Comarch offers a loyalty management suite with modules for campaign management, customer segmentation, marketing resource management, frequent flyer programs, airport information services, concierge agents, smart analytics, fuel cards, and gift cards. The suite provides functionality for account management, operations, business rules, messaging, reporting, member data tracking, flight anomaly management, and integrating with portable devices. It is an enterprise-class solution proven in the market for 8 years, with the newest technology, ability to customize, fast delivery of new features, and competitive pricing.

1. www.comarch.pl Comarch Loyalty Management

2. CustomerInformation Management Suite

3. Market diversification Airlines Retail, Banks, Telco

4. CLM – functionalitiesbreakdown OPTIONAL SUPPORT FOR:

5. Campaign Management… designed for intuitivecampaigncontrol… Advancedcustomersegmentationpossibilities Marketing campaignplanning Campaignstagescreation and management Resultsanalysis Marketing actions monitoring Costeffectivenessanalysis Logistics of theadvertising materials Conflictsresolving Team work

7. Plan, approve and modifyactivities

8. Build marketing calendarsinvisual environment

9. Manage and optimizetheuse of marketing resources includingbudgets, people, time and assets

10. Control marketing processes

11. Coordinate team work

12. Trackutilisation of the resources

13. Create central marketing materials repository

15. Airport Information ServicesA better way to … spend time on the airport

16. Supports many active members Tracks member specific data and allows agents to log activities Proactive, real-time flight anomaly management for members Assign available staff to assistcustomers Integrate with portable devices for on-concourse usability Comarch Concierge AgentA tool for improved satisfaction in key customers

17. Smart AnalyticsKnow your customers better Dedicated OLAP cubes for Loyalty and EMM Ad hoc data analysis Drilling, slicing, pivoting, rolling up data Looking for trends, patterns Advanced segmentation support Decisionsupport Company knowledgesource

18. FuelCardsCash free fuel Management of fleetcustomers, contracts, cards Registration and settlements of non cash transactions Transaction control, fraud detection Aggregation and periodic settlements with customers Settlements with fuel stations UTA, DKV, ESSO, Routex etc…. settlements

19. Gift cards Cards generation and management On line authorization POS Integration Value tracking Usage Top ups Transactions Personalization support Web Access

20. References

21. Valueproposition Enterpriseclasssolution Proven on the market (8 years, large and midsizeinstallations) Newest technology Ability to adapt (customizations) Fast time to market for newfunctionalities Competitive pricing ValueAdded Services Data Center (operations) Supporting products (Smart Analytics, FuelCards, GiftCards) Partners (consulting companies) Business process operations

22. www.comarch.pl Thankyou