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Brain Vault Initiative
                                    4May 2010



                                     Brain capital lies at the heart of companies large and small whose core
                                     business depends on in-house, oftentimes proprietary knowledge for
                                     sustainability and profitability. How do you protect those knowledge
                                     assets? How do you capture and control the know-how and acumen
                                     aggregated by your organization? How do you secure this intellectual
                                     capital in lean and in prosperous times?

                                     In today’s global 24/7 environment, cashing in and protecting that IP capital
                                     demand an equally potent execution strategy. Leading organizations such
                                     as SNC-Lavalin and Hydro-Quebec have already implemented that strategy
                                     available through NAIAD’s Brain Vault Initiative.

Whether engineering and construction companies, logistics service firms, research establishments, architects,
manufacturers or professional consultants, all must contend every day with potentially egregious risks
associated with:

4   Experienced workers walking out of the door or retiring;
4   Lack of visibility and control over knowledge holdings;
4   Inability to verify or validate the accuracy and correctness of those holdings;
4   Hidden liabilities embedded stemming from uncontrolled calculation schemes;
4   Theft and illicit distribution of those holdings outside of the company;
4   Incapacity to audit that knowledge in accordance with formal quality assurance plans and programs.

NAIAD’s Brain Vault Program answers these questions within a single software solution, Mathcad. Part equation
editor, part calculation engine and part knowledge management platform, Mathcad is a desktop application ideally
suited to a network environment. Mathcad enables users and managers to control, manage and protect the
creation and use of mathematical and tabular operations underlying the basis of a business’ critical knowledge.

Mathcad is an established global standard vetted by more than 250,000 companies worldwide. Leveraging
its intuitive whiteboard interface, engineers can combine text, live math and graphics in a single worksheet.
Mathcad offers an unmatched range of calculation capabilities, including more than 400 built-in functions
and automated units management. Mathcad seamlessly integrates with the likes of MS Excel and
Access to complement, supplement or augment them. Such integration negates legacy data concerns
while vastly improving the efficiency, functionality and performance of any number processing scheme.

IP capital is a strategic necessity to companies serious about competitiveness. Mathcad is that strategy. Contact
NAIAD to explore it in greater details.




NAIAD Company Ltd.                                                                           solutions@naiad.ca
Suite 210 - 1122 4 Street SW                                                                       403.236.8272
Calgary, Alberta T2R 1M1 CANADA                                                                   www.naiad.ca

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Brain Vault Initiative

  • 1. Brain Vault Initiative 4May 2010 Brain capital lies at the heart of companies large and small whose core business depends on in-house, oftentimes proprietary knowledge for sustainability and profitability. How do you protect those knowledge assets? How do you capture and control the know-how and acumen aggregated by your organization? How do you secure this intellectual capital in lean and in prosperous times? In today’s global 24/7 environment, cashing in and protecting that IP capital demand an equally potent execution strategy. Leading organizations such as SNC-Lavalin and Hydro-Quebec have already implemented that strategy available through NAIAD’s Brain Vault Initiative. Whether engineering and construction companies, logistics service firms, research establishments, architects, manufacturers or professional consultants, all must contend every day with potentially egregious risks associated with: 4 Experienced workers walking out of the door or retiring; 4 Lack of visibility and control over knowledge holdings; 4 Inability to verify or validate the accuracy and correctness of those holdings; 4 Hidden liabilities embedded stemming from uncontrolled calculation schemes; 4 Theft and illicit distribution of those holdings outside of the company; 4 Incapacity to audit that knowledge in accordance with formal quality assurance plans and programs. NAIAD’s Brain Vault Program answers these questions within a single software solution, Mathcad. Part equation editor, part calculation engine and part knowledge management platform, Mathcad is a desktop application ideally suited to a network environment. Mathcad enables users and managers to control, manage and protect the creation and use of mathematical and tabular operations underlying the basis of a business’ critical knowledge. Mathcad is an established global standard vetted by more than 250,000 companies worldwide. Leveraging its intuitive whiteboard interface, engineers can combine text, live math and graphics in a single worksheet. Mathcad offers an unmatched range of calculation capabilities, including more than 400 built-in functions and automated units management. Mathcad seamlessly integrates with the likes of MS Excel and Access to complement, supplement or augment them. Such integration negates legacy data concerns while vastly improving the efficiency, functionality and performance of any number processing scheme. IP capital is a strategic necessity to companies serious about competitiveness. Mathcad is that strategy. Contact NAIAD to explore it in greater details. NAIAD Company Ltd. solutions@naiad.ca Suite 210 - 1122 4 Street SW 403.236.8272 Calgary, Alberta T2R 1M1 CANADA www.naiad.ca