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The document discusses how companies can use their terms of service (TOS) to tell a story about how user data will and will not be used in order to inspire developers and businesses while also promoting creativity through constraints. It examines why data is consumed and distributed and what is expected from other companies. Examples are given of Twitter, Facebook, Dwolla and Foursquare's ecosystems. The document proposes developing a TOS data definition language and tools for managing and monitoring a company's terms of service.







