This document discusses how software supply chain automation can help organizations meet the challenges of continuous delivery in the cloud using DevOps principles. It argues that supply chain should play a role in defining the DevOps architecture for cloud-based software delivery for several reasons: 1) Supply chain expertise in manufacturing draws parallels to delivering software; 2) Supply chain can contribute to the software delivery pipeline for continuous deployment and end-to-end traceability; 3) Supply chain can help with use cases like software licensing, version and defect management, and event monitoring to improve customer satisfaction. Defining the DevOps architecture with involvement from supply chain can help accelerate and improve the quality of software releases.