 Largest club membership retailer in United
states.
 3rd largest retailer in United States and ninth
largest in World
 1st company to grow from zero to $3 billion in
less than 6 years.
 Ranks 25th in 2010 Fortune 500
CEO: James Sinegal
Headquarters: Issaquah, WA
Inception: Seattle, WA 1983
Stock Symbol: COST (NASDAQ)
Founders: James Sinegal & Jefferey
Brotman
Unique Retailing Approach: the
“Treasure Hunt.” :
 The retailer always intends for some special products
to run out, which creates urgency for consumers who
must purchase immediately, because the product may
not be available the next time they shop.
 Costco charges its customers an annual fee of $50–100
and buys opportunistically to provide the best deals.
Product pricing runs 15 percent above the store’s
wholesale costs. Even if Costco gets a great deal on
merchandise, it still sticks to this pricing rule so that
customers know that they can trust the retailer to offer
a fair price.
 Greater benefits for Costco employees
 Wages: $17/hr on average
 Health Insurance : 90% premium coverage
 Lower price margins
Costco
Costco
Costco
Costco

Costco

  • 1.
     Largest clubmembership retailer in United states.  3rd largest retailer in United States and ninth largest in World  1st company to grow from zero to $3 billion in less than 6 years.  Ranks 25th in 2010 Fortune 500
  • 7.
    CEO: James Sinegal Headquarters:Issaquah, WA Inception: Seattle, WA 1983 Stock Symbol: COST (NASDAQ) Founders: James Sinegal & Jefferey Brotman
  • 8.
    Unique Retailing Approach:the “Treasure Hunt.” :  The retailer always intends for some special products to run out, which creates urgency for consumers who must purchase immediately, because the product may not be available the next time they shop.  Costco charges its customers an annual fee of $50–100 and buys opportunistically to provide the best deals. Product pricing runs 15 percent above the store’s wholesale costs. Even if Costco gets a great deal on merchandise, it still sticks to this pricing rule so that customers know that they can trust the retailer to offer a fair price.
  • 10.
     Greater benefitsfor Costco employees  Wages: $17/hr on average  Health Insurance : 90% premium coverage  Lower price margins

Editor's Notes

  • #2 Revenues of 71 Billion 550 Warehouses Today – Operates in: 40 States 9 Countries $137 million average sales/warehouse 141,000 square feet/warehouse 143,000 employees worldwide More than 1.4 million transactions/day