The document discusses how rising healthcare costs are putting pressure on CFOs to control costs. It describes how traditional methods like redesigning benefits plans and on-site clinics have failed to curb cost increases. A new model called WhiteGlove Health is highlighted, which uses nurse practitioners to provide in-home and mobile care for a fixed annual fee, aiming to reduce costs by 20-35% compared to the traditional fee-for-service system. The document argues CFOs must lead the way in adopting innovative new delivery models like WhiteGlove in order to finally "break the cost trend" and gain control over escalating healthcare expenditures.