This workshop will provide strategies for businesses to get more customers, make more sales, and increase profits. Attendees will learn how to develop a marketing plan, best advertising practices, how customer service leads to sales growth and retention, and effective channels to promote their business. The free iMarketing workshop will be held on April 30, 2013 from 1-3 PM and is a collaboration between the Virginia Department of Business Assistance and People Inc., with advanced registration required.