2. Three Adventurers explore a
dungeon solving riddles and
puzzles on the quest for the
golden dragon egg.
Targeting young adults with a keen
interest in fantasy and adventures.
3. The Idea
The show will be 30 minutes long split
into a three act structure. Each Act
features a different location where
the three adventurers must complete
a series of tasks.
The show features large physical tasks
such a reconstructing a broken bridge
and getting a magical sword out of a
stone.
4. The Style
The show will be
lighthearted and comedy-
centric.
The set, costume,
presentation style and
world building will be
serious to create an
engaging fantasy story.
5. WHO ARE OUR ADVENTURERS AND CAST?
MALAGHAST
THE GREAT
The presenter of the show.
Malaghast is a regal and
proud wizard who is the
guide for the adventurers
on their quest.
BARMAN THE TROLL
The barman, half dwarf,
half giant, is a caring soul,
but quick to temper and
easily confused.
The Troll has a short fuse
and a hatred for bridges.
Some say a troll will sell
you anything you want for a
bag of gold coins
THE DRAGON
Cunning and powerful
dragons are a fickle
creature.
Known to play with their
food.
6. TARGET
AUDIENCE
Who and Why
Our Target Audience is 18-28 year olds
Interested in Fantasy and Adventure
Have played or are interested in Dungeons and Dragons
“DnD has been around for 45 years and it is more popular now than it
has ever been,” said Greg Tito, senior communications manager, at
Wizards of the Coast. In each of the last five years, sales of “Dungeons
and Dragons” merchandise has grown by double digits.
The team behind the web series had wanted $750,000 to fund the
endeavor. With 33 days remaining in the crowdfunding campaign,
“Critical Role” has raised more than $7.3 million from 53,000 backers.
It is now the most-funded film/video project in Kickstarter history.
9. Type of Presenter
Noel Fielding
● Experimental Humour
● Works well with Broadcaster already
Richard Ayoade
● Good on Game shows
● Would make an excellent wizard
10. WHY THIS?
DUNGEONS
AND DRAGONS
Rapidly increasing fan
base of the game.
FANTASY TV
SHOWS
The viewership for
shows such as Witcher
and Game Of Thrones.
FANS OF THE
NETWORK
Could draw the attention of
audiences from other
related shows
