This document promotes a behavioral marketing program that uses consumer data to target automotive shoppers. It claims the program can [1] provide dealerships insights into real-time purchase behavior of online and offline shoppers, [2] deliver targeted messages to the right people as they enter the car buying process through programmatic advertising, email, direct mail, and phone calls to drive them to the dealership, and [3] generate reports showing the sales attributed to the program for accountability.

1. Giveyourdealershipnewaconableinsightintothereal-me
purchaseintentandbehaviorofonlineandofflineautomo ve
shoppers.Ourmul-channelmarkengprogramsleveragerich
datainreal-metodelivertheseconsumerstoyourdealership
fromthemomenttheyenterthebuyingcycle.
DIVISIONONEBEHAVIORAL
MARKETINGPROGRAM
INCREASESALESAND
GAINNEW LOYALCUSTOMERS
BehavioralMarkenggets
yourmessagetotherightpeoplefirst!
SMARTERBEHAVIORALDATADRIVESSALESFORYOUINTWOKEYAREAS
PROGRAMMATIC
TheePush!VisibilityEngine(EVE!)iden fiesautomo ve
shoppersastheyenterthemarket,thendeliversperfectly
med,simpleyetpowerfulmessagesto maximizeyour
reach,frequencyandcustomerengagement
EMAIL
Custom, personalized messages, op mized for
industry-leading deliverability,engage your in-market
prospectsanddrivethem toyourwebsiteandshowroom
floorforfaster,easiercloses.
DIRECTMAIL
EVE!iden fiesyourin-marketprospectsandsendsthem
a racvebuyinginvitaons,integratedwithpURLsand
tracking numbers to maximize yourfollow-up,follow
throughanddeliveries.
LIVECALL™
OurU.S.-basedoutboundcallcenteropensmeaningful
conversaonswithyourmost-likelyprospectstobuy,trade
orservicetheirvehicles,thenforwardsthewarm lead
directlytoyourdealershiptoclosethesale.
CONQUEST
ePush!drivesasteadystream ofqualityvisitorstoyour
website,whereyourorganicprocessesand conversion
funnelstakeovertoproduceprofitabledeliveries.ePush!
suppressesyourcurrentsalesandservicecustomersto
furtherguaranteethateveryBMP™saleisatrueconquest.
REANIMATION™
YYou’renotalone!Everydealership’sCRM loadsupwithdirty
data from missed opportunies.Un lnow,the tensof
thousandsofprospectswhovisitedyourstorebutdidn’tbuy
havebeenwrienoffasdeadorlost.Nomore.ePush!cleans
upthoseleads,andconvertsjunkintosoldunitseverymonth.
everyBMP™saleisatrueconquest.
EPUSHVISIBILITYENGINE+ANALYTICS=VERIFIABLERESULTS
DivisionOneMarkeng|800-614-7251www.trustd1.com
ePush!KeyPerformanceIndicatorReportsandSalesMatchesgiveyouthe
poweroftransparencyandaccountabilitywithgranularinsightsintoyour
dealership’ssalesandmarkengefforts-notjusttheBMP,butallofyourdigital
markeng,salesconversionsandROI.ePush!givesyouthetargetlistweuse
foryourcampaign,takesyourdirtyCRM data,andreturnsittoyoucleanwith
NCOAandCASScerficaon,andshowsyoueverysalea ributedtoyourBMP
Campaignforyourreview.Yousimplywon’tgetthislevelofaccountabilityand
valuablevaluableinsightfromlegacymarkengorso-calleddigitalvendorstoday.Callus
todayforincreasedandverifiableconquestandReanimaonsales.