This document summarizes a dating app called Blurry. It introduces the founders and their backgrounds. It then discusses problems with existing dating apps, such as too much focus on appearance, lack of privacy, and superficial conversations. Blurry aims to solve these issues by bringing people together in a new way and focusing less on appearance. The document outlines Blurry's business model, which includes paid memberships and ads as revenue streams. It provides metrics like the target number of downloads, paid users, and registered users. Finally, it compares Blurry to other dating apps and outlines the product roadmap.

1. Don’t like who you see, see who you
like.

2. Biz Kimiz ?
Mehmet Alperen Yılmaz
Boğaziçi University
Computer Engineering
Master
Back-End
Ali Ozan Kazan Kazakoğlu
Boğaziçi University
Chemical Engineering
Front-End
Mustafa Doyran
Yeditepe University
Industry Engineering
Marketing
Yeditepe University
Industry Engineering
Business Analyst
Mustafa Aydoğan

3. What is Blurry ?
Unlike the usual dating apps, Blurry is a dating
app that brings people together in a brand
new way.

4. Most men can't
get a match in
apps, so they
can't even get a
chance to start
chatting
What are the problems for men
in existing apps?
Women, on the
other hand, get too
many matches,
which makes the
chances of men
stand out
considerably even
if they get a match
This
competition
also causes
women to raise
their criteria

5. Privacy.
Some women
do not want to
people know
that they are
using the app
What are the problems for
women in existing apps?
Let's meet
immediately
style messages
sent by men has
bad influences
on women
Conversations
remain overly
superficial
because
appearance is
key factor in
existing apps

6. Our solution:
Blurry

8. Revenue Streams
Paid Memberships Ads

9. 20 Days
70
Paid
Users
10000
1600 TL
Total revenue
3000
Registered Users
Metrics
Downloads

10. Active Users

11. Retention rates

13. 04/2020
Start
08/2020
MVP
08/2020
ITU ÇEKİRDEK
incubator
programme in
Istanbul
09/2020
2000 users
09/2020
1000 users
10/2020
10000 users
Road Map

14. 11/2020
50000 users
01/2021
Europe
02/2021
100000 users
05/2021
Middle East
03/2021
America
08/2021
500000+
users
Road Map

15. Online Dating Users
35
million
2
million
Kaynak: https://www.statista.com/outlook/372/100/online-dating/worldwide
400
million

16. Online Dating Yearly Revenues
$600
million
$41
million
Kaynak: https://www.statista.com/outlook/372/100/online-dating/worldwide
$3
billion

17. Competitors

18. Özellikler
Bumble Tinder OkCupid Blurry
Free Access
Paid
Memberships
Anonymity
Personality
Test
Direct chat
chance

20. Q&A