This document is a report by Daxue Consulting about Chinese travellers. It discusses the rapid growth of Chinese outbound tourism and characteristics of Chinese travellers. Some key points include: - Chinese outbound travel has grown significantly due to rising incomes and easier travel planning online. - Popular destinations for Chinese travellers include Thailand, Japan, South Korea and the US. - Inbound tourism to China has also increased, mainly from Hong Kong, South Korea, and other Asian countries. Tourists are starting to visit smaller Chinese cities more than just Beijing and Shanghai.