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Your One Stop Shop M.I.C.E. Experience Creator in China and the world!
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OUR VISION
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To be the most respected Int’l M.I.C.E. expert
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成为全球最受尊重的M.I.C.E.服务品牌



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ABOUT CITS M.I.C.E.
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•   2008 CITS H.Q. MICE department was founded
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•   2009 CITS International M.I.C.E. Co. Ltd established as wholly owned subsidiary of CITS
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•   2010 Shanghai and Canton were founded .CITS MICE H.Q. team and Amex MICE merged
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•   Share with CITS same network and financial resources
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•   Sole partner with Amex in China for M.I.C.E. services for corporate customers
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•   Senior professional team after the merge with CITS and Amex China MI.C.E. departments
•   Share with Amex professional customer service, training programs, worldwide network and special
    cooperation and support system
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ABOUT CITS
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China International Travel Service Limited (CITS), Head Office of CITS was founded in 1954. It is China's largest
and most influential tourist enterprise group, honorably placed as the only tourist enterprise on the list of the
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country's top 500 enterprises by the State Statistical Bureau. CITS has set up 14 subsidiary companies in more
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than 10 countries and regions overseas, and owns 20-odd stock holding subsidiaries and 122 CITS board
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member agencies nationwide with a total asset of RMB 5 billion. It has become the No.1 brand-name in China's
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tourist industry, valued at RMB10.364 billion. With its outstanding business performance, CITS enjoys a good
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reputation both at home and abroad. CITS is the first industrial member of the World Tourism Organization in
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China and the Chairman of the China Association of Travel Services. It has been admitted into such
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international organizations as PATA, IATA and ASTA. In 2000, it successfully passed the ISO9001 authentication
of its quality service system. In 2004, CITS merged with China Duty-free Group, incorporating into the CITS
Group Corporation.
OUR EXPERTISE




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                                                                            N
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HOW CITS M.I.C.E. CAN SUPPORT YOUR CORPORATE?




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PCO & PEO Department:




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Professional Conference/Congress Organizer;




                                                 ON SHA
M.I.C.E. Event Management;
Corporate Event Management;




                                               ON E.
Venue Finding & Solution;




                                             TI .C.
Marketing Campaign & PR;




                                           TA M.I
                                         EN S
Corporate Meeting Solution:           Financial Department:



                                       ES CIT
Sourcing Management;                  Finance Management;
Logistic Support;
                                     PR BY
                                      Contract & Payment Auditing;
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                                      Financial Transactions;
OPERATION Department:                 Invoice Issuing;
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Corporate Travel Solutions;           Payment Collection;
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Destination Management Company;       Financial Statistics Analysis
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M.I.C.E. Event Operation;
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INTERNAL Control Department:
                                                      Jeffrey LEE
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Contract Auditing Service;
                                                      Deputy Director
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Procurement Cost Control;
Supplier Management & Relations;                      PCO / M.I.C.E.


                                                                                5
ACCESS AN ELITE INNOVATIVE




                                                        CH
EVENT SELECTIONS




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                                                  Event / Conference Creation & Logistics




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YOUR ONE STOP SHOP M.I.C.E. EXPERT                •   Strategic planning
                                                      Branding and theme building




                                           HA
                                                  •
                                                  •   Speaker selection




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                                                  •   Venue selection




                                      ON SHA
                                                  •   Transportation management
                                                  •   Entertainment management




                                    ON E.
                                                  •   Audio-visual production




                                  TI .C.
                                                  •   Catering




                                TA M.I
                                                  •   Manpower
                                                  •   Translation & interpreter service




                              EN S
                                                  •   Safety & Security




                            ES CIT
                                                  •   Accommodation management

                          PR BY                   Attendee Management
                     FO VED

                                                  •   Attendee management software
                                                      On-site attendee management
                       ER


                                                  •
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                                                  Marketing, Communication & PR
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                                                  •   Concept development
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                                                  •   Event graphic design
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                                                  •   Content development
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                                                  •   Media relationship
                                                      Participants management
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                                                  •
                                                  •   Participants management
                                                  •   Online marketing
                                                  •   Social media promotion
                                                                                          6
EXTEND YOUR INFLUENCE
WITH CREATIVITY




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YOUR EXCLUSIVE PR EVENT & INCENTIVE PROGRAM CREATOR




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By maintaining in-house specialists in all aspects of event production, we are dedicated to creating, developing, and delivering
effective event experiences of the highest quality. We ensure unforgettable experiences for our clients and their guests.
                                                                                                                                   7
MANAGE YOUR OWN EVENT R.O.I.




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GET YOU THE MOST OUT OF YOUR EVENT




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CITS M.I.C.E. SHA Marketing event-focused approach builds upon the strength of your




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brand, and expands its established messaging. From concept to completion, we
seamlessly integrate every aspect of your event:




                                                        ON SHA
Digital Marketing:                             Design & Creative:




                                                      ON E.
                                                    TI .C.
Website Development                            Graphic Design;




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Email Marketing;                               Theme Development;
Mobile Campaigns;                              Strategic Planning;




                                                EN S
                                              ES CIT
Online Media and Social Media;
Chinese Search Engine analytics;               Information & Intelligence:
SEO & SEM;
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                                               Market Intelligence Research;
Event Marketing:                               Cultural Analysis and Orientation;
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Event Planning & Promotion;                    Communications:
Event Media Communications;
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Event Email Campaigns;                         Product/service launches & promotion;
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Premium Sourcing & Procurement;                Media relationship management;
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Sponsorship Negotiation and Evaluation;        Media strategy development;
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Partnership Development and Evaluation;        Media buying and execution;
Event Logistics;
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                                               Internet media planning and buying;
Campaign Analytics;                            Sponsorship development;
National Field Staff;                          Outdoor media planning and buying;

                                                                                              8
THE UNPARALLELED EXPERIENCE




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UNIQUE VENUES, GREAT IDEAS, CUTTING-EDGE TECHNOLOGY, AND US




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                       Forum                                                  Exhibition          Great Wall Event




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                 Factory 1933                          Factory 1933                                  Factory 1933
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                                                    Summer Palace
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    Conference                   Unique Venue                                    Exhibition
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             M1NT Venue              Commune by the Wall                 Conference           Forbidden City Venue
MEETING SOLUTION DIVERSITIES
MAKE YOUR EVENT FUN, FASHIONABLE, HIGH EFFICIENT & REWARDING




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                                           Delegate Management




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    Communication & Ads




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                                                                           QR Code
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                     LAN & Wireless Delegate
                     Management Solutions

                                                Mobile Social Media            10
MULTIFUNCITIONAL APPLICATIONS




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MAKE YOUR EVENT FUN, FASHIONABLE, HIGH EFFICIENT & REWARDING




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Main Features of the Multifunctional Applications:




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•   Participant Networking (eBiz-Card Exchange)
•   Conference Agenda




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    One-to-One Meetings Agenda (If necessary)




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    Onsite Online Chatting (1 to1 dating)




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•   Electronic Surveys & Voting (the result could be shown on the main screens with needed chart)




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    Q&A/Audience Response &Mini-Blog



                                        ES CIT
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•   Binder & Maps (With offsite dinner venue, or other necessary orientation information)
•   Personal Participation information
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•   Access Control (2D Barcode,RFID)
•   Attendance Tracking (If necessary)
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•   Lead Retrieval and Match Making (If necessary)
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•   Radar Positioning (If necessary)
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•   Multi-media Ad & Info (Interactive Ad if necessary)
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•   Custom Applications (Games, Bingo, and other Onsite Incentive)
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•   Authorized document visit
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BEING GREEN AND SUSTAINABLE




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VERIFYING YOUR CORPORATE CSR & YOUR CARE ABOUT THE WORLD WITH




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ACTIONS




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Our green guidelines for meetings, which associated with Green Meeting Industry Council
contains the following basic points, and we welcome all partners to join efforts with us in order




                                                 ON E.
to deliver green events.




                                               TI .C.
                                             TA M.I
    Renewable Materials & Products;




                                           EN S
•



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•   Paperless Delegate Management;
•   E-Administration & Secretariat;    PR BY
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•   Public Transportation;
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•   Local Products First;
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•   Sustainable Review & Post Event Report;
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•   Energy Saving Models for Applications & Equipments;
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                           PR BY
                                                          FOCUSING ON YOUR UNIQUE NEEDS




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                                                                                      CUSTOMIZED PROPOSAL




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14                                                         N   CH
                                                               VALUED CLIENTS
HOW COULD YOU BE BENEFITED




                                                                                CH
SAVE YOUR VALUABLE TIME, FUND, ADMIN COST & MANAGEMENT




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EXPENPENSES, AND HR RESOURCES.




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WE ENSURE YOUR CORPORATE R.O.I. & EFFICIENCY




                                                                     HA
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                                                  ON SHA
•   Strong government relationship;
•   More than 50 years of history in hospitality industry;




                                                ON E.
    Wide network resources in China and worldwide;




                                              TI .C.
•
    Consolidated brand;




                                            TA M.I
•
•   Creativity & Insights in PR, corporate events, and meeting industry;




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    Knowledgeable and dynamic operation team;



                                        ES CIT
•
•   Unlimited financial resources;
•
                                      PR BY
    To save the admin cost & time for each events;
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•   To save cost for identifying reliable suppliers;
•   To save the management cost for managing suppliers & vendors;
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•   Designated project contact enables the avoidance of mess contacts;
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•   Supplier contract & best offer negotiation;
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•   Multi-functional responsibilities covering PR, corporate events, and marketing;
                       HT




•   To save your time for preparing proposal presentation;
                     IG




•   Support you with logistics & onsite management;
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                                                                                      15
HOW CAN YOU GET INVOLVED




                                                                                           CH
IDEAS FOR YOU, YOUR CLIENTS, AND YOUR GUESTS




                                                                                      N
                                                                                    RA
                                                                                  IB
Plan an incentive program for your valued clients




                                                                              HA
Hold a cocktail party at a unique public venue




                                                             LY NG
Schedule an incentive activity for your honored dealers




                                                          ON SHA
Reward your staff with a unique incentive event




                                                        ON E.
Entertain your VIP investors with a live show & dinner




                                                      TI .C.
Propose an industry conference & gala dinner




                                                    TA M.I
Arrange a special dinner with the people whom matters




                                                  EN S
                                                ES CIT
Hold your new product release event at the bund

                                              PR BY
Delight the corporate VIP guests with a fusion style cocktail
                                         FO VED
Plan a team building or industry training inside the heart of shanghai
Invite guests to the expo & take a customized china tour
                                           ER
                                            R
                                      ES




Volunteering for the expo as team building option
                                 SR




Sponsor a public philanthropic public event
                             HT




Show your wisdom on eco-friendly innovations to coincide with your corporate CSR concept
                          IG
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Corporate social responsibility promotion
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Plan your own corporate educational tour or fam-trips
Or tell us what you have in mind…


                                                                                                16
CONTACT & COMMUNICATION




                                                                              CH
                                                                  CATER FOR YOUR NEEDS 24/7




                                                                           N
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                                                                       IB
Thank You Very Much!




                                                                       HA
                                                      LY NG
                                                   ON SHA
Contact Information:
Tel: 8621-3304 9999, Fax: 8621- 6350 9030




                                                 ON E.
                                               TI .C.
Contact Person:




                                             TA M.I
PCO and M.I.C.E. (Corporate Events):
Deputy Director: Mr. Jeffrey LEE, at Lihy_ae@cits.com.cn, Ext. 21144




                                           EN S
                                         ES CIT
Director: Mr. Dake ZHU, at Zhuqi_ae@cits.com.cn, Ext. 21026

SALES Department:                      PR BY
                                  FO VED

Sales & Marketing Director, BD: Ms. Barbara ZOCCALI, at barbara_ae@cits.com.cn, Ext. 21150
                                    ER



Sales Director: Mr. Eric GAO, at gaosd_ae@cits.com.cn, Ext. 21027
                                     R
                               ES
                           SR
                        HT




Address:
Room 01, 07-09, 11 Floor, 168, Xizang Road (M) The Headquarters Building Shanghai 200001, China
                      IG
                  LR




公司地址:
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上海市西藏中路168号都市总部大楼11楼01,07-09室,200001


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START OF COOPERATION
     END OF PROPOSAL

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Cits Mice Shanghai Branch Intro 2011 Black V Jf

  • 1. AL LR IG HT SR ES ER FO VED R Your One Stop Shop M.I.C.E. Experience Creator in China and the world! PR BY ES CIT EN S TA M.I TI .C. ON E. ON SHA LY NG HA IB RA 1 N CH
  • 2. CH N RA IB HA LY NG ON SHA ON E. TI .C. TA M.I EN S ES CIT PR BY FO VED ER R OUR VISION ES SR HT To be the most respected Int’l M.I.C.E. expert IG LR AL 成为全球最受尊重的M.I.C.E.服务品牌 2
  • 3. N CH RA IB HA LY NG ON SHA ON E. TI .C. TA M.I EN S ES CIT PR BY ABOUT CITS M.I.C.E. FO VED ER R ES • 2008 CITS H.Q. MICE department was founded SR • 2009 CITS International M.I.C.E. Co. Ltd established as wholly owned subsidiary of CITS HT • 2010 Shanghai and Canton were founded .CITS MICE H.Q. team and Amex MICE merged IG • Share with CITS same network and financial resources LR • Sole partner with Amex in China for M.I.C.E. services for corporate customers AL • Senior professional team after the merge with CITS and Amex China MI.C.E. departments • Share with Amex professional customer service, training programs, worldwide network and special cooperation and support system
  • 4. N CH RA IB HA LY NG ON SHA ON E. TI .C. TA M.I ABOUT CITS EN S ES CIT PR BY FO VED China International Travel Service Limited (CITS), Head Office of CITS was founded in 1954. It is China's largest and most influential tourist enterprise group, honorably placed as the only tourist enterprise on the list of the ER R country's top 500 enterprises by the State Statistical Bureau. CITS has set up 14 subsidiary companies in more ES than 10 countries and regions overseas, and owns 20-odd stock holding subsidiaries and 122 CITS board SR member agencies nationwide with a total asset of RMB 5 billion. It has become the No.1 brand-name in China's HT tourist industry, valued at RMB10.364 billion. With its outstanding business performance, CITS enjoys a good IG reputation both at home and abroad. CITS is the first industrial member of the World Tourism Organization in LR China and the Chairman of the China Association of Travel Services. It has been admitted into such AL international organizations as PATA, IATA and ASTA. In 2000, it successfully passed the ISO9001 authentication of its quality service system. In 2004, CITS merged with China Duty-free Group, incorporating into the CITS Group Corporation.
  • 5. OUR EXPERTISE CH N RA HOW CITS M.I.C.E. CAN SUPPORT YOUR CORPORATE? IB HA PCO & PEO Department: LY NG Professional Conference/Congress Organizer; ON SHA M.I.C.E. Event Management; Corporate Event Management; ON E. Venue Finding & Solution; TI .C. Marketing Campaign & PR; TA M.I EN S Corporate Meeting Solution: Financial Department: ES CIT Sourcing Management; Finance Management; Logistic Support; PR BY Contract & Payment Auditing; FO VED Financial Transactions; OPERATION Department: Invoice Issuing; ER R Corporate Travel Solutions; Payment Collection; ES Destination Management Company; Financial Statistics Analysis SR M.I.C.E. Event Operation; HT IG INTERNAL Control Department: Jeffrey LEE LR Contract Auditing Service; Deputy Director AL Procurement Cost Control; Supplier Management & Relations; PCO / M.I.C.E. 5
  • 6. ACCESS AN ELITE INNOVATIVE CH EVENT SELECTIONS N Event / Conference Creation & Logistics RA IB YOUR ONE STOP SHOP M.I.C.E. EXPERT • Strategic planning Branding and theme building HA • • Speaker selection LY NG • Venue selection ON SHA • Transportation management • Entertainment management ON E. • Audio-visual production TI .C. • Catering TA M.I • Manpower • Translation & interpreter service EN S • Safety & Security ES CIT • Accommodation management PR BY Attendee Management FO VED • Attendee management software On-site attendee management ER • R ES Marketing, Communication & PR SR • Concept development HT • Event graphic design IG • Content development LR • Media relationship Participants management AL • • Participants management • Online marketing • Social media promotion 6
  • 7. EXTEND YOUR INFLUENCE WITH CREATIVITY N CH RA YOUR EXCLUSIVE PR EVENT & INCENTIVE PROGRAM CREATOR IB HA LY NG ON SHA ON E. TI .C. TA M.I EN S ES CIT PR BY FO VED ER R ES SR HT IG LR AL By maintaining in-house specialists in all aspects of event production, we are dedicated to creating, developing, and delivering effective event experiences of the highest quality. We ensure unforgettable experiences for our clients and their guests. 7
  • 8. MANAGE YOUR OWN EVENT R.O.I. CH GET YOU THE MOST OUT OF YOUR EVENT N RA IB HA CITS M.I.C.E. SHA Marketing event-focused approach builds upon the strength of your LY NG brand, and expands its established messaging. From concept to completion, we seamlessly integrate every aspect of your event: ON SHA Digital Marketing: Design & Creative: ON E. TI .C. Website Development Graphic Design; TA M.I Email Marketing; Theme Development; Mobile Campaigns; Strategic Planning; EN S ES CIT Online Media and Social Media; Chinese Search Engine analytics; Information & Intelligence: SEO & SEM; PR BY FO VED Market Intelligence Research; Event Marketing: Cultural Analysis and Orientation; ER R ES Event Planning & Promotion; Communications: Event Media Communications; SR Event Email Campaigns; Product/service launches & promotion; HT Premium Sourcing & Procurement; Media relationship management; IG Sponsorship Negotiation and Evaluation; Media strategy development; LR Partnership Development and Evaluation; Media buying and execution; Event Logistics; AL Internet media planning and buying; Campaign Analytics; Sponsorship development; National Field Staff; Outdoor media planning and buying; 8
  • 9. THE UNPARALLELED EXPERIENCE CH UNIQUE VENUES, GREAT IDEAS, CUTTING-EDGE TECHNOLOGY, AND US N RA IB HA Forum Exhibition Great Wall Event LY NG ON SHA ON E. TI .C. TA M.I EN S ES CIT Factory 1933 Factory 1933 Factory 1933 PR BY FO VED Summer Palace ER R ES SR HT Conference Unique Venue Exhibition IG LR AL 9 M1NT Venue Commune by the Wall Conference Forbidden City Venue
  • 10. MEETING SOLUTION DIVERSITIES MAKE YOUR EVENT FUN, FASHIONABLE, HIGH EFFICIENT & REWARDING N CH RA IB HA LY NG ON SHA Delegate Management ON E. TI .C. TA M.I Communication & Ads EN S ES CIT PR BY FO VED QR Code ER R ES SR HT IG LR AL LAN & Wireless Delegate Management Solutions Mobile Social Media 10
  • 11. MULTIFUNCITIONAL APPLICATIONS CH MAKE YOUR EVENT FUN, FASHIONABLE, HIGH EFFICIENT & REWARDING N RA IB HA Main Features of the Multifunctional Applications: LY NG ON SHA • Participant Networking (eBiz-Card Exchange) • Conference Agenda ON E. One-to-One Meetings Agenda (If necessary) TI .C. • Onsite Online Chatting (1 to1 dating) TA M.I • • Electronic Surveys & Voting (the result could be shown on the main screens with needed chart) EN S Q&A/Audience Response &Mini-Blog ES CIT • • Binder & Maps (With offsite dinner venue, or other necessary orientation information) • Personal Participation information PR BY FO VED • Access Control (2D Barcode,RFID) • Attendance Tracking (If necessary) ER R • Lead Retrieval and Match Making (If necessary) ES • Radar Positioning (If necessary) SR • Multi-media Ad & Info (Interactive Ad if necessary) HT • Custom Applications (Games, Bingo, and other Onsite Incentive) IG • Authorized document visit LR AL 11
  • 12. BEING GREEN AND SUSTAINABLE CH VERIFYING YOUR CORPORATE CSR & YOUR CARE ABOUT THE WORLD WITH N RA ACTIONS IB HA LY NG ON SHA Our green guidelines for meetings, which associated with Green Meeting Industry Council contains the following basic points, and we welcome all partners to join efforts with us in order ON E. to deliver green events. TI .C. TA M.I Renewable Materials & Products; EN S • ES CIT • Paperless Delegate Management; • E-Administration & Secretariat; PR BY FO VED • Public Transportation; ER R • Local Products First; ES SR • Sustainable Review & Post Event Report; HT • Energy Saving Models for Applications & Equipments; IG LR AL 12
  • 13. AL LR IG HT SR ES ER FO VED R PR BY FOCUSING ON YOUR UNIQUE NEEDS ES CIT EN S TA M.I TI .C. ON E. ON SHA CUSTOMIZED PROPOSAL LY NG HA IB RA 13 N CH
  • 14. AL LR IG HT SR ES ER FO VED R PR BY ES CIT EN S TA M.I TI .C. ON E. ON SHA LY NG HA IB RA 14 N CH VALUED CLIENTS
  • 15. HOW COULD YOU BE BENEFITED CH SAVE YOUR VALUABLE TIME, FUND, ADMIN COST & MANAGEMENT N RA EXPENPENSES, AND HR RESOURCES. IB WE ENSURE YOUR CORPORATE R.O.I. & EFFICIENCY HA LY NG ON SHA • Strong government relationship; • More than 50 years of history in hospitality industry; ON E. Wide network resources in China and worldwide; TI .C. • Consolidated brand; TA M.I • • Creativity & Insights in PR, corporate events, and meeting industry; EN S Knowledgeable and dynamic operation team; ES CIT • • Unlimited financial resources; • PR BY To save the admin cost & time for each events; FO VED • To save cost for identifying reliable suppliers; • To save the management cost for managing suppliers & vendors; ER R • Designated project contact enables the avoidance of mess contacts; ES • Supplier contract & best offer negotiation; SR • Multi-functional responsibilities covering PR, corporate events, and marketing; HT • To save your time for preparing proposal presentation; IG • Support you with logistics & onsite management; LR AL 15
  • 16. HOW CAN YOU GET INVOLVED CH IDEAS FOR YOU, YOUR CLIENTS, AND YOUR GUESTS N RA IB Plan an incentive program for your valued clients HA Hold a cocktail party at a unique public venue LY NG Schedule an incentive activity for your honored dealers ON SHA Reward your staff with a unique incentive event ON E. Entertain your VIP investors with a live show & dinner TI .C. Propose an industry conference & gala dinner TA M.I Arrange a special dinner with the people whom matters EN S ES CIT Hold your new product release event at the bund PR BY Delight the corporate VIP guests with a fusion style cocktail FO VED Plan a team building or industry training inside the heart of shanghai Invite guests to the expo & take a customized china tour ER R ES Volunteering for the expo as team building option SR Sponsor a public philanthropic public event HT Show your wisdom on eco-friendly innovations to coincide with your corporate CSR concept IG LR Corporate social responsibility promotion AL Plan your own corporate educational tour or fam-trips Or tell us what you have in mind… 16
  • 17. CONTACT & COMMUNICATION CH CATER FOR YOUR NEEDS 24/7 N RA IB Thank You Very Much! HA LY NG ON SHA Contact Information: Tel: 8621-3304 9999, Fax: 8621- 6350 9030 ON E. TI .C. Contact Person: TA M.I PCO and M.I.C.E. (Corporate Events): Deputy Director: Mr. Jeffrey LEE, at Lihy_ae@cits.com.cn, Ext. 21144 EN S ES CIT Director: Mr. Dake ZHU, at Zhuqi_ae@cits.com.cn, Ext. 21026 SALES Department: PR BY FO VED Sales & Marketing Director, BD: Ms. Barbara ZOCCALI, at barbara_ae@cits.com.cn, Ext. 21150 ER Sales Director: Mr. Eric GAO, at gaosd_ae@cits.com.cn, Ext. 21027 R ES SR HT Address: Room 01, 07-09, 11 Floor, 168, Xizang Road (M) The Headquarters Building Shanghai 200001, China IG LR 公司地址: AL 上海市西藏中路168号都市总部大楼11楼01,07-09室,200001 17
  • 18. AL LR IG HT SR ES ER FO VED R PR BY ES CIT EN S TA M.I TI .C. ON E. ON SHA LY NG HA IB RA N CH START OF COOPERATION END OF PROPOSAL