The slides from my recent presentation at The 99 Club, a virtual event where each presenter had only 99 seconds to present their big idea

1. ©2020 Rare Designers Limited
Designing the Future
©2020 Rare Designers Limited
“We're not using AI to kill the creative process; we’re using it
to make it better. By Augmenting Creativity, we are enabling
businesses to be more creative, more distinctive and more
relevant, and doing it faster”

2. ©2020 Rare Designers Limited
Designing the Future
We are Challenging Traditional creative Processes
Using data to place positioning over preference
Exploring FAT words
Delivering more distinctive, diverse & relevant outputs at speed
©2020 Rare Designers Limited

3. ©2020 Rare Designers Limited
Designing the Future
©2020 Rare Designers Limited
Review of ‘Behold America’ by Sarah Churchwell.
Financial Times, 17th May, 2018