The opening scene of City of God establishes the setting of a poor slum in Brazil and introduces the central characters. Cross-cutting is used to show a gang preparing a chicken for dinner and a young man discussing becoming a photographer. The chicken escapes, prompting the gang leader to threaten locals with his gun. The photographer gets caught between the gang and arriving police, realizing he is in danger from both sides. This enigmatic opening leaves the audience wanting to understand the gang violence and photographer's situation.
ChinaContact is a consulting firm founded in 2005 that provides market entry services and strategic advice to Western companies seeking to enter the Chinese tourism, hospitality, and retail markets. The firm conducts research, provides cultural and business training, assists with partnerships and events in China, and offers digital marketing services. ChinaContact's founder, Roy, has over 20 years of experience working and doing business in China and advises many large international companies.
This document is the China outbound travel handbook 3rd edition, published in 2015. It provides an overview of the structure of China's travel industry, characteristics of Chinese travelers, their most popular destinations, and tips for working with the Chinese travel trade. The introduction discusses how Chinese outbound tourism has grown tremendously over the past two decades since the author first started working in the industry in the 1990s during the early days of Chinese group travel to Europe.
TDS Asia Singapore 2014, The shift from Groups to FIT in China: How to market...China the Future of Travel
The document discusses the shift from Chinese group travel to independent travel (FIT) and how destinations and companies can market to Chinese FIT travelers. Some key points:
- Chinese outbound travel is growing rapidly, expected to reach 200-315 million annual trips by 2020, with more travelers going independently rather than in groups.
- To appeal to Chinese FITs, destinations and companies need to provide a more personalized experience, build trust, understand Chinese priorities like culture, food and loyalty, and engage travelers at all stages of the trip through multiple online and offline channels.
- Relationships and understanding Chinese communication and business styles are essential to success in this important emerging market.
The document discusses online travel in China, which is growing three times as fast as the total travel market. By 2012, close to 25% of travel in China will be booked online, up from just 5% five years ago. This year, 80 million Chinese will travel abroad, increasing to 100 million by 2015. It provides an overview of China's growing middle class and new wealthy class, their spending habits abroad including an average of $5,200 spent per tourist, and differences between regions in China. The workshop covered China's digital landscape for travel, differences between social media in China and the West, distribution channels, and strategies for brands to build an online presence and enter the Chinese market.
This document discusses strategies for Chinese companies and organizations to effectively communicate and market themselves in China. It provides case studies of how Pizza Hut and Mercedes-Benz translated their names into Chinese and recommends being creative when direct translations are not ideal. The document also suggests focusing Chinese brochures and websites on Chinese needs and aspirations rather than just providing English content. It notes key factors Chinese students consider when choosing a foreign university like application processing times, scholarships, and recognition of degrees in other countries.
The opening scene of City of God establishes the setting of a poor slum in Brazil and introduces the central characters. Cross-cutting is used to show a gang preparing a chicken for dinner and a young man discussing becoming a photographer. The chicken escapes, prompting the gang leader to threaten locals with his gun. The photographer gets caught between the gang and arriving police, realizing he is in danger from both sides. This enigmatic opening leaves the audience wanting to understand the gang violence and photographer's situation.
ChinaContact is a consulting firm founded in 2005 that provides market entry services and strategic advice to Western companies seeking to enter the Chinese tourism, hospitality, and retail markets. The firm conducts research, provides cultural and business training, assists with partnerships and events in China, and offers digital marketing services. ChinaContact's founder, Roy, has over 20 years of experience working and doing business in China and advises many large international companies.
This document is the China outbound travel handbook 3rd edition, published in 2015. It provides an overview of the structure of China's travel industry, characteristics of Chinese travelers, their most popular destinations, and tips for working with the Chinese travel trade. The introduction discusses how Chinese outbound tourism has grown tremendously over the past two decades since the author first started working in the industry in the 1990s during the early days of Chinese group travel to Europe.
TDS Asia Singapore 2014, The shift from Groups to FIT in China: How to market...China the Future of Travel
The document discusses the shift from Chinese group travel to independent travel (FIT) and how destinations and companies can market to Chinese FIT travelers. Some key points:
- Chinese outbound travel is growing rapidly, expected to reach 200-315 million annual trips by 2020, with more travelers going independently rather than in groups.
- To appeal to Chinese FITs, destinations and companies need to provide a more personalized experience, build trust, understand Chinese priorities like culture, food and loyalty, and engage travelers at all stages of the trip through multiple online and offline channels.
- Relationships and understanding Chinese communication and business styles are essential to success in this important emerging market.
The document discusses online travel in China, which is growing three times as fast as the total travel market. By 2012, close to 25% of travel in China will be booked online, up from just 5% five years ago. This year, 80 million Chinese will travel abroad, increasing to 100 million by 2015. It provides an overview of China's growing middle class and new wealthy class, their spending habits abroad including an average of $5,200 spent per tourist, and differences between regions in China. The workshop covered China's digital landscape for travel, differences between social media in China and the West, distribution channels, and strategies for brands to build an online presence and enter the Chinese market.
This document discusses strategies for Chinese companies and organizations to effectively communicate and market themselves in China. It provides case studies of how Pizza Hut and Mercedes-Benz translated their names into Chinese and recommends being creative when direct translations are not ideal. The document also suggests focusing Chinese brochures and websites on Chinese needs and aspirations rather than just providing English content. It notes key factors Chinese students consider when choosing a foreign university like application processing times, scholarships, and recognition of degrees in other countries.
This document outlines London's approach to engaging with China across different sectors such as tourism, film, education, science and technology. It discusses various events and activities held in both London and China to promote cultural exchange and mutual economic opportunities between the two cities. The approach involves collaborative efforts between different London agencies to capitalize on the growing importance of China and showcase what London has to offer students, tourists and businesses.
Ed Dean of JETT Training gave a presentation on improving customer service skills in China's hospitality sector. He discussed the challenges of the lack of a strong service culture in China, including difficult working conditions, high staff turnover, and the perception that service jobs are not prestigious. However, he outlined opportunities for international organizations to invest in training programs for hotel and restaurant employees to enhance their language and customer service skills. Such soft capital investments could help address needs in China's growing tourism industry.
Responsible tourism aims to minimize negative impacts on local environments and communities while maximizing economic benefits for local people. It involves local people in decisions that affect their lives and encourages respect between tourists and hosts. While responsibility is shared among many stakeholders, from tourists to governments, taking responsibility where possible can help provide better and guilt-free holiday experiences for travelers seeking more meaningful connections to local cultures. As consumer values shift towards experiential, socially aware travel, responsible tourism is becoming more mainstream and represents a market opportunity for companies.
The document summarizes trends in Chinese outbound travel over the past 10 years. Some key points:
- China's economy and population have grown significantly from 1997 to 2007, contributing to a large rise in outbound Chinese travelers from 5.3 million to 37.5 million annually over this period.
- Popular destinations for Chinese travelers include Hong Kong, Macau, other parts of Asia like Singapore, Thailand, and Japan. New emerging destinations in Southeast Asia and the Pacific are also seeing strong growth in Chinese visitors.
- Air travel capacity from China has increased exponentially, with many new routes opened to destinations in Europe, North America, and other regions to accommodate rising Chinese outbound travel.
The document summarizes changes in Chinese outbound travel from 1997 to 2007. Some key points:
- China's population and GDP grew significantly over this period while citizens became more urbanized.
- The number of outbound Chinese travelers increased from 5.3 million in 1997 to over 37.5 million in 2007, a large increase.
- Hong Kong and Macau remain popular destinations but other Asian locations are also seeing more Chinese visitors. New emerging destinations are also driving growth in the travel and tourism industry.
Tourism at Bicester Village from January 2007 to October 2007 is summarized as follows:
- Chinese tourists made up the largest share of visitors based on VAT refund transactions, accounting for 51% of tourism. Koreans were the second largest group at 23%.
- Chinese coach visitation increased 27% month-to-date and 54% year-over-year in 2007. The number of Chinese visitors also rose significantly.
- Ridership on the taxi shuttle bus from the station to Bicester Village grew 72% month-to-date in 2007 compared to 2003-2006, indicating rising tourism levels.
The document discusses exclusive travel options in China presented by Albert Ng. It notes that the majority of China's world-class sites are rarely visited by tourists, with tourism dominated by mass tourism. However, exclusive options are emerging as government tourism planning begins to differentiate markets. The private sector is also slowly embracing exclusive and luxury markets, with some initial successes, though many challenges remain. Examples of emerging exclusive tourism options provided by private companies like WildChina include easy hikes on sections of the Great Wall, cultural and nature experiences in Yunnan province, and unique multi-day trekking programs.
The document summarizes findings from a global study on attitudes towards visiting London before the 2012 Olympics. Key findings include:
1) Awareness of London hosting the 2012 Olympics increased significantly after the Beijing handover ceremony, with over 70% now aware. Awareness is highest in China, India, and Spain.
2) Around 15% said the Olympics would influence their decision to visit London in the next 12 months, unchanged since the handover. Interest is highest among Chinese and younger adults.
3) Nearly half feel more positive about London as a destination now due to it hosting the Olympics, with little negative impact. Positivity is strongest in India and China.
4) Most were aware
The document discusses China's outbound tourism market in 2008 and its future prospects in 2009 and beyond. It notes that 2008 was a turbulent year for China due to events like the Tibet issue and Sichuan earthquake, but that international travel remains a status symbol. It argues high-end destinations should target customized products and services to wealthy Chinese travelers. By 2020, many experts believe China will be the world's leading economy and a major source of global brands and innovation.
The document discusses China's growing outbound tourism market and its impact on the global tourism industry. It provides statistics on the rapid growth of Chinese tourists traveling domestically and internationally. It also outlines some of the challenges foreign tourism companies face in China, as well as opportunities for western companies to succeed in China's tourism sector. Contact information is given for a consulting firm that assists international tourism companies seeking to access the Chinese market.
Gullivers Travel Associates expanded rapidly in China between 2002 and 2005, growing from 10 staff in 2 offices to 130 staff in 3 offices. During this period, Gullivers rolled out an online booking platform, undertook a major translation effort of its materials into Chinese languages, and launched a Beijing-based website while seeing limited uptake of online credit card payments. The focus was on agent training and incentives. The document also provides a SWOT analysis of Gullivers' operations in China and notes increasing competition after 2005.
Southwest Airlines Low Fare Calendar: The Ultimate Guidei2aanshul
Travelling doesn't have to be expensive, especially with tools like the Southwest Airlines Low Fare Calendar at your disposal. This guide will take you through everything you need to know about using this feature to snag the best deals on your flights. Whether you're a seasoned traveller or planning your first trip, this guide will ensure you get the most out of your budget.
Passengers who request name modification after the risk-free period have to pay the United Airlines name change fee. Furthermore, in some cases, travelers have to pay the difference in fare if applicable. The airline doesn’t permit you to make other modifications (date change, fare classes, time, etc) under the name correction policy. Moreover, before you proceed, you must get all related information comprehensively. For that, you can call the consolidation desk at +1-800-865-1848 and get instant response.
Discover the exhilarating world of manta ray night snorkeling in Kona, Hawaii. Led by expert guides, participants witness these majestic creatures feeding on plankton under mesmerizing underwater lights. With stringent safety measures, environmental responsibility, and emergency preparedness, enjoy this unique adventure responsibly and securely with trusted tour operators.
The Inca Trail to Machu Picchu is an unforgettable adventure, blending stunning natural beauty with rich history. Over four days, trekkers traverse diverse landscapes, from lush cloud forests to high mountain passes, encountering ancient Inca ruins along the way. Each step brings you closer to the awe-inspiring sight of Machu Picchu, revealed at sunrise from the Sun Gate. The journey is challenging but incredibly rewarding, offering a profound sense of accomplishment. With its combination of breathtaking scenery and cultural significance, the Inca Trail to Machu Picchu is a must-do for those seeking an extraordinary adventure in Peru.
A list of budget-friendly things that families can do in San Antonio! Dive into its rich history and vibrant culture at iconic landmarks like the Alamo. Explore colorful Market Square and stroll along the scenic River Walk. Enjoy family-friendly fun at Brackenridge Park and capture breathtaking views at the Tower of the Americas—all without breaking the bank!
The 09 Days Tour to Skardu by road offers a breathtaking journey through some of Pakistan’s most spectacular landscapes. Skardu, nestled in the heart of the Karakoram mountain range, is renowned for its stunning vistas, crystal-clear lakes, and rugged terrain.
This document outlines London's approach to engaging with China across different sectors such as tourism, film, education, science and technology. It discusses various events and activities held in both London and China to promote cultural exchange and mutual economic opportunities between the two cities. The approach involves collaborative efforts between different London agencies to capitalize on the growing importance of China and showcase what London has to offer students, tourists and businesses.
Ed Dean of JETT Training gave a presentation on improving customer service skills in China's hospitality sector. He discussed the challenges of the lack of a strong service culture in China, including difficult working conditions, high staff turnover, and the perception that service jobs are not prestigious. However, he outlined opportunities for international organizations to invest in training programs for hotel and restaurant employees to enhance their language and customer service skills. Such soft capital investments could help address needs in China's growing tourism industry.
Responsible tourism aims to minimize negative impacts on local environments and communities while maximizing economic benefits for local people. It involves local people in decisions that affect their lives and encourages respect between tourists and hosts. While responsibility is shared among many stakeholders, from tourists to governments, taking responsibility where possible can help provide better and guilt-free holiday experiences for travelers seeking more meaningful connections to local cultures. As consumer values shift towards experiential, socially aware travel, responsible tourism is becoming more mainstream and represents a market opportunity for companies.
The document summarizes trends in Chinese outbound travel over the past 10 years. Some key points:
- China's economy and population have grown significantly from 1997 to 2007, contributing to a large rise in outbound Chinese travelers from 5.3 million to 37.5 million annually over this period.
- Popular destinations for Chinese travelers include Hong Kong, Macau, other parts of Asia like Singapore, Thailand, and Japan. New emerging destinations in Southeast Asia and the Pacific are also seeing strong growth in Chinese visitors.
- Air travel capacity from China has increased exponentially, with many new routes opened to destinations in Europe, North America, and other regions to accommodate rising Chinese outbound travel.
The document summarizes changes in Chinese outbound travel from 1997 to 2007. Some key points:
- China's population and GDP grew significantly over this period while citizens became more urbanized.
- The number of outbound Chinese travelers increased from 5.3 million in 1997 to over 37.5 million in 2007, a large increase.
- Hong Kong and Macau remain popular destinations but other Asian locations are also seeing more Chinese visitors. New emerging destinations are also driving growth in the travel and tourism industry.
Tourism at Bicester Village from January 2007 to October 2007 is summarized as follows:
- Chinese tourists made up the largest share of visitors based on VAT refund transactions, accounting for 51% of tourism. Koreans were the second largest group at 23%.
- Chinese coach visitation increased 27% month-to-date and 54% year-over-year in 2007. The number of Chinese visitors also rose significantly.
- Ridership on the taxi shuttle bus from the station to Bicester Village grew 72% month-to-date in 2007 compared to 2003-2006, indicating rising tourism levels.
The document discusses exclusive travel options in China presented by Albert Ng. It notes that the majority of China's world-class sites are rarely visited by tourists, with tourism dominated by mass tourism. However, exclusive options are emerging as government tourism planning begins to differentiate markets. The private sector is also slowly embracing exclusive and luxury markets, with some initial successes, though many challenges remain. Examples of emerging exclusive tourism options provided by private companies like WildChina include easy hikes on sections of the Great Wall, cultural and nature experiences in Yunnan province, and unique multi-day trekking programs.
The document summarizes findings from a global study on attitudes towards visiting London before the 2012 Olympics. Key findings include:
1) Awareness of London hosting the 2012 Olympics increased significantly after the Beijing handover ceremony, with over 70% now aware. Awareness is highest in China, India, and Spain.
2) Around 15% said the Olympics would influence their decision to visit London in the next 12 months, unchanged since the handover. Interest is highest among Chinese and younger adults.
3) Nearly half feel more positive about London as a destination now due to it hosting the Olympics, with little negative impact. Positivity is strongest in India and China.
4) Most were aware
The document discusses China's outbound tourism market in 2008 and its future prospects in 2009 and beyond. It notes that 2008 was a turbulent year for China due to events like the Tibet issue and Sichuan earthquake, but that international travel remains a status symbol. It argues high-end destinations should target customized products and services to wealthy Chinese travelers. By 2020, many experts believe China will be the world's leading economy and a major source of global brands and innovation.
The document discusses China's growing outbound tourism market and its impact on the global tourism industry. It provides statistics on the rapid growth of Chinese tourists traveling domestically and internationally. It also outlines some of the challenges foreign tourism companies face in China, as well as opportunities for western companies to succeed in China's tourism sector. Contact information is given for a consulting firm that assists international tourism companies seeking to access the Chinese market.
Gullivers Travel Associates expanded rapidly in China between 2002 and 2005, growing from 10 staff in 2 offices to 130 staff in 3 offices. During this period, Gullivers rolled out an online booking platform, undertook a major translation effort of its materials into Chinese languages, and launched a Beijing-based website while seeing limited uptake of online credit card payments. The focus was on agent training and incentives. The document also provides a SWOT analysis of Gullivers' operations in China and notes increasing competition after 2005.
Southwest Airlines Low Fare Calendar: The Ultimate Guidei2aanshul
Travelling doesn't have to be expensive, especially with tools like the Southwest Airlines Low Fare Calendar at your disposal. This guide will take you through everything you need to know about using this feature to snag the best deals on your flights. Whether you're a seasoned traveller or planning your first trip, this guide will ensure you get the most out of your budget.
Passengers who request name modification after the risk-free period have to pay the United Airlines name change fee. Furthermore, in some cases, travelers have to pay the difference in fare if applicable. The airline doesn’t permit you to make other modifications (date change, fare classes, time, etc) under the name correction policy. Moreover, before you proceed, you must get all related information comprehensively. For that, you can call the consolidation desk at +1-800-865-1848 and get instant response.
Discover the exhilarating world of manta ray night snorkeling in Kona, Hawaii. Led by expert guides, participants witness these majestic creatures feeding on plankton under mesmerizing underwater lights. With stringent safety measures, environmental responsibility, and emergency preparedness, enjoy this unique adventure responsibly and securely with trusted tour operators.
The Inca Trail to Machu Picchu is an unforgettable adventure, blending stunning natural beauty with rich history. Over four days, trekkers traverse diverse landscapes, from lush cloud forests to high mountain passes, encountering ancient Inca ruins along the way. Each step brings you closer to the awe-inspiring sight of Machu Picchu, revealed at sunrise from the Sun Gate. The journey is challenging but incredibly rewarding, offering a profound sense of accomplishment. With its combination of breathtaking scenery and cultural significance, the Inca Trail to Machu Picchu is a must-do for those seeking an extraordinary adventure in Peru.
A list of budget-friendly things that families can do in San Antonio! Dive into its rich history and vibrant culture at iconic landmarks like the Alamo. Explore colorful Market Square and stroll along the scenic River Walk. Enjoy family-friendly fun at Brackenridge Park and capture breathtaking views at the Tower of the Americas—all without breaking the bank!
The 09 Days Tour to Skardu by road offers a breathtaking journey through some of Pakistan’s most spectacular landscapes. Skardu, nestled in the heart of the Karakoram mountain range, is renowned for its stunning vistas, crystal-clear lakes, and rugged terrain.
Traveling with Frontier Airlines through Boston Logan International Airport offers a budget-friendly and efficient experience. With the modern facilities at Terminal C, extensive services, and amenities provided by Frontier, passengers can enjoy a comfortable journey. Whether you're a frequent flyer or a first-time traveler, this guide aims to help you navigate BOS with ease and make the most of your trip.
Explore Austin's dynamic history and cultural tapestry on a captivating journey. From its origins as Texas' capital to architectural marvels like the Texas State Capitol and cultural hubs such as the Driskill Hotel. Dive into its diverse heritage, legendary music scene, key historical moments, natural beauty, and vibrant culinary delights.
Our Bahrain Visa PowerPoint Presentation offers a detailed and comprehensive guide to the Bahrain visa application process. It is designed to assist travelers, travel agents, and businesses in navigating the various visa types, including tourist, business, work, student, and family visas. Each section provides an in-depth look at eligibility criteria, required documents, and step-by-step application procedures. Additionally, the presentation includes valuable tips for avoiding common application mistakes, an overview of processing times, and details on fees and payment methods. This presentation aims to ensure a smooth and successful visa application experience, making travel to Bahrain as seamless as possible.
With the American Airlines name change policy, you can alter the incorrect name on your flight ticket/boarding pass without any fuss. Therefore, it’s essential to understand the major guidelines before requesting a name change/correction. However, if you still encounter any issues, you can navigate to the AA website or approach the airline over the phone. Additionally, you can talk with a flight expert at +1-866-738-0741 to get your problem fixed in a few minutes.
1. World Travel Market China Contact conference - Bruce McKenzie InterContinental Hotels Group
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Editor's Notes
On-Boarding Program will further unify the company by instilling the company vision and brand values in new hires and conveying the link between their work and the overall strategy. The On-Boarding Program provides an opportunity for new team members to get up to speed quickly in a supportive environment and a significant opportunity to instil the company’s values.