The document outlines branding placements for a Colgate activation at an Eastern opera event in Orissa, India. It details various locations for Colgate branding, including a red banner, green room, billboards, side tents, tickets, in-scene branding, chairs, posters outside tents and at the main entrance, vans, and buses. It also includes two scenes from the play mentioning Colgate toothpaste being available for Rs. 10 and a girlfriend advising her boyfriend to clean his teeth with Colgate.