The document discusses content marketing strategies for different fields including art, architecture, and education. It also outlines responsibilities for managing account finances such as delivering annual contributions between £1-2 million, accurate forecasting, and ensuring accounts adhere to financial key performance indicators.

1. Art: Content Marketing
Art Education: Marketing Goal
Architecture: Maturity Level
Architecture Education: Convergence
Art: B2B Content Marketing
Art Education: Content Marketing Strategy
Architecture: Content Marketing
Architecture Education: Social Media
Delivering £1m – 2m contribution annually from account(s) by promoting adaptive planning
Responsibility for achievement of all relevant account(s) financial targets through the
promotion of evolutionary development and delivery
Accurate forecasting for account(s) programs in collaboration with Team Leader overall
management / control of accounts(s) team finances
Responsibility for ensuring account(s) financials adhere to financial KPIs for Unit