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Influence view-of-content-v0.1
This document advocates a new model for viewing content – for understanding why it's created.
It seeks to be more useful than the 'paid, owned, earned media' categorisation.
The influence professional must understand the influences that lead to the creation of content, and the influence the author seeks to have in its creation.
Whitepaper Inergy Jan 2015 V1
This whitepaper discusses business intelligence in the cloud (BICC). It describes the five different levels of BI in the cloud, from hardware in the cloud to a full BICC solution. The document provides an overview of the path data takes from transaction systems to insights, and details the activities cloud vendors perform behind the scenes to manage BI systems. It also profiles Inergy Analytical Solutions, a BICC vendor, and includes two case studies.
What They Didn’T Teach You In College
The document provides advice for new college graduates entering the workforce, emphasizing the importance of having a positive attitude, managing expectations, understanding one's role, making a good first impression, building strong relationships, acquiring new skills, and adapting to the organizational culture. It suggests adjusting expectations, knowing job responsibilities, motivating others with a positive attitude, building trust through ethical and reliable behavior, and continuing to learn from others.
Cool Japan
Yubari city is located in central Hokkaido and was once prosperous due to coal mining. It is known for producing Yubari melons. In 2006, Yubari faced serious financial difficulties and was placed under financial reconstruction in 2007. Akihabara is known as the "Electric Town" and is lined with many hobby and anime shops, as well as stores selling electronics and parts.
Where Are We
The document contains data comparing offers, hires, and openings from December 2008 to December 2007 across various business units. It also outlines goals for total offers and hires needed by March 31, 2009. Additionally, it discusses that to be successful, one needs skills, motivation, a positive attitude, and a commitment to learning. It encourages the reader to make success their New Year's resolution and asks how they can be helped to succeed.
Four Levels Of Customer Satisfaction
The document outlines the four levels of customer satisfaction for a recruiting division: availability, accuracy, partnership, and advice. Availability means being readily accessible both in and out of the office. Accuracy refers to technical expertise, communication, and reliable recruiting processes that build credibility. Partnership is developing common interests and personal investment focused on outcomes, mission, group needs, and strategy. Advice involves understanding client needs regarding talent, competition, hiring processes, and ensuring solutions align with the client and company principles and strategic vision.
Influence Scorecard June 2009
This document outlines the Influence Scorecard, a methodology that helps organizations translate influence objectives into operational goals, select measurement criteria, and incorporate influence metrics into business performance management processes. The Influence Scorecard provides structure for cascading influence goals throughout an organization and informing strategy based on learnings from influence measures. It describes how influence analytics can contribute to customer insights and organizational learning perspectives in balanced scorecard approaches. The document serves as an introduction, FAQ, and call for feedback on the Influence Scorecard concept.
Whitepaper inergy jan 2015 v1
This document provides an overview of business intelligence in the cloud (BICC). It discusses the five levels of BI in the cloud from lowest to highest level of unburdening an organization: hardware in the cloud, database in the cloud, data warehouse in the cloud, BI solution in the cloud, and BICC in the cloud. It then describes the path data takes from transaction systems to insights in a BICC system. The document aims to provide insight into what activities BICC vendors perform behind the scenes to manage BI systems in the cloud.
Recommended
Influence view-of-content-v0.1
This document advocates a new model for viewing content – for understanding why it's created.
It seeks to be more useful than the 'paid, owned, earned media' categorisation.
The influence professional must understand the influences that lead to the creation of content, and the influence the author seeks to have in its creation.
Whitepaper Inergy Jan 2015 V1
This whitepaper discusses business intelligence in the cloud (BICC). It describes the five different levels of BI in the cloud, from hardware in the cloud to a full BICC solution. The document provides an overview of the path data takes from transaction systems to insights, and details the activities cloud vendors perform behind the scenes to manage BI systems. It also profiles Inergy Analytical Solutions, a BICC vendor, and includes two case studies.
What They Didn’T Teach You In College
The document provides advice for new college graduates entering the workforce, emphasizing the importance of having a positive attitude, managing expectations, understanding one's role, making a good first impression, building strong relationships, acquiring new skills, and adapting to the organizational culture. It suggests adjusting expectations, knowing job responsibilities, motivating others with a positive attitude, building trust through ethical and reliable behavior, and continuing to learn from others.
Cool Japan
Yubari city is located in central Hokkaido and was once prosperous due to coal mining. It is known for producing Yubari melons. In 2006, Yubari faced serious financial difficulties and was placed under financial reconstruction in 2007. Akihabara is known as the "Electric Town" and is lined with many hobby and anime shops, as well as stores selling electronics and parts.
Where Are We
The document contains data comparing offers, hires, and openings from December 2008 to December 2007 across various business units. It also outlines goals for total offers and hires needed by March 31, 2009. Additionally, it discusses that to be successful, one needs skills, motivation, a positive attitude, and a commitment to learning. It encourages the reader to make success their New Year's resolution and asks how they can be helped to succeed.
Four Levels Of Customer Satisfaction
The document outlines the four levels of customer satisfaction for a recruiting division: availability, accuracy, partnership, and advice. Availability means being readily accessible both in and out of the office. Accuracy refers to technical expertise, communication, and reliable recruiting processes that build credibility. Partnership is developing common interests and personal investment focused on outcomes, mission, group needs, and strategy. Advice involves understanding client needs regarding talent, competition, hiring processes, and ensuring solutions align with the client and company principles and strategic vision.
Influence Scorecard June 2009
This document outlines the Influence Scorecard, a methodology that helps organizations translate influence objectives into operational goals, select measurement criteria, and incorporate influence metrics into business performance management processes. The Influence Scorecard provides structure for cascading influence goals throughout an organization and informing strategy based on learnings from influence measures. It describes how influence analytics can contribute to customer insights and organizational learning perspectives in balanced scorecard approaches. The document serves as an introduction, FAQ, and call for feedback on the Influence Scorecard concept.
Whitepaper inergy jan 2015 v1
This document provides an overview of business intelligence in the cloud (BICC). It discusses the five levels of BI in the cloud from lowest to highest level of unburdening an organization: hardware in the cloud, database in the cloud, data warehouse in the cloud, BI solution in the cloud, and BICC in the cloud. It then describes the path data takes from transaction systems to insights in a BICC system. The document aims to provide insight into what activities BICC vendors perform behind the scenes to manage BI systems in the cloud.
PRSA Digital Impact Conference April 2012
This document summarizes key points from a book on the business of influence by Philip Sheldrake. It discusses three major trends impacting influence: 1) The rise of social media and how it has changed perceptions of reality and allowed for social analytics. 2) The information technology explosion, including how phones are integrated into people's lives and the concept of an "Internet of Things." It also discusses how data is now abundant rather than scarce. 3) How these changes require rethinking how organizations contemplate, design, communicate, and execute strategy to operate in this new dynamic environment.
Inclusive Interviewing
The document discusses inclusive interviewing practices and addressing bias. It provides an agenda for the discussion that includes identifying bias, establishing best practices for interviewers, addressing employer and candidate barriers, and a call to action. Interviewers are encouraged to recognize their own biases, become culturally competent, create a welcoming environment, and demonstrate diversity to conduct unbiased interviews that provide equal opportunities for all candidates.
Influence in the age of the social web
A presentation to the EUPRERA Spring Symposium 2011, Lisbon.
EUPRERA – The European Public Relations Education and Research Association.
What, exactly, is social business?
The document discusses the concept of a social business. Some key points:
- A social business is not just a business that uses social media, but one that is designed around influence flows between people, partners, customers and other stakeholders.
- In a social business, value is created through mutual influence and understanding between all parties in the business's ecosystem.
- Recognizing complexity is important, as is navigating complexity instead of trying to oversimplify it. A social business considers all the influence flows within its organization and with external stakeholders.
- The organization is no longer defined solely by its payroll, but by its relationships and influence networks with various individuals and groups.
Social Web Presentation To Agenda Setting 2008
The document discusses how the rise of social media, also known as the social web, has empowered consumers and citizens by allowing them to connect and share information online. It argues that engagement with the social web offers businesses competitive advantages if they listen to conversations and participate. It also presents several motivations for companies to develop social media strategies, including new approaches to public relations, brand measurement, market research, and product development.
The Business of Influence – Measurement
This document summarizes a presentation on measuring influence in social media. It discusses how social media has changed communications by allowing real-time conversations among customers. It also discusses frameworks from AMEC for measuring social media outcomes and influence, including tracking metrics over time. Finally, it introduces the Influence Scorecard as a way to systematically define influence strategies and extract influence-related objectives and metrics to assess return on investment.
The Value of Social
The past several months have been hectic for the steering teams at AMEC and The Conclave ahead of the AMEC European Summit in Madrid, 5th - 7th June. We've been trying to pull together a cohesive and cogent set of definitions for social media measurement.
It's gone very well so far I think, so well in fact that we're now left training our attention on perhaps the biggest question of them all: What's the value to my organization of doing all this stuff?
It's a tricky question once you've found all the good reason to ignore much of the smattering splattering the web, but one I believe can be approached effectively with diligence and professionalism. The slidestack here is my contribution to the debate, and I hope it motivates you to contribute your points of view.
Commitment Presentation
This document discusses the importance of commitment by defining it, providing examples of committed individuals, and listing characteristics of commitment such as trust, fellowship, and duty. It argues that lack of commitment can be harmful, and that the team aims to be fully committed as defined by Gordon Battelle's will to solve social problems and uplift society. The document pledges to support team members by listening openly, offering encouragement and guidance, and not expecting more of others than oneself.
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PRSA Digital Impact Conference April 2012
This document summarizes key points from a book on the business of influence by Philip Sheldrake. It discusses three major trends impacting influence: 1) The rise of social media and how it has changed perceptions of reality and allowed for social analytics. 2) The information technology explosion, including how phones are integrated into people's lives and the concept of an "Internet of Things." It also discusses how data is now abundant rather than scarce. 3) How these changes require rethinking how organizations contemplate, design, communicate, and execute strategy to operate in this new dynamic environment.
Inclusive Interviewing
The document discusses inclusive interviewing practices and addressing bias. It provides an agenda for the discussion that includes identifying bias, establishing best practices for interviewers, addressing employer and candidate barriers, and a call to action. Interviewers are encouraged to recognize their own biases, become culturally competent, create a welcoming environment, and demonstrate diversity to conduct unbiased interviews that provide equal opportunities for all candidates.
Influence in the age of the social web
A presentation to the EUPRERA Spring Symposium 2011, Lisbon.
EUPRERA – The European Public Relations Education and Research Association.
What, exactly, is social business?
The document discusses the concept of a social business. Some key points:
- A social business is not just a business that uses social media, but one that is designed around influence flows between people, partners, customers and other stakeholders.
- In a social business, value is created through mutual influence and understanding between all parties in the business's ecosystem.
- Recognizing complexity is important, as is navigating complexity instead of trying to oversimplify it. A social business considers all the influence flows within its organization and with external stakeholders.
- The organization is no longer defined solely by its payroll, but by its relationships and influence networks with various individuals and groups.
Social Web Presentation To Agenda Setting 2008
The document discusses how the rise of social media, also known as the social web, has empowered consumers and citizens by allowing them to connect and share information online. It argues that engagement with the social web offers businesses competitive advantages if they listen to conversations and participate. It also presents several motivations for companies to develop social media strategies, including new approaches to public relations, brand measurement, market research, and product development.
The Business of Influence – Measurement
This document summarizes a presentation on measuring influence in social media. It discusses how social media has changed communications by allowing real-time conversations among customers. It also discusses frameworks from AMEC for measuring social media outcomes and influence, including tracking metrics over time. Finally, it introduces the Influence Scorecard as a way to systematically define influence strategies and extract influence-related objectives and metrics to assess return on investment.
The Value of Social
The past several months have been hectic for the steering teams at AMEC and The Conclave ahead of the AMEC European Summit in Madrid, 5th - 7th June. We've been trying to pull together a cohesive and cogent set of definitions for social media measurement.
It's gone very well so far I think, so well in fact that we're now left training our attention on perhaps the biggest question of them all: What's the value to my organization of doing all this stuff?
It's a tricky question once you've found all the good reason to ignore much of the smattering splattering the web, but one I believe can be approached effectively with diligence and professionalism. The slidestack here is my contribution to the debate, and I hope it motivates you to contribute your points of view.
Commitment Presentation
This document discusses the importance of commitment by defining it, providing examples of committed individuals, and listing characteristics of commitment such as trust, fellowship, and duty. It argues that lack of commitment can be harmful, and that the team aims to be fully committed as defined by Gordon Battelle's will to solve social problems and uplift society. The document pledges to support team members by listening openly, offering encouragement and guidance, and not expecting more of others than oneself.