The document discusses how daily deal promotions can negatively impact local businesses by not converting one-time customers into repeat customers. It introduces the BoostContact Daily Deal 360 system, which allows businesses to capture customer phone numbers from daily deal promotions and broadcast targeted text message offers. This helps convert daily deal customers into loyal repeat customers who spend more. The system provides businesses with everything they need to maximize the benefits and minimize the downsides of daily deals.

1. Capture, Convert, & Connect
l
beyond the 1 Day Dea
DailyDeal
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2. The BoostContact Daily Deal 360º
BoostContact Daily Deal 360º provides
a Complete and Simple Solution for
Capture,
Connecting and Converting the Daily
Deal bargain-hunter into a Full Margin Convert,
repeat customer.
Capitalize.
One comprehensive dashboard allows
you to easily create engaging SMS Text
Message offers that will compel the
hungriest of bargain-hunters and ensure
that your business does not suffer the
same Post-Daily-Deal-Disaster as your
unknowing predecessors.
The Daily Deal The Full Margin
Bargain Hunter Repeat Customer
DailyDeal
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www.BOOSTCONTACT.com 1-(888)-788-5638

3. The Daily Deal Downsides
The Daily Deal Company
• Avoid informing local businesses that they do not
Market Research indicates that
provide consumer data (Name, Telephone Number,
as high as 91% of Daily Deal
Email Address, Physical Address) on any of your
consumers WILL NOT RETURN
purchasing Daily Deal customers.
after redeeming a coupon IF they
• Do not provide proper instructions or solutions to
don’t have an incentive to return.
reconnecting with new customers.
• Delivers a low conversion rate of repeat customers.
• Has created a Pavlovian effect with consumers.
Keeping your local consumers drooling for the next
big deal and bouncing from business to business
with little intention of returning. $67 of every $100 spent
• Requiring upfront online payments for discount at local businesses stays
coupons have taken millions of dollars from Local within the local
Business and Community economics. community economics.
The Daily Deal Consumer
• The prolonged economic downturn has
transformed confident consumers into perpetual
bargain-hunters or Daily Deal regulars.
• Low likelihood of becoming a repeat customer
unless incentivized to return for another deal.
• Tight budgets or anticipation of the next Daily
Deal offer can result in very little additional
spending on day of Daily Deal redemption.
DailyDeal
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www.BOOSTCONTACT.com 1-(888)-788-5638

4. The BoostContact Daily Deal 360º
The BoostContact Daily Deal 360º
can make the Daily Deal Downsides
all but disappear.
The Combination of your Daily Deal
offers upside:
Temporary influx of inbound consumers
+
The added power of BoostContact Text
Message Capture and Broadcast System
=
The Full BoostContact Daily Deal 360º
The industry leader in Mobile Marketing for Small to
Midsize businesses.
• Unlimited Text Message Broadcasts
• Unlimited Captured Cellphone Entries
• Live Customer Support, Local Representatives and
How-To Videos
All for One Low Monthly Flat Fee
The Most Robust SMS Text Messaging System for the
Lowest Price in the Industry.
DailyDeal
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www.BOOSTCONTACT.com 1-(888)-788-5638

5. The BoostContact Daily Deal 360º
Having your very own BoostContact Text
Message Capture and Broadcast system is
without a doubt, the BEST solution for
capturing and connecting with your Daily
94% of adult
Deal customers. consumers own
94% of adult consumers own a mobile device. Of
which, almost all have Text Messages Send and
a mobile device.
Receive capabilities.
Did you know that 95% of Text Messages are read
within 4 minutes?
Asking for email addresses is almost certain to get
you nowhere in our “On Demand” Mobile Society.
It is crystal clear why you can not afford to not have
our system in place before the Daily Deal Rush. Did you know that 95%
It can be this simple: of Text Messages are
With BoostContact Daily Deal 360º read within 4 minutes?
Redeeming your Daily Deal Coupon?
Want to get an even better discount next time
requiring no upfront cost?
Text and Join our VIP Rewards Program and receive
Huge Discounts.
It’s Totally Free and we only Broadcast Top of the
Line Discounts.
Text the word: saletoday
To the Number: 368674
DailyDeal
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www.BOOSTCONTACT.com 1-(888)-788-5638

6. Refortify Your Foundation
Many businesses are unaware of the impact
of a flood of Daily Deal Bargain-Hunters can
have on its employees and existing loyal
customer base.
Communicating quickly and efficiently with your
staff can help your business avoid a catastrophe.
It’s well known in the industry that Daily Deal
consumers can be demanding or expect quality
service when they enter a participating
establishment. And there’s a reason why!
They’ve already paid for the goods or service so a
sense of entitlement can sometimes be
encountered. You’ll need a back up plan to make
them happy. (Boost)
The last thing you want
Give Them ammo:
Be sure to inform your staff of the oncoming is to end up under staffed
increase in business and explain the importance of
gaining as many repeat customers as possible. with too much business.
The last thing you want is to end up under staffed
with too much business. And it happens all the time.
A demanding Daily Deal customer pushing an
already tired employee to their breaking point.
There’s an easy solution that will please both your
customer and staff.
Your BoostContact Keyword can serve as a
customer satisfaction tool. Giving your employees
the ability to give a customer instructions to receive
a discount or free offer on their next visit can
quickly satisfy your bargain shoppers and ensure
their continuing return.
DailyDeal
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www.BOOSTCONTACT.com 1-(888)-788-5638

7. Don’t Snub Your Regulars
In the midst of this influx of business you must
not make an even more detrimental mistake:
ignoring your “Regulars” and not showing them
that you appreciate their continuing business.
They will feel left out and upset if they were
unaware of your special offer.
Who is more deserving of a huge discount than
your regular customers?
Who is more deserving
By showing your appreciation to loyal
of a huge discount than
customers with a discount or free offer that
your regular customers?
does not require they pay up front like the
Daily-Deal’ers, will make them feel happy they
didn’t know of your Daily Deal offer and put
them back on their pedestal where they belong.
DailyDeal
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www.BOOSTCONTACT.com 1-(888)-788-5638

8. The BoostContact Daily Deal 360º
Our Keyword Specialists can get you setup
and ready today.
No time to learn how the system works before the
rush hits? That’s OK. We offer full personal service.
Simply tell your Keyword Specialist what offer you
would like to run and they will set it up for you.
Not to mention that we offer a Full Resource Area of
How-To Video Tutorials and Marketing Tools that
you can access at your convenience.
Need face-to-face assistance with your account?
BoostContact is the
That’s not a problem! BoostContact is the largest
SMS marketing provider for small and midsized largest SMS marketing
businesses. We have a National Sales Team and we provider for small and
can put you in touch with any of our Local Boost
midsized businesses.
Contact Representatives.
We’ve got your covered:
• Live One-on-One Support from our highly trained
Support Staff located at our Corporate Office
• Full Resources containing How-To Video Tutorials
along with Tips and Market Materials to help make
the most of your new BoostContact SMS Text
Messaging System.
DailyDeal
• Local BoostContact Representatives in your Area
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www.BOOSTCONTACT.com 1-(888)-788-5638