Take a look through BPI OnDemand's guide to creating a blind form in Oracle's B2B Marketing Automation tool; Eloqua.

1. Blind Form Submission

2.  Use a Blind Form Submit to track which individual links in an Email are clicked on
 Process submits an Eloqua Form automatically “behind the scenes”. Contact is completely
unaware so the User Experience is unchanged.
 Allows you to leverage the Form Processing Steps in Eloqua, e.g. Add to Shared List, Send
specific Email to Contact, Notify somebody, Update the Contact record, etc
Defining Blind Submission

3. 1. Create a new Form, or Copy an existing Form. Navigate to
Assets > Forms and click Create a Form
2. Create a Contact Field called "Link Clicked" to allow Blind Form
Submits to function correctly. Create a new Form with 2 fields:
Email Address, and Link Clicked
3. Specify an HTML Name that is short, unique, and ideally
relevant to the web page/link you wish to track
How to – Blind Form creation

4. 4. The rest of the Form field settings can be left as is for a simple
Blind Form Submit. Click on the Processing button.
5. Click on the Redirect to Web Page step, and specify the “final”
destination (Web page or Eloqua Landing Page) that needs to be
opened when the Contact clicks on the link in the Email
6. Add any additional Form Processing Steps that are needed, e.g.
Add to Shared Contact List (recommended), Send Notification
Email, Send Submitter an Email
7. Save your Form.
How to – Blind Form creation

5. 8. Now you need to add a URL to automatically submit the Form you just created, in
place of the URL link in the Email. Create/Open the Email.
9. Find the URL/link, and replace it with the following URL/hyperlink:
https://s[siteID].t.eloqua.com/e/f2.aspx?elqFormName=ClickedOnXYZ&elqSiteID=[siteI
D]&emailAddress=<span class=eloquaemail>EmailAddress</span>&linkClicked1=Y
*’ClickedOnXYZ’ is the HTML Name of the Form you created. Change this accordingly.
10. Repeat these steps for any links you wish to track in this way (create a Form for
each)
How to – Blind Form creation