Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and what makes a good feature file.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users really want from a system.
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and how to automate them in Behat.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users want from a system.
BDD: Telling stories through code [For TechNotts]Matt Brunt
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and what makes a good feature file.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users really want from a system.
BDD - telling stories through code for PHPemMatt Brunt
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and what makes a good feature file.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users really want from a system.
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and what makes a good feature file.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users really want from a system.
The Batman SEO Toolbelt to Vanquish Google’s SERP | Brighton SEO 2018Grant Simmons
Riddle me this. What is the best tool to discover the answers to the questions Google users ask? One tool? Ha.
While one tool may give you some of the answers you want, a step-by-step approach with a variety of select tools will give you the answers you need!
Take a walk through Gotham City’s underworld as we uncover both the process and tools you’ll need to win worthy search visibility and traffic.
PubCon Last Vegas 2015 - Editing AdWords ScriptsChristi Olson
A non-coders guide and introduction to AdWords Scripts. Presented at PubCon Vegas 2015 a step by step guide to implement AdWords scripts along with an example of how to edit and tweak a pre-written script to do what you want it to do.
3 New Techniques for the Modern Age of SEOTom Anthony
Tom talks about three areas that will effect SEO over the coming months and years. SEO split-testing is something that is immediately actionable for most SEOs. Machine Learning is something SEOs shouldn't learn, but should understand enough so they can leverage ML based platforms. Finally, Hub & Spoke business and technology architectures will mean SEOs may want to start thinking about optimisations being an input or output method, so they can apply previous learnings to new technology channels.
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and how to automate them in Behat.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users want from a system.
BDD: Telling stories through code [For TechNotts]Matt Brunt
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and what makes a good feature file.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users really want from a system.
BDD - telling stories through code for PHPemMatt Brunt
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and what makes a good feature file.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users really want from a system.
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and what makes a good feature file.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users really want from a system.
The Batman SEO Toolbelt to Vanquish Google’s SERP | Brighton SEO 2018Grant Simmons
Riddle me this. What is the best tool to discover the answers to the questions Google users ask? One tool? Ha.
While one tool may give you some of the answers you want, a step-by-step approach with a variety of select tools will give you the answers you need!
Take a walk through Gotham City’s underworld as we uncover both the process and tools you’ll need to win worthy search visibility and traffic.
PubCon Last Vegas 2015 - Editing AdWords ScriptsChristi Olson
A non-coders guide and introduction to AdWords Scripts. Presented at PubCon Vegas 2015 a step by step guide to implement AdWords scripts along with an example of how to edit and tweak a pre-written script to do what you want it to do.
3 New Techniques for the Modern Age of SEOTom Anthony
Tom talks about three areas that will effect SEO over the coming months and years. SEO split-testing is something that is immediately actionable for most SEOs. Machine Learning is something SEOs shouldn't learn, but should understand enough so they can leverage ML based platforms. Finally, Hub & Spoke business and technology architectures will mean SEOs may want to start thinking about optimisations being an input or output method, so they can apply previous learnings to new technology channels.
BrightonSEO - A Technical Solution To Content DuplicationSophieBrannon
This deck is from my BrightonSEO talk dated 10/09 on a technical solution to content duplication. This covers the types of content duplication and the solutions and where these are most effectively attributed depending on circumstance.
Amazon and Google: The State of the Algorithms (2017)Ian Lurie
As always, Google and Amazon are busily tweaking and improving their algorithms. That's great for them. It's hard for us marketers. This slide deck is a high-level look at what we've seen so far. It also provides a few tips, in detail.
The Python Cheat Sheet for the Busy MarketerHamlet Batista
What percentage of an Inbound marketer's day doesn't involve working with spreadsheets? How much of this work is time-consuming and repetitive? In this interactive session, you will learn how to manipulate Google Sheets to automate common data analysis workflows using Python, a very easy to use programming language.
Doing More with Less: Automated, High-Quality Content GenerationHamlet Batista
You're dealing with shrinking budgets, disappearing clients, and taking on the work of furloughed coworkers. How do you continue to deliver amazing results with limited time and resources?
Writing quality content that educates and persuades is still a surefire way to achieve your traffic and conversion goals. But the process is an arduous, manual job that doesn't scale.
Fortunately, the latest advances in Natural Language Understand and Generation offer some promising and exciting results.
Hamlet will walk you through what is possible right now using practical examples (and code!) that technical SEOs can follow and adapt for their business.
I outline 5 key changes in technologies and trends which are changing the landscape of search. Some of these trends are here now, but some are trends which will emerge in the next 12-24 months.
How To Tackle Enterprise Sites - Rachel Costello, Technical SEO, DeepCrawlDeepCrawl
How do you extract meaningful insights from the largest websites, spanning millions of URLs? Digging into that amount of data to find insights, or even knowing where to start can be daunting, but at DeepCrawl we've already done the hard work for you. In this talk, Rachel will share real-world examples of how we worked with some top-tier, world-class brands to dissect and analyse their enterprise sites, and how that data was used to inform impactful changes that improved the quality of their websites.
Make your LinkedIn profile pop to viewers with a background image that tells your career story.
This presentation gives you 10 thematic ideas for your background. They're all quick and easy to implement.
Each theme is illustrated with an inexpensive photo downloaded from Canva and properly sized for LinkedIn.
You can see a brief companion video on how to use Canva here: Use Canva to Make a LinkedIn Background Image (w/VIDEO) http://buff.ly/1LtX8V4.
From Donna Svei, Executive Resume Writer
http://www.avidcareerist.com/executive-resume-writer/
Building a Content Promotion Strategy | Pubcon Vegas 2015Casie Gillette
How are you promoting your content? Are you creating content people actually want? Learn how to more effectively create and promote your content. From Pubcon Vegas 2015.
MOZCON 2017 WINNING WITH CHOICE & INFORMATION SYSTEMS FOR BOTH CRAWLERS & CON...Dawn Anderson MSc DigM
There is a potential conflict between consumer choice theory and search engine optimization. The problem is caused by the many exponentially multiplicative URLs (web pages) which are produced as a result of adding heuristics (consumer choice assisting functionalities) to help humans choose more easily. The more URLs the more are the problems for search engines when crawling the web. Here we look at some ways in which we can try to keep both humans and search engines happy on websites
ASCEND Summit 2014 provided tons of learning opportunities specific to improving your efforts in multichannel marketing.
Want to drill down into marketing channels like SEO, email, affiliate marketing, landing pages and mobile? These four ASCEND sessions cover today's most effective marketing methods, with actionable insights you can use right away.
Featuring: Justine Jordan, Hunter Boyle, Oli Gardner, Brian Massey, Mohammed Ahmed, Tricia Meyer, Sarah Bundy, Jennifer Myers Ward, Geno Prussakov, and Brian Littleton
We've also organized these speakers (and two others - Peter Shankman and Wil Reynolds) into a video package to help you capture the energy, inspiration and actionable takeaways from ASCEND Summit 2014.
Order your Multichannel Marketing Power Tools video today: http://multichannelvideo.ascendsummit.com
Learn about semantic search and, most importantly, how to facilitate it! My talk at SearchFest will dive deep into the implementation angle so that marketers and developers can not only learn about why structured data is important, but how to implement it on their sites using microdata and/or JSON-LD.
Search is undergoing dramatic changes taking it away from a focus on keywords and websites, towards conversational search and app indexes. In this presentation Distilled discusses the ways search is fundamentally changing including compound queries, implicit search signals, user signals as a ranking factor, the move from keywords to intents, and the drive towards data driven search.
Duplicate content continues to confuse many of us. Part of the problem is there are different types of duplicate content which may be treated differently by search engines. There are different ways to deal with this in your SEO and content marketing strategy. It's important to be careful when removing content to ensure you're not shooting yourself in the foot. Instead of remove, try to improve or regroup content which is being triggered for the same query class / cluster and may be diluting. Change the emphasis and make something of added value for users. Consider query and category agnostic filtering versus content which is considered at query run-time auction in search results.
ASCEND Summit 2014 provided tons of learning opportunities specific to improving your efforts in content marketing.
If content marketing is your top priority, these five ASCEND sessions will show how to build your business with proven tactics, the latest trends and tools, and sage advice from experts in the field.
Featuring: Andy Crestodina, Tim Paige, Michael Brenner, Marcus Sheridan, and Lynette Young
We've also organized these speakers into a video package to help you capture the energy, inspiration and actionable takeaways from ASCEND Summit 2014.
Order your Content Marketing Power Tools video today: http://contentvideo.ascendsummit.com
NAP: The One Most Important Thing that Will Set Your Local Business Apart Fro...LaurieanHealing
NAP: The One Most Important Thing that Will Set Your Local Business Apart From Your Competitors. How to Increase Your Local Business' Online Presence via GeoReferencing and GeoTagging, (Name, Address and Phone Number) using Local Directories, including Google +, Yahoo and Bing local business pages, Hot Frog, City Search, etc.
Steve barbarich's seo school 101 backlink variationsteve barbarich
In the current state of SEO, backlinks are still key, but google as gotten keen on people gaming the system. So now it matters where you exactly how the backlinks are done.
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and how to automate them in Behat.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users want from a system.
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and what makes a good feature file.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users really want from a system.
BrightonSEO - A Technical Solution To Content DuplicationSophieBrannon
This deck is from my BrightonSEO talk dated 10/09 on a technical solution to content duplication. This covers the types of content duplication and the solutions and where these are most effectively attributed depending on circumstance.
Amazon and Google: The State of the Algorithms (2017)Ian Lurie
As always, Google and Amazon are busily tweaking and improving their algorithms. That's great for them. It's hard for us marketers. This slide deck is a high-level look at what we've seen so far. It also provides a few tips, in detail.
The Python Cheat Sheet for the Busy MarketerHamlet Batista
What percentage of an Inbound marketer's day doesn't involve working with spreadsheets? How much of this work is time-consuming and repetitive? In this interactive session, you will learn how to manipulate Google Sheets to automate common data analysis workflows using Python, a very easy to use programming language.
Doing More with Less: Automated, High-Quality Content GenerationHamlet Batista
You're dealing with shrinking budgets, disappearing clients, and taking on the work of furloughed coworkers. How do you continue to deliver amazing results with limited time and resources?
Writing quality content that educates and persuades is still a surefire way to achieve your traffic and conversion goals. But the process is an arduous, manual job that doesn't scale.
Fortunately, the latest advances in Natural Language Understand and Generation offer some promising and exciting results.
Hamlet will walk you through what is possible right now using practical examples (and code!) that technical SEOs can follow and adapt for their business.
I outline 5 key changes in technologies and trends which are changing the landscape of search. Some of these trends are here now, but some are trends which will emerge in the next 12-24 months.
How To Tackle Enterprise Sites - Rachel Costello, Technical SEO, DeepCrawlDeepCrawl
How do you extract meaningful insights from the largest websites, spanning millions of URLs? Digging into that amount of data to find insights, or even knowing where to start can be daunting, but at DeepCrawl we've already done the hard work for you. In this talk, Rachel will share real-world examples of how we worked with some top-tier, world-class brands to dissect and analyse their enterprise sites, and how that data was used to inform impactful changes that improved the quality of their websites.
Make your LinkedIn profile pop to viewers with a background image that tells your career story.
This presentation gives you 10 thematic ideas for your background. They're all quick and easy to implement.
Each theme is illustrated with an inexpensive photo downloaded from Canva and properly sized for LinkedIn.
You can see a brief companion video on how to use Canva here: Use Canva to Make a LinkedIn Background Image (w/VIDEO) http://buff.ly/1LtX8V4.
From Donna Svei, Executive Resume Writer
http://www.avidcareerist.com/executive-resume-writer/
Building a Content Promotion Strategy | Pubcon Vegas 2015Casie Gillette
How are you promoting your content? Are you creating content people actually want? Learn how to more effectively create and promote your content. From Pubcon Vegas 2015.
MOZCON 2017 WINNING WITH CHOICE & INFORMATION SYSTEMS FOR BOTH CRAWLERS & CON...Dawn Anderson MSc DigM
There is a potential conflict between consumer choice theory and search engine optimization. The problem is caused by the many exponentially multiplicative URLs (web pages) which are produced as a result of adding heuristics (consumer choice assisting functionalities) to help humans choose more easily. The more URLs the more are the problems for search engines when crawling the web. Here we look at some ways in which we can try to keep both humans and search engines happy on websites
ASCEND Summit 2014 provided tons of learning opportunities specific to improving your efforts in multichannel marketing.
Want to drill down into marketing channels like SEO, email, affiliate marketing, landing pages and mobile? These four ASCEND sessions cover today's most effective marketing methods, with actionable insights you can use right away.
Featuring: Justine Jordan, Hunter Boyle, Oli Gardner, Brian Massey, Mohammed Ahmed, Tricia Meyer, Sarah Bundy, Jennifer Myers Ward, Geno Prussakov, and Brian Littleton
We've also organized these speakers (and two others - Peter Shankman and Wil Reynolds) into a video package to help you capture the energy, inspiration and actionable takeaways from ASCEND Summit 2014.
Order your Multichannel Marketing Power Tools video today: http://multichannelvideo.ascendsummit.com
Learn about semantic search and, most importantly, how to facilitate it! My talk at SearchFest will dive deep into the implementation angle so that marketers and developers can not only learn about why structured data is important, but how to implement it on their sites using microdata and/or JSON-LD.
Search is undergoing dramatic changes taking it away from a focus on keywords and websites, towards conversational search and app indexes. In this presentation Distilled discusses the ways search is fundamentally changing including compound queries, implicit search signals, user signals as a ranking factor, the move from keywords to intents, and the drive towards data driven search.
Duplicate content continues to confuse many of us. Part of the problem is there are different types of duplicate content which may be treated differently by search engines. There are different ways to deal with this in your SEO and content marketing strategy. It's important to be careful when removing content to ensure you're not shooting yourself in the foot. Instead of remove, try to improve or regroup content which is being triggered for the same query class / cluster and may be diluting. Change the emphasis and make something of added value for users. Consider query and category agnostic filtering versus content which is considered at query run-time auction in search results.
ASCEND Summit 2014 provided tons of learning opportunities specific to improving your efforts in content marketing.
If content marketing is your top priority, these five ASCEND sessions will show how to build your business with proven tactics, the latest trends and tools, and sage advice from experts in the field.
Featuring: Andy Crestodina, Tim Paige, Michael Brenner, Marcus Sheridan, and Lynette Young
We've also organized these speakers into a video package to help you capture the energy, inspiration and actionable takeaways from ASCEND Summit 2014.
Order your Content Marketing Power Tools video today: http://contentvideo.ascendsummit.com
NAP: The One Most Important Thing that Will Set Your Local Business Apart Fro...LaurieanHealing
NAP: The One Most Important Thing that Will Set Your Local Business Apart From Your Competitors. How to Increase Your Local Business' Online Presence via GeoReferencing and GeoTagging, (Name, Address and Phone Number) using Local Directories, including Google +, Yahoo and Bing local business pages, Hot Frog, City Search, etc.
Steve barbarich's seo school 101 backlink variationsteve barbarich
In the current state of SEO, backlinks are still key, but google as gotten keen on people gaming the system. So now it matters where you exactly how the backlinks are done.
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and how to automate them in Behat.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users want from a system.
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise?
In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and what makes a good feature file.
These techniques will help to ensure you're writing well designed and tested software that focuses on what the users really want from a system.
Stories? Scenarios? BDD? Are these just more words in the ever-growing list of jargon that developers have to know? Or are they something more important than new terms to memorise? In this session we'll look at how BDD fits into the software development work-flow, how to tell user stories through features, and how to automate them in Behat. These techniques will help to ensure you're writing well designed and tested software that focuses on what the users want from a system.
You Gotta Have Personality: how to connect to today’s customer with videoTara Hunt
Delivered at Digital Crossroads in Louisville, Kentucky on October 21, 2016. The core thesis of my presentation is that video is accessible for those who care about their audience (not for those who want a quick win) and, if you care, you should be making video...but only if you are committed to Hub content.
Channels featured:
https://www.youtube.com/l2inc
https://www.youtube.com/blendtec
https://www.youtube.com/user/Vidlers510
https://www.youtube.com/justinbendercpm (just launched)
https://www.youtube.com/channel/UCYxXNXA0npMEZ7xY74Bq9KA (launching soon)
https://www.youtube.com/channel/UC0Ld0jjEoyc5J3hfdrZVJlw (launching soon)
Podcast Creator:
http://www.joangarry.com/
Articles/Resources:
http://variety.com/2015/digital/news/youtubers-teen-survey-ksi-pewdiepie-1201544882/
http://contentmarketinginstitute.com/wp-content/uploads/2015/09/2016_B2B_Report_Final.pdf (lots of stats)
https://www.thinkwithgoogle.com/intl/en-gb/research-studies/youtube-brand-playbook.html
Lessons Learned From Spending & €1m on Facebook Ads #InOrbit18 - by @NedPoult...Ned Poulter
In a world where focus is shifting away from keywords and more towards audiences, how do we keep up and stay ahead of the curve? And how do we master the true potential that Facebook’s advertising product provides?
The paid landscape is changing. Year-on-year incremental CPC increases have forced paid marketers to look beyond search advertising. In a world where focus is shifting away from keywords and more towards audiences, how do we keep up and stay ahead of the curve? And how do we master the true potential that Facebook’s advertising product provides?
With the recent announcement that the Facebook algorithm is changing, brand and marketers are having to adapt and, if they’re not already, look into investing into paid Facebook advertising.
This talk is aimed at all those wishing to understand the truly impressive results that Facebook can provide when used properly and to help you master Facebook ads. The talk with share insights, best practices, tips, tricks and tools learned from spending > €1 Million on Facebook Ads.
Beyond Openness - Open Design Shared CreativitySimone Cicero
This presentation was given as the Opening Keynote of Open Design / Shared Creativity Festival DAY 2 - In Barcelona on July the1st 2014
What does it mean today to be open, from a more holistic point of view: overcoming the open for the sake of openness approach towards a more pragmatic one, focused on meaning and impact. Beyond openness, there’s a lot of things one can do to make an open project really successful. The session will seek to define how design thinking and social entrepreneurship can help create real world stakeholders involvement – such as with public entities, corporates and communities – shape impact and inject meaning into initiatives.
7 Principles of Conversion Centered Design with Oli GardnerStukent Inc.
Oli Gardner, co-founder of Unbounce, shares the secrets of landing page optimization with 7 Principles of Conversion-Centered Design. You can view this Stukent Expert Session here: http://www.stukent.com/expert-sessions/7-principles-of-conversion-centered-design/
From 'Good Enough' to 'Can’t Get Enough': How to Consistently Create Content ...Uberflip
Creating effective content means creating content that your audience loves — every time. But that kind of success rate is unheard of. Right?
In this B2B Content Hacks session, MarketingProf’s Ann Handley shares her hacks for how to create ridiculously consistently good content.
Slides for the presentation at Outdoor Retailer Summer Market 2014 on the topic of Millennial Marketing.
Session Description:
Millennials buy “the experience”. They don’t purchase hiking boots; they buy the idea of protecting their feet on the trail, while staying dry, avoiding blisters and looking “cool". The outdoor lifestyle is about the feeling of the experience, but our marketing strategies don’t show it. This session will identify acquisition strategies focusing on content to attract and engage millennials.
What the Internet of Things Really Means - For Marketers and Digital AgenciesZach Pousman
Last week at DIG South 2014 (Charleston, SC), I gave a talk titled “What the Internet of Things Really Means.” One of the next big drivers of transformation for consumers and businesses — and one of the biggest buzzwords — is the Internet of Things. IoT is defined by ubiquity: Technology and computation will become ubiquitous, truly integrated into our lives. Digital technologies will move into the “stuff” we have, the spaces we live and work in, and the stores at which we shop. The trend is still moving up the hype cycle, so the drumbeat of how exciting and revolutionary will continue to grow (before the inevitable realization that IoT isn’t a silver bullet and the warts and challenges of the systems become apparent).
The talk is organized into three sections: Why is the IoT is a big deal? What are the implications for designers, marketers, agencies and startups? And finally how we’re designing digital ecosystems to be ready for IoT?
User stories: from good intentions to bad advice - Lean Agile Scotland 2019Seb Rose
User stories are one of the most visible artefacts of most agile methods and, as such, have generated large quantities of expert advice. In my experience, much of that advice is open to misinterpretation.
In this session, we'll explore several classic pieces of advice, to see how misunderstandings can cause problems, despite the best intentions. The examples we'll look at are:
- an acronym: INVEST, created by Bill Wake
- a technique: relative estimation using story points, created by Ron Jeffries or Joseph Pelrine
- a template: Connextra (As-A/I-Want/So-That), created by Rachel Davies
Expert advice taken in good faith, that leads to bad outcomes, can cause us to become distrustful. It's time to reiterate that there is no magic formula, no silver bullet. At best, experts can lend you a framework within which to think, but their advice will never make thinking unnecessary.
Content Security Policies: Let's Break Stuff for WordCamp LondonMatt Brunt
Content Security Policies are another tool we should have in our security toolbelt to help protect users of our sites. In this session you’ll learn what they are, why they’re needed, how they work and the limitations on what they can & cannot do to protect users.
You’ll see a demo of attacks a CSP will block, you’ll see a site broken by a CSP, show what the different CSP directives & options will do and be introduced to some of the tools available to help with implementing a CSP on your sites!
Content Security Policies are another tool we should have in our security toolbelt to help protect users of our sites. In this session you’ll learn what they are, why they’re needed, how they work and the limitations on what they can & cannot do to protect users.
You’ll see a demo of attacks a CSP will block, you’ll see a site broken by a CSP, show what the different CSP directives & options will do and be introduced to some of the tools available to help with implementing a CSP on your sites!
Content Security Policies are another tool we should have in our security toolbelt to help protect users of our sites. In this session I’ll cover what they are, why they’re needed, how they work and the limitations on what they can & cannot do to protect users.
I’ll demo attacks a CSP will block, break things, show what the different CSP directives & options will do and introduce some of the tools available to help with implementing a CSP on your sites!
Content Security Policies: Let's Break Stuff for PHPSW at Bath DigitalMatt Brunt
Content Security Policies are another tool we should have in our security toolbelt to help protect users of our sites. In this session I’ll cover what they are, why they’re needed, how they work and the limitations on what they can & cannot do to protect users.
I’ll demo attacks a CSP will block, break things, show what the different CSP directives & options will do and introduce some of the tools available to help with implementing a CSP on your sites!
Content Security Policies are another tool we should have in our security toolbelt to help protect users of our sites. In this session I’ll cover what they are, why they’re needed, how they work and the limitations on what they can & cannot do to protect users.
I’ll demo attacks a CSP will block, break things, show what the different CSP directives & options will do and introduce some of the tools available to help with implementing a CSP on your sites!
Content Security Policies are another tool we should have in our security toolbelt to help protect users of our sites. In this session I’ll cover what they are, why they’re needed, how they work and the limitations on what they can & cannot do to protect users.
I’ll demo attacks a CSP will block, break things, show what the different CSP directives & options will do and introduce some of the tools available to help with implementing a CSP on your sites!
Content Security Policies are another tool we should have in our security toolbelt to help protect users of our sites. In this session I'll cover what they are, why they're needed, how they work and the limitations on what they can & cannot do to protect users. I'll demo attacks a CSP will block, break things, show what the different CSP directives & options will do and introduce some of the tools available to help with implementing a CSP on your sites!
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
10. @Brunty
BDD IS A SECOND-GENERATION, OUTSIDE-IN, PULL-
BASED, MULTIPLE-STAKEHOLDER, MULTIPLE-
SCALE, HIGH-AUTOMATION, AGILE METHODOLOGY.
DAN NORTH
http://dannorth.net/whats-in-a-story/
50. @Brunty
Given I have a “Large T-Shirt” product that costs £9.99
And I have an empty basket
And I am a tax-exempt customer
When I add a “Large T-Shirt” to my basket
Then I have a “Large T-Shirt” in my basket
And the basket total should be £9.99
But I do not have tax applied to my order
52. @Brunty
Feature: As a customer
I want to be able to add products to my basket
So that I can have a gift for my partner
Scenario: I can add a product to the basket
Given I have a "Large T-Shirt" product
When I add a “Large T-Shirt” to my basket
Then I have a “Large T-Shirt” in my basket
FEATURE
53. @Brunty
SCENARIO
Feature: As a customer
I want to be able to add products to my basket
So that I can have a gift for my partner
Scenario: I can add a product to the basket
Given I have a "Large T-Shirt" product
When I add a “Large T-Shirt” to my basket
Then I have a “Large T-Shirt” in my basket
54. @Brunty
STEP
Feature: As a customer
I want to be able to add products to my basket
So that I can have a gift for my partner
Scenario: I can add a product to the basket
Given I have a "Large T-Shirt" product
When I add a “Large T-Shirt” to my basket
Then I have a “Large T-Shirt” in my basket
81. @Brunty
Scenario: I can add a product to my basket
Given I am on the “/product/1” page
When I press “Add to basket”
Then I will see “Playstation 4”
And I will see £250
82. @Brunty
Scenario: I can add a single product to my basket
Given I have a “Playstation 4” that costs £250
When I add the “Playstation 4” to my basket
Then I will have 1 product in my basket
And the basket total will be £250
BETTER STORY
83. @Brunty
Scenario: I can add a product to my basket
Given I am on the “/product/1” page
When I press “Add to basket”
Then I will see “Playstation 4”
And I will see £250
WHAT HAPPENS WHEN THE UI CHANGES TO SAY “ADD TO CART”?
88. @Brunty
STORIES TOLD BY REAL WORLD EXAMPLES.
USER STORIES AS REQUIREMENTS.
INVOLVE MULTIPLE STAKEHOLDERS.
WRITE FEATURES BEFORE CODE.
WRITE FEATURES WITHOUT IMPLEMENTATION.
89. @Brunty
BEGINNING:
HAVE A CONVERSATION, CAPTURE THAT
CONVERSATION
MIDDLE:
AUTOMATE AND IMPLEMENT THAT CONVERSATION
END:
HAPPY STAKEHOLDERS AND WELL BUILT
SOFTWARE