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Enhanced TV & Digital Architecture  Feb 09
copyright ovos 2009. all rights reserved
Branded Entertainment
                                           Design & Animation, Online Campaigns, 
                                           Interface Architecture, Flash Design




                                                                                           Realtime3D
                                                                                           Game Design and Development,
                                                                                           Interactive Visualisations

                                                                     Text




                                                        Webservices
                                                        SEO, Social Media, Content 
                                                        Management Systems, Development 



//////////////////////////////////////////////////////////////////////////////////////////////////

ovos is a vienna based full service interactive design studio.
We are a team of 10 freaks interested in shaping tomorrows media.
copyright ovos 2009. all rights reserved
//////////////////////////////////////////////////////////////////////////////////////////////////

Clients


copyright ovos 2009. all rights reserved
/////////////////////////////////////////////////////////////////////////////////////////

There is a lot of talk on Interactive TV.
But what exactly is interactive in ITV?

You can now watch what you want, when you want it. 
Interaction within current TV‐formats is restricted to 
Calls/mails, SMS Votings, etc. 
copyright ovos 2009. all rights reserved
////////////////////////////////////////////////////////////////////////////////////////////

This Rlat and passive experience is appropriate for a most content 
formats (news, movies, talk shows, etc). 

Yet there is a vast opportunity for game­like interaction with 
shows, reality TV, Kids TV and similar engaging formats.

copyright ovos 2009. all rights reserved
//////////////////////////////////////////////////////////////////////////////////////////////////

Ovos got funded for a project to marry  Game Technology like Virtual 
Environments, Immersion & Interaction and TV.




copyright ovos 2009. all rights reserved
AVTV                                   Tron 1982




////////////////////////////////////////////////////////////////////////////////////////////



01                  There is no TV format which  features a 
                    completely virtual and interactive Design.




copyright ovos 2009. all rights reserved
Dynamic TV                               Personalised TV

                                            Recommendation Technologies
                                                             Crowdsourcing
                             Enhanced Tv
                      Immersion                                       Responsive TV


                                                                    Enteractive
                                            Social Media
                                      Story Driven Content
                                                               Avatars & Characters
       Serendipity Principle


////////////////////////////////////////////////////////////////////////////////////////////



02                    We aim to transform the passive TV viewer into an 
                      active player through participation and hands‐on experience.




copyright ovos 2009. all rights reserved
////////////////////////////////////////////////////////////////////////////////////////////



03                   Take the best of all worlds.
                     Quality content from TV.
                     Quantity and Community from the Internet. 
                     Immersion and Experience from Gaming.

copyright ovos 2009. all rights reserved
a Hybrid in between Computer game and TV‐Show.


copyright ovos 2009. all rights reserved
//////////////////////////////////////////////////////////////////////////////////////////////////


A new approach and Aesthetic in Studio Architecture 
ensures a unique Appearance and Identity.

copyright ovos 2009. all rights reserved
//////////////////////////////////////////////////////////////////////////////////////////////////


Introducing an Avatar who becomes part of the show.
It can be chosen, varied and designed individually.
 copyright ovos 2009. all rights reserved
//////////////////////////////////////////////////////////////////////////////////////////////////


A digital Studio‐design ensures Flexibility, is easy to 
scale up and and cost effective.

copyright ovos 2009. all rights reserved
//////////////////////////////////////////////////////////////////////////////////////////////////


A digital Studio‐design ensures Flexibility, is easy to 
scale up and and cost effective.

copyright ovos 2009. all rights reserved
Tapes frame the Forum 
 and work as displays.

                                           02 Portals                           01 Forum




                                                                              Avatars are “landing” in 
                                                                              the forum when logging in.
//////////////////////////////////////////////////////////////////////////////////////////////////


Studio Setup
                                                                              03 Archive
                                                02 Portals
01 Forum
                                                                                 2D Interface (Overlay)
                                                   Interactive Applications
       Entrance & Lobby
                                                                                 Search function
                                                   Playing
       Overview
                                                                                 Tagged Content
                                                   Learning
       Communication

copyright ovos 2009. all rights reserved
/////////////////////////////////////////////////////////////////////////////////////////

Our Motivation

We are passionate Gamers and are very ambitious to explore 
Virutal Space beyond Hyperrealism.

We did about 200 Internet projects in various Rields and technologies.

We believe that Internet and TV are not enemies but friends.

We are looking for an experienced Partner to develop a  
TV­Format.


copyright ovos 2009. all rights reserved
feel free to contact me at: jh@ovos.at

 http://www.augmented.tv
 http://blog.ovos.at
copyright ovos 2009. all rights reserved

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