2. Inspiration
I thought of this idea when I was analyzing the CBEEBIES
website for a college essay. I then looked into a couple of
websites, such as, Shrek and Peppa Pig, which gave me
the idea to create a website with some merchandise.
11. Questionnaire Results
Class 2
Which is your favourite Which is your favourite?
colour? 9
8
7
Red 6
1
3 Blue 5
4
3 Green
3
Yellow 2
2 Pink 1
2 0
Purple
Fruit Vegtables Animals People Toys
My FMP is going to be a children’s book. I am aiming to create the book, a website about the book, an advert of the book and create some merchandise.
Once I thought about creating the website, I then thought about how I could expand the idea, and that was to create a book for around the same age range. Even though there are a lot of children’s books out, I still think that there is a gap in the market for me to create my product in.
Hand out brainstorm: these are some of my ideas which I brainstormed. My main ideas that I have, is to make a website, create an advert of the book, create the book on Photoshop and hopefully make some merchandise such as T-Shirts, all for the age range of 3-6 years.
Website –I am going to create a website which will include several different items, for example, merchandise page, slideshow of characters, an advert of the book and hopefully I will include an interactive book to read.Merchandise – I am going to create some merchandise such as, t-shirts. I will create images of other possible items but will only create a printed t-shirt from the merchandise.Book – I am going to make an interactive book where the audience is able to view the book online, without actually buying the book. Also I am aiming to create the book on Photoshop and print it out for people to read.Advert – I am going to create an advert which will show the merchandise and a preview of the different books that will be coming out soon.
My target audience is both boys and girls aged 3-6 years. I have researched many different websites, such as, CBEEBIES and Peppa Pig. These are both aimed at the same target audience which I am aiming my product at. Since researching these websites, I have got a lot of ideas for the layouts and colours for my website and my children's book.
I researched Peppa Pig on YouTube and found that the highest views on one of the videos was 8million viewers, some of the other videos have 5million or 3million, which is still a high number of views. This just shows that a lot of the children aged around my target audience of 3-6years love to watch Peppa Pig which means I would have to advertise my product well when trying to sell it in the same market. The CBEEBIES website also shows videos and images of Peppa Pig, which means I would have to branch out like Peppa Pig has to become successful and popular like they have.
I used this questionnaire to get an idea of what my audience would like to see within in the book, I asked questions like, which was their favourite colour? And which is the favourite object? These questions will enable to me to have an Idea of which colours and characters I should put into my book. I also asked which websites they visited? So that I am able to visit these websites to gain an idea of how they are laid out and the different styles that they use.
From my results you can see that in class 1, the favourite colour was purple and their favourite item are toys. The results are clearly unanimous, which gives me a clear idea on what the children would like to see within the book and on the website.
From my results you can see that in class 1 all of the children that participated in the questionnaire all said ‘Yes’ to reading books. This gives me confidence in the market that I am trying to sell my product in. It also means that the parents or guardians of the children are willing to buy their children books to read which is also a good confidence boost for my product.
From my results you can see that in class 2, the favourite colour’s were Pink and Red and the favourite item was toys. Even though ‘Toys’ was a unanimous result, the favourite colour in this class wasn’t. but overall in both classes, pink came up the most and so did Toys. This shows that I should definitely include pink as one of my colour choices and that I should include some characters which are toys on the website and in the book.
From the results you can see that the question asked was clearly unanimous, all the children who participated in the question in class 2 do not read books. This may be because they didn’t understand the question, with them being so young. as the other class said that they all read books. This means I would have to expand my research to gain a better idea of which children actually read books.
My budget will be very low to start off with anyway, because I do not need to purchase anything other than t-shirts for my merchandise that I am going to produce, also the cost of the printing. Another cost would be actually getting to the place where I need to get the t-shirts printed, other than that I don’t need to purchase any equipment, as all of my resources are in college, which are free to use.
The only known constraint that I have is when college shuts, because all of my resources that I need are in college. But I do have Photoshop, Adobe Flash and an IMac at home which I can use to carry on with the work that I am going to be producing, so this means I have no actual constraints to stop me.
I will be using an IMac to create my children's book. This will include the usage of Photoshop to create the ideas such as the website, Adobe flash to create an advert, Photoshop to create the book and Microsoft Office to write down all of my research and stats that I find whilst creating my product.
If anything went wrong, I could easily change the storyline to something which I can easily relate to. For example, I could do “a day in the life of me” as its about me which I know everything about. I could still make merchandise and still create a website, but change the style to fit how my personality is.
