Clark Book Exchange
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Clark Book Exchange is a proposed free online platform for Clark University students to buy and sell used college-related items like textbooks to avoid the high transaction costs of other options. It would allow students to search and compare items and vendors. The founders estimate it could be implemented for $1700 the first year through a basic website, marketing, and incentives to promote word-of-mouth sharing.
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Clark Book Exchange
- 1. Clark Book Exchange *A free online exchange platform for all college related products Hung Nguyen Yonathan Bassal Hoang Nguyen Sarjan Shrestha
- 2. Problems • Transaction Costs – Commission – Shipping (time + money) – Reliability – Efficiency
- 4. Site Features • Search for Items • Sort based on price, condition… • Vendor Price Comparison • University Specific
- 5. Target Market • Clark University Students/College Students • Graduating Seniors, Incoming Freshman • Students Living in Dorms & Moving Off-Campus
- 6. Implementation Technical Cost: $600 – Domain and Hosting – API: Marketing Cost: $1100 – Promotional Event: – Poster and Flyers: – Incentives – Social Media – Word-of-Mouth $200 $400 $500 $100 $300 $200 $0 Total: $1700 First Year