Cbi 8th Dsi Conference 19 May2011 Final Mitchell Copyrighted All Rights Reserved
1. CBI’s 8 th Annual Forum on Dissemination of Scientific Information 17-18 May 2011 Philadelphia Tools in the Medical Affairs Arena: Perils and Payoffs C. Latham Mitchell MD Managing Principal, Erudita Biotechnical LLC linked in try4a.png 2011-02-19 001 2011-02-19 002.JPG
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5. Divide Up Your Content World Into 2 Parts CT=clinical trial; ePubs =electronic publications; medsci=medical-scientific; PM=performance management; reorg =reorganization; SOPs = standard operating policies & procedures; TL=thought leader
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10. yanag you are not a gadget JARON LANIER “YOU ARE NOT A GADGET, A MANIFESTO” Alfred A Knopf, 2010
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17. Carol’s 10 Principles for Medical Communications’ Tools Family%2520Feud%2520Board%2520Blank yanag (Gadget) & yanaTool frontliners to the 9s Change as Little as Possible Spend as Little as Possible #P-4 $$$$$$$$$$$ Spend as Little as Possible
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35. Carol’s 10 Principles for Medical Communications’ Tools People Principles 1-4 & Tool Principles 1-6
http://technet.microsoft.com/en-us/library/gg471167.aspx About IFilters , files type and indexing connector protocols (FAST Search Server 2010 for SharePoint) Published: December 2, 2010 Microsoft FAST Search Server 2010 for SharePoint can crawl content either by using the indexing connectors integrated in Microsoft SharePoint Server 2010 (through the FAST Search Content Search Service Application), or by using the FAST Search Server 2010 for SharePoint specific indexing connectors (the FAST Search Lotus Notes connector, the FAST Search database connector and the FAST Search Web crawler). A number of indexing connector protocols are installed by default in SharePoint Server 2010, whereas other content sources require a different indexing connector and protocol which needs to be installed and configured separately. All file types are crawled unless explicitly excluded. A number of file types with little relevance to search are excluded by default. You can find the file types that are excluded by default in the article IFilter and file type reference (FAST Search Server 2010 for SharePoint) . While most file types are crawled by default, FAST Search Server 2010 for SharePoint only provides filters for content and metadata extraction of a subset of them. The supported file types are listed in the article IFilter and file type reference (FAST Search Server 2010 for SharePoint) . To extract content and metadata from additional crawled file types requires that you enable the Advanced Filter Pack or register a third-party IFilter . In this section: IFilter and file type reference (FAST Search Server 2010 for SharePoint) Default indexing connector protocols (FAST Search Server 2010 for SharePoint)
“ This explains why search tools are limited in what they're capable of doing in spite of the vendor sales pitch ("our search tool 'understands' your query", at least for the foreseeable future or until "Watson" becomes feasible in the workplace, and why search is an iterative process. The user is providing the intelligence, not the system.” Personal Communication, May 2011 -- PAUL E. BROCK Associate Director, Knowledge Management Medical Information and Services COE J&J North America Pharmaceuticals Scientific Affairs
Small things add up (death by a thousand cuts)
Again, faceted navigation. Also, leveraging end-user data (views, downloads, roles, responsibilities, functional area, etc.) to increase likelihood of "knowing" user preferences, then serve up recommendations, see also's, etc.) The Association for Computing Machinery 's Special Interest Group on Information Retrieval description re: role of Faceted Search (2006 workshop): The web search world, since its very beginning, has offered two paradigms: Navigational search uses a hierarchy structure (taxonomy) to enable users to browse the information space by iteratively narrowing the scope of their quest in a predetermined order, as exemplified by Yahoo! Directory , DMOZ , etc. Direct search allows users to simply write their queries as a bag of words in a text box. This approach has been made enormously popular by Web search engines . Over the last few years, the direct search paradigm has gained dominance and the navigational approach became less and less popular. Recently a new approach has emerged, combining both paradigms, namely the faceted search approach. Faceted search enables users to navigate a multi-dimensional information space by combining text search with a progressive narrowing of choices in each dimension. It has become the prevailing user interaction mechanism in e-commerce sites and is being extended to deal with semi-structured data , continuous dimensions, and folksonomies . SIGIR'2006 Workshop on Faceted Search - Call for Participation
Again, faceted navigation. Also, leveraging end-user data (views, downloads, roles, responsibilities, functional area, etc.) to increase likelihood of "knowing" user preferences, then serve up recommendations, see also's, etc.) Enable user to navigate info along multiple paths corresponding to different orderings of the facets. Faceted classification systems are also distinct from folksonomies or other tagging systems that do not break out the tags into independent facets The Association for Computing Machinery 's Special Interest Group on Information Retrieval description re: role of Faceted Search (2006 workshop): The web search world, since its very beginning, has offered two paradigms: Navigational search uses a hierarchy structure (taxonomy) to enable users to browse the information space by iteratively narrowing the scope of their quest in a predetermined order, as exemplified by Yahoo! Directory , DMOZ , etc. Direct search allows users to simply write their queries as a bag of words in a text box. This approach has been made enormously popular by Web search engines . Over the last few years, the direct search paradigm has gained dominance and the navigational approach became less and less popular. Recently a new approach has emerged, combining both paradigms, namely the faceted search approach. Faceted search enables users to navigate a multi-dimensional information space by combining text search with a progressive narrowing of choices in each dimension. It has become the prevailing user interaction mechanism in e-commerce sites and is being extended to deal with semi-structured data , continuous dimensions, and folksonomies . SIGIR'2006 Workshop on Faceted Search - Call for Participation
Faceted navigation is a must to support browsing, the "dialogue" between the user and the system. Terminology must make sense to the end-user, so language should adapt to the way end-user views the world, not the other way around. Address relevance, even though this is a tricky thing. End-user must have confidence that your system does a credible job of providing content in an order based upon what the end-user means, not what the end-user says (types) [difficult to build into the KM system] .
Terminology must make sense to the end-user, so language should adapt to the way end-user views the world, not the other way around. Address relevance, even though this is a tricky thing. End-user must have confidence that your system credible job of providing content in an order based upon what the end-user means, not what the end-user says (types)
More evidence of the importance of easy-to-use and intuitive, which are not antithetical to powerful and effective.
More evidence of the importance of easy-to-use and intuitive, which are not antithetical to powerful and effective.
Again, faceted navigation. Also, leveraging end-user data (views, downloads, roles, responsibilities, functional area, etc.) to increase likelihood of "knowing" user preferences, then serve up recommendations, see also's, etc.)
Again, faceted navigation. Also, leveraging end-user data (views, downloads, roles, responsibilities, functional area, etc.) to increase likelihood of "knowing" user preferences, then serve up recommendations, see also's, etc.)