Bcg Growth Share Matrix - Consilium, IIM Kashipur
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The document summarizes Session 1a of a consulting club induction program at IIM Kashipur. It includes an agenda that covers: - An introduction to the BCG growth-share matrix, its components, advantages, and application. - A discussion of the matrix's criticisms and limitations. - How to perform a modified BCG matrix analysis. - An assignment for participants to submit a BCG matrix analysis for Amul dairy by the end of the day.
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- 1. IIM Kashipur Session 1 The Consulting & Strategy Club CIP Consilium Induction Program July 7, 2013 Designed Exclusively for PGP ‘13 Batch of IIM Kashipur Team Consilium Amit | Ankit | Bhupendra | Lakshya 6tools every Business Consultant should know.
- 2. IIM Kashipur 01:00:00 Agenda for Session 1 00:25:00 00:35:00 BCG Matrix – The Growth Share Matrix Simulation Game - Airport Tycoon
- 3. IIM Kashipur Agenda for Session 1a 00:25:00 BCG Matrix – The Growth Share Matrix 1. Preliminary Concepts 2. Introduction 3. Component Description 4. Advantages of BCG Matrix 5. Application 6. Criticisms & Limitations 7. How to perform Modified BCG Matrix Analysis? 8. Assignment
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- 5. IIM Kashipur Introduction 1. Many business require far more cash input than they can ever generate
- 6. IIM Kashipur Introduction 1. A few business generate far more cash than they can profitably re-invest
- 7. IIM Kashipur Introduction 1. A few business are self sufficient in cash flow. 2. Overtime they will become much larger and also large net generators of cash
- 8. IIM Kashipur Introduction 1. Most business however generate very little cash even though they use little. 2. Reported earnings must be reinvested and probably will always be. These businesses are “Cash Traps”
- 9. IIM Kashipur Introduction 1. Between these categories is an unstable situation that rarely persists for long.
- 16. IIM Kashipur Optimum Cash Flow
- 17. IIM Kashipur Advantages of BCG Matrix
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- 20. IIM Kashipur How to perform Modified BCG Matrix Analysis
- 21. IIM Kashipur How to perform Modified BCG Matrix Analysis
- 22. IIM Kashipur Assignment AmulSubmit the BCG Growth Share Matrix for Amul before 11:59 P.M July 7, 2013 at consilium@iimkashipur.ac.in
- 23. IIM Kashipur Queries? Lakshya Sharma, Executive Committee, Consilium IIM Kashipur End of Session 1a