This document summarizes the services provided by Century 21 Affiliated real estate agency. It highlights that Century 21 Affiliated has experienced and well-trained realtors with specialized expertise. The agency utilizes various marketing strategies and technology tools to effectively match buyers and sellers. Century 21 Affiliated also heavily invests in ongoing training to ensure realtors have the latest skills and recruit top talent. The goal is to help clients find their dream home through an excellent customer experience.

1. Your house is one of the biggest – if not the biggest – purchases you’ll ever make. It is also the place where you
will create memories, chase dreams, and anchor your world. It’s true: The right home can both protect and
nurture not only your investments but also your ideals. To find that home, you need to work with the best
company and the best people. CENTURY 21 Affiliated has those people: experienced, well-trained and
accessible REALTORS who know how to navigate any kind of market to get you to the home where you belong.
Yet we know our name alone isn’t enough. We subscribe to the Multiple Listing Service (MLS), a database of
properties available for sale. We also offer marketing programs for buyers and sellers that utilize all available
media including television, radio, print and Internet. We recognize that every buyer and every seller has a
specific set of needs and works within a specific set of circumstances. Our in house team can develop custom
ads, flyers, brochures and other communication pieces and strategies for every property so that buyers and
sellers can easily find each other.
Technology is a big piece of the puzzle, and CENTURY 21 Affiliated has always believed in harnessing the
power of new programs, systems and products in order to provide the best service to our customers. Smarter. Bolder. Faster.
We also invest heavily in our most valuable resource: our team. A CENTURY 21 Affiliated agent is constantly
learning and implementing new tools and strategies, whether they are brand new to real estate or whether
they’ve been selling for twenty years. We have a department dedicated to new agent education, and we offer
specializations so you can work with someone who is an expert in new home sales, first homes, fine homes,
relocation and more. Our agents are also expected to be good business people, they attend to the finest details
of your search and transaction. Nothing will slip through the cracks.
Because of our thorough and continuous education program, as well as our high standards, well-trained
CENTURY 21 agents sell more properties than agents who haven’t been through our rigorous training. This
helps us to recruit the most skilled individuals and keep them at the top of their game. We are revising and
improving our systems and resources, and we get our direction ftom you: We ask our customers what they
want from us and how we’re doing. We listen to your answers and implement your ideas because we want to be
the company you trust, the company you turn to for all of your real estate needs. Our goal is the same as yours:
to help you find the best property at the best prices with a flawless transaction.
You’ll probably just call it your dream house. Let CENTURY 21 Affiliated help you find it.
Sincerely,
Bill Kessler
CEO
The Gold Standard
CENTURY 21 is the gold standard, the company with the highest quality, the
highest expectations and highest standards. Our proof: At CENTURY 21 Affiliated
Dan Kruse we sell more properties than any other real estate company, and we are a leader
President within the CENTURY 21 system, which has unmatched brand recognition and the
most recognized name in real estate.
www.century21affiliated.com

2. Our Leadership Relocation Services
For more than thirty years, CENTURY 21 Affiliated has CENTURY 21 Affiliated has a full service Relocation Department
maintained a reputation for excellence. Founded by Bill Kessler in designed to assist the employee and their family in all aspects of
1977, CENTURY 21 Affiliated quickly emerged as a leader within a move and adjusting to a new community. Here are some of our
the CENTURY 21 system. The business philosophy states to treat services:
the public fairly, treat the agents as customers, be assertive and •Marketing Assistance •Area Orientation Tour
proactive, be positive, be professional, and be state-of-the-art. •Relocation Counseling •Mortgage Services
•Info on Community, School, •Follow up ensuring
With this philosophy, CENTURY 21 Affiliated has grown into Church,Child Care, Medical Successful Relocation
Wisconsin, IL, and MN with over 30 locations and 350 top Facilities & Shopping. •Cartus Resources
professionals. We have been ranked as one of the top 100 real estate •Exclusive Buyer
companies in the world and in the top 10 within the CENTURY 21 Representation
•Home Finding
System.
CENTURY 21 Affiliated, does not take our reputation for granted.
We work hard to have the more responsive, experienced and best
prepared agents along with the state-of-the-art systems and
resources necessary to be leaders in the market and industry.
CENTURY 21 Affiliated can also streamline your real estate your “One Stop” Shop
transaction with our complete line of ancillary real estate services, Where can you get all of your real estate needs met under one roof?
including tax consultation and preparation, title services, home At CENTURY 21 Affiliated and nowhere else! Just look at the wide
warranties and mortgages. range of services we can offer you:
What is most important, our ability to transform what can be a •Full market exposure for your home •Training Staff
stressful and emotionally taxing process into an enjoyable •Homebuyer’s Protection Warranty •Visual Tours
•Homeowners Insurance •Surveys
experience for you. Our friendly staff, professional offices and
•New Home Construction •Financing
excellent service breed success – for you and for us. •Yard Sign (National Recognition) •Credit Life Insurance
Since we believe our business is only as strong as our community, •Connections Discount Program •Appraisals
CENTURY 21 Affiliated supports local charities including Easter •Modern Lead Generation System •Legal Services
•Closing Services •Inspection
Seals, Second Harvest Food Bank and Habitat for Humanity to
•Internet Exposure •Title Insurance
name a few. •Refinancing
Maximize Visibility! More Exposure For Your Home—
•Rural Property Inspections
In Your Area & Across the Nation •Buyer Representation •Commercial
When you list your home a with CENTURY 21 Agent, you’re creating maximum exposure for your property, in your area and around the nation. Not only
®
•Relocation Services •Free Market
will your property be featured on the award-winning century21.com site, but millions of other potential buyers will be able to see your listing because
Enhanced Web Exposure
the CENTURY 21 System partners with some of the most popular real estate sites on the Internet. When it comes to selling your home, you can’t have too
much exposure. The CENTURY 21 System works hard to ensure that your unique listing gets all the attention it deserves—all around the country!
Consulting
According to NAR, eighty-seven percent of homebuyers start their search online1. That’s why the CENTURY 21 System lists your home on all these popular
mover Web sites, which get millions of unique visitors every month:
River Falls Coverage Map
Eau Clarie
Century 21
Affiliated Facts
*$500K+ residential properties
www.century21affiliated.com
• CENTURY 21 Affiliated has been ranked #1 in the Mauston
La Crosse
CENTURY 21 world, so it’s a proven winner
Caledonia, MN Viroqua
• 4 to 1 Brand Preference over the nearest rival, which generates Caledonia, MN Reedsburg Wisconsin Dells
Portage
leads for you as well Baraboo
• 97.6% Positive Approval Rating from its clients confirming Richland Center Poynette
CENTURY 21 listings are also displayed on all
MLS enabled real estate sites. MILLIONS consumer satisfaction Spring Green
Beaver Dam
of people are seeing
Remax.com, ColdwellBanker.com, ERA.com, Prudential.com,
KW.com, and Weichert.com your property! • More Satisfied Sellers - 94% of our sellers say we did an above Boscobel Cross Plains Sun Prairie
average job in selling their homes Fennimore Mt. Horeb Delafield
Wauwatosa
Our Technology
1
National Association of Realtors, Profile of Hombuyers and Sellers Survey, 2008. ©2009 Century 21 Real Estate LLC. All rights reserved. CENTURY 21® is a registered trademark licensed to Century 21 Real Estate LLC. An Equal Opportunity Company. Equal Housing Opportunity. Each office is independently owned and operated.
Stoughton Fort Atkinson
Listing Partners are subject to change without notice.
• CENTURY 21 Affiliated has the ability to market on major Madison Oak Creek
websites in addition to their own, as well as over 1800 secondary
Blanchardville Racine
Texting Program: Texting service that delivers detailed information sites. We also have a quick response time to our consumers with Evansville
Janesville
Milton
Delavan
about your property and a link to our mobile website. our LeadRouter system and text messaging program Beloit
• We have: Greater Chicagoland MLS, METRO Milwaukee MLS,
LeadRouter: Tracking and distribution system that Rockford Area MLS, Southcentral WI MLS and Realtor Association
automatically delivers buyers to your agent in real time to maximize the Rockford
of Northeast WI memberships for broad area marketing
exposure for your property.
• The #1 recognized brand in real estate today is CENTURY 21
CENTURY21Affiliated.com: Cutting edge Award-winning website to • 35% of homeowners say that the CENTURY 21 System has the
Chicago Chicago
ease searching for your home, whether in the buying or selling process. most professional and knowledgable agents. That’s a 5 to 1 edge
Maximum Exposure in Real Estate: All listings are published to the over the nearest competitor
top real estate sites in the industry. • Has over 30 offices and more than 350 agents