(client_name) wants to conduct research to expand into a new industry or market. The research proposal outlines conducting industry profiling, market assessment, developing customer personas, and market entry strategies over 8 weeks. The proposal provides the project objectives, plan of action, scope of services, timeframe, costs, the consultant's qualifications and process, and next steps to finalize the contract.

1. Project proposal – (Proposal name)
Client – (Client name)
Delivered on – (Submission date)
Submitted by – (User assigned)
Business Expansion
Research Design Proposal

2. Cover Letter for Research Design Services
2
Dear (client_name),
Thank you for reaching out to us for the research design needs of your company. We understand
that to thrive in today’s highly competitive environment and gain edge over the competitors,
(client_name) wants a research design to get a holistic view of (industry_name) to develop
innovative products.
We can assure you that with our proven expertise, your company will be able to accomplish the
following goals : -
• Conducting industry profiling to analyse current and future trends
• Scanning existing markets to identify growth opportunities
• Analyzing consumer behavior to understand their needs, wants, and preferences
• Developing market entry strategies for business expansion
• Add text here
We will prepare the initial design phase of the project to give you the appropriate look and feel of
research design services.
Feel free to contact us for more information.
Sincerely,
(company_name)
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3. Table of Contents
3
Project Context and Objectives
• Plan of Action
• Scope of Services
• Time Frame
• Additional Service Offerings
Our Process
Your Investment
• Why Us
• About Us
• Categories
• Our Team
Company Overview
• Client Testimonials
• Case Study
Our Past Experience
Statement of Work and Contract
Next Steps

4. Table of Contents
4
Project Context and Objectives
Our Process
• Plan of Action
• Scope of Services
• Time Frame
• Additional Service Offerings
Your Investment
• Why Us
• About Us
• Categories
• Our Team
Company Overview
• Client Testimonials
• Case Study
Our Past Experience
Statement of Work and Contract
Next Steps

5. We have identified that (client_name)’s company wants to gain a competitive advantage by developing new products and
services for which they require detailed market assessment.
Also, to further expand business (client_name) wants to develop market entry strategies for the upcoming product line.
Project Context
Project Context and Objectives for Research Design Services
5
Project Objectives
We will perform industry profiling to give client insight about competitors so that you can
strategically develop a competitive advantage over them
We will conduct a market assessment to provide client necessary business intelligence about the
size, demographics, opportunities, etc. for business growth
We will ensure clients understand the buying behavior of their target customers to develop
products and services as per their needs and preferences
We will curate efficient and effective market entry strategies to overcome any potential barriers
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6. Table of Contents
6
Project Context and Objectives
• Plan of Action
• Scope of Services
• Time Frame
• Additional Service Offerings
Our Process
Your Investment
• Why Us
• About Us
• Categories
• Our Team
Company Overview
• Client Testimonials
• Case Study
Our Past Experience
Next Steps
Statement of Work and Contract

7. Plan of Action for Research Design Services
7
• Discussion with client to understand prospective requirements
• Chalk out research mythology specifying techniques via which
research will be conducted
• Text Here
• Perform secondary research by examining industry reports, trade
publications, company reports, press releases, etc.
• Conduct primary research through online surveys, telephonic
interviews, etc.
• Prepare and maintain a repository of collected data through primary
and secondary research
• Text Here
• Analyze collected data using statistical methods and software to
extract relevant insights
• Prepare a detailed report to be shared with the client
• Text Here
• Present and share business intelligence with the client for formulating
strategies to ensure successful market entry
• Text Here
(1 Weeks)
(2 - 3 Weeks)
(4 – 5 Weeks)
(6 Weeks)
Project
Initiation
Research
Analytics
Presentation
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8. Scope for Research Design Services
8
• Conduct industry profiling to provide actionable insights about the current
trends and future opportunities for ensured financial growth, improved
profits, and a larger client base
• Text Here
Industry Profiling
• Perform market analysis to understand the size and potential of the target
market, multiple entry barriers, detailed competitor landscape, etc.
• Text Here
Market Assessment
• Prepare target customer’s persona to identify their key traits
• On the bases of findings curate customized marketing mix to target them
effectively and efficiently
• Text Here
Customer Persona
• Curate optimum market entry strategy by carefully analyzing multiple internal
(company’s size, resources, etc.) and external factors (government policies,
socio-cultural factors, etc.)
• Text Here
Market Entry Strategy
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9. Timeframe for Research Design Services
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Industry Profiling
1 – 2
Market Assessment
3 – 4
Customer Persona
5 – 6
Market Entry Strategies
7 - 8Duration
(In Weeks)
Stages

10. Additional Service Offerings for Research Design Proposal
10
• Conduct opinion polls and
political survey for
multiple candidates
• Text Here
• Perform feasibility studies
to open a new hospital
• Text Here
• BTL research and media
research to check
opinions about a specific
product or service
• Text Here
• Exit and in-store shopper
surveys for retail outlets
• Text Here
Opinion Polls &
Political Surveys
Healthcare
Research
PR
Research
Retail
Research
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11. Table of Contents
11
Project Context and Objectives
• Plan of Action
• Scope of Services
• Time Frame
• Additional Service Offerings
Our Process
Your Investment
• Why Us
• About Us
• Categories
• Our Team
Company Overview
• Client Testimonials
• Case Study
Our Past Experience
Next Steps
Statement of Work and Contract

12. Your Investment for Research Design Services (1/3)
12
Stages
Price
(In USD)
Industry Profiling 1,500
Market Assessment 1,700
Customer Persona 1,100
Market Entry Strategies 1,500
Total (before tax) 5,800
Taxation rate, 5% 290
Total 6,090
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13. Your Investment for Research Design Services (2/3)
13
Stages Activities
Duration
(In weeks)
Estimated Cost
(In USD)
Industry Profiling
• Conduct industry profiling to provide actionable insights about the current
trends and future opportunities for ensured financial growth, improved
profits, and a larger client base
• Text Here
1 – 2 1,500
Market Assessment
• Perform market analysis to understand the size and potential of the target
market, multiple entry barriers, detailed competitor landscape, etc.
• Text Here
3 – 4 1,700
Customer Persona
• Prepare target customer’s persona to identify their key traits
• On the bases of findings curate customized marketing mix to target them
effectively and efficiently
• Text Here
5 – 6 1,100
Market Entry Strategies
• Curate optimum market entry strategy by carefully analyzing multiple
internal (company’s size, resources, etc.) and external factors
(government policies, socio-cultural factors, etc.)
• Text Here
7 - 8 1,500
Following activities will be performed in different phases –
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14. Your Investment for Research Design Services (3/3)
14
Additional services
Price
(In USD)
Opinion Polls & Political Surveys 1,000
Healthcare Research 3,000
PR Research 1,700
Retail Research 2,500
Total 8,200
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15. Table of Contents
15
Project Context and Objectives
• Plan of Action
• Scope of Services
• Time Frame
• Additional Service Offerings
Our Process
Your Investment
• Why Us
• About Us
• Categories
• Our Team
Company Overview
• Client Testimonials
• Case Study
Our Past Experience
Next Steps
Statement of Work and Contract

16. (client_name) wants to get a 360-degree view of (industry_name) in order to get detailed insight about whether it will be
feasible and sustainable to begin business operations in unfamiliar terrain or not.
Our seasoned team of consultants will conduct an in-depth analysis of (industry_name) to provide you with market
intelligence required to successfully enter the uncharted domain.
Why Us for Research Design Services
16
Our research analysts are highly qualified and had worked on multiple research projects
We have advanced tools that can analyze the large volume of data to fetch actionable insights
We follow a collaborative approach by ensuring client involvement at every stage of the
research project
Add text here
Strengths that will add to your company
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17. Vision
To be a trusted partner for comprehensive and
competitive market research services that enable
clients to make evidence-based decisions.
Mission
To provide market intelligence to clients that
drive business growth and innovation.
About Us for Research Design Services
17
Founded in 2008
We are a research consultancy firm that specializes in providing highly refined market intelligence services to clients across
multiple industries. Our analysts conduct research studies of products, services, technologies, etc. for regional, country and
global level segmentation to provide clients with highly relevant insights.
Who We Are
Ethical
practices
Customer
service
Add
text here
Core
values
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18. Categories for Research Design Services
18
Healthcare
& Pharma
Semiconductor
& Electronics
Energy
& Power
Food
& Beverages
Information
Technology &
Telecommunications
Packaging
Aerospace
& Defence
Automotive &
Transportation
Business
& Finance
Specify
category here
Add
logo here
Consumer Goods &
Services
Chemicals
& Materials
Listed here are various categories which you can opt on basis of your requirements:
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19. Ruby Gibbs
Managing Director
• Text Here
• Text Here
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Olivia Inglehart
Vice President Consulting
• Text Here
• Text Here
• Text Here
Ola Ewell
Team Lead - Research
• Text Here
• Text Here
• Text Here
Our Team for Research Design Services (1/2)
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20. Sara Bennett
Head – Business Development
• Text Here
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Michael Morgan
Chief Executive Officer
• Text Here
• Text Here
• Text Here
Our Team for Research Design Services (2/2)
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21. Table of Contents
21
Project Context and Objectives
• Plan of Action
• Scope of Services
• Time Frame
• Additional Service Offerings
Our Process
Your Investment
• Why Us
• About Us
• Categories
• Our Team
Company Overview
• Client Testimonials
• Case Study
Our Past Experience
Next Steps
Statement of Work and Contract

22. Company Name
• Text Here
• Text Here
• Text Here
Edward Spencer
Designation
Company Name
• Text Here
• Text Here
• Text Here
Gloria Hooper
Designation
Client Testimonials for Research Design Services (1/2)
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23. Ben Watts
Company name
• Text Here
• Text Here
• Text Here
Dexter Turner
Company name
• Text Here
• Text Here
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Isabella Owen
Company name
• Text Here
• Text Here
• Text Here
2323
Client Testimonials for Research Design Services (2/2)
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24. “ (company_name) truly delivered what they promised. With their in-depth findings, we were
able to successfully launch a fashion store. I highly recommend them for research services.”
– Mathew Clear
(Director - ABC Company)
Problem
ABC company is a well-known local brand in women's beauty products. The company wanted to venture into the
women's clothing industry by launching a high-end fashion store. Thus, they wanted to get a deeper understanding
of the target industry to ensure the successful launch of the same.
Solution
We conducted in-depth industry profiling for ABC company to provide them with actionable insights. Also, we
curated customized market penetration strategies for the successful launch of the fashion store.
Result
• The company was successful in diversifying its product offerings
• In quarter 1 fashion store contributed 3.75 % towards total revenue earned by the company
• Text Here
Case Study for Research Design Services
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25. Table of Contents
25
Project Context and Objectives
• Plan of Action
• Scope of Services
• Time Frame
• Additional Service Offerings
Our Process
Your Investment
• Why Us
• About Us
• Categories
• Our Team
Company Overview
• Client Testimonials
• Case Study
Our Past Experience
Statement of Work and Contract
Next Steps

26. Date: {date_submitted}
Between "us", {company_name}, and "you", {client_name}
You {client_name}, located at {client_address} are hiring {company_name} located at (address) to provide research design
services for the estimated total cost of $XXXX.
Services Rendered
• 3-week opportunity to review our work and provide feedback
• Not liable to the company and third party for damages
Cooperation
• We agree to put our best efforts in return we expect your cooperation in providing the required information related to company
products and services
Terms of Payment
• Fifty percent of initial fees at the point of contract signing and it will act as a deposit
• Remaining 50% must be submitted after project completion
Plans Cancellation
• Right modify, reject, cancel or stop at any point processes but are imbibed to reimburse us all costs and expenses
Confidentiality
• All efforts to preserve the confidentiality of information
Terms and Termination
• This agreement should commence from (date) and shall continue till termination by either party by not less than 60 days notice
given in writing.
Contract
Statement of Work and Contract for Research Design Services
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27. Table of Contents
27
Project Context and Objectives
• Plan of Action
• Scope of Services
• Time Frame
• Additional Service Offerings
Our Process
Your Investment
• Why Us
• About Us
• Categories
• Our Team
Company Overview
• Client Testimonials
• Case Study
Our Past Experience
Next Steps
Statement of Work and Contract

28. It is requested to read the contract to get an understanding of the details involved in working with us.
Everything should be fair, transparent and easily understandable at the beginning to lay a solid foundation
for better work relationships
• We firmly believe in clarifying things and sorting out the issues to find the most suitable way to work together.
• Discuss the desired changes
• Accept the proposal
• Sign and finalize the proposal
• Submit an initial payment of 50% of the total fee of project
• Once we get the notification of your proposal acceptance, we will send you the separate copy of the signed contract for
your record
• Text Here
Next Steps for Research Design Services
28
Signature
Proposal Lead
{user_assigned}, {user_title}
Signature
Default Contact
{client_contact_first}, {client_contact_last},
{client_name}
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29. Contact Us for Business Expansion Research Design Services
29
Address
#street number, city, state
Contact Number
0123456789
Email Address
emailaddress123@gmail.com

30. Icons Slide for Business Expansion
Research Design Proposal
30

31. Additional Slides for Business
Expansion Research Design Proposal
31

32. Our Mission, Vision & Goal for Business Expansion Research Design Proposal
32
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Our Vision
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Our Mission
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Our Goal

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30 Days Plan
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60 Days Plan
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90 Days Plan
30 60 90 Days Plan for Business Expansion Research Design Proposal
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34. Timeline for Business Expansion Research Design Proposal
34
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2015
2016
2017
2018
2019
2020

35. Roadmap for Business Expansion Research Design Proposal
Start
End
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01
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35