The document summarizes key findings from a 2011 consumer research study on perceptions of online registration and social login:
- 4 in 5 consumers say that website registration bothers them and they are more likely to leave a site rather than complete registration.
- Social login is seen as a desirable alternative, with over 3 in 4 consumers saying websites should offer it. Preferences for social login over creating a new account or using a guest account increased from 28% to 41% over 10 months.
- Social login fans are more engaged online buyers who are more influenced by their social networks than critics of the approach.
Optimizing web and mobile site performance using page speedCompuware APM
End-users’ expectations for web and mobile site performance keep rising. In a 2011 survey of 4,014 mobile web users 71% stated they expect websites to load as quickly, almost as quickly or faster on their mobile phone than on the computer they use at home – up from 58% in 2009.
With web and mobile sites your customers expect transactions that are fast and work faultlessly. Failure to deliver quality web experiences through slow or malfunctioning sites will result in lost customers and business.
Featured speakers, Bryan McQuade, Senior Software Engineer at Google and Page Speed tech lead, and Compuware APM CTO Steve Tack show:
• What end-users rising performance expectations mean for website owners and developers
• The impact of web and mobile site performance on business results
• Best practices to optimize web and mobile site performance using Page Speed
Do you want to learn more about social login? Maybe you've never heard of it before but want to understand what it actually does? If so, this slide-guide is for you.
This guide is designed to help everyone from website owners to marketers to project managers understand what social login is, how it can benefit your company and how it actually works.
Case Study: A Fan Page Effectiveness Study
In Australia, J&J set out to understand the brand value of their tightly-knit Johnson’s Baby Facebook fan page community.
Estudio AMIPCI de Redes Sociales en México y Latinoamérica - 2011Wikonsumer Research
La Asociación Mexicana de Internet (AMIPCI), ha publicado un comunicado en el que se revelan datos sobre Internet y las redes sociales en México.
El estudio de redes Sociales en México y Latinoamérica 2011, revela varias estadísticas interesantes sobre el uso de las redes sociales en el país.
Aquí el link al comunicado:
Optimizing web and mobile site performance using page speedCompuware APM
End-users’ expectations for web and mobile site performance keep rising. In a 2011 survey of 4,014 mobile web users 71% stated they expect websites to load as quickly, almost as quickly or faster on their mobile phone than on the computer they use at home – up from 58% in 2009.
With web and mobile sites your customers expect transactions that are fast and work faultlessly. Failure to deliver quality web experiences through slow or malfunctioning sites will result in lost customers and business.
Featured speakers, Bryan McQuade, Senior Software Engineer at Google and Page Speed tech lead, and Compuware APM CTO Steve Tack show:
• What end-users rising performance expectations mean for website owners and developers
• The impact of web and mobile site performance on business results
• Best practices to optimize web and mobile site performance using Page Speed
Do you want to learn more about social login? Maybe you've never heard of it before but want to understand what it actually does? If so, this slide-guide is for you.
This guide is designed to help everyone from website owners to marketers to project managers understand what social login is, how it can benefit your company and how it actually works.
Case Study: A Fan Page Effectiveness Study
In Australia, J&J set out to understand the brand value of their tightly-knit Johnson’s Baby Facebook fan page community.
Estudio AMIPCI de Redes Sociales en México y Latinoamérica - 2011Wikonsumer Research
La Asociación Mexicana de Internet (AMIPCI), ha publicado un comunicado en el que se revelan datos sobre Internet y las redes sociales en México.
El estudio de redes Sociales en México y Latinoamérica 2011, revela varias estadísticas interesantes sobre el uso de las redes sociales en el país.
Aquí el link al comunicado:
Viviendo con Internet en América Latina - Microsoft AdvertisingWikonsumer Research
Fuente: Microsoft Advertising
Metodología: Basado en una encuesta realizada a un panel de opinión online, 6.054 encuestados de edades comprendidas entre 16-64 años respondieron preguntas sobre sus patrones de conducta web y sus preferencias de interacción online con las marcas.
El documento completo puede ser bajado de:
http://advertising.microsoft.com/latinoamerica/estudios/viviendo-con-internet
Entrevista a Luis Miguel Barral - Investigación de Mercados y ÉticaWikonsumer Research
“Si concibes a tus consumidores como seres humanos la gente no vendrá a ti solo por tus productos." - Luis Miguel Barral en entrevista a la revista MAN.
Estudio sobre la Evolución de los Grupos Socioeconómicos (GSE) en Chile y Amé...Wikonsumer Research
Contenido del Reporte:
* 15 Tendencias consumidores
* Datos demográficos
* Posesión de bienes y servicios
* Opiniones y actitudes
* Actitud de compra
* Uso del tiempo
* Consumo de medios
* Informe GSE Latam
El presente informe es sólo un resumen
para mayor información contacta a research.omg@omgchile.cl
Muchos responsables de marketing ven al correo electrónico, Facebook, Twitter y otras redes sociales como canales que compiten los unos con los otros. Los consumidores, por otro lado, utilizan estos canales de muchas formas distintas pero no los tratan de un modo exclusivo.
De hecho, los consumidores aprovechan la fuerza de canal para comunicarse y esto es lo que los responsables de marketing deberían hacer también.
El estudio de eCircle sobre “Redes Sociales y e-mail marketing en Europa” fue creado en cooperación con Mediacom Science y revela nueva información respecto a cómo los consumidores se comprometen con las marcas vía correo electrónico o en redes sociales como Facebook y Twitter. Ofrece a los responsables de marketing la oportunidad de ver de qué manera efectiva deben optimizar estos canales.
Para bajar los resultados
Soy Digital es el Reporte Anual sobre Consumo Digital que elabora el área de Research de AyerViernes para entender el cambio del comportamiento de los chilenos y las tendencias que deben enfrentar las marcas.
Para bajar el reporte visita: http://soydigital.ayerviernes.com/
Uma pesquisa do Ibope, divulgada no início do mês, revelou que a “nova classe média brasileira” prefere fazer compras em loja de ruas a comprar em shoppings. Intitulado Classe C Urbana do Brasil: Somos iguais, Somos diferente, o estudo destacou a ascensão da classe C, seus hábitos de consumo e o comportamento desse segmento.
Você pode fazer o download da apresentação que foi feita no MaxiMidia 2010 através do link: http://www.ibope.com.br/maximidia2010/download/Classe_C.pdf
La irrupción del fenómeno Internet en nuestras vidas ha provocado cambios en muchos aspectos de nuestro entorno. Los medios de comunicación no son ajenos a estos cambios. Además de la aparición de nuevos medios, como las Redes Sociales, que aumentan la competencia, Internet ha sido también el causante de otra revolución al provocar una dilución de las fronteras que definían y separaban los diferentes medios.
La existencia de versiones digitales de gran parte de los soportes tradicionales, hace más fácil aún el paso entre diferentes soportes y medios sin salir de Internet.
Otra de las características de Internet que influye en su omnipresencia es el alto porcentaje de posibilidades gratuitas que ofrece. Una vez que has conseguido el acceso, se abre un casi infinito abanico de posibilidades al alcance de la pantalla. A pesar de esta gratuidad existen ciertos frenos y reticencias sobre su uso.
Via AIMC - http://www.aimc.es/Internet-en-medio-de-los-medios-el.html
The rapid growth and acceptance of online research has led to an increase in the online qualitative methods available in the marketplace. In the Web 2.0 world, where harvesting consumer insight is critical, what are the online qualitative tools and techniques that can help you accomplish your research objectives?
The following whitepaper takes an in-depth look at the online qualitative arena, provides you with info about iModerate's qualitative-quantitative solution and gives you the information you need to help you navigate this landscape effectively.
Download this presentation here: http://www.imoderate.com/White_Papers
The presentation provides an overview of the global web, accompanied by a thorough analysis of online usage in Argentina.
The presentation covers such topics as:
Internet Audience and growth: an overview by region and country.
How much and what type of content do Argentines consume, what brands capture traffic and audience engagement
What are the key applications used to communicate online
How consumers engage with search, social networking, and entertainment online
Specific insight into news, information and retail categories and subcategories.
You can download this presentation here: http://www.comscore.com/Press_Events/Presentations_Whitepapers/2010/Estado_de_Internet_en_Argentina
Social Media Tracker - Universal McCann - The Socialisation of Brands - Wave 5Wikonsumer Research
Social media is an incredibly dynamic environment. Terms like “friend” and
“influencer” are no longer adequate to describe the array of social activity and
interaction that is occurring amongst the vast communities now being built online.
A deeper understanding of consumer needs and motivations is the key to unlocking a
real understanding of social media and its users.
Social networks are becoming powerful hubs of interconnected communities but it’s
not just people that are connecting in the social media space. There is huge demand
for a more social and interactive relationships with brands.
Almost half of the Active Internet Universe has already joined a brand community.
These communities are also clearly having a huge benefit to the brands involved,
driving brand loyalty, endorsement and sales.
However, understanding the nature of social demand for each consumer, category and market is the key to creating a successful social media experience.
This report barely scratches the surface of the rich insight and detail available.
Wave 5 – The Socialisation Of Brands contains information for 20 categories in more than 54 countries. You will find contact details if you require further information at the end of this report.
Utilising cutting edge techniques and taking advantage of market-leading expertise, Digital Life offers both a lens on the digital world and the frameworks required to make actionable business decisions within it. It can be used to drive global strategies or inform local tactics.
El Impacto de Twitter en la generación y difusión de innovaciónWikonsumer Research
El objetivo general de esta investigación es tratar de explicar cómo y por qué twitter se ha convertido en un referente de generación y difusión de la innovación. ¿Qué caracteriza a la comunidad de los usuarios que se acercan a esta plataforma? ¿Qué reglas tácitas o implícitas comparten éstos para que la
colaboración a través de la comunicación surja? ¿Qué rol desempeña la tecnología como facilitadora de esta colaboración?
"Business and society need categories and
procedures to guide the powerful phenomenon
of collective consumer innovation."
Kozinets, Hemetsberger & Schau, 2008
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Viviendo con Internet en América Latina - Microsoft AdvertisingWikonsumer Research
Fuente: Microsoft Advertising
Metodología: Basado en una encuesta realizada a un panel de opinión online, 6.054 encuestados de edades comprendidas entre 16-64 años respondieron preguntas sobre sus patrones de conducta web y sus preferencias de interacción online con las marcas.
El documento completo puede ser bajado de:
http://advertising.microsoft.com/latinoamerica/estudios/viviendo-con-internet
Entrevista a Luis Miguel Barral - Investigación de Mercados y ÉticaWikonsumer Research
“Si concibes a tus consumidores como seres humanos la gente no vendrá a ti solo por tus productos." - Luis Miguel Barral en entrevista a la revista MAN.
Estudio sobre la Evolución de los Grupos Socioeconómicos (GSE) en Chile y Amé...Wikonsumer Research
Contenido del Reporte:
* 15 Tendencias consumidores
* Datos demográficos
* Posesión de bienes y servicios
* Opiniones y actitudes
* Actitud de compra
* Uso del tiempo
* Consumo de medios
* Informe GSE Latam
El presente informe es sólo un resumen
para mayor información contacta a research.omg@omgchile.cl
Muchos responsables de marketing ven al correo electrónico, Facebook, Twitter y otras redes sociales como canales que compiten los unos con los otros. Los consumidores, por otro lado, utilizan estos canales de muchas formas distintas pero no los tratan de un modo exclusivo.
De hecho, los consumidores aprovechan la fuerza de canal para comunicarse y esto es lo que los responsables de marketing deberían hacer también.
El estudio de eCircle sobre “Redes Sociales y e-mail marketing en Europa” fue creado en cooperación con Mediacom Science y revela nueva información respecto a cómo los consumidores se comprometen con las marcas vía correo electrónico o en redes sociales como Facebook y Twitter. Ofrece a los responsables de marketing la oportunidad de ver de qué manera efectiva deben optimizar estos canales.
Para bajar los resultados
Soy Digital es el Reporte Anual sobre Consumo Digital que elabora el área de Research de AyerViernes para entender el cambio del comportamiento de los chilenos y las tendencias que deben enfrentar las marcas.
Para bajar el reporte visita: http://soydigital.ayerviernes.com/
Uma pesquisa do Ibope, divulgada no início do mês, revelou que a “nova classe média brasileira” prefere fazer compras em loja de ruas a comprar em shoppings. Intitulado Classe C Urbana do Brasil: Somos iguais, Somos diferente, o estudo destacou a ascensão da classe C, seus hábitos de consumo e o comportamento desse segmento.
Você pode fazer o download da apresentação que foi feita no MaxiMidia 2010 através do link: http://www.ibope.com.br/maximidia2010/download/Classe_C.pdf
La irrupción del fenómeno Internet en nuestras vidas ha provocado cambios en muchos aspectos de nuestro entorno. Los medios de comunicación no son ajenos a estos cambios. Además de la aparición de nuevos medios, como las Redes Sociales, que aumentan la competencia, Internet ha sido también el causante de otra revolución al provocar una dilución de las fronteras que definían y separaban los diferentes medios.
La existencia de versiones digitales de gran parte de los soportes tradicionales, hace más fácil aún el paso entre diferentes soportes y medios sin salir de Internet.
Otra de las características de Internet que influye en su omnipresencia es el alto porcentaje de posibilidades gratuitas que ofrece. Una vez que has conseguido el acceso, se abre un casi infinito abanico de posibilidades al alcance de la pantalla. A pesar de esta gratuidad existen ciertos frenos y reticencias sobre su uso.
Via AIMC - http://www.aimc.es/Internet-en-medio-de-los-medios-el.html
The rapid growth and acceptance of online research has led to an increase in the online qualitative methods available in the marketplace. In the Web 2.0 world, where harvesting consumer insight is critical, what are the online qualitative tools and techniques that can help you accomplish your research objectives?
The following whitepaper takes an in-depth look at the online qualitative arena, provides you with info about iModerate's qualitative-quantitative solution and gives you the information you need to help you navigate this landscape effectively.
Download this presentation here: http://www.imoderate.com/White_Papers
The presentation provides an overview of the global web, accompanied by a thorough analysis of online usage in Argentina.
The presentation covers such topics as:
Internet Audience and growth: an overview by region and country.
How much and what type of content do Argentines consume, what brands capture traffic and audience engagement
What are the key applications used to communicate online
How consumers engage with search, social networking, and entertainment online
Specific insight into news, information and retail categories and subcategories.
You can download this presentation here: http://www.comscore.com/Press_Events/Presentations_Whitepapers/2010/Estado_de_Internet_en_Argentina
Social Media Tracker - Universal McCann - The Socialisation of Brands - Wave 5Wikonsumer Research
Social media is an incredibly dynamic environment. Terms like “friend” and
“influencer” are no longer adequate to describe the array of social activity and
interaction that is occurring amongst the vast communities now being built online.
A deeper understanding of consumer needs and motivations is the key to unlocking a
real understanding of social media and its users.
Social networks are becoming powerful hubs of interconnected communities but it’s
not just people that are connecting in the social media space. There is huge demand
for a more social and interactive relationships with brands.
Almost half of the Active Internet Universe has already joined a brand community.
These communities are also clearly having a huge benefit to the brands involved,
driving brand loyalty, endorsement and sales.
However, understanding the nature of social demand for each consumer, category and market is the key to creating a successful social media experience.
This report barely scratches the surface of the rich insight and detail available.
Wave 5 – The Socialisation Of Brands contains information for 20 categories in more than 54 countries. You will find contact details if you require further information at the end of this report.
Utilising cutting edge techniques and taking advantage of market-leading expertise, Digital Life offers both a lens on the digital world and the frameworks required to make actionable business decisions within it. It can be used to drive global strategies or inform local tactics.
El Impacto de Twitter en la generación y difusión de innovaciónWikonsumer Research
El objetivo general de esta investigación es tratar de explicar cómo y por qué twitter se ha convertido en un referente de generación y difusión de la innovación. ¿Qué caracteriza a la comunidad de los usuarios que se acercan a esta plataforma? ¿Qué reglas tácitas o implícitas comparten éstos para que la
colaboración a través de la comunicación surja? ¿Qué rol desempeña la tecnología como facilitadora de esta colaboración?
"Business and society need categories and
procedures to guide the powerful phenomenon
of collective consumer innovation."
Kozinets, Hemetsberger & Schau, 2008
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A