Het was de wethouder die de school kwam
heropenen, maar eigenlijk had dat natuurlijk Mark
Rutte moeten zijn. ■
kunst van leerlingen gehangen. Als kroon op de
renovatie kwam er in de entree een prachtige
designkroonluchter , ‘de spin’.
Cilia van Oostveen (63), het nieuwe schoolhoofd, is
volgens Bernardt ‘de juiste vrouw op de juiste plek
op het juiste moment’. Ze is verguld met de nieuwe
energie die er sinds Pimp My School in de school
is gekomen. ‘Zo’n renovatie samen met ouders
werkt direct door op de sfeer in de school en het
team. Niet alleen het gebouw, ook het leerklimaat
is hier enorm “gepimpt”. Het was mijn taak om het
pedagogisch klimaat weer op orde te brengen en
het onderwijs op niveau. Maar alles begint met een
inspirerende leeromgeving. Het onderwijzend team
Tekst Stef Verhoeven
Beeld Thomas Bernhardt