Presentación pra a asignatura Foundations of Business en relación co libro Ben and Jerry's: The Inside Scope, na Southwestern University (Georgetown- Texas)
How Ben & Jerry’s translate brand values into social content - Community Conf...Seismonaut
Mike Hayes and Jay Curley from the global marketing team at Ben & Jerry's spoke at Community Conference in Copenhagen April 3rd 2014 about how Ben & Jerry's use their core brand values to produce great content for their social channels.
Community Conference is organised by Seismonaut. www.communityconference.dk
For CEOs and their Leadership Teams:
Join the exceptional company of more than 20,000 executives who have attended this workshop and experienced results.
Spend a day with a senior certified coach and and you will GAIN:
1.An overview of the Four Decisions™ (People, Strategy, Execution, Cash) you must get right to grow.
2.A considerable start on your 2012 One-Page Strategic Plan, to focus and align your team.
3.The Rockefeller Habits checklist to strengthen your ability to execute and accelerate your growth.
4.An aligned, accountable and enthusiastic leadership team, ready to hit the ground running in 2012.
If you have multiple people writing content for your brand this guide can help you manage your brand voice and prevent customer confusion and dissatisfaction. Increasing the lifetime value of your customers. Content includes managing emails, web copy, LinkedIn, ads, print, radio, Twitter, Facebook, Instagram, YouTube, Google+ and Pinterest through a Content Management Strategy, a style guide and a Gate Keeper.
Until recently it was much easier to present a consistent brand experience to customers and prospects simply because there were fewer channels. Our primary forms of communicating were print, radio and TV.
Then came the web, and everything changed.
How Ben & Jerry’s translate brand values into social content - Community Conf...Seismonaut
Mike Hayes and Jay Curley from the global marketing team at Ben & Jerry's spoke at Community Conference in Copenhagen April 3rd 2014 about how Ben & Jerry's use their core brand values to produce great content for their social channels.
Community Conference is organised by Seismonaut. www.communityconference.dk
For CEOs and their Leadership Teams:
Join the exceptional company of more than 20,000 executives who have attended this workshop and experienced results.
Spend a day with a senior certified coach and and you will GAIN:
1.An overview of the Four Decisions™ (People, Strategy, Execution, Cash) you must get right to grow.
2.A considerable start on your 2012 One-Page Strategic Plan, to focus and align your team.
3.The Rockefeller Habits checklist to strengthen your ability to execute and accelerate your growth.
4.An aligned, accountable and enthusiastic leadership team, ready to hit the ground running in 2012.
If you have multiple people writing content for your brand this guide can help you manage your brand voice and prevent customer confusion and dissatisfaction. Increasing the lifetime value of your customers. Content includes managing emails, web copy, LinkedIn, ads, print, radio, Twitter, Facebook, Instagram, YouTube, Google+ and Pinterest through a Content Management Strategy, a style guide and a Gate Keeper.
Until recently it was much easier to present a consistent brand experience to customers and prospects simply because there were fewer channels. Our primary forms of communicating were print, radio and TV.
Then came the web, and everything changed.
Tips and Tricks for Getting the Most Out of Your BlogLinkedIn
To make sure your blog is performing at the highest possible level, here are effective approaches for delivering quality content, for determining the proper frequency, for blog promotion (including getting your employees involved), and for building an audience of devoted subscribers.
Grow your creative business in under an hour.pdfTheoRuby
**Grow your creative business in under an hour!**
Are you looking to get more sales and grow your creative brand? Do you have a great product but are not sure of how to build an audience online and direct more visitors to your online shop?
Our presenter Theo Ruby will walk you through everything you need to know to get the most from Google, Social Media and even local events. We’ll go through the setup and benefits of Google business and how you can be found locally including showcasing your best products. Then we’ll look at social media and the do’s and don’ts for growing an audience and building a loyal community around your creative business.
We may also have a special guest with years of experience in supporting creative businesses in West London!! (Full details to come soon….)
He is an expert in helping businesses to build their online presence through websites, SEO and digital marketing campaigns that improve website conversions and customer retention.
Here is what you are going to learn during the session:
- How Google Business can be used to get new customers
- Simple ways to add your products to Google Business
- Social media tips to promote your business and save time and energy
- How to build an audience on social media by creating helpful videos and content
- Getting new business from local events, expos and fairs to boost your sales
Register today to secure your place and get ahead with your marketing. PLUS we’ll have a Q&A session with two marketing experts to help you straight away!
Passport to Leadership by Markus BiegelMarkus Biegel
The Passport to Leadership Program at the California State University Dominguez Hills is part of the Leadership Education and Advocacy Development (LEAD) Program that aims to inspire and develop dynamic students, leaders, professionals and global citizens.
As an active member of the startup community and CSUDH Alumni '08 I was asked to present one of the workshops to the students who upon completion of the program are awarded a special certificate and medal.
I took this opportunity to try out some of the content that I have been writing for my book "From Startup To Grow Up"
I hope you enjoy the slides.
Author:
Markus Biegel, Entrepreneur & Business Consultant
Website: www.MarkusBiegel.com
LinkedIn: www.linkedin.com/in/markusbiegel
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Tips and Tricks for Getting the Most Out of Your BlogLinkedIn
To make sure your blog is performing at the highest possible level, here are effective approaches for delivering quality content, for determining the proper frequency, for blog promotion (including getting your employees involved), and for building an audience of devoted subscribers.
Grow your creative business in under an hour.pdfTheoRuby
**Grow your creative business in under an hour!**
Are you looking to get more sales and grow your creative brand? Do you have a great product but are not sure of how to build an audience online and direct more visitors to your online shop?
Our presenter Theo Ruby will walk you through everything you need to know to get the most from Google, Social Media and even local events. We’ll go through the setup and benefits of Google business and how you can be found locally including showcasing your best products. Then we’ll look at social media and the do’s and don’ts for growing an audience and building a loyal community around your creative business.
We may also have a special guest with years of experience in supporting creative businesses in West London!! (Full details to come soon….)
He is an expert in helping businesses to build their online presence through websites, SEO and digital marketing campaigns that improve website conversions and customer retention.
Here is what you are going to learn during the session:
- How Google Business can be used to get new customers
- Simple ways to add your products to Google Business
- Social media tips to promote your business and save time and energy
- How to build an audience on social media by creating helpful videos and content
- Getting new business from local events, expos and fairs to boost your sales
Register today to secure your place and get ahead with your marketing. PLUS we’ll have a Q&A session with two marketing experts to help you straight away!
Passport to Leadership by Markus BiegelMarkus Biegel
The Passport to Leadership Program at the California State University Dominguez Hills is part of the Leadership Education and Advocacy Development (LEAD) Program that aims to inspire and develop dynamic students, leaders, professionals and global citizens.
As an active member of the startup community and CSUDH Alumni '08 I was asked to present one of the workshops to the students who upon completion of the program are awarded a special certificate and medal.
I took this opportunity to try out some of the content that I have been writing for my book "From Startup To Grow Up"
I hope you enjoy the slides.
Author:
Markus Biegel, Entrepreneur & Business Consultant
Website: www.MarkusBiegel.com
LinkedIn: www.linkedin.com/in/markusbiegel
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
An introduction to the cryptocurrency investment platform Binance Savings.Any kyc Account
Learn how to use Binance Savings to expand your bitcoin holdings. Discover how to maximize your earnings on one of the most reliable cryptocurrency exchange platforms, as well as how to earn interest on your cryptocurrency holdings and the various savings choices available.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/