The document summarizes information about creative industries in Austria from Kreativwirtschaft Austria (KAT), an organization that promotes the interests of creative industries. KAT offers services to support creative entrepreneurs' economic success including practical guides, networking opportunities, studies and a website. The first creative industries strategy for Austria was developed with the goal of strengthening competitiveness, exploiting the transformative effect of creative industries on other sectors, and strengthening innovation. The strategy includes 22 measures across three pillars - empowerment, transformation, and innovation.

1. CREATIVE INDUSTRIES
IN AUSTRIA
ECIS 2016

2. Gerin Trautenberger
Chair Kreativwirtschaft Austria

3. We are
Kreativwirtschaft
Austria
As part of the Austrian Federal Economic Chamber,
we promote the interests of the creative industries in
Austria and the European Union. We also foster
public awareness of the creative solutions the sector
provides. We, that is Kreativwirtschaft Austria, or
simply KAT, offer a range of services in support of
the creative entrepreneurs’ economic success and
cross-sector co-operation.
To help you turn your ideas into reality we
feature: practical guides / useful hints / far-reaching
networks / informative get-togethers / innovative
formats / best-practice examples / comprehensive
studies / up-to-date surveys / a newsletter /
and even a website: www.kreativwirtschaft.at

4. Creative industries
in Austria

5. THE FIRST
CREATIVE INDUSTRIES
STRATEGY
FOR AUSTRIA

6. The creative industries – a key economic factor and
driving force for Austria as a place of innovation

7. KAT –
Creative Industries Night,
3.3.2016

8. Open Innovation Process

9. Objectives
The creative-industries strategy framed under
the auspices of the Federal Ministry of Science,
Research and Economy mainly pursues the
following objectives:

10. Power of
Creative Industries

11. Fields of action
1. empowerment – strengthening the
competitiveness of Austria’s creative industries
2. transformation – exploiting the transformative
effect the creative industries have on other
sectors of the economy, public administration
and society
3. innovation – strengthening the innovation
system by innovation taking place in the creative
industries
Each pillar includes specific fields of action specified and
operationalised by a total of 22 measures. Existing measures
are described, while new ones are proposed.

12. Measures of the
CI-Strategy

13. Measures of the
CI-Strategy
Empowerment

14. Measures of the
CI-Strategy
Transformation

15. Measures of the
CI-Strategy
Innovation

16. Thank you
for your
attention!
Downloads and information:
www.kreativwirtschaft.at