This 20’ x 30’ exhibit was a beautiful standout at this year's PDAC show. Our client was extremely happy with the full service event solution provided. We are excited to work with them again soon!
La autora cuenta su experiencia de asistir a un concierto de Justin Bieber el 31 de octubre de 2013, un sueño hecho realidad. Llegó horas antes para hacer cola, esperó con ansias la llegada del artista. Cuando comenzó el show, su corazón latía con fuerza de la emoción de ver a Bieber en persona cantar sus canciones favoritas. A pesar de que el tiempo pasó rápido, fue una noche inolvidable que cumplió su sueño de ver a su ídolo en vivo.
This document provides information on the English 1 module offered at Taylor's University. The module aims to prepare students for tertiary studies by developing their academic writing, reading, listening and speaking skills. It will focus on 5-paragraph essay writing, analyzing texts, and developing oral presentation abilities. The module will be delivered over 18 weeks through lectures, tutorials and self-study. Students will be assessed through essays, an oral group presentation, an e-portfolio and a final exam. The assessments are aimed at evaluating students' English proficiency and mastery of the module's learning outcomes.
O documento discute 9 desafios comuns que profissionais e empresários enfrentam ao usar o Snapchat pela primeira vez e como podem superá-los. Os principais pontos são a falta de métricas mensuráveis, a necessidade de conteúdo autêntico e espontâneo em vez de estratégias tradicionais, e construir público usando outros canais de mídia social.
Kwikdesk Company Presentation - Rish BhatiaRish Bhatia
Kwikdes is a company founded by Kevin Abosch in 2013 to create privacy focused communication apps. Their first app, OneOne, allowed for self-destructing messages hidden behind hashtags. Their current focus is the CryptoShift app currently in testing, which aims to provide uninterceptable, non-backend stored communications including revenue generating capabilities. Kwikdes is privately funded, receiving $20 million in Series A funding in 2014. While facilitating some illegal activity, they believe privacy will continue decreasing and see no true competition in their space from apps like YikYak, Secret, and Whisper.
This document provides an overview of pay per click (PPC) advertising. It defines PPC as an internet advertising model where advertisers pay publishers a fee each time an ad is clicked. The document outlines the key entities involved in PPC like advertisers, publishers and users. It also describes the basic workflow of a PPC ad campaign and lists some advantages like quick results and global reach. Finally, it introduces important PPC terminology and concepts needed to understand PPC advertising.
Oggi ogni tipo di interazione digitale fra uomo e macchina dovrebbe transitare da un UX Designer. Perché?
Lo scopriamo a CommitUniversity grazie a Simone Giomi
1. The document discusses the need for a biophotonic route to better understand the relationship between mind, brain, and the world. Current models make assumptions about their separate identities and roles that have not been established.
2. It proposes examining experiences related to measurable aspects of the world using biophoton signals spontaneously emitted by humans. Analysis of these signals reveals quantum signatures and holistic properties that contain biological information about the emitter.
3. Biophoton signals have been measured from 33 sites on the human body. Analysis of signal time series shows fluctuations containing finer details that establish the quantum nature of the signals and specify the quantum state of the dominant component.
La autora cuenta su experiencia de asistir a un concierto de Justin Bieber el 31 de octubre de 2013, un sueño hecho realidad. Llegó horas antes para hacer cola, esperó con ansias la llegada del artista. Cuando comenzó el show, su corazón latía con fuerza de la emoción de ver a Bieber en persona cantar sus canciones favoritas. A pesar de que el tiempo pasó rápido, fue una noche inolvidable que cumplió su sueño de ver a su ídolo en vivo.
This document provides information on the English 1 module offered at Taylor's University. The module aims to prepare students for tertiary studies by developing their academic writing, reading, listening and speaking skills. It will focus on 5-paragraph essay writing, analyzing texts, and developing oral presentation abilities. The module will be delivered over 18 weeks through lectures, tutorials and self-study. Students will be assessed through essays, an oral group presentation, an e-portfolio and a final exam. The assessments are aimed at evaluating students' English proficiency and mastery of the module's learning outcomes.
O documento discute 9 desafios comuns que profissionais e empresários enfrentam ao usar o Snapchat pela primeira vez e como podem superá-los. Os principais pontos são a falta de métricas mensuráveis, a necessidade de conteúdo autêntico e espontâneo em vez de estratégias tradicionais, e construir público usando outros canais de mídia social.
Kwikdesk Company Presentation - Rish BhatiaRish Bhatia
Kwikdes is a company founded by Kevin Abosch in 2013 to create privacy focused communication apps. Their first app, OneOne, allowed for self-destructing messages hidden behind hashtags. Their current focus is the CryptoShift app currently in testing, which aims to provide uninterceptable, non-backend stored communications including revenue generating capabilities. Kwikdes is privately funded, receiving $20 million in Series A funding in 2014. While facilitating some illegal activity, they believe privacy will continue decreasing and see no true competition in their space from apps like YikYak, Secret, and Whisper.
This document provides an overview of pay per click (PPC) advertising. It defines PPC as an internet advertising model where advertisers pay publishers a fee each time an ad is clicked. The document outlines the key entities involved in PPC like advertisers, publishers and users. It also describes the basic workflow of a PPC ad campaign and lists some advantages like quick results and global reach. Finally, it introduces important PPC terminology and concepts needed to understand PPC advertising.
Oggi ogni tipo di interazione digitale fra uomo e macchina dovrebbe transitare da un UX Designer. Perché?
Lo scopriamo a CommitUniversity grazie a Simone Giomi
1. The document discusses the need for a biophotonic route to better understand the relationship between mind, brain, and the world. Current models make assumptions about their separate identities and roles that have not been established.
2. It proposes examining experiences related to measurable aspects of the world using biophoton signals spontaneously emitted by humans. Analysis of these signals reveals quantum signatures and holistic properties that contain biological information about the emitter.
3. Biophoton signals have been measured from 33 sites on the human body. Analysis of signal time series shows fluctuations containing finer details that establish the quantum nature of the signals and specify the quantum state of the dominant component.
"Toronto, Ontario made a HUGE splash during the TO2015 Pan American Games. Thanks to Reveal Marketing Group for catching everyone’s eyes with the fabulous set up!"
Michelle Revuelta
Media Relations Director
Tourism Toronto
30' x 30' ViiV Healthcare Exhibit
"I want to reiterate what a great job you did at IAS. we have received incredible feedback on the booth!"
Sara Leclerc
ViiV Healthcare
Scope of Work: To design, produce and manage the execution of a 20’ x 60’ pavilion booth. Exhibit required flexibility for 4 to 6 co-exhibitors, 4 meeting rooms, food preparation area, and a storage area. To supply, install and dismantle display booth hardware, carpeting and underlay, graphics, lighting, furniture, and accessories. Production and installation of graphics, and specific design elements/special props. To manage all aspects of the exhibit including: drayage/advance warehousing and post show warehousing; and on-site supervision.
To create a visually compelling, informative 37’ x 23’ environment at one of the largest shows in Canada. rmg worked closely with the client to define their needs, and come up with a solution that exceeded their expectations. rmg managed all aspects of CAA’s exhibit: everything from design to production, installation & dismantle, brand ambassadors (booth staff) and support throughout the entire show.
mayfly 1 - eco pop
Our mayfly 1 pop up, is a great standard pop up that goes up and down with ease. Economically priced, it comes complete with a lighting kit, carry bag and a variety of graphic options.
mayfly 2 - prime pop
This premium pop up display is a classic pop up display; featuring full size end panels for maximal visual impact. Available in a variety of graphic finishes, it comes complete with our ladybug 2 carry case which can be easily converted into a counter.
mayfly 3 - straight pop up display
Focus Prime S Pop
mayfly 4 - curved pop up display
This uniquely shaped pop up, is a modern take on a traditional pop up. Two pop ups can be combined to create an extra long wave - sure to stand out on a busy show floor.
mayfly 5 - curved pop up display
This curved pop up display has travels well and is easy to assemble. It comes in a variety of graphic and fabric substrates.
mayfly 6 - curved pop up display
This versatile pop up display easily combines to create either a single backwall or large backwall with large several displays locked together.
butterfly 4 - wheeled case to counter conversion with storage
Grey wheeled case which holds and protects graphic panels, hardware, & converts to counter
dragonfly 1 - retractable bannerstand
This reliable, functional classic bannerstand features a clear, anodized base with an aluminum rotating stabilizer footrest. This bannerstand fits compactly into a padded nylon case. It comes in a variety of sizes and graphic finishes.
dragonfly 2 - retractable bannerstand
Get double the impact with this double sided bannerstand. Featuring a clear, anodized anodized base and, this bannerstand fits compactly into a padded nylon case and assembles in under 2 minutes. It comes in a variety of sizes and graphic finishes.
dragonfly 3 - retractable bannerstand
This versatile bannerstand configuration allows for multiple uses, and features a clear, anodized anodized base. The trim is also available in a variety of colours and offers a quick change graphic. This bannerstand fits compactly into a padded nylon case. It comes in a variety of sizes and graphic finishes.
dragonfly 4 - retractable bannerstand
This reliable, functional classic bannerstand base features a clear, anodized anodized base with an aluminum rotating stabilizer footrest. This bannerstand fits compactly into a padded nylon case. It comes in a variety of sizes and graphic finishes.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
From Subreddits To Search: Maximizing Your Brand's Impact On RedditSearch Engine Journal
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
AI Best Practices for Marketing HUG June 2024Amanda Farrell
During this presentation, the Nextiny marketing team reviews best practices when adopting generative AI into content creation. Join our HUG community to register for more events https://events.hubspot.com/sarasota/
Can you kickstart content marketing when you have a small team or even a team of one? Why yes, you can! Dennis Shiao, founder of marketing agency Attention Retention will detail how to draw insights from subject matter experts (SMEs) and turn them into articles, bylines, blog posts, social media posts and more. He’ll also share tips on content licensing and how to establish a webinar program. Attend this session to learn how to make an impact with content marketing even when you have a small team and limited resources.
Key Takeaways:
- You don't need a large team to start a content marketing program
- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assets
Efficient Website Management for Digital Marketing ProsLauren Polinsky
Learn how to optimize website projects, leverage SEO tactics effectively, and implement product-led marketing approaches for enhanced digital presence and ROI.
This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
Actionable tactics you can apply after this session:
- Streamlined Website Management: Discover techniques to streamline website development, manage day-to-day operations efficiently, and ensure smooth project execution.
- Effective SEO Practices: Gain valuable insights into optimizing your website for search engines, improving visibility, and driving organic traffic to your digital assets.
- Leverage Product-Led Marketing: Explore strategies for incorporating product-led marketing principles into your digital marketing efforts, enhancing user engagement and driving conversions.
Don't miss out on this opportunity to elevate your digital marketing game and achieve tangible results!
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
"Toronto, Ontario made a HUGE splash during the TO2015 Pan American Games. Thanks to Reveal Marketing Group for catching everyone’s eyes with the fabulous set up!"
Michelle Revuelta
Media Relations Director
Tourism Toronto
30' x 30' ViiV Healthcare Exhibit
"I want to reiterate what a great job you did at IAS. we have received incredible feedback on the booth!"
Sara Leclerc
ViiV Healthcare
Scope of Work: To design, produce and manage the execution of a 20’ x 60’ pavilion booth. Exhibit required flexibility for 4 to 6 co-exhibitors, 4 meeting rooms, food preparation area, and a storage area. To supply, install and dismantle display booth hardware, carpeting and underlay, graphics, lighting, furniture, and accessories. Production and installation of graphics, and specific design elements/special props. To manage all aspects of the exhibit including: drayage/advance warehousing and post show warehousing; and on-site supervision.
To create a visually compelling, informative 37’ x 23’ environment at one of the largest shows in Canada. rmg worked closely with the client to define their needs, and come up with a solution that exceeded their expectations. rmg managed all aspects of CAA’s exhibit: everything from design to production, installation & dismantle, brand ambassadors (booth staff) and support throughout the entire show.
mayfly 1 - eco pop
Our mayfly 1 pop up, is a great standard pop up that goes up and down with ease. Economically priced, it comes complete with a lighting kit, carry bag and a variety of graphic options.
mayfly 2 - prime pop
This premium pop up display is a classic pop up display; featuring full size end panels for maximal visual impact. Available in a variety of graphic finishes, it comes complete with our ladybug 2 carry case which can be easily converted into a counter.
mayfly 3 - straight pop up display
Focus Prime S Pop
mayfly 4 - curved pop up display
This uniquely shaped pop up, is a modern take on a traditional pop up. Two pop ups can be combined to create an extra long wave - sure to stand out on a busy show floor.
mayfly 5 - curved pop up display
This curved pop up display has travels well and is easy to assemble. It comes in a variety of graphic and fabric substrates.
mayfly 6 - curved pop up display
This versatile pop up display easily combines to create either a single backwall or large backwall with large several displays locked together.
butterfly 4 - wheeled case to counter conversion with storage
Grey wheeled case which holds and protects graphic panels, hardware, & converts to counter
dragonfly 1 - retractable bannerstand
This reliable, functional classic bannerstand features a clear, anodized base with an aluminum rotating stabilizer footrest. This bannerstand fits compactly into a padded nylon case. It comes in a variety of sizes and graphic finishes.
dragonfly 2 - retractable bannerstand
Get double the impact with this double sided bannerstand. Featuring a clear, anodized anodized base and, this bannerstand fits compactly into a padded nylon case and assembles in under 2 minutes. It comes in a variety of sizes and graphic finishes.
dragonfly 3 - retractable bannerstand
This versatile bannerstand configuration allows for multiple uses, and features a clear, anodized anodized base. The trim is also available in a variety of colours and offers a quick change graphic. This bannerstand fits compactly into a padded nylon case. It comes in a variety of sizes and graphic finishes.
dragonfly 4 - retractable bannerstand
This reliable, functional classic bannerstand base features a clear, anodized anodized base with an aluminum rotating stabilizer footrest. This bannerstand fits compactly into a padded nylon case. It comes in a variety of sizes and graphic finishes.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
From Subreddits To Search: Maximizing Your Brand's Impact On RedditSearch Engine Journal
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
AI Best Practices for Marketing HUG June 2024Amanda Farrell
During this presentation, the Nextiny marketing team reviews best practices when adopting generative AI into content creation. Join our HUG community to register for more events https://events.hubspot.com/sarasota/
Can you kickstart content marketing when you have a small team or even a team of one? Why yes, you can! Dennis Shiao, founder of marketing agency Attention Retention will detail how to draw insights from subject matter experts (SMEs) and turn them into articles, bylines, blog posts, social media posts and more. He’ll also share tips on content licensing and how to establish a webinar program. Attend this session to learn how to make an impact with content marketing even when you have a small team and limited resources.
Key Takeaways:
- You don't need a large team to start a content marketing program
- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assets
Efficient Website Management for Digital Marketing ProsLauren Polinsky
Learn how to optimize website projects, leverage SEO tactics effectively, and implement product-led marketing approaches for enhanced digital presence and ROI.
This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
Actionable tactics you can apply after this session:
- Streamlined Website Management: Discover techniques to streamline website development, manage day-to-day operations efficiently, and ensure smooth project execution.
- Effective SEO Practices: Gain valuable insights into optimizing your website for search engines, improving visibility, and driving organic traffic to your digital assets.
- Leverage Product-Led Marketing: Explore strategies for incorporating product-led marketing principles into your digital marketing efforts, enhancing user engagement and driving conversions.
Don't miss out on this opportunity to elevate your digital marketing game and achieve tangible results!
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptxelizabethella096
In today’s fast-paced world, stress and anxiety have become common companions for many. With constant connectivity and an unending stream of information, finding moments of peace can seem like an insurmountable challenge. However, mindfulness techniques offer a beacon of calm amidst the chaos, helping individuals to center themselves and find balance. These practices, rooted in ancient traditions and supported by modern science, are accessible to everyone and can profoundly impact mental and emotional well-being.
In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
Basic Management Concepts., “Management is the art of getting things done thr...DilanThennakoon
The managers achieve organizational objectives by getting work from
others and not performing in the tasks themselves.
Management is an art and science of getting work done through people.
It is the process of giving direction and controlling the various activities
of the people to achieve the objectives of an organization Management is a universal process in all organized, social and economic activities. Wherever
there is human activity there is management.
Management is a vital aspect of the economic life of man, which is an organized group activity. A
central directing and controlling agency is indispensable for a business concern. The productive
resources –material, labour, capital etc. are entrusted to the organizing skill, administrative ability
and enterprising initiative of the management. Thus, management provides leadership to a
business enterprise. Without able managers and effective managerial leadership the resources of
production remain merely resources and never become production. Management occupies such an
important place in the modern world that the welfare of the people and the destiny of the country
are very much influenced by it.
1.2 MEANING OF MANAGEMENT
Management is a technique of extracting work from others in an integrated and co-ordinated
manner for realizing the specific objectives through productive use of material resources.
Mobilising the physical, human and financial resources and planning their utilization for business
operations in such a manner as to reach the defined goals can be benefited to as management.
1.3 DEFINITION OF MANAGEMENT
Management may be defined in many different ways. Many eminent authors on the subject have
defined the term "management". Some of these definitions are reproduced below:
In the words of George R Terry - "Management is a distinct process consisting of planning,
organising, actuating and controlling performed to determine and accomplish the objectives by the
use of people and resources".
According to James L Lundy - "Management is principally the task of planning, co¬ordinating,
motivating and controlling the efforts of others towards a specific objective",
In the words of Henry Fayol - "To manage is to forecast and to plan, to organise, to command, to
co-ordinate and to control".
According to Peter F Drucker - "Management is a multipurpose organ that manages a business and
manages managers and manages worker and work".
In the words of J.N. Schulze - "Management is the force which leads, guides and directs an
organisation in the accomplishment of a pre-determined object".
In the words of Koontz and O'Donnel - "Management is defined as the creation and maintenance
of an internal environment in an enterprise where individuals working together in groups can
perform efficiently and effectively towards the attainment of group goals".
According to Ordway Tead - "Management is the process and agency which directs and guides the
operations of an organisation in realising of established aim
In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptxBoston SEO Services
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game