BILLBOARD ADVERTISING IN PUNJAB.pptx
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A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers.
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Auto Advertising in West Bengal
Transit Advertising | Car Branding | Auto Branding
As the word 'Transit' implies transportation, this category of advertising is non-traditional form of advertising where different vehicles like Cars, Auto Rickshaw, Buses, Train Ads, cycles or any other moving objects become the medium for communicating to the target audience. Transit advertising is also a part of outdoor/ out-of-home advertising as the motive is to catch the attention of the audience on the move.
Transit advertising also encompasses advertising at bus shelters, fuel stations, train platforms etc.
Benefits of transit advertising:
• Extensive reach: Vehicles like buses, cabs and auto-rickshaw cover wide range of areas of the city. Be it small gullies or national highways public transport cover majority of areas giving high exposure and reach to the product advertised.
• Geographic targeting: The advertisers can carefully pick locations, areas and other transport precincts to target a defined group of audience.
• Frequency enhances familiarity: The target audience, who uses public transport on daily basis such as office commuters and students, get exposed to the brand advertisement at least twice a day. The ride lasts for a minimum of 15 minutes to maximum 45 minutes; this daily exposure to the advertisement enhances familiarity for the brand and influences the consumer's purchase decision.
• Flexible: Transit advertising is flexible when it comes to size, location and route allotted for advertising. With transit advertising one can play with size of creative, placement and location where the ads will be placed.
• Uncluttered medium: As not many ads can run on the same vehicle at once, this form of advertising gives exclusivity to the product advertised. The uncluttered medium catches complete traveler's attention.
• Observer and traveler attention: Transit adverting fetches attention of both traveler and observer at one go. The advertisement reaches dual audience, one to the people on the road and to the people who are using the transport facility.
• Hard to ignore: The format of advertisement placed on the vehicles involves the usage of bright colors, bold copy, catchy slogans and unique creative elements; this format catches the attention immediately.
• Unskippable: Unlike other mediums where you can skip the ad or change the channel, the audience cannot do the same when watching a transit ad. As they are seated and on the move, they will have to notice the ads placed inside the vehicle during their travel time.
• Cost-effective: Transit advertising fits all size brands. Be it FMCG products or luxury products, everything can be advertised through transit advertising for creating brand awareness, enhancing brand recall, influencing purchase decision and extending reach and visibility. All these can be attained from careful planning and execution of transit advertising.
Auto Advertising in Telangana
Transit Advertising | Car Branding | Auto Branding
As the word 'Transit' implies transportation, this category of advertising is non-traditional form of advertising where different vehicles like Cars, Auto Rickshaw, Buses, Train Ads, cycles or any other moving objects become the medium for communicating to the target audience. Transit advertising is also a part of outdoor/ out-of-home advertising as the motive is to catch the attention of the audience on the move.
Transit advertising also encompasses advertising at bus shelters, fuel stations, train platforms etc.
Benefits of transit advertising:
• Extensive reach: Vehicles like buses, cabs and auto-rickshaw cover wide range of areas of the city. Be it small gullies or national highways public transport cover majority of areas giving high exposure and reach to the product advertised.
• Geographic targeting: The advertisers can carefully pick locations, areas and other transport precincts to target a defined group of audience.
• Frequency enhances familiarity: The target audience, who uses public transport on daily basis such as office commuters and students, get exposed to the brand advertisement at least twice a day. The ride lasts for a minimum of 15 minutes to maximum 45 minutes; this daily exposure to the advertisement enhances familiarity for the brand and influences the consumer's purchase decision.
• Flexible: Transit advertising is flexible when it comes to size, location and route allotted for advertising. With transit advertising one can play with size of creative, placement and location where the ads will be placed.
• Uncluttered medium: As not many ads can run on the same vehicle at once, this form of advertising gives exclusivity to the product advertised. The uncluttered medium catches complete traveler's attention.
• Observer and traveler attention: Transit adverting fetches attention of both traveler and observer at one go. The advertisement reaches dual audience, one to the people on the road and to the people who are using the transport facility.
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• Unskippable: Unlike other mediums where you can skip the ad or change the channel, the audience cannot do the same when watching a transit ad. As they are seated and on the move, they will have to notice the ads placed inside the vehicle during their travel time.
• Cost-effective: Transit advertising fits all size brands. Be it FMCG products or luxury products, everything can be advertised through transit advertising for creating brand awareness, enhancing brand recall, influencing purchase decision and extending reach and visibility. All these can be attained from careful planning and execution of transit advertising.
Auto Advertising in Tamil Nadu
Transit Advertising | Car Branding | Auto Branding
As the word 'Transit' implies transportation, this category of advertising is non-traditional form of advertising where different vehicles like Cars, Auto Rickshaw, Buses, Train Ads, cycles or any other moving objects become the medium for communicating to the target audience. Transit advertising is also a part of outdoor/ out-of-home advertising as the motive is to catch the attention of the audience on the move.
Transit advertising also encompasses advertising at bus shelters, fuel stations, train platforms etc.
Benefits of transit advertising:
• Extensive reach: Vehicles like buses, cabs and auto-rickshaw cover wide range of areas of the city. Be it small gullies or national highways public transport cover majority of areas giving high exposure and reach to the product advertised.
• Geographic targeting: The advertisers can carefully pick locations, areas and other transport precincts to target a defined group of audience.
• Frequency enhances familiarity: The target audience, who uses public transport on daily basis such as office commuters and students, get exposed to the brand advertisement at least twice a day. The ride lasts for a minimum of 15 minutes to maximum 45 minutes; this daily exposure to the advertisement enhances familiarity for the brand and influences the consumer's purchase decision.
• Flexible: Transit advertising is flexible when it comes to size, location and route allotted for advertising. With transit advertising one can play with size of creative, placement and location where the ads will be placed.
• Uncluttered medium: As not many ads can run on the same vehicle at once, this form of advertising gives exclusivity to the product advertised. The uncluttered medium catches complete traveler's attention.
• Observer and traveler attention: Transit adverting fetches attention of both traveler and observer at one go. The advertisement reaches dual audience, one to the people on the road and to the people who are using the transport facility.
• Hard to ignore: The format of advertisement placed on the vehicles involves the usage of bright colors, bold copy, catchy slogans and unique creative elements; this format catches the attention immediately.
• Unskippable: Unlike other mediums where you can skip the ad or change the channel, the audience cannot do the same when watching a transit ad. As they are seated and on the move, they will have to notice the ads placed inside the vehicle during their travel time.
• Cost-effective: Transit advertising fits all size brands. Be it FMCG products or luxury products, everything can be advertised through transit advertising for creating brand awareness, enhancing brand recall, influencing purchase decision and extending reach and visibility. All these can be attained from careful planning and execution of transit advertising.
Auto Advertising in Rajasthan
Transit Advertising | Car Branding | Auto Branding
As the word 'Transit' implies transportation, this category of advertising is non-traditional form of advertising where different vehicles like Cars, Auto Rickshaw, Buses, Train Ads, cycles or any other moving objects become the medium for communicating to the target audience. Transit advertising is also a part of outdoor/ out-of-home advertising as the motive is to catch the attention of the audience on the move.
Transit advertising also encompasses advertising at bus shelters, fuel stations, train platforms etc.
Benefits of transit advertising:
• Extensive reach: Vehicles like buses, cabs and auto-rickshaw cover wide range of areas of the city. Be it small gullies or national highways public transport cover majority of areas giving high exposure and reach to the product advertised.
• Geographic targeting: The advertisers can carefully pick locations, areas and other transport precincts to target a defined group of audience.
• Frequency enhances familiarity: The target audience, who uses public transport on daily basis such as office commuters and students, get exposed to the brand advertisement at least twice a day. The ride lasts for a minimum of 15 minutes to maximum 45 minutes; this daily exposure to the advertisement enhances familiarity for the brand and influences the consumer's purchase decision.
• Flexible: Transit advertising is flexible when it comes to size, location and route allotted for advertising. With transit advertising one can play with size of creative, placement and location where the ads will be placed.
• Uncluttered medium: As not many ads can run on the same vehicle at once, this form of advertising gives exclusivity to the product advertised. The uncluttered medium catches complete traveler's attention.
• Observer and traveler attention: Transit adverting fetches attention of both traveler and observer at one go. The advertisement reaches dual audience, one to the people on the road and to the people who are using the transport facility.
• Hard to ignore: The format of advertisement placed on the vehicles involves the usage of bright colors, bold copy, catchy slogans and unique creative elements; this format catches the attention immediately.
• Unskippable: Unlike other mediums where you can skip the ad or change the channel, the audience cannot do the same when watching a transit ad. As they are seated and on the move, they will have to notice the ads placed inside the vehicle during their travel time.
• Cost-effective: Transit advertising fits all size brands. Be it FMCG products or luxury products, everything can be advertised through transit advertising for creating brand awareness, enhancing brand recall, influencing purchase decision and extending reach and visibility. All these can be attained from careful planning and execution of transit advertising.
Auto Advertising in Punjab
Transit Advertising | Car Branding | Auto Branding
As the word 'Transit' implies transportation, this category of advertising is non-traditional form of advertising where different vehicles like Cars, Auto Rickshaw, Buses, Train Ads, cycles or any other moving objects become the medium for communicating to the target audience. Transit advertising is also a part of outdoor/ out-of-home advertising as the motive is to catch the attention of the audience on the move.
Transit advertising also encompasses advertising at bus shelters, fuel stations, train platforms etc.
Benefits of transit advertising:
• Extensive reach: Vehicles like buses, cabs and auto-rickshaw cover wide range of areas of the city. Be it small gullies or national highways public transport cover majority of areas giving high exposure and reach to the product advertised.
• Geographic targeting: The advertisers can carefully pick locations, areas and other transport precincts to target a defined group of audience.
• Frequency enhances familiarity: The target audience, who uses public transport on daily basis such as office commuters and students, get exposed to the brand advertisement at least twice a day. The ride lasts for a minimum of 15 minutes to maximum 45 minutes; this daily exposure to the advertisement enhances familiarity for the brand and influences the consumer's purchase decision.
• Flexible: Transit advertising is flexible when it comes to size, location and route allotted for advertising. With transit advertising one can play with size of creative, placement and location where the ads will be placed.
• Uncluttered medium: As not many ads can run on the same vehicle at once, this form of advertising gives exclusivity to the product advertised. The uncluttered medium catches complete traveler's attention.
• Observer and traveler attention: Transit adverting fetches attention of both traveler and observer at one go. The advertisement reaches dual audience, one to the people on the road and to the people who are using the transport facility.
• Hard to ignore: The format of advertisement placed on the vehicles involves the usage of bright colors, bold copy, catchy slogans and unique creative elements; this format catches the attention immediately.
• Unskippable: Unlike other mediums where you can skip the ad or change the channel, the audience cannot do the same when watching a transit ad. As they are seated and on the move, they will have to notice the ads placed inside the vehicle during their travel time.
• Cost-effective: Transit advertising fits all size brands. Be it FMCG products or luxury products, everything can be advertised through transit advertising for creating brand awareness, enhancing brand recall, influencing purchase decision and extending reach and visibility. All these can be attained from careful planning and execution of transit advertising.
Auto Advertising in Maharashtra
Are you of the opinion that promoting your advertising is expensive in Maharashtra? Are you unsure of investing in brand promotion with fewer funds? Well, then you are oblivious of a transit media advertising option called auto rickshaw advertising in Maharashtra. Auto rickshaw advertising will be the easiest on your pocket.
Why should you invest in auto rickshaw advertising in Maharashtra?
Auto rickshaw advertising is the advertising of brands on the back panel, sides, and the hood of the auto. The banner of the ad of your brand will be pasted on the auto-rickshaw. There is no fixed time for auto rickshaw branding. That is to say, you can keep the ad of your brand pasted for as long as you would like to promote your brand, till the ad gets damaged somehow or till the pasted banner gets replaced by some other advertisement. Thus, this gives you the independence to run an ad campaign for a longer duration of time.
Besides this, auto rickshaw branding in Maharashtra ranges between 170 INR to 200 INR per auto (excluding the GST). So, you will be able to easily carry on bulk advertising on autos by selecting autos from different routes. Therefore, in this way, the brand message and image will travel to the places that the autos venture too. That is to say, the autos will efficiently take the name of your brand to every corner of the city and its suburbs. So, if you want to have a city-wide branding campaign in Maharashtra, auto-rickshaw branding is one cost-effective way to do so.
Additionally, auto-rickshaw branding also ensures promotional activities at the locality and community levels. As the autos will travel through the alleys and streets of Maharashtra, your brand will also influence people and consumers of all demographics. Thus, auto-rickshaw branding can be safely assumed to be an all-inclusive advertising option.
Furthermore, autos have the scope of attracting the attention of both the passengers and onlookers. A single auto in Maharashtra covers around 150 to 200 km a day while completing 10 trips per day on an average. Also, the average travel time of a passenger in an auto is 15 minutes. So, with the above statistics, you can be well assured of investing in brand promotion through the right medium.
We all are aware of the popularity of autos in Maharashtra. So, tap into the opportunity of capitalizing on the marketability of one of the most common modes of transportation in the city by opting for auto-rickshaw branding.
Auto Advertising in Kerala
Are you of the opinion that promoting your advertising is expensive in Kerala? Are you unsure of investing in brand promotion with fewer funds? Well, then you are oblivious of a transit media advertising option called auto rickshaw advertising in Kerala. Auto rickshaw advertising will be the easiest on your pocket.
Why should you invest in auto rickshaw advertising in Kerala?
Auto rickshaw advertising is the advertising of brands on the back panel, sides, and the hood of the auto. The banner of the ad of your brand will be pasted on the auto-rickshaw. There is no fixed time for auto rickshaw branding. That is to say, you can keep the ad of your brand pasted for as long as you would like to promote your brand, till the ad gets damaged somehow or till the pasted banner gets replaced by some other advertisement. Thus, this gives you the independence to run an ad campaign for a longer duration of time.
Besides this, auto rickshaw branding in Kerala ranges between 170 INR to 200 INR per auto (excluding the GST). So, you will be able to easily carry on bulk advertising on autos by selecting autos from different routes. Therefore, in this way, the brand message and image will travel to the places that the autos venture too. That is to say, the autos will efficiently take the name of your brand to every corner of the city and its suburbs. So, if you want to have a city-wide branding campaign in Kerala, auto-rickshaw branding is one cost-effective way to do so.
Additionally, auto-rickshaw branding also ensures promotional activities at the locality and community levels. As the autos will travel through the alleys and streets of Kerala, your brand will also influence people and consumers of all demographics. Thus, auto-rickshaw branding can be safely assumed to be an all-inclusive advertising option.
Furthermore, autos have the scope of attracting the attention of both the passengers and onlookers. A single auto in Kerala covers around 150 to 200 km a day while completing 10 trips per day on an average. Also, the average travel time of a passenger in an auto is 15 minutes. So, with the above statistics, you can be well assured of investing in brand promotion through the right medium.
We all are aware of the popularity of autos in Kerala. So, tap into the opportunity of capitalizing on the marketability of one of the most common modes of transportation in the city by opting for auto-rickshaw branding.
Auto Advertising in Karnataka
Are you of the opinion that promoting your advertising is expensive in Karnataka? Are you unsure of investing in brand promotion with fewer funds? Well, then you are oblivious of a transit media advertising option called auto rickshaw advertising in Karnataka. Auto rickshaw advertising will be the easiest on your pocket.
Why should you invest in auto rickshaw advertising in Karnataka?
Auto rickshaw advertising is the advertising of brands on the back panel, sides, and the hood of the auto. The banner of the ad of your brand will be pasted on the auto-rickshaw. There is no fixed time for auto rickshaw branding. That is to say, you can keep the ad of your brand pasted for as long as you would like to promote your brand, till the ad gets damaged somehow or till the pasted banner gets replaced by some other advertisement. Thus, this gives you the independence to run an ad campaign for a longer duration of time.
Besides this, auto rickshaw branding in Karnataka ranges between 170 INR to 200 INR per auto (excluding the GST). So, you will be able to easily carry on bulk advertising on autos by selecting autos from different routes. Therefore, in this way, the brand message and image will travel to the places that the autos venture too. That is to say, the autos will efficiently take the name of your brand to every corner of the city and its suburbs. So, if you want to have a city-wide branding campaign in Karnataka, auto-rickshaw branding is one cost-effective way to do so.
Additionally, auto-rickshaw branding also ensures promotional activities at the locality and community levels. As the autos will travel through the alleys and streets of Karnataka, your brand will also influence people and consumers of all demographics. Thus, auto-rickshaw branding can be safely assumed to be an all-inclusive advertising option.
Furthermore, autos have the scope of attracting the attention of both the passengers and onlookers. A single auto in Karnataka covers around 150 to 200 km a day while completing 10 trips per day on an average. Also, the average travel time of a passenger in an auto is 15 minutes. So, with the above statistics, you can be well assured of investing in brand promotion through the right medium.
We all are aware of the popularity of autos in Karnataka. So, tap into the opportunity of capitalizing on the marketability of one of the most common modes of transportation in the city by opting for auto-rickshaw branding.
Auto Advertising in Gujrat
If you are looking for highly localized advertising in Gujrat at affordable rates, then auto branding is ideal for you. An autorickshaw or auto is a preferred mode of transport in most Indian cities for their low cost and quick arrival at destinations. Gujrat is no exception and you can find them all over the twin cities. They make excellent platforms for product promotion.
Understanding Auto advertising in Gujrat
Auto branding refers to using these three-wheeled vehicles for promoting a brand. It is mostly the passenger autos that are preferred for branding. They offer a lot of space for displaying advertisements. These vehicles are continuously on the road and this offers excellent visibility for a brand. Gujrat has many areas that are not serviced by buses where autos are the preferred mode of transport.
Auto branding can be done in two ways. Companies can use the complete hood of the vehicle for advertising their products. These hoods can be fixed easily. Advertising companies print the ad message on the hoods and attach them to the vehicles for a selected period. Advertising companies also use stickers for product display. These are attached to the back of the vehicles are cost lesser.
Benefits Of Auto advertising in Gujrat
Localized Promotion
Autos are attached to auto stands and they usually ply extensively inside the areas near their stands. They have access to all the residential areas where other modes of public transport don’t reach. Businesses that depend on local clientele will find auto branding most effective. Advertising on autos is affordable even for small businesses catering to a small area. Auto branding can be done even for short periods.
Excellent Visibility
Advertising on autorickshaws offers excellent visibility. Most other forms of advertisements are seen in busy and crowded areas. Hoardings are seen only on main thoroughfares and not in residential areas. As autos reach even the remotest residential areas in Gujrat, even those who don’t venture out of their homes will see the ads on these vehicles. You are taking your ad to the consumers’ doorstep.
Affordability
An important feature of advertisements on autos is their affordability. Even local businesses can display their ads on these vehicles at a very nominal cost. The number of vehicles and the period for which the branding is done can be selected to suit their financial capabilities. Local businesses can choose vehicles attached to stands near their premises to get exposure in that locality.
More Value for Money
This is a specialty that you don’t find in any other form of advertisement. The minimum period for auto advertising is one month. Even if you have paid for one month only, the hood stays on the vehicle till it is used for another advertisement. The same is the case with stickers too. These ads usually remain on the vehicle for longer than you have paid for.
Auto Advertising in Delhi
Advantages of Auto Advertising in Delhi:
Pan-city brand marketing: Since autos ply throughout the length and breadth of the city, there is every chance that your brand message will be carried forward to every nook and cranny of the city. Autos even have the advantage of venturing to the remotest parts of the city. Therefore, through auto advertising, you can be well-assured that you will create brand impressions in the suburbs of the city as well.
The most cost-effective brand advertising option: The rate of the branding on the backside of the auto-rickshaw is well under 200 INR per auto and that of the auto hood is under 600 INR per auto. The auto hood branding guarantees greater brand viewership as the ad of your brand will be pasted on the three sides of the auto and on the rectangular upper side. This means that bulk advertising in autos is very much possible because of the pocket-friendly rates. So, by booking several autos simultaneously for your brand promotion, the brand image will travel to every corner of the city without you having to burn a hole in your pocket. So to sum it all up, geo-targeting of branding has never been this easy within a limited budget.
The flexibility of the ad duration: As auto advertising is an unorganized sector in the advertising world, there is no said duration for any ad campaign. This means the ad of your brand would be able to stay pasted on the autos in Delhi until they get replaced by another ad or they get damaged. That is to say, a duration of auto branding could last somewhere between a few weeks to several months.
Auto Advertising in Bihar
Advantages of Auto Advertising in Bihar:
Pan-city brand marketing: Since autos ply throughout the length and breadth of the city, there is every chance that your brand message will be carried forward to every nook and cranny of the city. Autos even have the advantage of venturing to the remotest parts of the city. Therefore, through auto advertising, you can be well-assured that you will create brand impressions in the suburbs of the city as well.
The most cost-effective brand advertising option: The rate of the branding on the backside of the auto-rickshaw is well under 200 INR per auto and that of the auto hood is under 600 INR per auto. The auto hood branding guarantees greater brand viewership as the ad of your brand will be pasted on the three sides of the auto and on the rectangular upper side. This means that bulk advertising in autos is very much possible because of the pocket-friendly rates. So, by booking several autos simultaneously for your brand promotion, the brand image will travel to every corner of the city without you having to burn a hole in your pocket. So to sum it all up, geo-targeting of branding has never been this easy within a limited budget.
The flexibility of the ad duration: As auto advertising is an unorganized sector in the advertising world, there is no said duration for any ad campaign. This means the ad of your brand would be able to stay pasted on the autos in Bihar until they get replaced by another ad or they get damaged. That is to say, a duration of auto branding could last somewhere between a few weeks to several months.
Auto Advertising in Andhra Pradesh
Advantages of Auto Advertising in Andhra Pradesh:
Pan-city brand marketing: Since autos ply throughout the length and breadth of the city, there is every chance that your brand message will be carried forward to every nook and cranny of the city. Autos even have the advantage of venturing to the remotest parts of the city. Therefore, through auto advertising, you can be well-assured that you will create brand impressions in the suburbs of the city as well.
The most cost-effective brand advertising option: The rate of the branding on the backside of the auto-rickshaw is well under 200 INR per auto and that of the auto hood is under 600 INR per auto. The auto hood branding guarantees greater brand viewership as the ad of your brand will be pasted on the three sides of the auto and on the rectangular upper side. This means that bulk advertising in autos is very much possible because of the pocket-friendly rates. So, by booking several autos simultaneously for your brand promotion, the brand image will travel to every corner of the city without you having to burn a hole in your pocket. So to sum it all up, geo-targeting of branding has never been this easy within a limited budget.
The flexibility of the ad duration: As auto advertising is an unorganized sector in the advertising world, there is no said duration for any ad campaign. This means the ad of your brand would be able to stay pasted on the autos in Andhra Pradesh until they get replaced by another ad or they get damaged. That is to say, a duration of auto branding could last somewhere between a few weeks to several months.
Outdoor hoardings in Lucknow
Outdoor Advertising
Outdoor advertising has been a powerful communication and advertising medium since ages. The medium promises mass reach and visibility like no other electronic advertising mediums. Pacing up with modern times of internet and technology even outdoor advertising is making a shift from static to digital but the change is penetrating the Indian market slowly and steadily. Outdoor advertising remain a crucial media mix when designing an impactful advertising campaign. Currently, outdoor advertising market is worth INR 3085 crore in India.
Unmatched benefits of outdoor advertising -
• Impactful mass reach
• Higher visibility
• An interruptive medium of advertising
• Brands that indulge in outdoor advertising are perceived as premium brands by the audience.
• Enhance the overall impact of an advertising campaign that include other mediums such as television, radio, print and internet.
• Outdoor advertising at strategic locations capture the attention of segmented audience.
• The advent of digital hoardings, digital screens and digital billboards; the digital outdoor advertising has become more interactive, customizable and easy to monitor.
• Captures audience's attention owing to the size, creativity and bright colors of outdoor advertisements.
Outdoor hoardings in Shimla
Outdoor Advertising
Outdoor advertising has been a powerful communication and advertising medium since ages. The medium promises mass reach and visibility like no other electronic advertising mediums. Pacing up with modern times of internet and technology even outdoor advertising is making a shift from static to digital but the change is penetrating the Indian market slowly and steadily. Outdoor advertising remain a crucial media mix when designing an impactful advertising campaign. Currently, outdoor advertising market is worth INR 3085 crore in India.
Unmatched benefits of outdoor advertising -
• Impactful mass reach
• Higher visibility
• An interruptive medium of advertising
• Brands that indulge in outdoor advertising are perceived as premium brands by the audience.
• Enhance the overall impact of an advertising campaign that include other mediums such as television, radio, print and internet.
• Outdoor advertising at strategic locations capture the attention of segmented audience.
• The advent of digital hoardings, digital screens and digital billboards; the digital outdoor advertising has become more interactive, customizable and easy to monitor.
• Captures audience's attention owing to the size, creativity and bright colors of outdoor advertisements.
Outdoor hoardings in Patna
Outdoor Advertising
Outdoor advertising has been a powerful communication and advertising medium since ages. The medium promises mass reach and visibility like no other electronic advertising mediums. Pacing up with modern times of internet and technology even outdoor advertising is making a shift from static to digital but the change is penetrating the Indian market slowly and steadily. Outdoor advertising remain a crucial media mix when designing an impactful advertising campaign. Currently, outdoor advertising market is worth INR 3085 crore in India.
Unmatched benefits of outdoor advertising -
• Impactful mass reach
• Higher visibility
• An interruptive medium of advertising
• Brands that indulge in outdoor advertising are perceived as premium brands by the audience.
• Enhance the overall impact of an advertising campaign that include other mediums such as television, radio, print and internet.
• Outdoor advertising at strategic locations capture the attention of segmented audience.
• The advent of digital hoardings, digital screens and digital billboards; the digital outdoor advertising has become more interactive, customizable and easy to monitor.
• Captures audience's attention owing to the size, creativity and bright colors of outdoor advertisements.
Outdoor hoardings in Kolkata.pptx
Outdoor Advertising
Outdoor advertising has been a powerful communication and advertising medium since ages. The medium promises mass reach and visibility like no other electronic advertising mediums. Pacing up with modern times of internet and technology even outdoor advertising is making a shift from static to digital but the change is penetrating the Indian market slowly and steadily. Outdoor advertising remain a crucial media mix when designing an impactful advertising campaign. Currently, outdoor advertising market is worth INR 3085 crore in India.
Unmatched benefits of outdoor advertising -
• Impactful mass reach
• Higher visibility
• An interruptive medium of advertising
• Brands that indulge in outdoor advertising are perceived as premium brands by the audience.
• Enhance the overall impact of an advertising campaign that include other mediums such as television, radio, print and internet.
• Outdoor advertising at strategic locations capture the attention of segmented audience.
• The advent of digital hoardings, digital screens and digital billboards; the digital outdoor advertising has become more interactive, customizable and easy to monitor.
• Captures audience's attention owing to the size, creativity and bright colors of outdoor advertisements.
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting GroupDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performanceConsumer Journey Mapping & Personalization Master Class - Sabrina Killgo
Consumer Journey Mapping & Personalization Master Class - Sabrina KillgoDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future TrendsMore Related Content
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Cinema ads are short ads that play before the trailers and movie start. They roll while audiences are entering the movie theater, finding their seat, and getting settled in the theater. These ads play to a captive audience, as most moviegoers come prepared to watch and engage with the content on the screen.
Auto Advertising in West Bengal
Transit Advertising | Car Branding | Auto Branding
As the word 'Transit' implies transportation, this category of advertising is non-traditional form of advertising where different vehicles like Cars, Auto Rickshaw, Buses, Train Ads, cycles or any other moving objects become the medium for communicating to the target audience. Transit advertising is also a part of outdoor/ out-of-home advertising as the motive is to catch the attention of the audience on the move.
Transit advertising also encompasses advertising at bus shelters, fuel stations, train platforms etc.
Benefits of transit advertising:
• Extensive reach: Vehicles like buses, cabs and auto-rickshaw cover wide range of areas of the city. Be it small gullies or national highways public transport cover majority of areas giving high exposure and reach to the product advertised.
• Geographic targeting: The advertisers can carefully pick locations, areas and other transport precincts to target a defined group of audience.
• Frequency enhances familiarity: The target audience, who uses public transport on daily basis such as office commuters and students, get exposed to the brand advertisement at least twice a day. The ride lasts for a minimum of 15 minutes to maximum 45 minutes; this daily exposure to the advertisement enhances familiarity for the brand and influences the consumer's purchase decision.
• Flexible: Transit advertising is flexible when it comes to size, location and route allotted for advertising. With transit advertising one can play with size of creative, placement and location where the ads will be placed.
• Uncluttered medium: As not many ads can run on the same vehicle at once, this form of advertising gives exclusivity to the product advertised. The uncluttered medium catches complete traveler's attention.
• Observer and traveler attention: Transit adverting fetches attention of both traveler and observer at one go. The advertisement reaches dual audience, one to the people on the road and to the people who are using the transport facility.
• Hard to ignore: The format of advertisement placed on the vehicles involves the usage of bright colors, bold copy, catchy slogans and unique creative elements; this format catches the attention immediately.
• Unskippable: Unlike other mediums where you can skip the ad or change the channel, the audience cannot do the same when watching a transit ad. As they are seated and on the move, they will have to notice the ads placed inside the vehicle during their travel time.
• Cost-effective: Transit advertising fits all size brands. Be it FMCG products or luxury products, everything can be advertised through transit advertising for creating brand awareness, enhancing brand recall, influencing purchase decision and extending reach and visibility. All these can be attained from careful planning and execution of transit advertising.
Auto Advertising in Telangana
Transit Advertising | Car Branding | Auto Branding
As the word 'Transit' implies transportation, this category of advertising is non-traditional form of advertising where different vehicles like Cars, Auto Rickshaw, Buses, Train Ads, cycles or any other moving objects become the medium for communicating to the target audience. Transit advertising is also a part of outdoor/ out-of-home advertising as the motive is to catch the attention of the audience on the move.
Transit advertising also encompasses advertising at bus shelters, fuel stations, train platforms etc.
Benefits of transit advertising:
• Extensive reach: Vehicles like buses, cabs and auto-rickshaw cover wide range of areas of the city. Be it small gullies or national highways public transport cover majority of areas giving high exposure and reach to the product advertised.
• Geographic targeting: The advertisers can carefully pick locations, areas and other transport precincts to target a defined group of audience.
• Frequency enhances familiarity: The target audience, who uses public transport on daily basis such as office commuters and students, get exposed to the brand advertisement at least twice a day. The ride lasts for a minimum of 15 minutes to maximum 45 minutes; this daily exposure to the advertisement enhances familiarity for the brand and influences the consumer's purchase decision.
• Flexible: Transit advertising is flexible when it comes to size, location and route allotted for advertising. With transit advertising one can play with size of creative, placement and location where the ads will be placed.
• Uncluttered medium: As not many ads can run on the same vehicle at once, this form of advertising gives exclusivity to the product advertised. The uncluttered medium catches complete traveler's attention.
• Observer and traveler attention: Transit adverting fetches attention of both traveler and observer at one go. The advertisement reaches dual audience, one to the people on the road and to the people who are using the transport facility.
• Hard to ignore: The format of advertisement placed on the vehicles involves the usage of bright colors, bold copy, catchy slogans and unique creative elements; this format catches the attention immediately.
• Unskippable: Unlike other mediums where you can skip the ad or change the channel, the audience cannot do the same when watching a transit ad. As they are seated and on the move, they will have to notice the ads placed inside the vehicle during their travel time.
• Cost-effective: Transit advertising fits all size brands. Be it FMCG products or luxury products, everything can be advertised through transit advertising for creating brand awareness, enhancing brand recall, influencing purchase decision and extending reach and visibility. All these can be attained from careful planning and execution of transit advertising.
Auto Advertising in Tamil Nadu
Transit Advertising | Car Branding | Auto Branding
As the word 'Transit' implies transportation, this category of advertising is non-traditional form of advertising where different vehicles like Cars, Auto Rickshaw, Buses, Train Ads, cycles or any other moving objects become the medium for communicating to the target audience. Transit advertising is also a part of outdoor/ out-of-home advertising as the motive is to catch the attention of the audience on the move.
Transit advertising also encompasses advertising at bus shelters, fuel stations, train platforms etc.
Benefits of transit advertising:
• Extensive reach: Vehicles like buses, cabs and auto-rickshaw cover wide range of areas of the city. Be it small gullies or national highways public transport cover majority of areas giving high exposure and reach to the product advertised.
• Geographic targeting: The advertisers can carefully pick locations, areas and other transport precincts to target a defined group of audience.
• Frequency enhances familiarity: The target audience, who uses public transport on daily basis such as office commuters and students, get exposed to the brand advertisement at least twice a day. The ride lasts for a minimum of 15 minutes to maximum 45 minutes; this daily exposure to the advertisement enhances familiarity for the brand and influences the consumer's purchase decision.
• Flexible: Transit advertising is flexible when it comes to size, location and route allotted for advertising. With transit advertising one can play with size of creative, placement and location where the ads will be placed.
• Uncluttered medium: As not many ads can run on the same vehicle at once, this form of advertising gives exclusivity to the product advertised. The uncluttered medium catches complete traveler's attention.
• Observer and traveler attention: Transit adverting fetches attention of both traveler and observer at one go. The advertisement reaches dual audience, one to the people on the road and to the people who are using the transport facility.
• Hard to ignore: The format of advertisement placed on the vehicles involves the usage of bright colors, bold copy, catchy slogans and unique creative elements; this format catches the attention immediately.
• Unskippable: Unlike other mediums where you can skip the ad or change the channel, the audience cannot do the same when watching a transit ad. As they are seated and on the move, they will have to notice the ads placed inside the vehicle during their travel time.
• Cost-effective: Transit advertising fits all size brands. Be it FMCG products or luxury products, everything can be advertised through transit advertising for creating brand awareness, enhancing brand recall, influencing purchase decision and extending reach and visibility. All these can be attained from careful planning and execution of transit advertising.
Auto Advertising in Rajasthan
Transit Advertising | Car Branding | Auto Branding
As the word 'Transit' implies transportation, this category of advertising is non-traditional form of advertising where different vehicles like Cars, Auto Rickshaw, Buses, Train Ads, cycles or any other moving objects become the medium for communicating to the target audience. Transit advertising is also a part of outdoor/ out-of-home advertising as the motive is to catch the attention of the audience on the move.
Transit advertising also encompasses advertising at bus shelters, fuel stations, train platforms etc.
Benefits of transit advertising:
• Extensive reach: Vehicles like buses, cabs and auto-rickshaw cover wide range of areas of the city. Be it small gullies or national highways public transport cover majority of areas giving high exposure and reach to the product advertised.
• Geographic targeting: The advertisers can carefully pick locations, areas and other transport precincts to target a defined group of audience.
• Frequency enhances familiarity: The target audience, who uses public transport on daily basis such as office commuters and students, get exposed to the brand advertisement at least twice a day. The ride lasts for a minimum of 15 minutes to maximum 45 minutes; this daily exposure to the advertisement enhances familiarity for the brand and influences the consumer's purchase decision.
• Flexible: Transit advertising is flexible when it comes to size, location and route allotted for advertising. With transit advertising one can play with size of creative, placement and location where the ads will be placed.
• Uncluttered medium: As not many ads can run on the same vehicle at once, this form of advertising gives exclusivity to the product advertised. The uncluttered medium catches complete traveler's attention.
• Observer and traveler attention: Transit adverting fetches attention of both traveler and observer at one go. The advertisement reaches dual audience, one to the people on the road and to the people who are using the transport facility.
• Hard to ignore: The format of advertisement placed on the vehicles involves the usage of bright colors, bold copy, catchy slogans and unique creative elements; this format catches the attention immediately.
• Unskippable: Unlike other mediums where you can skip the ad or change the channel, the audience cannot do the same when watching a transit ad. As they are seated and on the move, they will have to notice the ads placed inside the vehicle during their travel time.
• Cost-effective: Transit advertising fits all size brands. Be it FMCG products or luxury products, everything can be advertised through transit advertising for creating brand awareness, enhancing brand recall, influencing purchase decision and extending reach and visibility. All these can be attained from careful planning and execution of transit advertising.
Auto Advertising in Punjab
Transit Advertising | Car Branding | Auto Branding
As the word 'Transit' implies transportation, this category of advertising is non-traditional form of advertising where different vehicles like Cars, Auto Rickshaw, Buses, Train Ads, cycles or any other moving objects become the medium for communicating to the target audience. Transit advertising is also a part of outdoor/ out-of-home advertising as the motive is to catch the attention of the audience on the move.
Transit advertising also encompasses advertising at bus shelters, fuel stations, train platforms etc.
Benefits of transit advertising:
• Extensive reach: Vehicles like buses, cabs and auto-rickshaw cover wide range of areas of the city. Be it small gullies or national highways public transport cover majority of areas giving high exposure and reach to the product advertised.
• Geographic targeting: The advertisers can carefully pick locations, areas and other transport precincts to target a defined group of audience.
• Frequency enhances familiarity: The target audience, who uses public transport on daily basis such as office commuters and students, get exposed to the brand advertisement at least twice a day. The ride lasts for a minimum of 15 minutes to maximum 45 minutes; this daily exposure to the advertisement enhances familiarity for the brand and influences the consumer's purchase decision.
• Flexible: Transit advertising is flexible when it comes to size, location and route allotted for advertising. With transit advertising one can play with size of creative, placement and location where the ads will be placed.
• Uncluttered medium: As not many ads can run on the same vehicle at once, this form of advertising gives exclusivity to the product advertised. The uncluttered medium catches complete traveler's attention.
• Observer and traveler attention: Transit adverting fetches attention of both traveler and observer at one go. The advertisement reaches dual audience, one to the people on the road and to the people who are using the transport facility.
• Hard to ignore: The format of advertisement placed on the vehicles involves the usage of bright colors, bold copy, catchy slogans and unique creative elements; this format catches the attention immediately.
• Unskippable: Unlike other mediums where you can skip the ad or change the channel, the audience cannot do the same when watching a transit ad. As they are seated and on the move, they will have to notice the ads placed inside the vehicle during their travel time.
• Cost-effective: Transit advertising fits all size brands. Be it FMCG products or luxury products, everything can be advertised through transit advertising for creating brand awareness, enhancing brand recall, influencing purchase decision and extending reach and visibility. All these can be attained from careful planning and execution of transit advertising.
Auto Advertising in Maharashtra
Are you of the opinion that promoting your advertising is expensive in Maharashtra? Are you unsure of investing in brand promotion with fewer funds? Well, then you are oblivious of a transit media advertising option called auto rickshaw advertising in Maharashtra. Auto rickshaw advertising will be the easiest on your pocket.
Why should you invest in auto rickshaw advertising in Maharashtra?
Auto rickshaw advertising is the advertising of brands on the back panel, sides, and the hood of the auto. The banner of the ad of your brand will be pasted on the auto-rickshaw. There is no fixed time for auto rickshaw branding. That is to say, you can keep the ad of your brand pasted for as long as you would like to promote your brand, till the ad gets damaged somehow or till the pasted banner gets replaced by some other advertisement. Thus, this gives you the independence to run an ad campaign for a longer duration of time.
Besides this, auto rickshaw branding in Maharashtra ranges between 170 INR to 200 INR per auto (excluding the GST). So, you will be able to easily carry on bulk advertising on autos by selecting autos from different routes. Therefore, in this way, the brand message and image will travel to the places that the autos venture too. That is to say, the autos will efficiently take the name of your brand to every corner of the city and its suburbs. So, if you want to have a city-wide branding campaign in Maharashtra, auto-rickshaw branding is one cost-effective way to do so.
Additionally, auto-rickshaw branding also ensures promotional activities at the locality and community levels. As the autos will travel through the alleys and streets of Maharashtra, your brand will also influence people and consumers of all demographics. Thus, auto-rickshaw branding can be safely assumed to be an all-inclusive advertising option.
Furthermore, autos have the scope of attracting the attention of both the passengers and onlookers. A single auto in Maharashtra covers around 150 to 200 km a day while completing 10 trips per day on an average. Also, the average travel time of a passenger in an auto is 15 minutes. So, with the above statistics, you can be well assured of investing in brand promotion through the right medium.
We all are aware of the popularity of autos in Maharashtra. So, tap into the opportunity of capitalizing on the marketability of one of the most common modes of transportation in the city by opting for auto-rickshaw branding.
Auto Advertising in Kerala
Are you of the opinion that promoting your advertising is expensive in Kerala? Are you unsure of investing in brand promotion with fewer funds? Well, then you are oblivious of a transit media advertising option called auto rickshaw advertising in Kerala. Auto rickshaw advertising will be the easiest on your pocket.
Why should you invest in auto rickshaw advertising in Kerala?
Auto rickshaw advertising is the advertising of brands on the back panel, sides, and the hood of the auto. The banner of the ad of your brand will be pasted on the auto-rickshaw. There is no fixed time for auto rickshaw branding. That is to say, you can keep the ad of your brand pasted for as long as you would like to promote your brand, till the ad gets damaged somehow or till the pasted banner gets replaced by some other advertisement. Thus, this gives you the independence to run an ad campaign for a longer duration of time.
Besides this, auto rickshaw branding in Kerala ranges between 170 INR to 200 INR per auto (excluding the GST). So, you will be able to easily carry on bulk advertising on autos by selecting autos from different routes. Therefore, in this way, the brand message and image will travel to the places that the autos venture too. That is to say, the autos will efficiently take the name of your brand to every corner of the city and its suburbs. So, if you want to have a city-wide branding campaign in Kerala, auto-rickshaw branding is one cost-effective way to do so.
Additionally, auto-rickshaw branding also ensures promotional activities at the locality and community levels. As the autos will travel through the alleys and streets of Kerala, your brand will also influence people and consumers of all demographics. Thus, auto-rickshaw branding can be safely assumed to be an all-inclusive advertising option.
Furthermore, autos have the scope of attracting the attention of both the passengers and onlookers. A single auto in Kerala covers around 150 to 200 km a day while completing 10 trips per day on an average. Also, the average travel time of a passenger in an auto is 15 minutes. So, with the above statistics, you can be well assured of investing in brand promotion through the right medium.
We all are aware of the popularity of autos in Kerala. So, tap into the opportunity of capitalizing on the marketability of one of the most common modes of transportation in the city by opting for auto-rickshaw branding.
Auto Advertising in Karnataka
Are you of the opinion that promoting your advertising is expensive in Karnataka? Are you unsure of investing in brand promotion with fewer funds? Well, then you are oblivious of a transit media advertising option called auto rickshaw advertising in Karnataka. Auto rickshaw advertising will be the easiest on your pocket.
Why should you invest in auto rickshaw advertising in Karnataka?
Auto rickshaw advertising is the advertising of brands on the back panel, sides, and the hood of the auto. The banner of the ad of your brand will be pasted on the auto-rickshaw. There is no fixed time for auto rickshaw branding. That is to say, you can keep the ad of your brand pasted for as long as you would like to promote your brand, till the ad gets damaged somehow or till the pasted banner gets replaced by some other advertisement. Thus, this gives you the independence to run an ad campaign for a longer duration of time.
Besides this, auto rickshaw branding in Karnataka ranges between 170 INR to 200 INR per auto (excluding the GST). So, you will be able to easily carry on bulk advertising on autos by selecting autos from different routes. Therefore, in this way, the brand message and image will travel to the places that the autos venture too. That is to say, the autos will efficiently take the name of your brand to every corner of the city and its suburbs. So, if you want to have a city-wide branding campaign in Karnataka, auto-rickshaw branding is one cost-effective way to do so.
Additionally, auto-rickshaw branding also ensures promotional activities at the locality and community levels. As the autos will travel through the alleys and streets of Karnataka, your brand will also influence people and consumers of all demographics. Thus, auto-rickshaw branding can be safely assumed to be an all-inclusive advertising option.
Furthermore, autos have the scope of attracting the attention of both the passengers and onlookers. A single auto in Karnataka covers around 150 to 200 km a day while completing 10 trips per day on an average. Also, the average travel time of a passenger in an auto is 15 minutes. So, with the above statistics, you can be well assured of investing in brand promotion through the right medium.
We all are aware of the popularity of autos in Karnataka. So, tap into the opportunity of capitalizing on the marketability of one of the most common modes of transportation in the city by opting for auto-rickshaw branding.
Auto Advertising in Gujrat
If you are looking for highly localized advertising in Gujrat at affordable rates, then auto branding is ideal for you. An autorickshaw or auto is a preferred mode of transport in most Indian cities for their low cost and quick arrival at destinations. Gujrat is no exception and you can find them all over the twin cities. They make excellent platforms for product promotion.
Understanding Auto advertising in Gujrat
Auto branding refers to using these three-wheeled vehicles for promoting a brand. It is mostly the passenger autos that are preferred for branding. They offer a lot of space for displaying advertisements. These vehicles are continuously on the road and this offers excellent visibility for a brand. Gujrat has many areas that are not serviced by buses where autos are the preferred mode of transport.
Auto branding can be done in two ways. Companies can use the complete hood of the vehicle for advertising their products. These hoods can be fixed easily. Advertising companies print the ad message on the hoods and attach them to the vehicles for a selected period. Advertising companies also use stickers for product display. These are attached to the back of the vehicles are cost lesser.
Benefits Of Auto advertising in Gujrat
Localized Promotion
Autos are attached to auto stands and they usually ply extensively inside the areas near their stands. They have access to all the residential areas where other modes of public transport don’t reach. Businesses that depend on local clientele will find auto branding most effective. Advertising on autos is affordable even for small businesses catering to a small area. Auto branding can be done even for short periods.
Excellent Visibility
Advertising on autorickshaws offers excellent visibility. Most other forms of advertisements are seen in busy and crowded areas. Hoardings are seen only on main thoroughfares and not in residential areas. As autos reach even the remotest residential areas in Gujrat, even those who don’t venture out of their homes will see the ads on these vehicles. You are taking your ad to the consumers’ doorstep.
Affordability
An important feature of advertisements on autos is their affordability. Even local businesses can display their ads on these vehicles at a very nominal cost. The number of vehicles and the period for which the branding is done can be selected to suit their financial capabilities. Local businesses can choose vehicles attached to stands near their premises to get exposure in that locality.
More Value for Money
This is a specialty that you don’t find in any other form of advertisement. The minimum period for auto advertising is one month. Even if you have paid for one month only, the hood stays on the vehicle till it is used for another advertisement. The same is the case with stickers too. These ads usually remain on the vehicle for longer than you have paid for.
Auto Advertising in Delhi
Advantages of Auto Advertising in Delhi:
Pan-city brand marketing: Since autos ply throughout the length and breadth of the city, there is every chance that your brand message will be carried forward to every nook and cranny of the city. Autos even have the advantage of venturing to the remotest parts of the city. Therefore, through auto advertising, you can be well-assured that you will create brand impressions in the suburbs of the city as well.
The most cost-effective brand advertising option: The rate of the branding on the backside of the auto-rickshaw is well under 200 INR per auto and that of the auto hood is under 600 INR per auto. The auto hood branding guarantees greater brand viewership as the ad of your brand will be pasted on the three sides of the auto and on the rectangular upper side. This means that bulk advertising in autos is very much possible because of the pocket-friendly rates. So, by booking several autos simultaneously for your brand promotion, the brand image will travel to every corner of the city without you having to burn a hole in your pocket. So to sum it all up, geo-targeting of branding has never been this easy within a limited budget.
The flexibility of the ad duration: As auto advertising is an unorganized sector in the advertising world, there is no said duration for any ad campaign. This means the ad of your brand would be able to stay pasted on the autos in Delhi until they get replaced by another ad or they get damaged. That is to say, a duration of auto branding could last somewhere between a few weeks to several months.
Auto Advertising in Bihar
Advantages of Auto Advertising in Bihar:
Pan-city brand marketing: Since autos ply throughout the length and breadth of the city, there is every chance that your brand message will be carried forward to every nook and cranny of the city. Autos even have the advantage of venturing to the remotest parts of the city. Therefore, through auto advertising, you can be well-assured that you will create brand impressions in the suburbs of the city as well.
The most cost-effective brand advertising option: The rate of the branding on the backside of the auto-rickshaw is well under 200 INR per auto and that of the auto hood is under 600 INR per auto. The auto hood branding guarantees greater brand viewership as the ad of your brand will be pasted on the three sides of the auto and on the rectangular upper side. This means that bulk advertising in autos is very much possible because of the pocket-friendly rates. So, by booking several autos simultaneously for your brand promotion, the brand image will travel to every corner of the city without you having to burn a hole in your pocket. So to sum it all up, geo-targeting of branding has never been this easy within a limited budget.
The flexibility of the ad duration: As auto advertising is an unorganized sector in the advertising world, there is no said duration for any ad campaign. This means the ad of your brand would be able to stay pasted on the autos in Bihar until they get replaced by another ad or they get damaged. That is to say, a duration of auto branding could last somewhere between a few weeks to several months.
Auto Advertising in Andhra Pradesh
Advantages of Auto Advertising in Andhra Pradesh:
Pan-city brand marketing: Since autos ply throughout the length and breadth of the city, there is every chance that your brand message will be carried forward to every nook and cranny of the city. Autos even have the advantage of venturing to the remotest parts of the city. Therefore, through auto advertising, you can be well-assured that you will create brand impressions in the suburbs of the city as well.
The most cost-effective brand advertising option: The rate of the branding on the backside of the auto-rickshaw is well under 200 INR per auto and that of the auto hood is under 600 INR per auto. The auto hood branding guarantees greater brand viewership as the ad of your brand will be pasted on the three sides of the auto and on the rectangular upper side. This means that bulk advertising in autos is very much possible because of the pocket-friendly rates. So, by booking several autos simultaneously for your brand promotion, the brand image will travel to every corner of the city without you having to burn a hole in your pocket. So to sum it all up, geo-targeting of branding has never been this easy within a limited budget.
The flexibility of the ad duration: As auto advertising is an unorganized sector in the advertising world, there is no said duration for any ad campaign. This means the ad of your brand would be able to stay pasted on the autos in Andhra Pradesh until they get replaced by another ad or they get damaged. That is to say, a duration of auto branding could last somewhere between a few weeks to several months.
Outdoor hoardings in Lucknow
Outdoor Advertising
Outdoor advertising has been a powerful communication and advertising medium since ages. The medium promises mass reach and visibility like no other electronic advertising mediums. Pacing up with modern times of internet and technology even outdoor advertising is making a shift from static to digital but the change is penetrating the Indian market slowly and steadily. Outdoor advertising remain a crucial media mix when designing an impactful advertising campaign. Currently, outdoor advertising market is worth INR 3085 crore in India.
Unmatched benefits of outdoor advertising -
• Impactful mass reach
• Higher visibility
• An interruptive medium of advertising
• Brands that indulge in outdoor advertising are perceived as premium brands by the audience.
• Enhance the overall impact of an advertising campaign that include other mediums such as television, radio, print and internet.
• Outdoor advertising at strategic locations capture the attention of segmented audience.
• The advent of digital hoardings, digital screens and digital billboards; the digital outdoor advertising has become more interactive, customizable and easy to monitor.
• Captures audience's attention owing to the size, creativity and bright colors of outdoor advertisements.
Outdoor hoardings in Shimla
Outdoor Advertising
Outdoor advertising has been a powerful communication and advertising medium since ages. The medium promises mass reach and visibility like no other electronic advertising mediums. Pacing up with modern times of internet and technology even outdoor advertising is making a shift from static to digital but the change is penetrating the Indian market slowly and steadily. Outdoor advertising remain a crucial media mix when designing an impactful advertising campaign. Currently, outdoor advertising market is worth INR 3085 crore in India.
Unmatched benefits of outdoor advertising -
• Impactful mass reach
• Higher visibility
• An interruptive medium of advertising
• Brands that indulge in outdoor advertising are perceived as premium brands by the audience.
• Enhance the overall impact of an advertising campaign that include other mediums such as television, radio, print and internet.
• Outdoor advertising at strategic locations capture the attention of segmented audience.
• The advent of digital hoardings, digital screens and digital billboards; the digital outdoor advertising has become more interactive, customizable and easy to monitor.
• Captures audience's attention owing to the size, creativity and bright colors of outdoor advertisements.
Outdoor hoardings in Patna
Outdoor Advertising
Outdoor advertising has been a powerful communication and advertising medium since ages. The medium promises mass reach and visibility like no other electronic advertising mediums. Pacing up with modern times of internet and technology even outdoor advertising is making a shift from static to digital but the change is penetrating the Indian market slowly and steadily. Outdoor advertising remain a crucial media mix when designing an impactful advertising campaign. Currently, outdoor advertising market is worth INR 3085 crore in India.
Unmatched benefits of outdoor advertising -
• Impactful mass reach
• Higher visibility
• An interruptive medium of advertising
• Brands that indulge in outdoor advertising are perceived as premium brands by the audience.
• Enhance the overall impact of an advertising campaign that include other mediums such as television, radio, print and internet.
• Outdoor advertising at strategic locations capture the attention of segmented audience.
• The advent of digital hoardings, digital screens and digital billboards; the digital outdoor advertising has become more interactive, customizable and easy to monitor.
• Captures audience's attention owing to the size, creativity and bright colors of outdoor advertisements.
Outdoor hoardings in Kolkata.pptx
Outdoor Advertising
Outdoor advertising has been a powerful communication and advertising medium since ages. The medium promises mass reach and visibility like no other electronic advertising mediums. Pacing up with modern times of internet and technology even outdoor advertising is making a shift from static to digital but the change is penetrating the Indian market slowly and steadily. Outdoor advertising remain a crucial media mix when designing an impactful advertising campaign. Currently, outdoor advertising market is worth INR 3085 crore in India.
Unmatched benefits of outdoor advertising -
• Impactful mass reach
• Higher visibility
• An interruptive medium of advertising
• Brands that indulge in outdoor advertising are perceived as premium brands by the audience.
• Enhance the overall impact of an advertising campaign that include other mediums such as television, radio, print and internet.
• Outdoor advertising at strategic locations capture the attention of segmented audience.
• The advent of digital hoardings, digital screens and digital billboards; the digital outdoor advertising has become more interactive, customizable and easy to monitor.
• Captures audience's attention owing to the size, creativity and bright colors of outdoor advertisements.
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