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Monique
Cristina
Ana
Mike
QNT 561
Dr. Warren Celestine
Team A will develop the most effective
research method to gather information required
to contact consumers that are owners of
Mercedes-Benz and have been impacted by the
recall of models that have Takata-branded
airbags. The methodologies implemented will
address the research backed up with data that
will be used to determine how many consumers
that received the message for the recall on their
vehicle will actually bring their car in to get fixed.
 H (0): There is no correlation in consumers
bringing their vehicle in for repairs based on
the number of customers contacted.
 H(1): There is a correlation in the number of
vehicles brought in for repairs based on the fact
they were contacted regarding the recall.
 “How many consumers after contacted a
second time (Independent variable) will bring
their vehicles in for repairs? (Dependent
variable).
 Hypothesis Statement
 The first, null hypothesis is the statement (Ho),
“There is no correlation in consumers bringing
their vehicle in for repairs based on the number
of times the consumer is contacted.” The
alternative hypothesis (Ha) will be defined as,
“There is a correlation in the number of
vehicles brought in for repairs based on the fact
they were contacted a second time regarding
the recall.”
 The number of recalls have been determined
using a state code and dealer number for
owners of the Mercedes Benz impacted by the
recall in New York, New Jersey, Connecticut,
Pennsylvania, Ohio, Delaware, Washington
D.C., and Maryland. This is a method of
stratified random sampling because it is
advantageous when it can be used accurately
because it ensures each subgroup within the
population receives proper representation
within the sample
CONSUMER CONTACTED
ONCE FOR RECALL
CONSUMER CONTACTED A
SECOND TIME FOR RECALL
 Mean
 14.65765766
 Standard Error
 0.15368712
 Median
 15
 Mode
 16
 Standard Deviation
 4.85758285
 Sample Variance
 23.59611114
 Kurtosis
 -0.22590297
 Skewness
 0.392420692
 Range
 22
 Minimum
 6
 Maximum
 28
 Sum
 14643
 Count
 999
 Confidence Level(95.0%)
 0.301586974

 Mean
 14.89333
 Standard Error
 0.564912
 Median
 15
 Mode
 16
 Standard Deviation
 4.892281
 Sample Variance
 23.93441
 Kurtosis
 -0.33608
 Skewness
 0.276843
 Range
 22
 Minimum
 6
 Maximum
 28
 Sum
 1117
 Count
 75
 Confidence Level(95.0%)
 1.125612
 Calculating the confidence interval for the
difference of two means is valuable to specify a
range of values important to Team A as we
address the value of a second contact to increase
the number of consumers that bring their cars in
for repairs after the recall of Mercedes Benz with
Takata-branded airbags. According to
"Comparison Of Two Means" (1997), “The
confidence interval for the difference between two
means contains all the values of ( - )(the difference
between the two population means) which would
not be rejected in the two-sided hypothesis test of
H0: = against Ha: , i.e.
H0: - = 0 against Ha: - 0.
Reporting and
Results
A paired T-test was
performed to
measure the before
and after results of
the sample data.
The results reveal
 t-Test: Paired Two Sample for
Means
17 18
Mean 14.72 14.54909091
Variance 23.79358 23.93462508
Observations 275 275
Pearson Correlation 0.153131
Hypothesized Mean Difference 0
Df 274
t Stat 0.445795
P(T<=t) one-tail 0.328049
t Critical one-tail 1.650434
P(T<=t) two-tail 0.656097
t Critical two-tail 1.96866
We are interested in the t Stat calculation
0.445795. The t Critical two-tail value is
1.96866.
T is not in excess of the critical value therefore we
will fail to reject Ho statement,
“There is no correlation in the number of
consumers that bring their cars in for repairs
based of the number of times they are
contacted.”
Comparison of two means. (1997). Retrieved from
http://www.stat.yale.edu/Courses/1997-
98/101/meancomp.htm
Safecar National Highway Traffic Safety
Administration (NHTSA). (2014). Retrieved from
http://www-
odi.nhtsa.dot.gov/recalls/recallprocess.cfm

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Business Research Project- Company Y week 6 a

  • 2. Team A will develop the most effective research method to gather information required to contact consumers that are owners of Mercedes-Benz and have been impacted by the recall of models that have Takata-branded airbags. The methodologies implemented will address the research backed up with data that will be used to determine how many consumers that received the message for the recall on their vehicle will actually bring their car in to get fixed.
  • 3.  H (0): There is no correlation in consumers bringing their vehicle in for repairs based on the number of customers contacted.  H(1): There is a correlation in the number of vehicles brought in for repairs based on the fact they were contacted regarding the recall.
  • 4.  “How many consumers after contacted a second time (Independent variable) will bring their vehicles in for repairs? (Dependent variable).
  • 5.  Hypothesis Statement  The first, null hypothesis is the statement (Ho), “There is no correlation in consumers bringing their vehicle in for repairs based on the number of times the consumer is contacted.” The alternative hypothesis (Ha) will be defined as, “There is a correlation in the number of vehicles brought in for repairs based on the fact they were contacted a second time regarding the recall.”
  • 6.  The number of recalls have been determined using a state code and dealer number for owners of the Mercedes Benz impacted by the recall in New York, New Jersey, Connecticut, Pennsylvania, Ohio, Delaware, Washington D.C., and Maryland. This is a method of stratified random sampling because it is advantageous when it can be used accurately because it ensures each subgroup within the population receives proper representation within the sample
  • 7. CONSUMER CONTACTED ONCE FOR RECALL CONSUMER CONTACTED A SECOND TIME FOR RECALL  Mean  14.65765766  Standard Error  0.15368712  Median  15  Mode  16  Standard Deviation  4.85758285  Sample Variance  23.59611114  Kurtosis  -0.22590297  Skewness  0.392420692  Range  22  Minimum  6  Maximum  28  Sum  14643  Count  999  Confidence Level(95.0%)  0.301586974   Mean  14.89333  Standard Error  0.564912  Median  15  Mode  16  Standard Deviation  4.892281  Sample Variance  23.93441  Kurtosis  -0.33608  Skewness  0.276843  Range  22  Minimum  6  Maximum  28  Sum  1117  Count  75  Confidence Level(95.0%)  1.125612
  • 8.  Calculating the confidence interval for the difference of two means is valuable to specify a range of values important to Team A as we address the value of a second contact to increase the number of consumers that bring their cars in for repairs after the recall of Mercedes Benz with Takata-branded airbags. According to "Comparison Of Two Means" (1997), “The confidence interval for the difference between two means contains all the values of ( - )(the difference between the two population means) which would not be rejected in the two-sided hypothesis test of H0: = against Ha: , i.e. H0: - = 0 against Ha: - 0.
  • 9. Reporting and Results A paired T-test was performed to measure the before and after results of the sample data. The results reveal  t-Test: Paired Two Sample for Means 17 18 Mean 14.72 14.54909091 Variance 23.79358 23.93462508 Observations 275 275 Pearson Correlation 0.153131 Hypothesized Mean Difference 0 Df 274 t Stat 0.445795 P(T<=t) one-tail 0.328049 t Critical one-tail 1.650434 P(T<=t) two-tail 0.656097 t Critical two-tail 1.96866
  • 10. We are interested in the t Stat calculation 0.445795. The t Critical two-tail value is 1.96866. T is not in excess of the critical value therefore we will fail to reject Ho statement, “There is no correlation in the number of consumers that bring their cars in for repairs based of the number of times they are contacted.”
  • 11. Comparison of two means. (1997). Retrieved from http://www.stat.yale.edu/Courses/1997- 98/101/meancomp.htm Safecar National Highway Traffic Safety Administration (NHTSA). (2014). Retrieved from http://www- odi.nhtsa.dot.gov/recalls/recallprocess.cfm

Editor's Notes

  1. A sample becomes necessary to properly and effectively analyze data gathered with the standard confidence level of 95% with a margin of error of either 5% or 2.5%.Each member of the team can reasonably calculate 1,000 parts of strata or the subgroups. The number of consumers contacted a second time using a true sample method: True Sample = Sample Size X Population / (Sample Size + Population – 1)
  2. If the confidence interval includes 0 we can say that there is no significant difference between the means of the two populations, at a given level of confidence
  3. We are interested in the t Stat calculation 0.445795. The t Critical two-tail value is 1.96866. T is not in excess of the critical value therefore we will fail to reject Ho statement, “There is no correlation in the number of consumers that bring their cars in for repairs based of the number of times they are contacted.”