This document provides definitions for various types of media and publications including news releases, feature stories, public calendars, unit publications, photos, videos, op-eds, annual reports, executive bios, and social media posts. It distinguishes between high and low resolution images and finished versus supplemental footage. The definitions focus on length, intended use, resolution standards, and objective versus opinion-based content for the Georgia Department of Defense.

1. YouTube www.gadod.net News Release Media Advisory Feature Story Special Event Article Public Calendar Event Unit Publication High Resolution Image Positive External Coverage Op-ed Low Resolution Image Finished Video Package B-Roll Column Georgia Guardsman magazine Annual Report Executive Bio or Unit History Google Calendar Vimeo Facebook Flickr Issuu In-depth, 750-1200 word article A public event, the announcement of which conforms to OPSEC standards, to be promoted using the organizational voice. 400-750 words, at least one high resolution photo. Informs media and concerned parties about an upcoming event: the what, when, where, and who. Objective announcement of a major news event. Periodical, newsletter or magazine produced by a unit to inform the unit. No smaller than 400 x 240 pixels for web use; For use in a print, must be about 1500 x 2100 pixels. Does not meet the high aesthetic standards necessary for posting to Flickr. A polished, generally high-resolution video story or interview that is usually no more than 10 minutes long. When a media outlet posts an online element of content that reflects positively on the Ga. DoD An opinion piece which appears regularly in the Georgia Guardsman magazine. Generally intended for publication by external media. Supplemental or alternate footage intercut with the main shot in an interview or documentary. Information complied by the PAO about the Ga. DoD for presentation to the state legislature The command publication of the entire Georgia Department of Defense. Biographies of the TAG, the CGs, or the Director of the Joint Staff and unit/component lineages. All basic, public events in which the Ga. DoD community might be interested.