The document proposes a new website design for AVIT that is responsive, meets W3 standards, and includes rich management features. It recommends using Joomla as the content management system and integrating the website with CRM software. An e-marketing strategy is also proposed that utilizes paid internet campaigns, landing pages on the AVIT site supported by SEO, and a CRM to manage marketing and sales leads.

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Prepared by : Bahaa Abd Elrazek
Date : 19 April 2014

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Index
1 Overview
2 New Website Screenshot
3 New Website Features
4 Site Map
5 Site Content Management
6 Site Technical Specification
7 E-Marketing Strategy for Training Center
Part 2
Part 1
Integrate website with CRM software app

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Overview
• AVIT official website was designed form 2006,
it is argent to update it.
• This is a suggested new website meet W3
standards.
• It is not just a beauty looking site … but it is
rich with business features.
• Link for suggested website is
http://car-geek.com/avit/

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New Website Screenshot
New
VS
Old

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Cross-Browser Support
New design is great on the browsers people use:
IE8, IE9, Firefox, Safari, Chrome, Mobile Safari,
the Android Browser and Chrome for Android.
New Website Features

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Responsive Web Design
New design is a fully responsive template, which means
it adapts to the screen resolution of the device it is
being viewed on. Your website will be equally usable
and good-looking whether it is being viewed on large
monitors, laptops, tablet devices, and smartphones.
New Website Features

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Rich Management Features
• Content Management
• User Management
• Media Manager
• Syndication and Newsfeed Management
• Menu Manager
New Website Features

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Site Map

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CEO OFFICE
Team
News & Events
Contents
Site Content Management

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Marketing
Team
Lines of Business
Contents
Site Content Management

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Human Resources
Team
Career (Job Vacancies)
Contents
Site Content Management

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Site Technical Specification
• New site develop by using Joomla CMS
Joomla is an award-winning content management
system (CMS), which enables you to build Web sites
and powerful online applications. Many aspects,
including its ease-of-use and extensibility, have made
Joomla the most popular Web site software available.
• WHO'S USING JOOMLA

13. PART 2
E-Marketing Strategy for Training Center
Integrate website with CRM software app

14. • This is a suggested E-Marketing for AVIT
training center build on
1- Paid campaigns on internet ( Google Adwords – Facebook – Twitter )
2- Landing Pages on AVIT official websites supported by SEO strategies.
3- Use CRM software applications to manage Marketing & Sales process
All this previous tools will be integrated to have best performance for the E-
Marketing strategy.
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E-Marketing Strategy for Training Center

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E-Marketing Strategy for Training Center
Paid campaigns
Landing page on
AVIT website
Web form In the
landing page
CRM lead generation

16. For more information
Eng. Bahaa Abd Elrazek Mohammed
Airport Systems Site Manager
Abu Simbel Airport
AViation Information Technology (AVIT)
Mobile. +20 1006587694
Email : Bahaa_AbdElrazek@avit.com.eg
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Contact Us

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Thank You