The document discusses how films can represent social issues through their characters, stories, and techniques. It provides the example of Blue Ruin, which depicts how powerful people are often believed over others and how those in control can villainize observers. Character establishment, title relevance or lack thereof, and story relevance while avoiding unnecessary elements are discussed as important techniques. Cinematography, editing, sound, and mise-en-scene are also mentioned as important aspects to consider in representing social issues through film.