The document discusses using action verbs rather than noun forms in business communication. It provides examples of preferring "acquire" over "acquisition" and "appraise" over "appraisal". It then instructs the reader to write 2 paragraphs about a recent incident or event from their daily life and rewrite it for different target audiences - first for a peer of the same age and education level, then for a 9-year old, and finally for a company's HR manager. The goal is to practice adapting the language and detail level based on the intended reader.